Global ETD Search

1	Die gebruik van liggaamsportrette deur opvoeders in die vervulling van hulle pastorale rol (Afrikaans) McCallaghan, Malize 19 November 2007 (has links) The objective of this qualitative study was to explore the extent to which body maps could be implemented by educators as part of the fulfilment of their pastoral role. I approached the study from a constructivistinterpretivist perspective underpinned by action research principles. I implemented an instrumental case study as research design and selected a primary school located in an informal settlement community in the Nelson Mandela Metropole. Ten female educators at this school, three other members of a research team and I took part in the process of data generation. Having acquired baseline information during the first field visit, a fellow researcher and I implemented an intervention during which the techniques of body mapping and making memory boxes (the study focus of my fellow researcher) were introduced to the participants. We then requested them to apply the two techniques (as part of a research assignment) before we undertook a second field visit. At the second visit, we attempted to explore the participants' experiences during the application of the techniques. Throughout the study I relied on focus group discussions, observation, critical self-reflection, auditive methods, visual methods, photos, a reflective research journal and field notes as data collection and capture methods. I analysed and interpreted raw data thematically. Baseline information indicated that educators were quite clear about the theoretical nature of the pastoral role, yet the practical application of this role presented a challenge. Data generated after the intervention indicates how educators understood and used the body mapping technique. This theme was refined into subthemes dealing with implementation modes, application contexts and application outcomes of the body mapping technique. The second main theme indicated the applicability of body maps in the classroom context as part of the pastoral role. This theme comprises subthemes relating to general curricula, practical considerations, alternative uses and application modes, pastoral responsibilities that were facilitated (and not) by participants' use of the body mapping technique. Research findings therefore seem to indicate that the body mapping technique could be used by educators in fulfilling their pastoral role. / Dissertation (MEd (Educational Psychology))--University of Pretoria, 2007. / Educational Psychology / MEd / unrestricted Liggaamsportret Vulnerable children Kwesbare kinders Body mapping technique Liggaamsportrettegniek Body map Memory box-tegniek Memory box technique Pastorale rol van opvoeders Memory work South african education policies Suid-afrikaanse onderwysbeleide Pastoral role of educators Informal settlement community Informele nedersettingsgemeenskap UCTD
2	A visual semiotic analysis of the hidden meanings, myths and ideologies in Old Mutual South Africa's CSR 2.0 corporate advertising Eiman, Simoné Marianne 05 1900 (has links) Abstracts in English and Afrikaans / The aim of this exploratory study was to investigate the underlying meanings of Old Mutual South Africa’s (OMSA’s) CSR 2.0 corporate advertisements. It specifically examined the underlying myths and ideologies conveyed through the texts. This qualitative study was conducted by means of a visual semiotic analysis (Machin 2012) on eight CSR 2.0 corporate advertisements, which were purposively selected. A theoretical framework to measure visual CSR 2.0 corporate advertisements was developed, which aided in the sampling, data analysis and interpretation processes. The findings of the study indicated that by positioning its CSR 2.0 positively in terms of change and transformation, progress and equal opportunities for all citizens, OMSA is fostering stakeholder-organisation relationships. In addition, it was also found that OMSA adopts established representational tropes of CSR 2.0 and use them repetitively that firmly entrenches the intended/encoded message to the viewer. / Die doel van hierdie verkennende studie was om die onderliggende betekenis van CSR 2.0 korporatiewe advertensies in Ou Mutual Suid-Afrika te ondersoek. Dit is spesifiek gemoeid met die onderliggende mites en ideologieë wat deur middel van die tekste oorgedra word. Die kwalitatiewe studie is uitgevoer deur middel van 'n visuele semiotiese ontleding (Machin 2012) op agt CSR 2.0 korporatiewe advertensies, wat doelbewus gekies is. 'n Teoretiese raamwerk, om visuele CSR 2.0 korporatiewe advertensies te meet, is ontwikkel, dit het bygedra tot die steekproefneming, data-analise en interpretasie prosesse. Die bevindinge van die studie dui daarop dat deur CSR 2.0 positief in terme van verandering en transformasie, vooruitgang, en gelyke geleenthede vir alle burgers te posisioneer, OMSA verhoudings met belanghebbendes kan bevorder. Daarbenewens is ook gevind dat OMSA gevestigde temas van CSR 2.0 implementeer en hulle herhaaldelik gebruik wat juis die beoogde / gekodeerde boodskap stewig aan die kyker bevestig. / Communication Science / M. A. (Communication Science) CSR 2.0 CSR 1.0 Visual semiotic analysis Iconography Denotation Connotation Carriers of connotation Iconographic symbolism Myth Ideology Contextualisation Representation Corporate identity Corporate advertising Interpretivist Realism CSR 2.0 CSR 1.0 Visuele semiotiese Ikonografie Denotasie Konnotasie Draers van konnotasie Ikonografiese simboliek Mites Ideologie Kontekstualisering Verteenwoordiging Korporatiewe identiteit Korporatiewe advertensies Interpretivistiese Realisme 659.10968

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Die gebruik van liggaamsportrette deur opvoeders in die vervulling van hulle pastorale rol (Afrikaans)

A visual semiotic analysis of the hidden meanings, myths and ideologies in Old Mutual South Africa's CSR 2.0 corporate advertising