<p>Never before has the interest for charity been greater. At this writing, U.S. charities have collected nearly one billion U.S. dollars (!) only in the aid for the disaster victims in Haiti.But can you get people to give even more? Are there yet unexplored market in which charitable organizations still have growth potential? Traditional economic theory which is based in individuals' rational behavior and self-utility maximization has a hard time to explain the phenomenon of charitable donations. But relatively new research can possibly connect the theory and the phenomenon through the theorem of warm-glow in why people actually donate money anonymously and indirectly to people they never met or will ever know who made the donation. This thesis will examine whether or not a small change in the environment could influence individuals to donate more money and / or more frequently. The study was conducted as a field experiment at an ICA store deposit station where people are faced with the choice to donate their deposit to the Swedish Red Cross instead of getting a voucher for themselves. The obtained results shows a statistically significant difference between the donation of the pledge of over 13 percentage more in the presence of a visual stimulus, more specifically a picture of a poor boy drinking clean water from a tap. That results in a doubling in nominal amounts of donations for the charity. Moreover, I find that people who already before the experiment are sympathetic to donating the pledge do so to a greater extent than people who were not. Neither sex nor age seemed to affect the results in any way.</p>

Marketing research has attempted to shed light on donor responses to a variety of donation appeals and strategies. More recently, research has examined the effect of changing the content of an appeal in both a donation solicitation and a cause-related marketing context. Some charities are highly successful with their marketing and fundraising strategies, while many others struggle to fund their services. This discrepancy in donor support is cause for concern from a public policy perspective, where optimizing the distribution of dollars is a key objective. Particularly in a recessionary economy, with more and more charities appealing to donors for their support, charity choice has become more crowded than ever before. The question of which charity is chosen and how much to spend on that charity can determine which charities succeed and which ones fail, as donors become increasingly concerned with maximizing the impact of their donor dollars. I begin the dissertation with a thorough review of the relevant literature to provide a foundation and backdrop to the issues I study in two sets of studies. In the first set of studies, I examine deservingness of a recipient, where judgments are affected by the donation appeal content. Specifically, I look at how recipient information profiles can affect donor response. In the second set of studies, I examine donor response in a novel cause-related marketing format - online charity auctions where I vary factors related to the auction products, price and the percentage of auction price that is donated to charity. These two papers contribute to the research in donor response to charity appeals by shedding light on the deliberative aspect of the decision process. Public policy and managerial implications are discussed, where an increasingly competitive environment with many comparative options are becoming standard challenges for charity fundraisers. A review of the relevant research areas for both papers precedes the studies to provide a foundation and motivation for our hypotheses and research designs. / Marketing

Never before has the interest for charity been greater. At this writing, U.S. charities have collected nearly one billion U.S. dollars (!) only in the aid for the disaster victims in Haiti.But can you get people to give even more? Are there yet unexplored market in which charitable organizations still have growth potential? Traditional economic theory which is based in individuals' rational behavior and self-utility maximization has a hard time to explain the phenomenon of charitable donations. But relatively new research can possibly connect the theory and the phenomenon through the theorem of warm-glow in why people actually donate money anonymously and indirectly to people they never met or will ever know who made the donation. This thesis will examine whether or not a small change in the environment could influence individuals to donate more money and / or more frequently. The study was conducted as a field experiment at an ICA store deposit station where people are faced with the choice to donate their deposit to the Swedish Red Cross instead of getting a voucher for themselves. The obtained results shows a statistically significant difference between the donation of the pledge of over 13 percentage more in the presence of a visual stimulus, more specifically a picture of a poor boy drinking clean water from a tap. That results in a doubling in nominal amounts of donations for the charity. Moreover, I find that people who already before the experiment are sympathetic to donating the pledge do so to a greater extent than people who were not. Neither sex nor age seemed to affect the results in any way.

Charities struggle with scarce marketing and branding resources, as do many non-profits, but nevertheless they need to communicate a trustworthy external brand. A strong internal brand is suggested to enhance the external brand and storytelling is addressed as an established tool for internal branding. As charities seem to have a natural asset of corporate stories, we believe storytelling in terms of internal branding is of great use for the charity sector in order to create strong and competitive brands. The aim of this paper is hence to investigate what role storytelling could have on internal branding in the context of the charity industry. To do this, a qualitative case study with four different charities is conducted. A theoretical framework on internal branding and storytelling guides the data collection consisting of several interviews with managers, employees and volunteers. The findings indicate that both founder stories and recent stories play an important role for organizational culture, core values and internal communication. We conclude that storytelling can be strategically implemented in charities’ internal branding as stories have the possibility to embrace and include the entire organization, which is crucial for trustworthy and competitive brands.

In this thesis I compare Pierre Leroux, a French utopian socialist (1797 – 1871), with Feodor Dostoevsky, the well-known Orthodox Russian novelist (1821 – 1881). I argue that both authors reacted against what they considered to be the dissolution of the social order, brought about by the increasing nineteenth-century bourgeois individualism. On the other hand, they reacted as well against the opposite phenomenon, the idea of a universal socialist state, which was, in fact, according to them, the outcome of bourgeois individualism. My purpose is to bring close and to compare Leroux’s republican socialism with Dostoevsky’s Christian socialism, and to explore to what extent the two authors give similar answers to a common problem. In order to better explain their thought, I divide my thesis into three chapters. The first analyzes and compares Leroux’s and Dostoevsky’s critiques of individualism. If Leroux reaches the conclusion that the ultimate expression of individualism is Malthusianism, Dostoevsky argues that individualism ends in nihilism. The second chapter analyzes the type of socialism against which Leroux and Dostoevsky reacted, as well as the critiques of the two authors. I argue here that Saint-Simonian socialism – the main object of Leroux’s critique – and the socialism of the Grand Inquisitor – a Dostoevskyan character – are the expression of a certain utopian thought which considers the requirement for freedom incompatible with the requirement for unity. In the last chapter, I analyze the ideas of community of Leroux and of Dostoevsky, which are centered on philia, in the case of the former, and on agape, in the case of the latter. Philia and respectively agape are the expression of organic social relations, through which the two requirements, of freedom and unity, are made compatible, and which create unity in multiplicity. Their ideas of community appear as active utopias, grounded on the life of relation in a spontaneous, organic community.

My study examines the effect of regulatory pressures on the earnings management behavior of nonprofit (i.e., tax-exempt) hospitals. Prior research provides evidence that managers of nonprofit hospitals manage reported earnings to a range just above zero profit in order to conform to regulator low or zero profit expectations. I extend this research by investigating how reported performance on another accounting measure important to regulators, (i.e., charity care), further explains the earnings management behavior of nonprofit hospitals. Specifically, I develop theory to predict that nonprofit hospitals use discretionary accruals to manage positive earnings toward regulator low profit expectations less aggressively when reported performance on charity care is higher than regulator expectations. The intuition behind this prediction is that nonprofit hospital managers can benefit from reporting higher earnings (from profit-based compensation and/or enhanced reputations for operational efficiency), however, they must balance this against the costs of regulatory scrutiny. Results are consistent with my prediction. Further, I validate that my results are not alternatively explained by the mechanical relationship of my test variables, the general hospital economic environment, and/or the specific reporting environment of my sample firms. I do so by comparing the earnings management behavior of nonprofit hospitals to that of for-profit hospitals. Overall, results suggest that nonprofit managers strategically manage earnings higher when their firms are less vulnerable to regulator scrutiny of their reported chairy care. As such, my study contributes to the earnings management literature and has policy implications important to regulators, especially given the current U.S. healthcare environment.

En este trabajo se examina si de las consideraciones que Donald Davidson ha hecho del caso de la interpretación radical se sigue algo así como una refutación del escepticismo. Se argumenta que tal conclusión no se sigue de las posiciones acerca de la naturaleza del pensamiento y del lenguaje mantenidas por este filósofo americano, ni siquiera con la ayuda del así llamado argumento del intérprete omnisciente. También se rechaza la idea de que concebir su argumentación como un argumento trascendental modesto proporcione mejores resultados antiescépticos. Finalmente se defiende que el mejor modo de articular su posición es como un diagnóstico teórico del escepticismo al estilo del defendido por Michael Williams en su libro Unnatural Doubts. Desde este punto de vista lo que la filosofía davidsoniana haría sería reprochar al escéptico su adhesión al representacionismo y mostrar una alternativa al mismo que explique la posibilidad del pensamiento y del lenguaje. Concebida así la filosofía davidsoniana no constituiría una victoria definitiva ante el escepticismo, sino que más bien mostraría que su posición no es obligatoria y, al menos, garantizaría una presunción de inocencia para nuestras creencias ante el reto del escéptico global. / This work examines whether it follows a refutation of scepticism from Donald Davidson's work on radical interpretation. It is argued that such a conclusion does not follow from Donald Davidson's views on thought and language, not even with the help of the so called omniscient interpreter argument. This work also rejects that such views on language and thought lead to a better result against scepticism when interpreted as a modest transcendental argument. Finally it is claimed that the best way of articulating Davidson's antisceptical strategy is as a theoretical diagnosis of scepticism in a similar vein as Michael Williams has developed in his book Unnatural Doubts. From this point of view what Davidson's philosophy would do is, on the one hand, to reproach the sceptic his adherence to representationism and, on the other hand, to defend an alternative to this philosophical view that explains how thought and language are possible. Conceived of in this way, Davidson's philosophy would not constitute a definitive victory against scepticism. However it would show that scepticism is not compulsory and, at the very least, it would guarantee a presumption of innocence for our beliefs when they face the sceptical threat.

Thesis (doctoral)--Universität, Hohenheim, 2000.

Thesis (M.S.W.)--University of Hong Kong, 1974. / Typewritten.

The goal of this thesis is to develop the foundation and structure for a virtue ethics theory grounded in a specific notion of care. While there has been a recent revival of interest in virtue ethics theory, the theory has its roots in Aristotle's work as well in the medieval writings of Thomas Aquinas. Aquinas worked out many of Aristotle's ideas in much more detail. However, while Aquinas offers a very rich and compelling ethical theory, it is problematic because it is very tightly wrapped in his theology. A key component in Aquinas's theory is charity. Charity is one of Aquinas's theological virtues, which express the relationship between humans and God. Charity is the love of God and of neighbor and he construes it as the foundation for all the other virtues. My thesis explores the idea of replacing charity with the virtue of care. The virtue of care to be used in this essential role is primarily based on recent work on the ethics of care by Nel Nodding. The virtue of care, as I develop it, combines three interrelated parts: instinctive, maternal and relational care. By comparing and contrasting care and charity, I demonstrate that the virtue of care can fill the role of charity. In this capacity care can serve as a naturalistic foundation for a virtue ethics theory. Since the ethics of care is relatively new, it has yet to take shape. I propose building a care-based virtue ethics theory on the structure of Aquinas's theory. This new care-based virtue ethics theory also benefits from utilizing many of the components of Aristotle's theory which are found in Aquinas's work. My argument is that care can fulfill the role of charity in Aquinas's theory. Care-based virtue ethics theory is a completely naturalistic version of Aquinas's virtue ethics theory. My thesis contains both the foundation for this different kind of care-based virtue ethics theory and some direction for future work on revising Aquinas's theory using the virtue of care. The essence of this care-based virtue ethics theory is captured in the notion I outline of a virtuoso human.