The main goal of my thesis is to create realistic and applicable marketing agency business plan. The secondary goal is to observe and analyze market status and try to forecast future trends based on Czech and foreign market signals. Marketing agency business plan is based on market analysis and data collection from online sources. Agency is already on the Czech market due to that my thesis include knowledge and experiences from real life business environment. Future forecast of trends in affiliate marketing is based on trends until 2018. Main benefit of my thesis is creating awareness of affiliate marketing in Czech Republic. Affiliate marketing is on the edge of online marketing channels. Another benefit is in future forecast of affiliate marketing trends. Marketing agency business plan is and will be applied in real business environment.

The master thesis deals with the processing of a business plan for establishment of Social Services centre for seniors situated in the city of Brno. Business plan is based on theoretical knowledge from the introductory part. There is proposed the proper solution of the specific problem in the form of a real business plan through the analysis of the external and internal environment of the company. Besides the aim is an economical evaluation of the plan and assessment of project feasibility.

The thesis focuses on the creation of a business plan for the establishment of a production plant for the production of building blocks. This thesis dealing with the various options of final products, depending on the profitability. The main aim of this thesis is to consider the possible risks, the size of investment costs, possible sources of financing and to evaluate the benefits of implementing this project. This work also focuses on analyzing the current market situation and determining the strength of competition.

The aim of my thesis is to create possible business plan for setting up a non-governmental organization Brnopolis. The thesis contains design for NGO foundation based on deep analysis and experiences with the non-governmental sector. The thesis should help with founding the NGO in really life.

This Diploma work deals with the creation of the new fashion brand with the wiew of development and diversification of business activities of the company RKM brokers s.r.o. The main current activities of the company RKM brokers s.r.o. are real estate business and development. This work includes description of the company, analyse of the fashion industry, marketing analyse of the new brand and financial plan for the first year of existence.

This master´s thesis deals with the analysis of the current situation in a company BMB, spol. s r. o. and on the basis of findings, the work includes the proposal of an investment project of production extension.

My graduation thesis deals with the floatation of a new estate agency, called REALITY-KOM. The objective of my thesis is to create the company characteristics of the surrounding area and analyse the market company will be starting up in and formulate a business plan for the company.

This diploma thesis deals with preparation of an entrepreneurial plan. The theoretical part of the study presents theoretical knowledge from the area of entrepreneurial activity, marketing and promotion. In the practical part I worked out the entrepreneurial plan for the establishment of traveling and getting acquainted agency and proposed its promotion.

This Master's thesis deals with entrepreneurial prospectus of Invia.cz, Ltd company. The aim of the thesis is to propose a motion of the customer loyalty programme for the clients of the travel agency. The objective of my thesis is to create a simple and attractive loyalty programme, which will contribute to the creation of long-term relationship between the company and its clients as well as to gaining and obtaining customers in the competitive environment.

The diploma thesis deals with elaboration of prospectus about promoting and starting a new fitness center. Prospectus project results from accumulated information, analysis of present state of specialization and arises from finding of market opportunity.