The thesis is focused on incoming tourism Venezuela in relation to the Czech Republic. Conditions for the development of incoming tourism in this exotic destination are detected. Are also detected and compared different modes of travel to Venezuela on the Czech market. Finally, it is also carried out a survey on the demand for this destination from the Czech clientele. All data are thoroughly evaluated and are outlined possibilities of further development of incoming tourism Venezuela.

The thesis "Education and Educational System in Zlín Region and its Connection with Labour Market" describes and analyses the educational system and the labour market in Zlín Region. The main goal is to answer a question whether there is a connection between the educational system and the labour market in Zlín Region. The first part of the thesis provides basic pedagogical terms, basic terms of the labour market and it demonstrates the role of education in the labour market and in the regional development. It continues with the description of the educational system in the Czech Republic and its legislative regulations. The third part characterizes all levels of the educational system in Zlín Region. The last part of the thesis is focused on the development of the labour market in Zlín Region and on the analysis of free job positions. From the results of the thesis it implies that there is a connection between the educational system and the labour market in Zlín Region and at the same time that there is an effort to adapt the educational system, especially in secondary education, so it can better reflect needs and demands of the labour market.

Under BeBe Brumík, which is in its category a strong growing brand, an innovation BeBe Brumík Breakfast focusing with its positioning on new consumption occasion was launched in 2011. The target of my work is to verify setting and perception of BeBe Brumík Breakfast's positioning after few months after launch and to give recommendations for product support and positioning in the future. The theoretical part is devoted to strategic and tactical brand management and applied marketing research. The practical part is devoted to the context in which the innovation was launched i.e. category, consumer and brand. I introduce the new product, its positioning and marketing mix. And in my own qualitative research I verify perception of positioning and setting of the marketing mix, which is also followed by my recommendations for further marketing support in 2012.

This thesis deals with the promotion of the Czech Republic abroad and in the American market, and focuses primarily on New York. The American public isn't very aware of Czech Republic, in fact still confusing it with Czechoslovakia, also the image of Czech Republic isn't very positive. All of this could be changed with effective promotion. Communication campaigns within the large American competition could be very expensive and therefore difficult to achieve, because of this it would be very important to focus on marketing tools which are budget friendly. The theoretical part of this thesis presents marketing and commercial communication, as well as preparation of communication campaigns and tools toward it. It also specifics on the promotion of tourism. The practical part of this thesis focuses on the current promotion of the Czech Republic abroad and in the American market, and problems the Czech Republic has to deal with, as well as offers possible solutions.

This diploma thesis analyzes current book market, its specific features, history, threats and opportunities. The practical part deals with research and analysis of customer behaviour and their shopping habits. The research is then used for market segmentation.

This paper concetrates on the unemployment. In the theory there are described various terms of the labour market field. In the practical part you can find the comparison of the rate of unumplyment in chosen district Tábor and Písek and as well you can learn, how the industrial zone affects the unemployment.

This thesis focuses on corelation between unemployment and gross domestic product in the Czech Republic and Poland during the period 1990 - 1998. It analyses an empirically observed relationship relating change in unemloyment rate to change in GDP -- Okun's law. After presenting aproaches of different economic schools to unemployment, this work analyses and compares changes in unemployment and labour market as well as identifies the main factors of economic growth and unemployment rate. It faces a problem of discrepancy and inaccuracy of statistical data from the transformation period as well as rapidly changing factors that influenced the natural rate of unemployment and potential output. These reasons made it impossible to uniquely determine validity of Okun's law during transformation period in the Czech Republic and Poland.

Se estudia la acción analgésica de la TRH comparativamente con la morfina. La TRH es un potente analgésico frente a estímulos mecánicos y químicos pero no sobre estímulos térmicos. No posee acción sobre receptores y opiáceos ni "in vivo" ni "in vitro". La acción analgésica de la TRH no está relacionada con su transformación metabólica en histiclil prolina diceto piperacina. La acción analgésica de la TRH es central e independiente de sus acciones endocrinas y analépticas.La reserpina disminuye la acción analgésica de la morfina no modificando la de la TRH. El 5-HTP tiende a potenciar la acción analgésica de la TRH. La apomorfina a dosis bajas potencia la acción analgésica de la TRH. Por otra parte, la estimulación colinérgica central antagoniza el efecto analgésico, mientras que el bloqueo colinérgico central potencia su acción, hecho que puede tener trascendencia clínica.

The main aim of this thesis is the determination and elaboration of the process of introducity new product based on the analysis of company data.An important part of this thesis is formed by the Analysis of Competition and Company´s financial health.

The thesis focuses on the method of property valuation of selected housing units located in the town of Mikulov. The first part provides an explanation of the basic concepts related to this matter, the differences between price and value, methods of property valuation and the characterization of the real estate market. In the second part, an actual valuation is performed and the selected housing units which were actually sold are described. The negotiated purchase price and the values determined by the method of direct comparison and administrative valuation are compared.