Although research has previously connected comic books and national ideology, there has yet to be a study examining the role of villains in this relationship. By analyzing representations of evil and villainy in the long-running series Captain America and understanding them in light of the model of the circuit of culture, the transforming imaginary space of the American nation can be traced.

This thesis explores how U.S. newspapers framed the death of Captain America. Specifically, the presence of various frames and their classifications was determined via a content analysis of 139 newspaper articles. Additionally, this thesis explores relationships between frame substance and other frame classifications. Generic/recurring frames were more prevalent than issue-specific/recurring frames. Frames tended to be episodic more often than thematic. Frames were also most likely to be neutral in valence, though differences from this overall trend emerged in some individual frames. Frames tended to be ambiguous rather than substantive. No relationship emerged between frame substance and the classification of generic/issue-specific frames, nor did one emerge between frame substance and the episodic/thematic frame classification. However, frames possessing negative valence were more likely to be ambiguous than frames possessing positive valence. Implications for framing theory and the news coverage's treatment of Captain America's death as an indicator of post-9/11 American identity are also discussed. Limitations of this study and opportunities for future research are acknowledged. / Master of Arts

Submitted by Aelson Maciera (aelsoncm@terra.com.br) on 2017-08-21T20:15:59Z No. of bitstreams: 1 TeseFM.pdf: 7222139 bytes, checksum: 93a3230984f54af0f812c5d0fe42a81c (MD5) / Approved for entry into archive by Ronildo Prado (bco.producao.intelectual@gmail.com) on 2018-01-31T16:45:51Z (GMT) No. of bitstreams: 1 TeseFM.pdf: 7222139 bytes, checksum: 93a3230984f54af0f812c5d0fe42a81c (MD5) / Approved for entry into archive by Ronildo Prado (bco.producao.intelectual@gmail.com) on 2018-01-31T16:46:03Z (GMT) No. of bitstreams: 1 TeseFM.pdf: 7222139 bytes, checksum: 93a3230984f54af0f812c5d0fe42a81c (MD5) / Made available in DSpace on 2018-01-31T16:50:30Z (GMT). No. of bitstreams: 1 TeseFM.pdf: 7222139 bytes, checksum: 93a3230984f54af0f812c5d0fe42a81c (MD5) Previous issue date: 2017-02-15 / Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES) / The current entertainment industry finds itself dominated by big media groups, whose reach starts from production through distribution until the content exhibition in many platforms, with high revenue stream. This study aimed to compare the concept of transmedia storytelling by Henry Jenkins with Mikhail Bakhtin’s language theory by means of the hypothesis of that transmedia storytelling might be a bakhtinian speech genre. For this reason, we considered Captain American: the winter soldier (Anthony Russo and Joe Russo, 2014) and its narrative expansion produced in comic, short motion videos, television series and video games. Besides analyzing the motion picture, we sought to observe in which way the three speech genre elements (theme, style and compositional content) behaved in each narrative expansion of the motion picture in comparison to the character Captain America’s narratives not linked to the motion. As a result, we noticed that, while each narrative genre element not linked to the motion behaved independently, the linked narrative elements behaved similarly leading us to the conclusion that transmedia storytelling can be considered a bakhtinian speech genre. / O atual mercado do entretenimento encontra-se dominado por grandes grupos midiáticos cujo alcance abrange desde a produção, passando pela distribuição até a exibição de conteúdo em diversas plataformas e suportes, movimentando altos valores. Nesse cenário, o presente trabalho buscou cotejar o conceito de Narrativa Transmídia, tal como formulado de Henry Jenkins, com os estudos de linguagens de Mikhail Bakhtin, por meio da hipótese de que a narrativa transmídia pode se configurar como um gênero bakhtiniano do discurso. Para tal, tomamos como objeto da pesquisa o filme Capitão América 2: o soldado invernal (Captain America: the winter soldier, Anthony Russo e Joe Russo, 2014) e suas expansões narrativas produzidas em formato de história em quadrinhos, curtametragem, série televisiva e jogo eletrônico. Além de analisar o longa-metragem, buscamos observar de que maneira os três elementos constituintes do gênero do discurso (tema, estilo e forma composicional) comportam-se em cada uma das expansões narrativas do longa-metragem em comparação com narrativas do personagem Capitão América não vinculadas ao longa-metragem. Como resultado notamos que, enquanto os elementos do gênero de cada uma das narrativas não vinculadas comportam-se de forma independente entre si, os elementos de cada um dos gêneros das expansões narrativas ligadas ao longa-metragem comportam-se de forma bastante semelhante, o que nos levou a concluir que a narrativa transmídia pode ser considerada um gênero bakhtiniano do discurso.

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The character of Captain America is undoubtedly the most patriotic superhero in the comics world. Just the date of market launch in March 1941 sugests, that there was an intention to support the effort of U.S. Army during the World War II. He managed to highlight american national ideas and patriotismus, so it encouraged men to join the U.S. Army and for other people to buy war bonds to finance military operations. In the beginning of the new millennium the Marvel comics universe have been restored. The first Captain America movie was released in 2011, followed with another two sequels. The whole trilogy is quite in favor of the public. In the theoretical part of my theses, there is a description of different kinds of propaganda and its common use in public. I also ilustrate significance of pop culture and development of Marvel Studios to put it all in the wider perpective. After that follows depiction Captain America as an example of tradional hero displayed with a stereotypical charachteristics. As for the practical part of the theses, I am trying to demonstrate the american propaganda used in movies. In the next chapter I would like to determine if the viewers are able to percept it and respond to it. Part of the research was also to capture the diference in their perception due to their...

Captain America and Iron Man are both iconic American heroes, representing different American values. Captain America was created during the Golden Age of comics and represents a longing for the past, while Iron Man was created at the height of the Cold War and looks forward to a new America. This paper will first establish the historical and cultural relationship between comic books and propaganda, beginning with the first appearance of Superman. It will pay special attention to the similarities and differences of Captain America and Iron Man, focusing on their representation of American values over time, and discuss how that aspect of the characters affects their ongoing titles today.

Quando nos deparamos com a imagem do personagem Capitão América tendemos a relacioná-lo com um herói confiante, tão patriótico que veste a bandeira de seu país. O super-herói, criado por Joe Simon e Jack Kirby na década de 1940, ao longo do século XX se transformou em um ícone tão representativo da nação americana quanto o próprio Tio Sam. Nesta dissertação nos propomos a analisar os aspectos centrais do discurso patriótico contido na revista Captain America Comics, publicada nos Estados Unidos entre os anos de 1941 e 1954. Seguindo a metodologia americana, analisamos as publicações observando como esta mídia, ciente de sua influência na cultura popular e seu papel como um meio de comunicação de massa, busca entreter e formar a opinião do público leitor, acompanhando as transformações do país durante a Segunda Guerra Mundial e nos anos que a seguiram. / When we faced the image of the character Captain America we tend to relate him with a confident and such patriotic superhero that even wears the flag of his country. The superhero, created by Joe Simon and Jack Kirby in the 1940s, during the 20th century became an icon as representative of the American nation as Uncle Sam itself. In this M.A. thesis we intent to examine the most significant aspects of the patriotic speech contained in the comic book Captain America Comics, published in the United States between 1941 and 1954. Following the American methodology, we analyzed the publications noting how this media, aware of its influence on popular culture and its role as a mass communication media, tries to entertain as also form the opinion of the readership, accompanying the transformations of the country duringWorldWar II and the years that followed.

Quando nos deparamos com a imagem do personagem Capitão América tendemos a relacioná-lo com um herói confiante, tão patriótico que veste a bandeira de seu país. O super-herói, criado por Joe Simon e Jack Kirby na década de 1940, ao longo do século XX se transformou em um ícone tão representativo da nação americana quanto o próprio Tio Sam. Nesta dissertação nos propomos a analisar os aspectos centrais do discurso patriótico contido na revista Captain America Comics, publicada nos Estados Unidos entre os anos de 1941 e 1954. Seguindo a metodologia americana, analisamos as publicações observando como esta mídia, ciente de sua influência na cultura popular e seu papel como um meio de comunicação de massa, busca entreter e formar a opinião do público leitor, acompanhando as transformações do país durante a Segunda Guerra Mundial e nos anos que a seguiram. / When we faced the image of the character Captain America we tend to relate him with a confident and such patriotic superhero that even wears the flag of his country. The superhero, created by Joe Simon and Jack Kirby in the 1940s, during the 20th century became an icon as representative of the American nation as Uncle Sam itself. In this M.A. thesis we intent to examine the most significant aspects of the patriotic speech contained in the comic book Captain America Comics, published in the United States between 1941 and 1954. Following the American methodology, we analyzed the publications noting how this media, aware of its influence on popular culture and its role as a mass communication media, tries to entertain as also form the opinion of the readership, accompanying the transformations of the country duringWorldWar II and the years that followed.

Syftet med denna uppsats är att undersöka hur tre storsäljande filmer från 2016 förhåller sig till jämställdhet. Den teoretiska utgångspunkten är forskning gällande jämställdhet, genus, kön och representation samt feministisk filmforskning. Metoden för att genomföra analysen är både en genomräkning av den könsfördelning som finns i filmerna likaså om de klarar Bechdeltestet och avslutningsvis en karaktärsanalys utifrån Jens Eders Karaktärsklockan. De filmerna som analyseras är Finding Dory, Captain America: Civil War och Ghostbusters. Resultaten av undersökningen visar på filmer som är ojämnställda utifrån en underrepresentation av olika genus och kön men till sin helhet kan de inte avfärdas som helt ojämnställda.