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Studie průběhu zakázky organizací / The Studies During the Engagement OrganizationsMichalová, Iveta January 2014 (has links)
The main goal of this thesis is to analyze a specific business process in AKI ELECTRONIC company. The thesis consists of two parts: theoretical part of the thesis aims to define and explain various logistical concepts and terms . Second part describes and analysis the company’s current situation. This part also includes an analysis of a specific business process management. The final part then proposes possible solutions of the problems detected in the analysis, which would lead to business process improvement and more satisfied customers.
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Studie technologie skladování s optimalizací zásob / Studies with Storage OptimizationTechnology StocksPoršová, Simona January 2015 (has links)
The Diploma thesis deals with theme the logistics. Thesis will be specifically focused on field of orders, inventory and storage process in chosen company. After the theoretical part about basic information, the company will be solved. Thesis depending on firm analysis will suggest measures leading to improvement of economic situation in this company.
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Studie logistiky opatřování se zaměřením na nákup a skladování / Study Logistics Procurement Focusing on Pourchase and StorageLaichman, Václav January 2015 (has links)
Subject of this thesis called "Study logistics procurement focusing on purchase and storage" is optimize logistic process in chosen company so that be more effective and economical. At the beginning of my thesis is introduce company Turlak. Then is worked out analysis of actual situation on the base of theoretical part. At the end of this work are submited a proposales of improvement in purchase, manage of inventory and storage.
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Výpočet pořizovací ceny stavby investorem / Calculation of the Purchase Price by the InvestorBilová, Jana January 2013 (has links)
This master thesis is focused on the draft procedure for the compilation of the purchase price of a building by the investor and the impact of the height of this price on the period of the recovery of investment. The basic content of this thesis is the making out of the optimal purchase price for the investor in accordance with the lowest purchase costs but also with regard to the minimisation of the risks connected to the breach of the obligation of the contractor. Further in this thesis there is made a research of the influence of the purchase price on the recovery with the help of the economic effectiveness indicator – net present value (NPV – Net Present Value). The theoretical part of this thesis is applied to a case study – the property of a sales hall.
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A Critical Realist Exploration of Intergenerational Relations to Land in Small Scale Commercial Farming Families, Mushawasha Masvingo, Zimbabwe, 1953-2014Jaison, Mukai Ratidzo January 2014 (has links)
The land reform process in Zimbabwe has raised critical questions about land with
regard to ownership and access, productivity of land and the most suitable size of land
(small scale or large scale). Over a decade after the most recent phase of land reform
in Zimbabwe, critical questions about land are continually debated in an ever-growing
literature on land. These questions span a wide margin, from ownership, access, and
productivity to who exactly should benefit from land reform processes. One important
debate has centred on the question of whether the primary consideration of land reform
processes should be aimed at addressing the more ideational aspects of land (return
to ancestral land, land as central to personal identities and the subsequent political
and social processes of determining who belongs and who is a stranger) or material
concerns (relating to questions of food security, livelihood making and the concerns
with environmental change). Subsequently, literature dealing with land is often
organised around a particular theme such as identity, tenure, politics, political
economy, livelihoods and questions relating to environmental change. Using the case
of small scale commercial farming families of Mushawasha in Masvingo Zimbabwe
who came to own the land as purchase area farmers as a result of the 1930 Land
Apportionment Act, this thesis constitutes an attempt to integrate multiple approaches
to the question of land, using a critical realist framework. I argue that the link between
people and land, which is explored generationally and in the context of broader
economic, political, historical and social change in Zimbabwe, is ever changing and is
influenced by a number of factors. For that reason, viewing the question of land in a
reductionist fashion from either an ideational or a material paradigm is unsatisfactory.
What this research reveals is that the links between people and land are tempered
numerous factors including generation, gender and residential status. / Dissertation (MSocSci)--University of Pretoria, 2014. / tm2015 / Sociology / MSocSci / Unrestricted
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The role of knowledge and importance of country-of-origin information in female consumers’ purchase intent of exotic crocodile leather accessoriesChambers, Hanri January 2017 (has links)
The study investigated the role of knowledge (objective knowledge and subjective
knowledge) and the importance of country-of-origin in female consumers’ purchasing intent
of exotic crocodile leather accessories. The study was conducted across South Africa and
specifically concentrated on exotic crocodile leather accessories, which is a subset category
in the luxury apparel industry. Consulta Research is a professional research company and
was consulted to assist with the data collection. A quantitative descriptive approach was
followed by developing an electronic survey design. Data was collected by using a selfadministrated
online questionnaire, which was distributed by a research company. A crosssectional
study was used to conduct the research. The data was collected by means of nonprobability
convenient sampling. A total of 337 questionnaires were completed. Scales from
previous research studies were adapted for the purpose of this study. The questionnaire was
part of a bigger study and only five sections of the questionnaire were relevant to this
specific study. Descriptive and association methods were used to analyse the data. Pearson
correlation and Spearman correlation were used to analyse the data by means of
relationships between variables.
This study attempts to differentiate between consumers’ objective and subjective
knowledge of luxury leather accessories. The construct objective knowledge was
theoretically divided into intrinsic-related attributes and extrinsic-related attributes of the
products of investigation. The relationship between objective knowledge and purchasing
intent as well as the relationship between the importance of country-of-origin information
and purchasing intent of exotic crocodile leather accessories was investigated. The findings
regarding exotic crocodile leather accessories showed that females’ objective and subjective
knowledge is limited, did not seem to find country-of-origin information important, had a
weak purchase intent, and indicated that there was statistical significance only between the
female consumers’ purchasing intent and their objective knowledge regarding the intrinsicrelated
attributes of exotic crocodile leather accessories. The limitations of the study are that the results are based on non-probability convenience
sampling, therefore the findings cannot be generalized to the whole South Africa, or to all
the exotic leather industry markets for affluent consumers. One would have liked to have
approached a population group that consisted of affluent respondents with an annual
household income of more than R100 000. The study’s findings can contribute to the South
African exotic crocodile leather industry and specifically to retailers, manufacturers,
tanneries, and marketers. The findings and conclusions drawn in this study contribute to
existing theory and could serve as the basis for future research in consumer behaviour,
consumer science and the luxury exotic leather industry in South Africa. / Die studie het die rol van produk-kennis (objektiewe kennis en subjektiewe kennis) en die
belangrikheid van inligting aangaande land-van-oorsprong in vroulike verbruikers se
koopintensie met betrekking tot eksotiese krokodilleer-bykomstighede ondersoek. Die
studie is regoor Suid-Afrika uitgevoer, en daar is spesifiek gekonsentreer op eksotiese
krokodilleer-bykomstighede, wat ʼn sub-kategorie in die luukse klerebedryf uitmaak.
Consulta Research is ʼn professionele navorsingsmaatskappy en is geraadpleeg om te help
met die data-insameling. ʼn Kwantitatiewe deskriptiewe benadering is gevolg deur ʼn
elektroniese opname-ontwerp te ontwikkel. Die data is ingesamel deur die gebruik van ʼn
selftoegepaste aanlyn-vraelys, wat deur ʼn navorsingsmaatskappy versprei is. ʼn Dwarssneestudie
is gebruik om die navorsing te doen. Die data is ingesamel deur middel van niewaarskynlikheids-
gerieflikheid-steekproefneming. ʼn Totaal van 337 vraelyste is voltooi.
Skale uit vorige navorsingstudies is aangepas vir die doeleindes van hierdie studie. Die
vraelys het deel gevorm van ʼn groter studie en slegs vyf afdelings van die vraelys het
betrekking op hierdie spesifieke studie. Pearson-korrelasie en Spearman-korrelasie is gebruik
om die data deur middel van die verhoudings tussen veranderlikes te analiseer.
Hierdie studie poog om te onderskei tussen die verbruikers se objektiewe en subjektiewe
produk-kennis van luukse leer-produkte. Die produk wat genavors word se objektiewe kennis
is teoreties onderverdeel in intrinsiek-verwante kenmerke en ekstrinsiek-verwante
eienskappe. Die verhouding tussen objektiewe kennis en koopintensie, asook die verhouding
tussen die belangrikheid van inligting aangaande die land-van-oorsprong en die koopintensie
met betrekking tot eksotiese krokodilleer-bykomstighede is ondersoek. Die bevindinge met
betrekking tot eksotiese krokodilleer-bykomstighede het getoon dat vroulike verbruikers
beperkte objektiewe kennis en subjektiewe kennis beskik, blykbaar nie inligting aangaande
land-van-oorsprong as belangrik beskou nie, ʼn swak koopintensie het, en het aangedui dat
daar statistiese beduidendheid was slegs tussen die vroulike verbruikers se koopintensie en
hul objektiewe kennis aangaande die intrinsiek-verwante eienskappe van eksotiese
krokodilleer-bykomstighede. Die beperkinge van die studie is dat die resultate gebaseer was op nie-waarskynlikheidsgerieflikheidsteekproefneming,
wat beteken dat die bevindings nie veralgemeen kan word
na die hele Suid-Afrika nie, of na al die eksotieseleer-bedryfsmarkte vir welgestelde
verbruikers nie. ʼn Mens sou graag ʼn populasiegroep wou kon bestudeer wat bestaan uit
welgestelde respondente met ʼn jaarlikse huishoudelike inkomste van meer as R100 000. Die
studie se bevindinge kan bydra tot die Suid-Afrikaanse eksotiese krokodilleerbedryf en
spesifiek vir kleinhandelaars, vervaardigers, leerlooierye, en bemarkers. Die bevindinge en
gevolgtrekkings in hierdie studie dra by tot bestaande teorie en kan dien as die basis vir
toekomstige navorsing in verbruikersgedrag, verbruikerswetenskappe en die luukse,
eksotiese leerbedryf in Suid-Afrika. / Dissertation (MSc)--University of Pretoria, 2017. / Consumer Science / MConsumer Science / Unrestricted
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Influencer marketing from a sensory marketing perspective : Social Media Influencers’ impact on the lack of tangibility onlineHåkansson, Christoffer, Magnusson, Frida January 2020 (has links)
The purpose of this thesis has been to investigate the phenomenon of shopping-hauls from a consumer perspective. Along with exploring ifconsumers’ purchasing behavior is affected by shopping-hauls, the aim is to provide insights into the phenomenon and how it affects consumers. In particular, the study aspires to understand whether consumers perceive shopping-hauls as a possible substitute for the need for touch. If so, shopping-hauls could be used to decrease uncertainty online. This thesis was conducted using a qualitative research method, with semi-structured interviews. The respondents in the interviews were consumers living in Sweden with knowledge of shopping-hauls. Twenty-five consumers participated in the interviews for the thesis, and they are all anonymous. The thesis has followed an inductive research approach to gain deeper understanding of the phenomena of shopping-hauls and receive new insights based on the respondents’ experiences. The literature review in this thesis includes theories about influencer marketing, sensory marketing, and online consumer behavior. Furthermore, the conceptual framework demonstrates the relationship between the mentioned theories. The empirical results of the thesis highlights challenges and opportunities which might occur when consumers make purchases online, as well as provides insights into how shopping-hauls are perceived by consumers. Based on these results, we created a three-step model for developing a strategy where shopping-hauls are used to reduce the consumer’s uncertainty when shopping online. The three steps are: Selection of influencer, identify the consumer, and evaluation.
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A qualitative study of self-identity and cultural ideals impact on Swedish females within Gen Z’s purchase behaviorBengtsson, Julia, Menninge, Cecilia January 2020 (has links)
Title: A qualitative study within retail of self-identity and cultural ideals impact on Swedish females within Generation Z’s purchase behaviour Authors: Cecilia Menninge & Julia Bengtsson Institution: Linnaeus University, School of Business and Economics. Program: Detaljhandel and Service Management (180hp), Customer Experience Management (180 hp) Course: 2FE67E Supervisor: MaxMikael Wilde Björling Examiner: Miralem Helmefalk Purpose: The purpose of this study is to, through interpretation and analysis of females within Gen Z, create knowledge and understanding of how self-identity and cultural ideals affect purchase behaviour Method: An interview study that addresses the topic of identity and cultural ideals impact on purchase behaviour. The study was conducted with a deductive approach and a qualitative method Conclusions: There is a versatile relationship between identity and Swedish females purchase behaviour in fashion. Self-image affects their purchase behaviour as Swedish females are highly conscious of their appearance. Swedish females in Generation Z follows the peripheral route in the Elaboration likelihood model.
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From Fast to Slow: Can influencers make us shop more sustainably? : A quantitative study investigating the impact of influencers and their communities on fashion purchase intent and circular behaviorBertilsson, Ellinor, van Alphen, Laura January 2020 (has links)
Research questions: How do social media influencers affect fashion purchase intent? How is slow fashion behavior affected by social media influencers? Purpose: The purpose of this paper is to investigate the possible effects that social media influencers have on slow fashion behavior, in addition to explore the effects of social media influencers on fashion purchase intent. Method: This research was conducted through a quantitative study and the data was collected using an online survey. The survey was constructed and distributed in collaboration with a research group at Mälardalen University. Conclusion: This study confirms that influencers have the possibility to influence consumers’ behavior and provides initial insight into how their communities can affect consumers. The study concludes that influencers can persuade consumers to purchase fashion products online. However, there is ambiguity into how much influencers affect consumers. The study showed that the relationship between influencers and their communities is not clear, and especially how the two concepts interact in the way they influence consumers to behave more sustainably. Despite the complex relationship, both have the capability to positively and negatively affect consumers’ slow fashion behavior. While consumers may not employ all behaviors favorable in the slow fashion movement, any positive behavior will make a difference.
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Investigating the ‘Greenness’ of Young Consumers : A Study on the Influence of Environmental Concern, Exposure to Green Marketing and Green Scepticism on Green Purchase Decisions.Darnéus Ekeroth, Julia, Milner, Natasha, Nurmi, Elina January 2020 (has links)
ABSTRACT Date: 2020-06-06 Level: Bachelor Thesis in Business Administration, 15 cr Institution: School of Business, Society and Engineering, Mälardalen University Authors: Elina Nurmi Julia Darnéus Ekeroth Natasha Milner (1993-01-08) (1996-07-24) (1998-05-05) Title: Investigating the ‘Greenness’ of Young Consumers Tutor: David Freund Keywords: Environmental concern, green marketing, green consumer, green scepticism, green purchase decision. Research Question: How can environmental concern, exposure to green marketing and green scepticism influence young consumers’ green purchase decisions? Purpose: The purpose of this thesis is to investigate how young consumers’ green purchase decisions can be influenced by their environmental concern, exposure to green marketing and lastly, green scepticism. It will be analysed if consumers are now overexposed to green marketing, whether there is an action/awareness gap, and lastly, the number of green consumers in the sample will be established. Method: Primary data was collected through a quantitative research method, via a self-completion online questionnaire. The chosen sample was Swedes, aged 18-30 and consisted of 140 respondents. IBM SPSS Statistics was used for the statistical tests undertaken such as Cronbach’s Alpha, Chi-square, Pearson’s correlation and Regression analysis. Conclusion: Environmental concern and green scepticism were found to have a significant influence on the young Swedish consumers’ green purchase decision. A great deal of the sample possessed environmental concern, and it was found to influence their green purchase decision positively. The participants were not sceptical of green marketing, and green scepticism was found to significantly and negatively influence their green purchases. Finally, the young Swedes were minimally underexposed to green marketing with a slight negative, but insignificant, influence on green purchase decisions.
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