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<p><!-- /* Style Definitions */ p.MsoNormal, li.MsoNormal, div.MsoNormal {mso-style-parent:""; margin:0cm; margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:12.0pt; font-family:"Times New Roman"; mso-fareast-font-family:"Times New Roman";} @page Section1 {size:612.0pt 792.0pt; margin:70.85pt 70.85pt 70.85pt 70.85pt; mso-header-margin:36.0pt; mso-footer-margin:36.0pt; mso-paper-source:0;} div.Section1 {page:Section1;} --><p>En fungerande formell internkommunikation borde vara en grundförutsättning och självklarhet för att alla anställda i arbetslivet. Tyvärr händer det att den brister ibland vilket skapar konsekvenser för bland annat de anställda. Syftet med uppsatsen är att ge en bild av hur de anställda upplever bristen på formell internkommunikation samt vilka konsekvenser det ger för deras känsla av delaktighet, motivation, arbetsprestation samt arbetstillfredsställelse i det dagliga arbetet. Generellt sett så orsakar bristande formell internkommunikation en upplevelse av bristande kontroll samt olustkänslor hos de anställda vilket leder till att engagemanget för arbetet minskar. Framtida forskning bör fokusera på vilka konsekvenser bristande formell internkommunikation genererar, dels ur ett arbetstagarperspektiv men även hur bristande formell internkommunikation påverkar ett företags effektivitet och lönsamhet.</p></p>

<p>The objective of this thesis is to conduct a research on Eleiko Sport AB’s internal communication from a managerial perspective. The focus of this analysis is to look at how the management and organisation are structured in Eleiko, how the members of the management team view and perceive internal communication, how the internal communication within this small organisation is organised, and which communication channels are being used and why.</p>

<!-- /* Style Definitions */ p.MsoNormal, li.MsoNormal, div.MsoNormal {mso-style-parent:""; margin:0cm; margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:12.0pt; font-family:"Times New Roman"; mso-fareast-font-family:"Times New Roman";} @page Section1 {size:612.0pt 792.0pt; margin:70.85pt 70.85pt 70.85pt 70.85pt; mso-header-margin:36.0pt; mso-footer-margin:36.0pt; mso-paper-source:0;} div.Section1 {page:Section1;} -->En fungerande formell internkommunikation borde vara en grundförutsättning och självklarhet för att alla anställda i arbetslivet. Tyvärr händer det att den brister ibland vilket skapar konsekvenser för bland annat de anställda. Syftet med uppsatsen är att ge en bild av hur de anställda upplever bristen på formell internkommunikation samt vilka konsekvenser det ger för deras känsla av delaktighet, motivation, arbetsprestation samt arbetstillfredsställelse i det dagliga arbetet. Generellt sett så orsakar bristande formell internkommunikation en upplevelse av bristande kontroll samt olustkänslor hos de anställda vilket leder till att engagemanget för arbetet minskar. Framtida forskning bör fokusera på vilka konsekvenser bristande formell internkommunikation genererar, dels ur ett arbetstagarperspektiv men även hur bristande formell internkommunikation påverkar ett företags effektivitet och lönsamhet.

The objective of this thesis is to conduct a research on Eleiko Sport AB’s internal communication from a managerial perspective. The focus of this analysis is to look at how the management and organisation are structured in Eleiko, how the members of the management team view and perceive internal communication, how the internal communication within this small organisation is organised, and which communication channels are being used and why.

From an early age kids learn that their good performance and efforts will be rewarded. Unfortunately, not all leaders in the media industry are rewarded or given the same opportunities to exercise their communicative leadership, according to studies in media research. The aim of our study is to highlight female managers' experiences of their communicative leadership in the Swe-dish media industry. This study was based on qualitative interviews with four female respondents in management positions. The core of the study concerns female communicative leadership and interpersonal communication. We can draw the conclusion that female leaders perceive that their communicative role tends to be collaborative and that effective leadership is first and fore-most a matter of communication skills.

Purpose: The purpose of this thesis is to investigate the role that internal marketing and internal communications play in transferring the corporate identity to the members of the organization Background: Having a strong corporate identity can be a competitive advantage. However, few organizations are willing to devote the time and money it takes to ensure that everyone within the organization are fully aware of the corporate identity. One way to spread the corporate identity within the organization is through internal marketing. Many different activities fall under the concept internal marketing one of them being internal communications. One problem with this is that most organizations are more willing to make sure that their external stakeholders know of their corporate identity and they willingly throw money into advertising campaigns without informing the employees. Method: The investigation is based on a qualitative method in form of a case study where Riksbyggen was used. Five employees were interviewed and the results are presented in the empirical findings. Later the data was analyzed along with the frame of reference. Conclusion: The research found that Riksbyggen does not use their internal marketing to a large extent to spread their corporate identity. They use other internal marketing activities, e.g. internal training, bonus system, health care and funding to take courses that are unrelated to their work. The evidence that those activities actually spread the corporate identity might not be clearly visible to everyone. However, when analyzing Riksbyggen’s values, vision, history and through interviewing the employees it was clear that they embodied the corporate identity of Riksbyggen.

<p><strong>Purpose: </strong>The purpose of this thesis is to investigate the role that internal marketing and internal communications play in transferring the corporate identity to the members of the organization</p><p><strong>Background:</strong> Having a strong corporate identity can be a competitive advantage. However, few organizations are willing to devote the time and money it takes to ensure that everyone within the organization are fully aware of the corporate identity. One way to spread the corporate identity within the organization is through internal marketing. Many different activities fall under the concept internal marketing one of them being internal communications. One problem with this is that most organizations are more willing to make sure that their external stakeholders know of their corporate identity and they willingly throw money into advertising campaigns without informing the employees.</p><p><strong>Method: </strong>The investigation is based on a qualitative method in form of a case study where Riksbyggen was used. Five employees were interviewed and the results are presented in the empirical findings. Later the data was analyzed along with the frame of reference.</p><p><strong>Conclusion: </strong>The research found that Riksbyggen does not use their internal marketing to a large extent to spread their corporate identity. They use other internal marketing activities, e.g. internal training, bonus system, health care and funding to take courses that are unrelated to their work. The evidence that those activities actually spread the corporate identity might not be clearly visible to everyone. However, when analyzing Riksbyggen’s values, vision, history and through interviewing the employees it was clear that they embodied the corporate identity of Riksbyggen.</p>

Internal communication is pivotal for the effectiveness of company procedures and ultimately the success of the company. Understanding more about the communicative needs of different employee groups is therefore important in order to convey a message in a satisfying manner to those employees. This explorative study is investigating communication preferences from a stakeholder perspective to find out what influences the appropriateness of using different communication channels when transmitting information to different stakeholder groups. Interviews with employees at different levels and functions at PostNord were conducted and analysed. We conclude that the top level stakeholder prefers face-to-face communication due to complex topics being discussed with a high need for feedback. The stakeholder at the middle organisational level preferred e-mail due to being constantly interrupted and therefore need to access information at later times. The bottom level consisted of two stakeholder groups that had high degree, respectively low degree of customer interaction. They both preferred face-to-face, for reasons that had grounds in strict working schedules and work tasks - they were not given time to take in information properly in any other way than scheduled meetings, and the stakeholder with low customer interaction mostly worked alone which made this stakeholder value meetings with other colleagues.

Effective internal communication is an important factor for organizational success. Organizations need to evaluate and improve their internal communication especially in an increasingly difficult and competitive economic environment. In this regard, measurement instruments enable organizations to monitor communication effectiveness of internal communication systems (Ruck &amp; Welch, 2012). The focus for this study will be the concept of internal communication within an organization. In order to establish and identify the purpose of the study a literature review was        performed that examined the existing research within the field.The purpose of this study is to investigate the factors that influence the effectiveness of internal communication from the employee perception at the logistic department of Electrolux. Three research questions were then conducted in order to answer the purpose. The study has been conducted through a case study in the form of in-depth interviews. The study was carried out through 11 interviews with employees from the logistic department of Electrolux Laundry System AB in Ljungby. In the current business environment a formal way of strategically handle the              communication that is practiced within an organization is needed in relation to higher competitive advantage. The study reveals that Electrolux logistic center is not practicing this in any higher degree in accordance to the theory of effective communication. No clear goal regarding communication or measuring communication was identified. In accordance to this practical managerial implication was concluded based on these findings. The presented research model done was suggested to be developed as a further research