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  • About
  • The Global ETD Search service is a free service for researchers to find electronic theses and dissertations. This service is provided by the Networked Digital Library of Theses and Dissertations.
    Our metadata is collected from universities around the world. If you manage a university/consortium/country archive and want to be added, details can be found on the NDLTD website.
31

Strategické řízení / Strategic management

Houška, Jiří January 2016 (has links)
The thesis Strategic Management provides a comprehensive view of the environment in which it is subject under examination. The work is divided into two parts, into theoretical and practical. The theoretical part contains information related to strategic thinking, management and planning. The fundamental part is dedicated to the recommended methods of exploration on the level of macro and micro environment analysis of the business life cycle, stakeholder analysis and SWOT analysis. The practical part of the use of selected methods systematically directed to the target job to generate and recommend appropriate pensum strategic tasks for the situation in which the surveyed company is currently located. Results of the analyzes are used as input data to generate proposals and strategies. Finally, there is the evaluation and comparison of the proposed recommendations, with the current implementation process and implementation of strategic management of organizations surveyed.
32

Možnosti strategického rozvoje cestovního ruchu na Strakonicku / A possibilities of strategic tourism development in the area Strakonice

ŠKODOVÁ, Hana January 2010 (has links)
The title of the thesis is The Possibilities of Strategic Tourism Development in the Strakonice District and it was written in the academic year 2009/2010. The aim of the thesis is to evaluate the primary and secondary potential of tourism development in the Strakonice district, to suggest the possibilities of strategic tourism development and define its priorities and precautions on behalf of the executed analysis. The partial aim of the thesis is defining the examined area and its situation analysis. The other part focuses on collecting the primary (questionnaire survey) and secondary (literature, internet, magazines...) data, SWOT analysis and problem analysis. The conclusion of the thesis is dedicated to evaluating these two analyses, explaining the priorities and measures, that should increase the numbers and level of tourism in given region. Nonetheless does the conclusion of the thesis include confirming or contradicting operational hypothesis set in advance. After evaluation of recent state of sights of culturally-historical interest, natural potential, accommodation and catering facilities, traffic and supporting infrastructure, economical situation, tourism organisations and SWOT analysis, a vision for the forthcoming period of time was set. According to this vision, the Strakonice district should, thanks to its varied places of attractiveness offer, become a competitive and prospering area in terms of tourism. For reaching this state, the conclusion sets four aims, which are further concretized in respective priorities and measures. These aims, priorities and measures are based on the conceptions of tourism evolution for both Czech Republic and South Bohemian Region. The given aims include development and improvement of tourism infrastructure and services, increasing the propagation of given district, improvement of the recent state and building a new traffic infrastructure and transport services. The last aim focuses on wider interconnection of tourism subjects, which requires opening a destination management office at first place.
33

Možnosti strategického rozvoje cestovního ruchu na Novopacku / A possibilities of strategic tourism development in the area Nová Paka

RYBOVÁ, Adéla January 2010 (has links)
The aim of this thesis was to formulate possibilities of strategic tourism development in the area Nová Paka. This region, although not one of the best known tourist destinations of the Czech Republic, it certainly has enough natural and cultural-historical potential for tourism necessary. In addition, it is situated in a strategic location between the Giant Mountains and the Bohemian paradise. In 2005 Novopacko also incorporated in Czech Paradise Geopark, which belongs to the European Geoparks Network. Tourism should become one of the priorities for the development of the territory and improvement of the situation of the population. This can be particularly achieved by effective use of primary and secondary upgrading of tourism potential. The information found on the basis of marketing research and a SWOT analysis were divided into three thematic units - the natural and cultural-historical potential, basic and accompanying infrastructure and promotion of the region. Subsequently a vision, priorities and measures for development of tourism in Nova Paka were established.
34

Politická vize V. Klause / Political vision of V. Klaus

Binar, Martin January 2012 (has links)
The thesis analyses the thinking of Václav Klaus based on clashes with his rivals during his political career. The thesis works with hypothesis that Klaus is in this thinking connected with New Right, which was mainly present in world politics by Margaret Thatcher and Ronald Reagan. Values of Klaus are first analysed theoretically via analysis of conservatism, liberalism and finally their synthesis in so called New Right. Next part of the thesis provided evidence for hypothesis on national level, where Klaus was minister of finance and prime minister and third part on international level with Klaus as president of Czech republic. The hypothesis is confirmed at the end by summarizing evidence, which arose from particular chapters.
35

Strategické podnikatelské aktivity vybraného podniku / Strategic Business Activities of a chosen Firm

Marek, Jan January 2011 (has links)
The subject of the Graduation theses "Strategic Business Activities of Outward Bound - Česká cesta, s.r.o." is creation developing strategy of choosen enterprise. Starting point is the strategic analysis of external and internal environment, which show and describe the most important impacts taking effect at a given enterprise. Based on these impacts is deduced mission and vision of an enterprise and long-term goals. In closing part of the thesis is choosen one of the generic strategies and gives suggestions how to strategy realize.
36

Rozvoj marketingového mixu prodejny BALA / Development of BALA Company Retail Marketing Mix

Bujáková, Veronika January 2017 (has links)
This diploma thesis proposes a design on improvement of the level of current marketing mix in a selected bussines. First part is devoted to marketing theoretical knowledge describing its individual tools. Second part is practical and it focuses on analysing the current marketing mix, internal and external environment of the bussines. In the conclusion, a proposal of possible improvement of the marketing mix is drawn based on the analytical part.
37

Černá díra v kostce / Black hole inside the cube

Štefková, Zuzana Unknown Date (has links)
Vision of a fictitious device that absorbs and keep matter content 7,2m3.
38

Rozvoj malého podnikatelského subjektu / The development of small business entity

Klouda, Martin January 2007 (has links)
The master's thesis treat of procedure of a small business entity's developement. It deals with analysis of firm's enviroment and with proposal of vision, mission, goals and strategy, which should help the small business entity be successful during its transition from a starting stage to a groving stage of the life cycle. At the end a few words about implementation are added as well as possible risks which could appear.
39

Podnikatelský záměr / Business Plan

Janíková, Veronika January 2013 (has links)
This thesis deals with the development and creation of a business plan itself, which should serve to establish a pension in Mestecko Trnavka. Theoretical foundations are formulated in the second chapter, where also explains various concepts for a proper understanding of the issue. The next section presents an analysis of the current situation and custom design solutions business plan for opening a particular business accommodation Trnava pension. In conclusion, I will evaluate the targets and the objectives of the work here is to confirm or refute the hypothesis.
40

Návrh marketingové strategie pro firmu / Marketing Strategy Proposal for the Company

Machala, Jan January 2017 (has links)
This Master´s thesis deals with the design of the marketing strategy of the company, which operates in the wholesale area. The theoretical part deals with various marketing approaches. After that, he focuses on selected analyzes of the enterprise's external and internal environment. The final part deals with the definition of the mission and goals of the company as well as with the design of the marketing strategy.

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