Much research has been conducted within Corporate Social Responsibility (CSR), and it is currently a highly debated topic. Today, CSR is not only pursued in response to public pressure, but is also seen as a source of competitive advantage and differentiation. The problem that this thesis deals with is that many SMEs do not use CSR as a proactive competitive tool in a strategic manner. Therefore, the purpose of this thesis is to develop an evaluation framework for SME‟s CSR projects, and to use this framework to analyze Casall‟s CSR projects in order to provide recommendations for Casall regarding strategic CSR. CSR as a concept is first discussed with the use of previous literature. This leads to the development of an evaluation framework for SME‟s CSR projects. The methodology is carefully considered, and a qualitative case study is chosen to be conducted at Casall. The results and analysis are presented in accordance with the theoretical framework and method. An in-depth analysis is conducted with the help of the evaluation framework. This leads to recommendations on Casall‟s existing and future engagement in CSR projects. The five recommendations are to simplify the guidelines for producers, adapt the guidelines for producers, get engaged in the local community, implement an internal code of conduct, and raise customer awareness of their engagement in CSR. This thesis contributes to the academic society by combining theories into a practical framework for evaluating SMEs‟ CSR projects. More specifically, the framework is used to guide Casall in their future CSR involvement. The framework can also be useful for other SMEs to evaluate and integrate suitable CSR projects into corporate strategy.

Software Product Line Engineering, in short SPLE, is a way of developing software that historically has yielded great benefits for companies using the approach. However, implementing SPLE within an organization requires fundamental changes. Therefore it is important to weigh the pros and cons of changing to SPLE. As a thorough investment analysis of an SPLE initiative becomes costly and time-consuming, a simple, initial judgment method is needed. This study creates such a method by examining what factors affect expected changes in costs, differentiation advantage, and risks within a company that migrates from a single system development approach to SPLE. Additionally, an evaluation of these factors is performed within the case of Nasdaq. A framework for analyzing the organizational and industry characteristics that impact transitioning to SPLE is presented within this paper. The framework has its foundation on 30 questions that are context-independent. An implementation of this framework within the Nasdaq case setting, including analysis, is also given. It shows that there are substantially more decreasing than increasing factors affecting the costs of implementing SPLE at Nasdaq, that SPLE would yield competitive advantage benefits for Nasdaq, and that the risks related to implementing SPLE at Nasdaq are moderate. / Software Product Line Engineering, förkortat SPLE, är ett sätt att utveckla mjukvara som historiskt har gett stora fördelar till företag som använder tillvägagångssättet. Men det behöver göras fundamentala förändringar för att kunna implementera SPLE i enorganisation. Därför är det viktigt att kunna väga för- och nackdelar av SPLE. Eftersom en genomgående investeringsanalys av ett SPLE initiativ blir kostsamt och tidskrävandebehövs en enkel, initial bedömningsmetod. Denna studie skapar en sådan metod genom att undersöka vilka faktorer som påverkar förväntade förändringar av kostnader, konkurrensfördelar och risker inom ett företag som migrerar från en systemsutveckling till SPLE. Dessutom utförs en utvärdering av dessa faktorer på fallet Nasdaq. Inom detta arbete presenteras ett ramverk för analys av organisations karakteristika som påverkar en övergång till SPLE, vilket har sin grund i 30 frågor som är oberoende av kontext. Dessutom ges en implementation av ramverket inom fall-miljön Nasdaq med tillhörande analys. Den visar att det finns märkbart fler ökande än minskande faktorer som påverkar kostnaderna för att implementera SPLE på Nasdaq, att SPLE skulle ge Nasdaq konkurrensfördelar och att riskerna med att implementera SPLE på Nasdaq är moderata.