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  • About
  • The Global ETD Search service is a free service for researchers to find electronic theses and dissertations. This service is provided by the Networked Digital Library of Theses and Dissertations.
    Our metadata is collected from universities around the world. If you manage a university/consortium/country archive and want to be added, details can be found on the NDLTD website.
1

和新化學工業創業歷程之分析 / A case study on entrepreneurial process of UFC Corporation

鄭亦栴, Cheng, I Jan Unknown Date (has links)
本研究探討之個案公司為和新化學工業,個案公司之母公司─六和化工,為台灣相當具指標性之特用化學品貿易商,六和化工於1996年投資成立和新化學工業,本研究採用個案研究法,於訪談企業主後彙整資訊以個案的方式呈現和新化學創業歷程中所經歷的三大問題:與青島化工研究院合資關係維持問題、貿易商投資製造商的多角化問題以及客戶開發問題。 由於和新化學和六和化工分屬於製造業及貿易業,因此本研究從多角化及策略行銷的角度針對此歷程進行分析歸納,採用黃國峯(2009)提出能力/價值活動多角化策略矩陣分析,和新化學與六和化工在所需能力或是價值活動度的重疊度都不高,屬於非相關多角化,這也說明和新為何會在研發、成本及品質管理能力遇到瓶頸。而合資關係及客戶開發的問題,廣義來說都屬於和新和其利害關係人的交換問題,因此採用邱志聖(2014)策略行銷分析架構來進行分析。在合資關係的維繫上,和新以好的薪酬條件(C1)提升青島方維繫關係的意願,再展現仁慈同理心取得青島方信任;而要求青島廠員工實際出資及讓青島方擔任董事長,則提升青島方的專屬陷入成本(C4)。創業初期的客戶開發則是透過有競爭力的(C1),取得代表性案例,進一步降低潛在客戶認知的道德危機成本(C3);而面對B2B客戶,提供客製化的價值主張會較廣告及參展更有效降低資訊搜尋成本(C2)。最後本研究建議,和新應把資源集中於能帶來正向4C循環的研發能力上;在新領域客戶的選擇上,則建議從能力/價值活動多角化策略矩陣(黃國峯,2009)的角度來分析是否具有綜效,選定產業後則檢視現有客戶是否有該相關事業體,在有過去交易關係為基礎的情況下,會較利於降低在新領域所面臨的C3,建立第一筆代表性案例。
2

生產者服務業區位特性之研究-以台北都會區為例

王憶靜 Unknown Date (has links)
生產者服務業其有創新與改變技術的功能,亦有調節勞力分工擴張、加強組織內部關聯的作用,由於該等功能與作用對於生產力的提昇、就業機會的創造與貿易出口量的增加均具有重要意義,因此它被視為現代生產系統中重要的部門。本研究首先以Gemmell產業成長理論探討各台北都會區產業結構的變遷,證明服務業已然成為現代生產系統中重要的部門;再以產業感應度(sensibility)、影響度(dispersion)分析生產者服務業的產業關聯,證明生產者服務業以服務生產部門為主;爾後再以組織理論(organization theory)中彈性生產(flexible production)及勞力分工(labor division)兩個向度分析生產者服務業的成長及原因,證實生產者服務業能自我創造就業及創新技術獲致成長。其後再以區位商數及成長商數交叉分析生產者服務業在台北都會區的成熟度,顯示台北縣生產者服務業呈顯著的成長然未具輸出性,成熟度較台北市弱,但因接收台北市的廠商而擴張。繼之假設生產者服務業於空間分布受到其所服務的產業影響而分布,利用兩產業間密度斜率(density gradient)的牽動關係分析生產者服務業在空間移動的現象,藉以瞭解我國在生產者服務業所應有的產業區位政策。所得的結論有二:其一,生產者服務業興製造業分布呈現互斥的情況。另外,生產者服務業與人口分布呈現移動一致的現象,亦即生產者服務業與人口的分布,呈互補性顯著的情形。最後以生產者服務業內的國際貿易業為例,分析其路網結構(network concept)後證明該業的集中與台北都會區通訊便利性及聚集經濟不可分。 / Producer Services Industres have the functions of innovation and reformation skills, and the functions to regulate the extension of division of labor and strengthen internal organizational correlation. Since these functions are important for upgrading productivity, creating job opportunities and increasing quantity of export, they are regarded as a vital sector of modern production system.   First, this research tries to make use of Gemmell's Theory of Industrial Development to study the changes in the structure of industries. It shows that Services Sector has become an important sector of the whole modern production system.   Second, this research attempts to use industrial sensbility and dispersion to analyze the correlation of Producer Services Industries. It has proved that Service Sector is a major part of Producer Services Industries.   Third, this research employs two kinds of vector, such as flexible production from Organization Theory, and division of labor to analyze the development and factors of emergence of Producer Services Industry. It has proved that Producer Services Inustries can bring to creation of new jobs, innovation and development of skills.   Fourth, this research uses Location Quotient and Growth Quotient to crossexamine the degree of maturity of Producer Services Industries in Taipei Urban District. It has shown that Producer Services Industries in Taipei Hsian bears a distinct development but not in an output manner. The degree of maturity in Taipei Hsian is lesser than that of Taipei City. And Taipei Hsian can be expanded because of absorbing or attracting the holders of factories from Taipei City.   Fifth, this research assumes that in terms of spatial distribution, Producer Services Industries are distributed according to the influence of Industries served by Producer Services Industries. By means of the linking and relations of density gradients among industries, the phenomenon spatial movement can be illustrated. It can be regarded as a proper industrial district policy of Producer Services Industries.   Two points of conclusion can be made: 1) there is a repulsion for distribution between Producer Services Industry and Manufacturing Industry; 2) there is a phenomenon of concurrent movement between Producer Services Industries and distribution of population. It means that they have a distinct condition of mutual compenstaion.   Sixth, this research tries to make International Trade as an example of Producer services Industries, to analyze the network concept and prove that there are no any separations among concentration of this Industry, convenience of communication in Taipei Urban District and aggregate economy.

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