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Factors Influencing the Cell Phone Brand Loyalty of Swedish Generation Y.Ahmed, Shehzad, Moosavi, Zahra January 2013 (has links)
No description available.
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MindMeLilja, Dan, Mattsson, Per January 2009 (has links)
MindMe is an aid for people with cognitive memory impairments. The aid is completely new and has been developed within this bachelor thesis, no product of this nature could be found on the market before. The idea came from Niclas Jarhäll, CEO of Mutual Benefits. Mutual Benefits were also partners in the project. The project was carried out by us in cooperation with Bachelor of Science in Innovation Engineering students Malin Albertsson and Victoria Hedman at Halmstad university. The aid consists of a mobile phone and a number of tags. The goal was for the mobile phone and tag to set of their alarms when they get a certain distance apart. It is the technical part of the project that will be discussed in this paper and it was divided in two parts, prototype development and software for the mobile phone. The project resulted in a prototype and an application for the mobile phone. The prototype and mobile phone set of their alarms when they come to far apart. The user has the option to change settings in the mobile phone application that affects both phone and tag and to add/remove tags. Both application and tag meet the requirements set in the technical specification.
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The Impact of Consumer Demographic and Lifestyle Have on Purchasing Behavior of Mobile PhoneChen, Ruei-Ling 18 June 2004 (has links)
Since Ministry of Transportation and Communication of the DGT put ¡§liberalization of telecommunications¡¨ into practice in 1997, the development of the mobile phone industry has been 7 years. The sales volume is affected by brand, function, specification, and service of system proprietor. Moreover, the available distribution channel and the execellent after-sales service have played an important role in it. In other words, according to the replacement of mobile phone, the influence of distribution channel is more important than before. Because the real channel is the biggest part of the mobile phone industry, this study wants to research demographic and lifestyle of consumers in this field.
This study adopted the research of questionnaire as study method. The target of this study is consumers who have purchased mobile phone in Kaohsiung area, and the field of this study was concentrated on demographic and lifestyle of consumer behavior. The valid questionnaire volum is 551. This study used SPPS software to access factor analysis and cluster analysis to get the lifestyle data of consumers, and then it used Chi-square test to examine the influence between the demographic and lifestyle of consumers and consumer behavior. If the examination is remarkable, it would go a step further to show the distribution of sample frequencies. By this way, we would know where the difference is.According to this study result, it shows that different gender, years, occupation, and disposable income would have the remarkable difference with consumer behavior. It meant that the consumer characteristics had influenced the purchasing behavior of mobile phone. Therefore, the distribution channel should consinder more about consumer characterstics to decide its strategy. Moreover, different lifestyle would have an impact on purchasing price and choice of purchasing place. It meant that distribution channel could aim the distinguishing feature of different group to choose unique product and business modle. It would help to satisfy the need of different group and to create distinctive position of market.
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Investigation on use of Communication media of Retailers¢wfor example mobile phoneLin, Shu-Chen 18 August 2005 (has links)
Communication plays a very important role in an organization. An exchange of information and knowledge maintains a normal operation of an organization. In addition, the establishment of co-understanding is necissary for the organization members to achieve the common goals of the organization. Communication happens when a message sender transmits information to a message receiver through the ¡§communication media.¡¨ There are two forms of communication; one is verbal and another is non-verbal or called wordless. Verbal communication includes face-to-face conversation, telephone contact and written correspondence. As to non-verbal communication, it includes physical gesture, facial expression, and the action of hand or eye that transmits messages. According to the researches, different communication media have different information capacities. To achieve the best performance, we should choose the communication media with the most match capacities and message ambiguous. Highly rich media is applied to highly complicated task, while less rich media is applied to simple and routine task. Therefore, it is important to study to the effectiveness of communication.
Employees of Retail business heavily uses mobile phone as the communication media. According to the media richness theory and the social influence model, this researcy performs a survey study. The research results reveal that there is no significant differences over the ambiguous of task, media richness, usefulness, media symbolic meanings and situational factors among the department stores and supermarket of different channels. Therefore, mobile phone application is regarded as a good communication tool in the retail business. It is suggested that an organization should consider replacing or matching the existing communication tool to achieve the most effective communication.
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An exploratory study of parents’ experiences of their teenagers’ text messagingMukasano, Epiphanie January 2014 (has links)
Magister Artium (Child and Family Studies) - MA(CFS) / Today the mobile phone plays a vital role in social life across the globe. For many teenagers and young adults in particular, this device forms an integral part of their daily communication, with text messaging being one of their preferred modes of social interaction. Researchers across the globe have studied various facets of this phenomenon but he main focus has been on this mode of communication in peer relationships. From a family systems perspective, the current qualitative study intended to explore how parents experience their teenagers’ text messaging in terms of communication and relationships with their teenagers, and how parents regulate this pervasive practice. To this end, data were collected by means of
one-on-one interviews among eleven parents (eight mothers and three fathers) in Cape Town, South Africa, using a semi-structured interview schedule. With the participants’ permission, the sessions were tape-recorded; data were transcribed, content analysed, and patterns and themes identified according to Creswell’s (2009) steps. Participants expressed a range of experiences, from positive to negative, not only of text messaging, but of their teenagers’ use of mobile phones in general. Among the positives, it was the sense of security the devices gave parents, and the possibility of communicating easily, quickly and at affordable cost and at the same time monitoring their children at a distance. The negatives were mainly related to the misuse/and overuse of the mobile phones. The study suggests that parents were aware of some of the dangers associated with mobile phones, such as bullying, sexting, texting while driving, overuse at the expense of family, studying and sleeping times, and home chores. It also reveals that girls were more at risk, especially when it came to mobile bullying and sexting. Some parents came up with suggestions on dealing with mobile phones and text messaging-related problems. Furthermore, the study is indicative of a predominantly authoritative parenting style whereby parents successfully limited these dangers by regulating the use of their teenagers’ mobile phones. However, for some, finding the balance, especially between parental control and teenagers’ privacy, proved to be a challenge. Moreover, while expressing the need for mobile internet, especially for teenagers’ school work, the majority of participants showed concern about having it under control. The study concludes that text messaging can be used to enhance communication and relationships between parents and their teenagers. It recommends educating the latter about the dangers of mobile phones and the former to monitor their use, while at the same time negotiating teenagers’ freedom.
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Trusted Mobile OverlaysRobertson, Robert Scott 13 December 2010 (has links)
Sensitive information is increasingly moving online and as data moves further from the control of its owner, there are increased opportunities for it to fall into malicious hands. The Web is comprised of three untrusted components where there is a risk of information compromise: networks, service providers, and clients. This thesis presents Trusted Mobile Overlays: a system that leverages trusted mobile devices to protect users from these untrusted components of the Web, while minimizing deployment difficulties. It presents a high-level design of the system as well as a prototype that implements the design.
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Essays on telecommunications demand and regulatory policiesMothobi, Onkokame January 2017 (has links)
This thesis employs models of homogenous and differentiated products to empirically investigate the demand for mobile phone services in Sub-Saharan African countries. The thesis consists of a short introductory chapter, three self-contained empirical chapters, and a summary chapter. In Chapter 2, we use survey data conducted in 2011 in eleven countries in Sub-Saharan African to analyze how the availability of physical infrastructure influences the adoption of mobile phones and usage of mobile services. The availability of physical service infrastructure is approximated by data on night-time light intensity in the areas in which survey respondents reside. After controlling for a number of individual and household characteristics including disposable income, we find that adoption of mobile phones is higher in areas with better physical infrastructure. However, in the group of mobile phone adopters, the use of mobile phones for mobile financial transactions is negatively influenced by the level of infrastructure. Mobile phone users who live in areas with poor infrastructure are more likely to rely on mobile phones to make financial transactions than individuals living in areas with better infrastructure. On the other hand, the use of mobile phones to access services such as email, skype, social media networks and Internet browsing is not dependent on the availability of physical infrastructure. Our results support the notion that mobile phones improve the livelihoods of individuals residing in remote areas by providing them with access to financial services which are otherwise not available physically. Chapter 3 examines the effect of mobile number portability (MNP) on own- and cross-price elasticities. Using quarterly data for 28 mobile operators in seven Sub-Saharan Africa countries between 2010Q4 to 2014Q4 to estimate a differentiated products demand model, we find that MNP increased own-price elasticities of demand in countries that have implemented the facility. This increase in price elasticities may be a result of a reduction in switching costs between operators. On average, the introduction of MNP increases own-price elasticities by 0.47 in absolute value. We compare the level of price elasticities before and after the implementation of MNP in Ghana and Kenya, which implemented this policy in the time period of our study. Our results suggest that in Ghana, MNP increased own-price elasticities by an average of 0.35 in absolute terms from an average value across firms and over time of -0.74. In Kenya, the introduction of MNP increased own-price elasticities by an average of 0.21 in absolute terms from a lower average value across firms and over time of -0.39. However, we find that in Kenya and Ghana the average own-price elasticities remained small even after the implementation of MNP relative to other countries without MNP in place. Thus, our results suggest that MNP is not the ultimate solution for increasing competitiveness within the mobile industry. While in Chapter 3 we use a product differentiated model of demand, in Chapter 4 we make assumptions that allow us to use a homogenous model of demand to examine the effect of regulatory policies on mobile retail prices. Using aggregated quarterly data for eight African countries for the period 2010:Q4 to 2014:Q4, we estimate structural demand and supply equations. We find that mobile termination rates (MTR) have a significant positive impact on mobile retail prices. A decline in average MTR of 10% decreases average mobile retail prices by 2.5%. On the other hand, MNP has an insignificant effect on price and subscriptions in selected African countries. This may be due to inadequate implementation of MNP, which subsequently lead to low demand for porting numbers. The average market conduct in the mobile telecommunications industry for selected African countries can be approximated by Cournot Nash equilibrium. In Chapter 4 we find price elasticities that are closer to 1 in absolute terms. The price elasticity, however, is estimated at an average of -0.27 for Sub-Saharan Africa countries in Chapter 4. We attribute this inconsistency to the different assumptions made in each chapter.
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Studies of Very-Small-Size Mobile Communication AntennasChi, Yun-wen 19 January 2009 (has links)
In this dissertation, the study mainly focuses on small-size multiband mobile phone antennas for practical applications. Loop antenna is chosen to be the antenna type for designing the compact internal multiband antenna. Four antenna designs are presented, including ¡§Compact Multiband Folded Loop Chip Antenna for Small-Size Mobile Phone¡¨, ¡§Very-Small-Size Folded Loop Antenna with a Band-Stop Matching Circuit for Penta-Band Mobile Phone Application¡¨, ¡§Very-Small-Size Printed Loop Antenna for GSMDCSPCSUMTS Operation¡¨, and ¡§Printed Loop Mobile Phone Antenna with an Internal Printed Matching Circuit¡¨. The first two antenna designs occupy a volume of 1.0 cm3 and 0.6 cm3 respectively and the last two antenna designs are to be directly printed on the system circuit board of the mobile phone. Either of them can operate as a quad-band antenna for GSM/DCS/PCS/UMTS operation or as a penta-band antenna for GSM850/900/1800/1900/UMTS operation.
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Designing for diverse users - a case study on touchscreen smartphone customizationHaberman, Vicki 03 April 2012 (has links)
The touchscreen smartphone platform is inherently flexible, giving it the potential to meet the needs and desires of individuals diverse in age and ability. Despite universal design research efforts providing industry with guidance to address this opportunity, current designs fall short. The disconnect stems from differing priorities in design and development and opposing approaches to defining and grouping the user population. The research presented in this dissertation aims to remove these issues from the process of discovering touchscreen smartphone design opportunities. It focuses on users' prior and desired customizations rather than ability- or market-factors. Data were collected on participants' devices' out-of-the-box, current and desired device states along with related stories about their actual and desired device modifications. Template and image analyses identified patterns in the data, which also revealed an underlying structure for organizing and presenting participants' needs and desires associated with smartphone touchscreen customizations. The needs and desires suggest opportunities for industry to shift towards universal design. The structure offers an approach to addressing the gaps between the ability-centered and market-driven approaches to the design of consumer technology.
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Quantification of the parametric uncertainty in the specific absorption rate calculation of a mobile phone / Quantification de l'incertitude paramétrique dans le calcul de débit d'absorption spécifique d'un téléphone mobileCheng, Xi 15 December 2015 (has links)
La thèse porte sur la quantification d'incertitude de paramètres (Uncertainty Quantification ou UQ) dans le calcul du débit d'absorption spécifique (Specific Absorption Rate ou SAR) de téléphones mobiles. L'impact de l'incertitude, ainsi le manque de connaissances détaillées sur les propriétés électriques des matériaux, les caractéristiques géométriques du système, etc., dans le calcul SAR est quantifiée par trois méthodes de calcul efficaces dites non-intrusives : Transformation non parfumée (Unscented Transformation ou UT), collocation stochastique (Stochastic Collocation ou SC) et polynômes de chaos non-intrusifs (Non-Intrusive Polynomial Chaos ou NIPC).Ces méthodes sont en effet appelées méthodes non intrusives puisque le processus de simulation est tout simplement considéré comme une boîte noire sans que ne soit modifié le code du solveur de simulation. Leurs performances pour les cas de une et deux variables aléatoires sont analysées dans le présent travail. En contraste avec le procédé d'analyse d'incertitude traditionnel (la méthode de Monte Carlo ou MCM), le temps de calcul devient acceptable. Afin de simplifier la procédure UQ pour le cas de plusieurs entrées incertaines, il est démontré que des incertitudes peuvent être combinées de manière à évaluer l'incertitude sur les paramètres de la sortie.Combiner des incertitudes est une approche généralement utilisée dans le domaine des mesures, et ici, il est utilisé dans le calcul du SAR pour la situation complexe. Une des étapes nécessaires dans le cadre de l'analyse d'incertitude est l'analyse de sensibilité (Sensitivity Analysis ou SA), qui vise à quantifier l'importance relative de chaque paramètre d'entrée incertain par rapport à l'incertitude de la sortie. La méthode reposant sur le calcul des indices de sensibilité de Sobol est employée, ces indices étant évalués par un développement en polynômes de chaos, au lieu d'utiliser la méthode de Monte-Carlo dans le calcul SAR. Les résultats des investigations sont présentés et discutés.Afin de faciliter la lecture, des notions élémentaires de débit d'absorption spécifique, de modélisation, d'incertitude dans la modélisation, de théorie des probabilités, et de calcul SAR par l'un des solveurs de simulation sont proposés dans l'Introduction (chapitre 1). Puis l'usage des méthodes non-intrusives UQ telles que UT, SC et NIPC, et l'application de la méthode des indices de Sobol pour l'analyse de sensibilité dans le calcul SAR est présentée dans les chapitres 2 et 3. Dans le chapitre 4, une autre approche d'utilisation des polynômes de chaos est fournie, et elle est utilisée dans le domaine temporel par l'intermédiaire d'un code de différences finies (Finite Difference-Time Domain ou FD-TD). Puisque le code FD-TD dans le solveur de simulation peut en effet être modifié, c'est le développement en polynômes de chaos intrusifs, étudié en détail par un certain nombre de scientifiques déjà, qui est considéré. Dans le chapitre 5, les conclusions et un aperçu des travaux futurs sont fournis. / This thesis focuses on parameter uncertainty quantification (UQ) in specific absorptionrate (SAR) calculation using a computer-aided design (CAD) mobile phone model.The impact of uncertainty, e.g., lack of detailed knowledge about material electricalproperties, system geometrical features, etc., in SAR calculation is quantified by threecomputationally efficient non-intrusive UQ methods: unscented transformation (UT),stochastic collocation (SC) and non-intrusive polynomial chaos (NIPC). They are callednon-intrusive methods because the simulation process is simply considered as a blackboxwithout changing the code of the simulation solver. Their performances for thecases of one and two random variables are analysed. In contrast to the traditionaluncertainty analysis method: Monte Carlo method, the time of the calculation becomesacceptable. To simplify the UQ procedure for the case of multiple uncertain inputs, it isdemonstrated that uncertainties can be combined to evaluate the parameter uncertaintyof the output. Combining uncertainties is an approach generally used in the field ofmeasurement, in this thesis, it is used in SAR calculations in the complex situation. Oneof the necessary steps in the framework of uncertainty analysis is sensitivity analysis (SA)which aims at quantifying the relative importance of each uncertain input parameterwith respect to the uncertainty of the output. Polynomial chaos (PC) based Sobol’indices method whose SA indices are evaluated by PC expansion instead of Monte Carlomethod is used in SAR calculation. The results of the investigations are presented anddiscussed.In order to make the reading easier, elementary notions of SAR, modelling, uncertaintyin modelling, and probability theory are given in introduction (chapter 1). Thenthe main content of this thesis are presented in chapter 2 and chapter 3. In chapter 4,another approach to use PC expansion is given, and it is used in the finite-differencetime-domain (FDTD) code. Since the FDTD code in the simulation solver should bechanged, it is so-called intrusive PC expansion. Intrusive method already investigatedin details in other people’s thesis. In chapter 5, conclusions and future work are given.
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