Zugl.: Heidelberg, Universiẗat, Diss., 2007.

Thesis (MA--Communication Studies) -- Auckland University of Technology, 2005. / Also held in print (261 leaves, 30 cm.) in Wellesley Theses Collection. (T 796.3330993 MAR)

Thesis (Ph. D.)--Texas State University-San Marcos, 2007. / Vita. Appendices: leaves 101-117. Includes bibliographical references (leaves 5-7, 33-36, 65-66, 95-98).

Thesis (Ph. D.)--Texas State University-San Marcos, 2007. / Vita. Appendices: leaves 101-117. Includes bibliographical references (leaves 5-7, 33-36, 65-66, 95-98).

Tese (doutorado) - Universidade Federal de Santa Catarina, Centro de Ciências de Educação, Programa de Pós-Graduação em Educação, Florianópolis, 2014. / Made available in DSpace on 2014-08-06T18:02:10Z (GMT). No. of bitstreams: 1 327219.pdf: 1672267 bytes, checksum: eb0980a686c7e32b3f543f0389c1a301 (MD5) Previous issue date: 2014 / O presente trabalho se propõe a debater as relações entre estética e esporte, pensando o fenômeno esportivo como aquele que proporciona elevado prazer e beleza no contemporâneo. Perguntamos pelas representações estéticas do esporte, deslocando o olhar dos espectadores para os praticantes, numa tentativa de mais bem entender a questão por um ângulo distinto daquele comumente encontrado na literatura, em que é analisada a partir da recepção. Elegemos uma equipe de rúgbi feminina da cidade de Florianópolis/SC como campo para a pesquisa, escolha feita de forma um tanto exploratória, considerando que pouco ainda se conhece da modalidade no Brasil, tanto por espectadores, quanto acadêmicos. Foi realizado um conjunto de observações do cotidiano do time, bem como 4 entrevistas semiestruturadas com jogadoras que compõem o grupo, escolhidas por fazerem também parte do selecionado nacional. Somado a esse material, observações-piloto na cidade de La Plata/Argentina, junto a um clube de rúgbi da cidade, além de material coletado durante evento da Confederação Brasileira de Rugby em 2011, realizado em São Paulo, cujos fins eram o selecionamento de jogadoras para a equipe nacional. Os resultados indicam: 1) que o rúgbi se mantém como um esporte amador, em que o fair play é valorizado, o que delineia uma forma de jogo muito específica; 2) que as mulheres precisam, cotidianamente, angariar seu espaço nesta prática marcadamente masculina, mas que, apesar disso, destacam-se internacionalmente (as brasileiras), o que levaria a uma inversão no lugar ocupado por homens e mulheres e, consequentemente, no estilo de jogo masculino e feminino, no que concerne ao Brasil; 3) que os cuidados com o corpo compõem o quadro de preocupações das praticantes dessa modalidade, na medida em que este se coloca como matéria para a obra esportiva; 4) que os gestos técnicos da modalidade são fundamentais para a produção de forma, constituindo-se como material da obra; 5) que a forma de jogo preferida pelas jogadoras relaciona-se com aquilo que chamam de jogo aberto, que é veloz, ofensivo e malandro; 6) que a criação da obra esportiva parece aproximar-se com a da obra de arte, na medida em que ambas conjugam espírito e natureza, técnica e mimese, na elaboração do belo.<br> / Abstract : This PhD Thesis aims to discuss the relationship between aesthetics and sport, considering the sporting phenomenon as one that provides high pleasure and beauty in contemporary. We asked by the aesthetic representations of sport, shifting the gaze of viewers for athletes in an attempt to better understand the issue from a different angle than that one commonly found in literature, which examines the theme from the reception. We elected a female rugby team from the city of Florianopolis / SC to research, choice made in a somewhat exploratory way, considering that this game is still unknown in Brazil, both by viewers and by academics. There was realized a set of observations of day by day of the team, as well as semi-structured interviews with four players who comprise it. They were also chosen by the fact of being part of the national team. In addition to this material, we have a pilot-study conducted in the city of La Plata / Argentina, in a rugby club, as well as material collected during an event of the Brazilian Confederation of Rugby in 2011, held in São Paulo, whose purposes were the selection of players for the national team. The results indicate that: 1) Rugby remains as an amateur sport, in which fair play is valued, which outlines a very specific form of game. 2) Women need daily reaching their space in this markedly masculine sport. Brazilian women, however stand out internationally, leading to a reversal in the place occupied by men and women, and consequently, in the style of male and female game, in what it concerns to Brazil. 3) Body cares comprise a list of concerns of practitioners of this modality, to the extent that it arises as a material for the artwork of sport. 4) That the technical gestures of the sport are essential for the production of form, establishing itself as the material of the sport making. 5) The preferred form of game is related to what they call open game, which is fast, offensive and roguish (malandro). 6) The creation of the artwork of sport seems to approach with the work of art, in that both combine spirit and nature, technique and mimesis, in the drafting of Beauty.

The inception of rugby as a workforce in 1995 created a range of new issues surrounding sport as a vocation. With professional rugby often wearing the glamorous coat of fame and fortune, young athletes sacrifice education and learning additional life-skills in pursuit of well-paid contracts and glitzy lifestyles unaware of the realities rugby as a profession holds. One such reality is the relatively short lifespan of a professional rugby career and the fact that transition to a whole new career is firstly inevitable and secondly a very challenging process. Traditional retirement has been associated with the end of a long working career, making comprehensive lifestyle- and financial planning part of the preparation process. This process helps the retiree anticipate and understand the expected demands of life beyond a working career. In rugby however, the retirement experience of a player can be extremely difficult to cope with, especially if the player is not adequately prepared or has not planned for such an event. This leaves players vulnerable for the imminent new phase of life and often leads to physiological - and other challenges players are not able to withstand in a world outside sport (Price, 2007). The aim of this study is to identify the different aspects that influence a professional rugby player’s retirement – and transition experience into a new profession. The researcher believes that an increased understanding of how current and retired professional rugby players perceive/experienced the retirement process would assist current players to better plan and prepare for this phase of life. This ultimately would reduce the anxiety and uncertainty for life after rugby. If players are more relaxed and stress-free about their future, more focus could also be placed on the here-and-now, leading to greater performance on the current field of play. The views of both current and retired professional rugby players were captured through questionnaires distributed all around South Africa. The researcher utilised a mixed mode paradigm of both positivistic and interpretive research methods. This approach enabled him to best compare the views of the two groups and test the developed theories and hypothesis. Ultimately, the research revealed that the presence of the following variables will have a positive influence on a player’s retirement and transition experience: A) Leadership, advice and planning for retirement B) Tertiary education and additional work skills C) Popularity amongst fans and other influential people D) Sufficient wealth and E) A self-selected retirement. With these findings the researcher will develop some specific guidelines for current professional rugby players to help them firstly better prepare for their life beyond sport and secondly successfully switch to a new career. A few valuable recommendations were also made to other stakeholders to better assist and support players in their preparation and transition process.

Made available in DSpace on 2014-06-11T19:24:05Z (GMT). No. of bitstreams: 0 Previous issue date: 2013-08-28Bitstream added on 2014-06-13T19:51:12Z : No. of bitstreams: 1 cafeo_mrg_me_bauru.pdf: 1620493 bytes, checksum: e0f48776e2a5b8067b6fb0be21bb846b (MD5) / A presente dissertação tem como objetivo a análise de seis filmes publicitários da fabricante de material esportivo Topper, realizados em parceria com a Confederação Brasileira de Rugby (CBRu) e veiculados em emissoras de TV averta e fechada durante os anos de 2010 e 2011 para a divulgação e popularização do rúgbi no país. O rúgbi é considerado irmão do futebol, muito popular nos países de colonização britânica, mas ainda com pouca visibilidade no cenário esportivo nacional. A CBRu está empenhada em efetivar o planejamento estratégico elaborado e pretende, através da melhoria no desempenho da seleção brasileira, levar o país à elite do rúgbi, com o apoio de patrocinadores e incentivadores na divulgação da modalidade esportiva nos meios de comunicação. Uma das metas da entidade é tornar o esporte mais conhecido entre o público brasileiro, tendo em vista a inclusão da modalidade Rugby Seven nas Olimpíadas do Rio de Janeiro de 2016. Diante desse cenário, a proposta deste estudo é identificar os elementos aplicados nos argumentos das mensagens dos filmes publicitários, desenvolver uma reflexão sobre a influência dos aspectos sociológicos do esporte e do marketing esportivo. A dissertação está dividida em três capítulos: inicialmente, trazemos uma reflexão contextualizada dos aspectos sociológicos do jogo como esporte e cultura e, ainda, um breve histórico sobre o surgimento do rúgbi no mundo e no Brasil. Em seguida, serão abordadas questões relacionadas ao marketing e gestão esportiva do rúgbi no Brasil e as diversas ferramentas comunicacionais que vêm sendo utilizadas para disseminar a modalidade. No segundo capítulo, apresentar-se-ão os conceitos referentes à retórica, sofística e comicidade, baseados nos estudos de Chaim Perelman, Dante Trinaglli, Henri Bergson e Vladimir Propp que são bases conceituais das análises realizadas. Por fim, no terceiro capítulo, são apresentadas... / This dissertation aims to analyze six advertisement films of Topper (manufacturer of sport equipment) in association with the Brasilian Confederation of Rugby, used for propagation and pupularization of rugby in the country. Rugby is considered a brother of soccer, popular in countries which have been colonized by Great Britain, but still with low visibility in national sport scene. CBRU is committed to accomplish the strategic plan settled and itntends, through improvements is Brazilian team development, to take the country to rugby elite, with the support of sponsors and encouragers in propagating the sport by means of communication. One of the goal of the entity is to make the sport better, know for Brazilian public, considering the inclusion of Rugby Seven modality to Olympic Games in Rio de Janeiro 2016. Based on this cenario, the purpose of this study is to identify the elements used in the arguments of the advertise films messages, developing a through about the influence of sport & sporting marketing aspects in a sociologic view, and debate if the current moment lived by rugby in Brazil can contribute to its development in the country. This study is divided in three chapters, initially with a contextualized analysis of sociological aspects of the game as sport and culture. Then, there will be an approach related to marketing and rugby sport management in Brazil and the diverse communication tools which have been used to propagate the sport. Hereafter, the concepts related to rhetoric, sophistry and comicality will be presented, based on studies of Chaim Perelman, Dante Tringalli, Henri Bergson and Vladimir Propp, which are conceptual basis for the analysis made. Lastly, the analysis of six Topper/Confederation advertisement films are presented based on Francis Vanoye methodology, crossed with the theoretical concepts and sociologic aspects of the sport. This way it was possible to identify that advertise fims used communicational...

Orientador: José Carlos Marques / Banca: Ary José Rocco Júnior / Banca: Marcos Américo / Resumo: A presente dissertação tem como objetivo a análise de seis filmes publicitários da fabricante de material esportivo Topper, realizados em parceria com a Confederação Brasileira de Rugby (CBRu) e veiculados em emissoras de TV averta e fechada durante os anos de 2010 e 2011 para a divulgação e popularização do rúgbi no país. O rúgbi é considerado irmão do futebol, muito popular nos países de colonização britânica, mas ainda com pouca visibilidade no cenário esportivo nacional. A CBRu está empenhada em efetivar o planejamento estratégico elaborado e pretende, através da melhoria no desempenho da seleção brasileira, levar o país à elite do rúgbi, com o apoio de patrocinadores e incentivadores na divulgação da modalidade esportiva nos meios de comunicação. Uma das metas da entidade é tornar o esporte mais conhecido entre o público brasileiro, tendo em vista a inclusão da modalidade Rugby Seven nas Olimpíadas do Rio de Janeiro de 2016. Diante desse cenário, a proposta deste estudo é identificar os elementos aplicados nos argumentos das mensagens dos filmes publicitários, desenvolver uma reflexão sobre a influência dos aspectos sociológicos do esporte e do marketing esportivo. A dissertação está dividida em três capítulos: inicialmente, trazemos uma reflexão contextualizada dos aspectos sociológicos do jogo como esporte e cultura e, ainda, um breve histórico sobre o surgimento do rúgbi no mundo e no Brasil. Em seguida, serão abordadas questões relacionadas ao marketing e gestão esportiva do rúgbi no Brasil e as diversas ferramentas comunicacionais que vêm sendo utilizadas para disseminar a modalidade. No segundo capítulo, apresentar-se-ão os conceitos referentes à retórica, sofística e comicidade, baseados nos estudos de Chaim Perelman, Dante Trinaglli, Henri Bergson e Vladimir Propp que são bases conceituais das análises realizadas. Por fim, no terceiro capítulo, são apresentadas... / Abstract: This dissertation aims to analyze six advertisement films of Topper (manufacturer of sport equipment) in association with the Brasilian Confederation of Rugby, used for propagation and pupularization of rugby in the country. Rugby is considered a brother of soccer, popular in countries which have been colonized by Great Britain, but still with low visibility in national sport scene. CBRU is committed to accomplish the strategic plan settled and itntends, through improvements is Brazilian team development, to take the country to rugby elite, with the support of sponsors and encouragers in propagating the sport by means of communication. One of the goal of the entity is to make the sport better, know for Brazilian public, considering the inclusion of Rugby Seven modality to Olympic Games in Rio de Janeiro 2016. Based on this cenario, the purpose of this study is to identify the elements used in the arguments of the advertise films messages, developing a through about the influence of sport & sporting marketing aspects in a sociologic view, and debate if the current moment lived by rugby in Brazil can contribute to its development in the country. This study is divided in three chapters, initially with a contextualized analysis of sociological aspects of the game as sport and culture. Then, there will be an approach related to marketing and rugby sport management in Brazil and the diverse communication tools which have been used to propagate the sport. Hereafter, the concepts related to rhetoric, sophistry and comicality will be presented, based on studies of Chaim Perelman, Dante Tringalli, Henri Bergson and Vladimir Propp, which are conceptual basis for the analysis made. Lastly, the analysis of six Topper/Confederation advertisement films are presented based on Francis Vanoye methodology, crossed with the theoretical concepts and sociologic aspects of the sport. This way it was possible to identify that advertise fims used communicational... / Mestre

Please read the abstract in the section front of this document / Dissertation (MA (Human Movement Sciences))--University of Pretoria, 2008. / Biokinetics, Sport and Leisure Sciences / unrestricted

The aim of this study was to describe and compare the gaze behaviour patterns of expert and near expert under 19 level rugby union players during one-on-one defensive play. Gaze characteristics such as the areas of interest visited, the number of fixations, the duration of each fixation, the starting and last fixations; and the order of fixations adopted were used to achieve the aim of the study. In addition, biographical data, including sporting and vision history, were collected. Data of the two groups were described and compared with statistically and practically significant differences been highlighted. Inferential statistics were used and the following significant levels set: p<.05 for t-tests and Chi-sq'ared - tests while Cohen's d (absolute value) ≥0.20 and Cramér‟s V ≥0.10 were used to determine the practical significance for statistically significant results, respectively. An exploratory and quasi-experimental design was used, in which 81 participants (16 – 19 years of age) were sampled for differences between experts' and near experts' visual-search strategies and gaze behaviour patterns when anticipating the direction of deceptive running skills in rugby union, however, only 68 participants had eye tracker data analyzed due to the strict calibration criteria. The expert players correctly anticipated significantly (t-stat = -3.16, p = .002, d = 0.71) more than the near expert players on average (75.76% compared to 66.46%), and therefore, were less susceptible to deceptive running skills. The near expert players were, however, more aware of their fixation location than expert players. Both expert and near expert players fixated considerably more on the knees and hips than any other area of interest, however expert players had fewer, but longer fixations than near expert players per run with 4.29 ± 1.89 fixations (χ2 = 3.90, p = .048, V = 0.24) of 0.420 ± 0.140 seconds (χ2 = 3.97, p = .046, V = 0.24) compared to 5.34 ± 2.39 fixations of 0.350 ± 0.150 seconds. Both the expert and near expert groups fixated more on the lower body than the upper body on average, however, the near expert players fixated significantly more off the body for all correct runs than the expert players (t-stat = 2.17, p = .034, d = 0.53). The expert players start fixating more on the knees at the start of each trial, whereas the near expert players start fixating more on the knees and hips, and considerably off-target. The expert players fixate significantly more on the knees (t-stat = -2.56, p = .013, d = 0.63) at the end of each trial than the near expert players on average, whereas the near expert players fixate more on the hips. The orders of fixation did not yield any discernable patterns between expert and near expert players for correctly anticipated runs. Experts exhibit superior visual-search strategies and gaze behaviour control, presumably using the top-down approach, to successfully anticipate an opponent's intended direction. This information could help coaches teach perceptual tackling skills to enhance motor learning and performance.