Master-Arbeit Univ. St. Gallen, 2008.

What if future air travel was highly sustainable and appealing? What if you could hop from building rooftop to rooftop or better, from a city to an island without the worries of ground congestion and gridlocks? And how would it look like if NIO decided to take this opportunity and broaden their product offerings? These were some of the initial question that guided the project towards a mode of mobility which is new and challenging to realise. Admittedly It was also exciting to imagine what would future of autonomy look like in something other that a car and to see if A.I. driven technologies and fresh architecture ideas could enhance this experience. And remove the safety and social acceptance stigmas from this type of mobility. Furthermore to see how the design would be influenced by specific target user group & their needs. From Post-it ideation to Alias mock-up and Virtual reality software to validate  ideas, the process saw use of several tools. Initial  stage included several basic  CAS layout  proposals which  allowed for  fresh  ideas which were translated into detailed sketches on paper and in Photoshop.  Two loops of mid-level detailed CAS were generated  and then  through  combination of both, and  additional  analogue  material  the  final  loop  of  Alias was completed and then  handed to  In-house  CAS team  for  refinement  and  physical  prototyping  support. Throughout  the  process there were several check  points with the mentor, interior  director  &  university tutors which gave valuable input & direction to the project. The  final  outcome  is  a  Vertical  take  off  landing  vehicle which shows a holistic idea of how future NIO products could  look  like.  A  small  fleet  and  a  shared  model make this realistic and accessible mode  of  mobility. Passengers  are  welcomed  to  a NIO  house  which  also acts as a sky-deck  for  the  vehicle. Open  interior  layout of  the  vehicle  poses unique  and  exciting  possibilities for  either  enjoying  personal  time  or  a  dialogue  during the journey. Key functions such as ambient air, music or photo-chromatic  glass can  be activated by interacting with  the  two  A.I.  units  placed on  top  of  each  seating zone.  Use of recycled & vegan materials and lightweight construction  of the seats allow for  a bigger surface area but optimized weight. The overall welcoming gesture of the  interior  space aims for  attracting  a wide group of passengers.

This study explores food image creation as an integral aspect of food styling as a profession. Q-methodology, with its five steps, guided this study. At the outset, the qualitative part of the research, interviews with South African food stylists provided guidance to develop the concourse. Food magazine readers examined a set of six selected images and matched each of them against six aesthetic indicators, also indicating their subsequent behavioural intent. For this process the Q-sort method was applied in which a predetermined sample of the readership of two of South Africa‟s most eminent food magazines was involved. It is a reliable psychometric technique based on photographs that is often used in non-food related contexts such as architecture and the travel industry. Quantitatively, the data was factor analysed, from which seven factors emerged that corroborated the results. Findings confirm that Q-sort is a useful research approach for non-verbal communication in settings where, through food images, the technical and artistic messaging of food stylists comes from manipulating the assembly of food image content. It is proposed that, through non-verbal communication, food stylists who are able to purposefully create food images for print media would be able to effectively influence consumers in such a way as to bring about changed behavioural intent and eventual purchasing. Further investigation could consider expanding the theoretical base from which food stylists could pursue ways to alter consumers‟ behavioural intent. Put into practice, the findings could be a guide for food stylists when compiling food images that would successfully communicate intended messages. / Dissertation (MConsumer Science)--University of Pretoria, 2012. / gm2014 / Consumer Science / unrestricted

TITLE: Body styling - Principles and Practical Implementation OBJECTIVES: The aim of this diploma thesis is the search processing of available literary sources associated with bodystyling and the draft and verification of appropriate bodystyling lessons with positive effect on body composition for women and men without previous experience with bodystyling. METHODS: While elaborating this diploma thesis, my efforts were based on literary search, in particular I searched in literature focused on bodystyling and muscular system anatomy. This work shows its descriptive analytical character. Verification of drafted bodystyling lessons reveals, why bodystyling is a suitable form of regular physical exercise or activity. The target group consisted of twelve persons, six women and six men, within the age from twenty to fifty. None of them had previous experience with bodystyling lessons. RESULTS: The proposed physical intervention positively affected body composition interceded subjects that directly affected the body shaping. Body fat percentage was significantly reduced in eleven people out of twelve. The result of percentage of fat for the examined group is (-0,9±0,6) %. There was also a significant increase in skeletal muscle percentage for all twelve subjects. The result of percentage of skeletal...

This thesis concerns the implementation of car sharing technology into a semi autonomous future city sportscar. The vehicle is aimed towards the young rebellious generation who will be living an urban, compact lifestyle. The goal was to create a design language and practical supporting features that would appeal to the target group and express sharing technology. The car can change its visual expression depending on the mode or kind of use. The trunk window is a transparent screen displaying information about availability. In order to enter the car, the window scans the user’s iris and recognises if the person is a subscriber of the service. While using the car, the trunk window turns opaque and the front windows turn transparent. Methods used during the design process included research, sketching, package study, clay modelling, CAD modelling, final visualisation and a physical model.

Abstract When we paint a nebulous future of tomorrow based on the research dictated by the available resources, we see a marathon run for the future that instigates new opportunities for the automotive industry with additive manufacturing. Cars of today are a product of subtractive manufacturing; but in future 3D printing would empower us to define a novel architecture that provokes the construction of the interior, exterior and the powertrain in one piece allowing us to celebrate the marriage between all three key components. Project UNO, meaning - ‘one’, exhibits this new architecture through a semi-autonomous concept that exaggerates the feeling of sportiness with a suspended cabin. In the autonomous mode the cabin moves around in the boundary of the exterior to enhance the g-forces by thrusting the cabin forward while accelerating, backward while braking and tilting while cornering. Therefore, the sporty nature of the design can be celebrated actively in both modes. Inspiration and Method The process was cut up into two palpable routes. The former dealt with a system level approach where the present cardinal building blocks of automotive manufacturing were rearranged with the new cues derived from additive manufacturing techniques to render a new system level solution. The later was aimed at advocating a tangible solution that best delineated this idea. Ten radical themes were generated that helped showcase the marriage between the three key components - exterior, interior and powertrain. The final theme was inspired by the analogy of an egg where the yolk moves freely within the egg white. This metaphor was then applied to the cabin experience in the autonomous mode. The occupant in the manual driven mode can cherish the full potential of the car to procure a sporty experience outside the city. While in the city, the autonomous mode seizes control and instigates the movement of the cabin within the perimeter of the exterior to amplify the g-forces by thrusting the cabin forward while accelerating, backwards while braking and tilting it while cornering. Result Concept UNO celebrates the marriage between the exterior, the interior and the powertrain that best encapsulates the process of additive manufacturing where cars would be grown and not assembled. The interior tub is reposed inside the exterior shell with the aid of six mechanical joints and is not adhered to the floor of the car. The gap around the cabin exaggerates the feel of a floating island that can shift freely. The cabin is composed of smart glass which renders opaque when an electric current is passed through it and turns transparent when the car is parked gravitating people to yield a glimpse of the interior. The bottom of the cabin is reflected by the gloss finish of the chassis unit that amplifies the floating feeling. A warm white was used to grant the concept a more puristic look while making it seem warm and friendly. The idea was then showcased through a 1:4 scale model printed in one piece using a Selective Laser Sintering (SLM) technique.

[pt] Podemos entender a moda como um fenômeno que se constituiu historicamente no ocidente moderno e, ao longo do tempo, tornou-se um mecanismo indispensável às aparências e ao comportamento dos indivíduos no âmbito de nossa sociedade. Do ponto de vista econômico, sua indústria tem se desenvolvido graças aos avanços tecnológicos e as reformulações em suas estruturas de trabalho e de produção tornando-se hoje, inclusive no Brasil, um dos setores mais lucrativos e dinâmicos nas economias de países capitalistas. Esse desenvolvimento possibilitou o aparecimento de profissionais cada vez mais especializados, entre eles o designer de moda e o stylist. Esta dissertação propõe uma reflexão sobre a prática da atividade de Fashion Styling e de seu profissional stylist no Brasil e sua relação com o Design de Moda. Através de pesquisa de cunho qualitativo foram feitas entrevistas com designers de moda e stylists a fim de identificar possíveis conexões entre essas áreas e analisar as diferenças e similaridades entre a atuação prática desses profissionais. / [en] We understand fashion as a phenomenon that has been historically constituted in the modern West and, over time, has become an indispensable mechanism of the production of appearances and behavior of individuals within our society. From an economic standpoint, the fashion industry has developed thanks to technological advances and reformulations in work structures and production becoming today, including in Brazil, one of the most profitable and dynamic sectors in the economies of capitalist countries. This development enabled the emergence of increasingly specialized professionals, among them the fashion designer and stylist. This thesis proposes a reflection on the practice activity of Fashion Styling and the professional stylist in Brazil and its relationship with Fashion Design. Through qualitative research interviews with fashion designers and stylists we sought to dentify possible connections between these areas and analyze the differences and similarities between the practical roles of these professionals.

In this modern age, interest in cars is waning and motorsport faces its biggest threat yet. Television numbers are down and its fan base is aging, leading us to wonder: Is there a way to bring back the excitement about motorsport and cars in general? Throughout history, numerous innovations have trickled down from the race track to production cars, thus there is a need to keep this culture alive. Especially in the new era of autonomous driving, we will require a competitive arena to challenge and improve this future technology. And with the rising climate challenges on our planet, motorsports, especially, needs to be a leader in green and efficient energy technology. During the research and concept development phase, the author investigated topics around the issue of motorsport. Research areas included: core values of motorsport fans, AI in offroad vehicles, future target groups Gen Z and Gen Alpha, alternative energies, and benchmark races like Rally Dakar and Roborace. After the broad research, the design ideation took place, starting with several package proposals and initial sketches. Based on those sketches, the author was able to guide the Maya mock-up modeling process where the final design direction was shaped. Peking to Paris Rally 2030: a new motorsport series, showcasing the combined strength of human and artificial intelligence under the harshest conditions on the planet. This technology offers new opportunities in racing. Given the advance of intelligent high-performance driving systems, an endurance rally can be even more extreme than it is today. Higher speeds, jumps, twists, and turns across the most diverse terrain will grant the spectator an extraordinary experience. With the use of VR and 3D video capturing drones, rally fans can follow their favorite team -up close and on demand from the start to finish line. The highperformance technology surrounded by the distinctive shape unifies rationality and emotionality into one cohesive design.

The project is a vision from the author for future autonomous vehicles in 2030, designed for Volvo. Volvo is one of the pioneering automotive companies for autonomous driving, concerning safety as a priority and taking sustainable responsibility for a better living condition.  In the not too distant future, the author sees people’s perception of mobility will gradually change from traditional private ownership to the ability to move freely. What if a mobility service, coming along with the district you chose to live in, satisfies individual usage needs vary with daily commuting to outdoor trips or moving plans? This type of mobility solution will be ubiquitous, changing the nature of the way people choose to live and move. During the design exploration, the tools varied from ideation sketches, rough package test, photoshop rendering, clay sketching, 3D modelling and experimental display graphic illustrations. This project has been strongly inspired by Scandinavian design and Volvo design principle. Also, the author expressed her vision for Volvo and materials thoughts for components and interior functions. The project outcome is 2030 Volvo Compact Concept, an autonomous sharing and subscription service provided by the residential community.

Planet Earth is moving rapidly towards a point of no return in the climate crisis currently experienced, and while the debate is still raging on wether it is naturally occurring or not the temperature steadily increases - causing melting icecaps, expanding seas and rising oceans. It is the author's view however, that wether the change is man-made or not is irrelevant; as there is no other planet to conduct an experiment on. Therefor it needs to be treated as a problem generated by our species to best ward for the future generations. With rising seas come new problems, many problems that have accidentally been solved by developments in other fields. Take the development of artificial islands on the coast of Norway leading to the creation of entire floating civilisations in South East Asia. It easy to believe the coast lines among the nations of Earth will expand to take advantage of the additional space and comforts of newly created islands - and from this a new lifestyle will be born. A type of life where water plays a bigger role than ever before, and the need for mobility is greater than ever calls for urgent development in the nautical vehicle department. For what kind of vehicle would best be utilised for a life between the land and the sea in the future year of 2050? Throughout the often messy creative process many twists and turns have led the project forwards and backwards. Artistic exploration through sketching has been coupled with critical analysis of brand aesthetics and target markets. Conceptual evaluation and finalisation in 3D software and many, many loops back and forth generated visual material in both 2D and 3D to effectively communicate proposed solutions and artistic expression. The support from Scania and working out of the studio provided valuable insight for the brands future targets, but also the possibilities to collaborate and evaluate concepts along the process with engineers and modellers to ensure a believable final result. The feedback from the design team has strengthened the visual appeal of the vehicle, while the project in turn has helped the brand push its marque into the future in a visual sense. The final result is the Scania SNEKKJA, an amphibious vehicle capable of both land and aquatic travel in one single package adapted for most weather conditions. Pushing Scania further into the field of public transport, this vehicle retains the quality touch of the trucks currently delivered by the brand. It presents a new form language that stays true to the core values and roots of the manufacturer with a modern touch and offers a service provided by the brand as a personal mobility solution for people that want a more premium on demand service. A system that is always available and where convenience is the name of the game.