Traffic signs, which are extremely important for traffic safety, aims to regulate traffic by providing information about the characteristics of road and road environment for drivers. The success of traffic signs mainly rely on the easy comprehensibility of its meaning in a short time. Further more, today&rsquo / s global economies and transportation systems emphasize the need for more universial traffic signs which was the main motivation of two main treaties on traffic signs / Vienna Convetion in 1968 and European Aggreement Treaty in 1971, which are signed and followed by Turkey. For an effort to increase traffic safety, a Subcommittee of the Turkish Highway Traffic Safety (THTS) Council requested the determination of comprehensibility of critical signs with higher probability of impact on traffic safety selected by a group of experts from engineers and law enforcement agencies in a survey study. The survey questionnaire included 30 selected traffic signs (including two prohibition signs omitting oblique bar recently changed as a part of the European Union Participation Process) and 9 control group signs, a total of 39 traffic signs, and driver characteristic questions, such as gender, age, educational background, etc. to reveal insights about a) the level of comprehensibility of different groups of traffic signs and and b) driver characteristics that may affect the comprehensibility of these signs. A pilot study in the city of Ankara is conducted over a sample of 1,478 surveys. Answers for the meaning of each sign are coded using a scale of five (opposite, wrong, no comment, partially correct and correct responses). The results showed that the control group signs have very high comprehensibility as expected, while some of the critical signs were not known much, or mistaken for others, even mistaken for opposite meanings. The certain loss of comprehensibility of the traffic signs changed recently is seen in the comparative analysis of the signs before and after the change, as well as significant shift towards an opposite meaning. The significance of driver characteristics (gender, education, occupation etc.) affecting the comprehensibility of the traffic signs varies among traffic signs and characteristics. As the result of this study, (THTS) Council decided to support traffic and driver education more and mass promotion of mis- or un-comprehended signs without searching for more local solutions or versions.

Unsafe driving habits increase the severity of roadway accidents. The behaviors that are generally associated with unsafe driving are influenced by drivers and their decision to engage in dangerous habits. In order to solve this problem, Departments of Transportation use roadside safety campaigns. To gain a comprehensive understanding of the effectiveness of these campaigns, this research study captured five different metrics of effectiveness to understand what messages are effective and how to target messages to different groups of people. Since reading and interpreting the messages produces cognitive activation among participants, a neuroimaging technology called functional near-infrared spectroscopy (fNIRS) was used to measure neurocognitive activation as a proxy for response. The fNIRS system captures this cognitive activation by measuring change in oxygenated blood (oxy-Hb). An increase in oxy-Hb is a proxy for increased task engagement. The first journal paper provides an understanding of what types of messages are perceived as effective, are misunderstood, are memorable, are considered inappropriate, and cause the greatest increase in cognitive engagement. Overall, drivers perceive messages to be effective at changing behavior, but particular messages are perceived as more effective than others. Messages about distracted driving and driving without a seat belt, messages that are intended to produce a negative emotional response, and messages with statistics are the behaviors, emotions, and themes that are most likely to be perceived to change driver behavior. Messages about distracted driving and messages about statistics are most likely to be remembered by drivers. In general, drivers do not find messages used in safety campaigns to be inappropriate. Drivers elicit more cognitive attention to signs about distracted driving and signs with a humorous emotion. The second journal considers the effectiveness of these messages with different target demographics by further investigating the first journal's results by different dependent variables, including age, gender, and risky driving habits of the participants. In the second study, the results from the first study are further examined to determine if some campaigns are more effective among different demographics of drivers. The behavioral results indicated that females, drivers over 65, low-risk and high-risk drivers, and urban and rural drivers perceive the safety campaigns as more effective. The neurological data revealed that younger drivers had more activation in the ventrolateral prefrontal cortex, an area known for semantics and word processing, which might indicate more cognitive attention to these types of messages. This study provides a unique application of using neuroimaging techniques to understand driver response to safety messages. The recommendations for an effective safety campaign are to use messages about distracted driving, messages with an emotional stimulus, and messages about statistics. Messages about word play and rhyme are recommended for appealing to younger demographics. / Master of Science / Messages like "New year, new you, use your blinker" and "May the 4th be with you, text I will not" are increasingly used to catch drivers' attention. The development and use of these non-traditional safety messages are distinctly different than messages previously displayed on highway signs because the intent of these messages is to modify driver behavior rather than just provide information. Unfortunately, there is little empirical evidence measuring how effective these messages are at changing driver behavior or guidance on how to target messages for specific groups of people. The goal of this study was to understand what types of non-traditional safety messages are effective and how to target these messages to different target audiences. Roadway collisions are made more severe when the cause of the incident involves dangerous driving habits, such as distracted, impaired, or aggressive driving. The problem is made even more severe by the fact that the habits that make driving dangerous are affected by the driver's decision to engage in risky driving behavior. The solution to this problem is to gain an understanding of driver preferences and response, a research effort this study will address. Reading and interpreting the messages produces cognitive activation among participants. The study uses functional near-infrared spectroscopy (fNIRS), which allows researchers to capture this cognitive activation by measuring change in oxygenated blood (oxy-Hb). This provides not only the ability to gain a more detailed understanding of driver response, but the ability to triangulate this with what drivers perceive as effective in changing driver behavior. In the first study, the participants felt that campaigns targeting distracted driving, messages with a negative emotion, and campaigns about statistics were significantly more effective at changing driver behavior compared to other behaviors, emotions, and themes. The neurological data revealed that drivers respond more to campaigns about distracted driving. However, the neurological data indicates that humorous messages and messages that fit under the theme word play and rhyme elicit a greater cognitive response. The second study furthers the first study and revealed that females, drivers over 65, low-risk and high-risk drivers, and urban and rural drivers perceive the safety campaigns as more effective. The neurological data revealed that younger and older males and older high-risk drivers respond with greater peak oxy-Hb when compared to other groups of people. This study advances the applicability of fNIRS in traffic related studies.

A dissertation submitted in partial fulfilment of the requirements for a Master’s Degree in Technology: Graphic Design, Durban University of Technology, 2013. / In this critically reflective self-study I have illustrated how my research in the field of Graphic design has been purposeful in creating a visual voice to express myself, improve my practice as an artist, teacher, and visual activist and in turn create an alternate voice for others. My study includes the conceptualization of the pictographic cards that I have named PicTopics, their value as an educational tool and their pertinence as visual prompts. My research questions have included exploring the role of the PicTopics in communicating a story or message, and how they could be pertinent to my practice as an artist, researcher, teacher and social being. My methodology, under the umbrella of self-study, has explored the living social, educational, and artistic values associated with fun, playing, creativity and wellbeing as a way to improve my practice. I used the PicTopic in a variety of settings - with the public at an art gallery to record their stories, in the classroom as creative prompts and as a way to inspire and conceptualize the practical artistic component of this study. I believe that the PicTopics when used as prompts can trigger and cultivate storytelling, enable engagement between people and open communication channels between the educator, and students. The PicTopics have become a thread between my living theories which are linked with my values and beliefs, my practice as an artist and my role as an educator and social transformer.

The aim of this research is to propose ways in which graphic designers can improve the design of commercial signage in Amman, Jordan. A survey of the effectiveness of recent signage regulation in the type and placement of commercial signage has led to the conclusion that regulations alone will not lead to improved quality in the production and siting of commercial signage without multi-stakeholder involvement and the dedicated training of those working in this field. There is a need for practitioners to develop specialised skills and knowledge in sign design, as opposed to applying only generalised graphic design techniques to sign production. Such skills include problem-solving, visual communication methods and competency in the application of the latest multi-media technology. It is proposed that by developing and incorporating sign-design competencies within the graphic design curriculum, practitioners will be better able to work effectively in this field. Following the investigation of the situation in Amman with respect to commercial signage, four related investigations were undertaken in order to formulate a list of recommendations which could be incorporated into an improved curriculum for teaching sign design. The first study investigated the problems caused by poorly designed and situated commercial signage in Amman. The second and third studies investigated urban signage solutions adopted by companies in other parts of the world, namely the global marketing of the McDonald’s brand and the corporate signage of Coventry University UK. The final study was a comparative investigation of graphic design education (with respect to sign design) in Jordan and the UK. Following these investigations, the Delphi technique was employed to elicit a set of 25 competencies for sign design learners, recommended by an expert panel of sign industry professionals and design academics. It is anticipated that the incorporation of such competencies will contribute to the improvements within the sign industry, as designers become better equipped for the task of sign design. Therefore it is anticipated that this research will contribute to the furthering of design practice by identifying the additional knowledge and competencies that graphic designers need to create appropriate commercial signs.

Semiotics and the concept of signs can be used to analyse the signs that can be found in a Swedish primary school in order to understand and expand our understanding of the role of signifiers, including cultural ones, in child education. The study identifies what signs can be found, what purpose they have and what category of sign they belong to, whether they are signs as defined by Saussure, how they might be categorized within Peirce‘s triadic typology and, applying Barthes’ notion of cultural signification, the extent to which they contribute to maintaining and promoting a school’s identity and values. In order to analyse the signs, a Swedish public primary school located in Halmstad was visited and the visible signs were photographed and catalogued. In order to confirm the intentions behind the design and meaning of signs, an interview with a senior teacher was arranged. The result, and signs, that were documented and described; these included drawings, emergency escape signs, posters, diplomas and other instructions with picture or sign language representations. The signs were categorized and analysed using semiotic theories of signs suggested by Saussure, Peirce and Barthes. The study facilitates a clearer understanding of the range of functions of signs in schools, both for practical purposes and as signifiers of culture and identity, and also highlights the possible applications and limitations of using semiotic theories in investigating generated meanings in physical locations.

Thesis (MScEng)--Stellenbosch University, 2015. / ENGLISH ABSTRACT: Capacity waste happens when right-turn vehicles have right-of-way during a separate right-turn phase and lanes (e.g., through lanes) of the same approach of the intersection cannot discharge vehicles during that green phase. Right-turn traffic consumes the capacity which otherwise could be provided to through traffic movements at an at-grade signalized intersection. Therefore, it is widely considered that it would lower intersection capacity and increase total delay (Lin, Machemehl, Lee & Herman, 1984). The pre-signal strategy proposed in this research is specifically designed to improve this problem. The following aspects of this strategy were studied in this research, - Capacity benefits of this strategy, - Relationships between the capacity and the length of sorting area (the area between the two signals), - Signal timing of both main signal and pre-signal, - Clearance time of the sorting area, - Main signal phasing options - Signal coordination between the main signal and the pre-signal, - Utilization of the sorting area, and - Pre-signal strategy performance in a simulated environment. The results of this study showed that right-turn movement benefits significantly from this pre-signal strategy. For example, right-turn capacity can be doubled if a presignal is installed on one through lane of an approach with one right-turn lane. It was also found, the maximum approach capacity benefit is not affected significantly by the length of the sorting area for a given green period. The optimal green time and the available pre-signal green time for right-turn movement were also derived in this research. Different main signal phasing options were studied and compared. Phasing options which fit the proposed pre-signal strategy were found. Recommended values for right-turn green time of both signals were given based on different lengths of sorting area. The case study, which compared the performance of some critical movements at the intersection with and without the proposed pre-signal system, confirms the results concluded in this study. A potential problem with this strategy when applied at a real intersection is that it may confuse drivers. Drivers need to be educated and will need time to get familiar with this signal control method. / AFRIKAANSE OPSOMMING: Beskermde regsdraaifases vir verkeer by gelykvlak seinbeheerde kruisings gebruik die kapasiteit wat benut kon word deur deurbewegings. Dit verlaag interseksie kapasiteit en totale oponthoud verhoog. Die voorseinstrategie wat in die navorsing studie voorgestel word is spesifiek ontwikkel om die probleem op te los of te verminder. Die volgende aspekte van die strategie is ondersoek in die navorsingsstudie: - Kapasiteitsvoordele van die strategie. - Die verhouding tussen die kapasiteit en die lengte van die sorteringsarea (die area tussen die twee seine). - Seintydstoedeling van beide die hoofseinfase en die voorseinfase. - Ontruimingstyd van die stoorarea. - Hoofseinfaseopsies. - Seinkoordenasie tussen die hoofsein en die voorsein. - Benutting van die sorterings area, en - Voorseinstrategieprestasie in ‘n gesimuleerde omgewing. Die resultate bewys dat die regsdraaibeweging grootliks bevoordeel word nadat die voorseinstrategie ingestel is. Byvoorbeeld, regsdraaikapasiteit kan verdubbel word as ‘n voorseinfase ingestel word op een van die deurlane tesame met ‘n enkele regsdraailaan. Daar is ook gevind dat die kapasiteit nie grootliks beinvloed word deur die lengte van die stoorgebied nie. Die optimale groentyd en die beskikbare voorsein groen tyd vir die regsdraaibeweging is ook afgelei in die navorsing. Verskillende hoofseinfaseopsies is bestudeer en vergelyk. Faseringsopsies vir die voorgestelde voorseinstrategie is gevind. Voorgestelde waardes vir regsdraaigroentyd van voorseine en hoofseine is bereken om kapasiteit te verbeter, gebasseer op verskillende lengtes van die stoorarea. Die gevallestudie wat die prestasie op ‘n aanloop met en sonder die voogestelde voorseinstrategie vergelyk, bewys resultate wat ooreenstem met die bevindinge in die studie. Die verwagte probleem met die voorseinstrategie, wanneer dit ingestel word by ‘n werklike interseksie, is verwarring van die bestuurders. Bestuurders sal opgevoed moet word en sal tyd nodig hê om gewoond te raak aan die voorseinmetode.

Thesis (MCom)--Stellenbosch University, 2014. / ENGLISH ABSTRACT: Kohler Signs (PTY) Ltd is a sign production company located in Cape Town, South Africa. They manufacture and install signs for the City of Cape Town and private companies as well as manufacture advertisement signs to be placed on vehicles. Road signs consist of steel sheets that are cut and bent to the appropriate size and frame, and an image design, which is cut from re ective vinyl, are applied to the bent steel sheet. The image design consists of various letters, numbers and symbols which are categorised as irregular items. When these irregular items are combined in a distinctive way, with the use of di erent coloured vinyl, they convey a message to the road user which may be to yield for pedestrians crossing the street, or indicate to the road user the various highway exits that exist on the interchange ahead. These irregular items are placed upon re ective vinyl for cutting which results in vinyl o cuts that are wasted. The focus of this thesis is to minimise the waste incurred by placing these irregular items upon the vinyl in an optimal and timely manner for industry use. The vinyl printer, which cuts the irregular items out of the vinyl, consists of a xed width and is only limited in height by the vinyl itself. Thus, this problem may be described as a Two Dimensional Irregular Strip Packing Problem. These irregular items have only a few possible heights for each type of irregular item packed, which allows these irregular items to be packed as a level packing problem. The items are packed within levels as though they are regular items with the assistance of a prede ned rule-set. In this thesis various packing algorithms and image processing methodologies from the literature are researched and used to develop a new packing algorithm for this speci c problem. The newly developed algorithm is put through various benchmarks to test its performance. Some of these benchmarks are procured from Kohler Signs themselves, whereas others are randomly generated under certain conditions. These benchmarks reveal that the newly developed algorithm performs better for both the minimisation of waste and the minimisation of algorithm running time than the tried and trusted techniques utilised in industry by Kohler Signs. / AFRIKAANSE OPSOMMING: Kohler Signs (EDMS) Bpk is 'n padteken produksie maatskappy gele e in Kaapstad, Suid-Afrika. Hulle vervaardig en installeer tekens vir die Stad van Kaapstad en privaat maatskappye, sowel as advertensietekens wat op voertuie geplaas word. Padtekens bestaan uit staalplate wat gesny en gebuig word tot die toepaslike grootte en vorm. 'n Beeldontwerp, wat gesny is uit re ektiewe viniel, word vasgesit op die gebuigde staalplaat. Die beeldontwerp bestaan uit verskeie letters, getalle en simbole wat geklassi seer word as onre elmatige items. Wanneer hierdie onre elmatige items gekombineer word op 'n eiesoortige manier, met die gebruik van verskillende kleure viniel, dra hulle 'n boodskap oor aan die padgebruiker, soos byvoorbeeld om toe te gee aan voetgangers by 'n voetoorgang of dit dui aan die padgebruiker die verskillende snelweguitgange wat bestaan op die wisselaar wat voorl^e. Hierdie onre elmatige items word op re ektiewe viniel geplaas en uitgesny wat lei tot die vermorsing van stukkies viniel. Die fokus van hierdie tesis is om die onre elmatige items op 'n optimale en tydige wyse vir gebruik in industrie, op die viniel te plaas sodat die afval stukkies viniel geminimeer word. Die vinieldrukker, wat die onre elmatige items sny uit die viniel, bestaan uit 'n vaste wydte en is slegs beperk in hoogte deur die viniel self. Dus kan hierdie probleem beskryf word as 'n Twee-Dimensionele Onre elmatige Strookverpakkingsprobleem. Hierdie onre elmatige items het slegs 'n paar moontlike hoogtes vir elke tipe van onre elmatige item wat verpak word, wat dit moontlik maak om hierdie onre elmatige items te verpak as 'n strook verpakkingsprobleem. Die items word met behulp van 'n gede nieerde stel re els binne vlakke verpak asof hulle re elmatige items is. In hierdie tesis is verskeie verpakkingsalgoritmes en beeldverwerkingsmetodes van die literatuur nagevors en gebruik om 'n nuwe verpakkingsalgoritme vir hierdie spesi eke probleem te ontwikkel. Die nuut ontwikkelde algoritme se prestasie is deur middel van verskeie normbepalingsvoorbeelde getoets. Sommige van hierdie normbepalingsvoorbeelde is verkry van Kohler Signs self, terwyl ander lukraak gegenereer is onder sekere voorwaardes. Hierdie normbepalingsvoorbeelde toon dat die nuut ontwikkelde algoritme beter vaar as die beproefde tegnieke gebruik in industrie deur Kohler Signs vir beide die minimering van vermorsde viniel sowel as die minimering van die algoritme se uitvoertyd.

published_or_final_version / Curriculum Studies / Doctoral / Doctor of Philosophy

published_or_final_version / abstract / Conservation / Master / Master of Science in Conservation

published_or_final_version / Civil Engineering / Doctoral / Doctor of Philosophy