<p>Går det att köpa en fastighet utan att bli lurad? Under flera år har mäklare florerat i media och deras etik och moral har ifrågasatts. Intresset för hur etik och moral egentligen ser ut vid fastighetsförmedling väcktes och vi ville veta om kritiken var befogad. För att få svar gjorde vi en kvalitativ ansats och intervjuade tre olika instanser. Dessa bestod av Fastighetsbyrån, Mäklarsamfundet och ARN. Vårt val av respondenter grundade sig på att de alla har anknytning till fastighetsförmedling på olika sätt. Vi valde att undersöka etik och moral närmare utifrån lockpriser, provision och budgivning. Vid intervjuerna har vi även varit intresserade av att få veta vad våra respondenter anser vara anledningen till mediebevakningen och vad de tror mäklarna kan göra för att öka sin trovärdighet mot allmänheten. Vår slutsats är att etik och moral är svåra att åtskilja och de går hand i hand. Vid den högkonjunktur som varit har förmedlingsuppdragen ökat, vilket har medfört fler anmälningar och har därför uppmärksammats oftare i media. Allmänheten tror ofta att mäklaren har ett större ansvar än vad mäklarrollen innebär. Det kan också vara så att man som kund inte vet vilket ansvar och vilka skyldigheter man själv har som köpare. Mäklaren ska upplysa köparen om att han har undersökningsplikt och detta missar mäklaren ibland. I fastighetsmäklarlagen står det att mäklaren ska vara opartisk och tillvarata både säljarens och köparens intresse. När det kommer till priset på fastigheten är det uttalat att mäklaren ska gå säljarens väg, vilket rubbar synen på mäklarens opartiskhet. Vi har kommit fram till att mäklarna förmodligen inte har sämre etik och moral än i någon annan yrkeskategori. Vi lever i ett kapitalistiskt samhälle och för att överleva måste vi alla gå med vinst. Valet man har är att lita på agenten eller sälja sin fastighet själv.</p>

<p>The amendment of a law which is expected to come may well have a significant impact on the Swedish real-estate broke market. The law change will probably have an effect in the number of ways real-estate brokers will compete as a result of the increasing variety of services offered. In order to gain competitive advantages brokers must be at the forefront in the development regarding the changing market. To do so requires that the company chooses an appropriate range of peripheral services that are profitable. The problem is to choose the “right” services to convey.</p><p> </p><p>The purpose of this paper is to describe the services that are in demand for transmission and how the agents can work to meet the demand of this new market. The authors intend to propose on how Swedish brokers can identify the demand for, and extend its range of, services and thus maximize returns.</p><p>The authors have worked on the basis of a deductive approach with open questions at the qualitative interviews. This is to capture as much information as possible about the subject by possessing as much knowledge as needed to conduct relevant discussions at the interviews. Qualitative interviews have been conducted with both Swedish and Danish brokers to enable a comparison between these respective markets.</p><p> </p><p>The reception of a new law is very positive among the brokers surveyed in Sweden who sees good opportunities to profit from a service that currently is included as a service in a quantity of broker chains. In order to gain a profitable addition to the current ranges Danish brokers have identified alternative financing and insurance offers to be key elements of supply. For further development of the service range the individual broker must obtain good customer diligence to determine the demand that exists locally.</p>

The amendment of a law which is expected to come may well have a significant impact on the Swedish real-estate broke market. The law change will probably have an effect in the number of ways real-estate brokers will compete as a result of the increasing variety of services offered. In order to gain competitive advantages brokers must be at the forefront in the development regarding the changing market. To do so requires that the company chooses an appropriate range of peripheral services that are profitable. The problem is to choose the “right” services to convey. The purpose of this paper is to describe the services that are in demand for transmission and how the agents can work to meet the demand of this new market. The authors intend to propose on how Swedish brokers can identify the demand for, and extend its range of, services and thus maximize returns. The authors have worked on the basis of a deductive approach with open questions at the qualitative interviews. This is to capture as much information as possible about the subject by possessing as much knowledge as needed to conduct relevant discussions at the interviews. Qualitative interviews have been conducted with both Swedish and Danish brokers to enable a comparison between these respective markets. The reception of a new law is very positive among the brokers surveyed in Sweden who sees good opportunities to profit from a service that currently is included as a service in a quantity of broker chains. In order to gain a profitable addition to the current ranges Danish brokers have identified alternative financing and insurance offers to be key elements of supply. For further development of the service range the individual broker must obtain good customer diligence to determine the demand that exists locally.

No description available.

Studien undersöker olika fastighetsmäklarprogram i Sverige och om valet av högskola eller universitet påverkar framtida arbetstillfällen. Bedömer framtida arbetsgivare studenterna efter högskola och universitet samt längden på fastighetsmäklarutbildningen? I Sverige är det den statliga myndigheten Fastighetsmäklarnämnden (FMN) som kontrollerar, utbildar, informerar och registrerar fastighetsmäklare. FMN har tagit fram de formella utbildnings- och praktikkrav som krävs för en registrering till fastighetsmäklare. Utbildningskravet är satt till minst 120 högskolepoäng, vilket motsvarar två års högskolestudier vid ett utbildningsinstitut som har av FMN godkänt fastighetsmäklarprogram. I studien granskas de högskolor och universitet som erbjuder fastighetsmäklarprogram om 120 högskolepoäng respektive 180 högskolepoäng. Avgränsningen i studien har satts till fastighetsmäklarprogram som inriktar sig mot fastighetsförmedling och fastighetsvetenskap. Studien omfattar Högskolan i Borås, Högskolan i Gävle, Högskolan Väst, Luleå Tekniska Universitet och Malmö Högskola. Studien undersöker även kommande arbetsgivares syn på studenter som söker arbete och deras syn på praktik. Enkätundersökningen omfattar kontorsansvariga vid fastighetsmäklarkontor från, Bjurfors, Fastighetsbyrån, HusmanHagberg, SkandiaMäklarna och SvenskFastighetsförmedling i Stockholm, Göteborg och Malmö. I studien utfördes en kvantitativ enkätundersökning i två delar, en till alumner från de valda högskolorna och universiteten samt en till kontorsansvarig vid respektive fastighetsmäklarkontor från de olika städerna. Litteraturstudierna baserades på webbsidor och kataloger från respektive utbildningsanordnare samt artiklar från branschtidningar. Resultatet från undersökningen visar att tidigare studenter väljer utbildning med hänsyn till information från kurskataloger samt var studenten bodde vid tidpunkten för ansökan. Praktiktidens genomförande skiljer sig åt beroende på vilket fastighetsmäklarkontor studenten praktiserar hos. Av de tillfrågade fastighetsmäklarkontoren tog samtliga emot praktikanter. Majoriteten av de tillfrågade fastighetsmäklarkontoren arbetar efter Fastighetsmäklarnämndens allmänna råd för vad praktiken bör bestå av. Studien visar att studenterna inte värdesätts olika av arbetsgivarna beroende på utbildningslängd eller examenstyp. Enligt några tillfrågade kontorsansvariga märks en viss skillnad i kunskap mellan studenter som studerat 120 respektive 180 högskolepoäng. / This is a study about Real Estate University Programmes in Sweden and how the choice of educational institution affects job opportunities. Do potential employees consider where the students have been studying and how long the education has been? In Sweden there is a government agency called Fastighetsmäklarnämnden (FMN) (translated: the Estate Agents Board) who has a roll of controlling, educating, informing and register the Estate agents. FMN has some educational-, formal- and practical requirements before someone can be registered as a Real Estate Agent. One of the educational requirements is to obtain at least 120 higher education credits, corresponding to two years at university, at a real estate program which has been approved by FMN. In the study, programs with 120- and 180 higher education credits are included. There are a number of educational institutions which offer real estate programs. Delimitation has been done in consideration of the real estate university programmes focusing on real estate and property science. Therefore, the following educational institutions have been chosen to be included; Luleå University of Technology, Malmo University, University of Borås, University of Gävle and University West. Furthermore, the study investigated real estate agencies opinions about former students who had applied for jobs and if the companies accepted trainees. Real estate agencies included in the study are; Bjurfors, Fastighetsbyrån, HusmanHagberg, SkandiaMäklarna and SvenskFastighetsförmedling. The selected companies are based in Stockholm, Gothenburg and Malmo.                             The result is based on a quantitative survey in two parts, one to former students and one to franchisees/office managers at each real estate agency. A literature study based on web-pages, course catalogues from each University, and articles from trade magazines were performed. The results demonstrate that former students choose course because of information from the University and depending on where the students lived at the time of applying. The companies do not evaluate former students differently based on 120- and 180 higher education credits degrees. However, some companies do experience differences in knowledge from students, which studied 120- compared to 180 higher education credits degrees.

Går det att köpa en fastighet utan att bli lurad? Under flera år har mäklare florerat i media och deras etik och moral har ifrågasatts. Intresset för hur etik och moral egentligen ser ut vid fastighetsförmedling väcktes och vi ville veta om kritiken var befogad. För att få svar gjorde vi en kvalitativ ansats och intervjuade tre olika instanser. Dessa bestod av Fastighetsbyrån, Mäklarsamfundet och ARN. Vårt val av respondenter grundade sig på att de alla har anknytning till fastighetsförmedling på olika sätt. Vi valde att undersöka etik och moral närmare utifrån lockpriser, provision och budgivning. Vid intervjuerna har vi även varit intresserade av att få veta vad våra respondenter anser vara anledningen till mediebevakningen och vad de tror mäklarna kan göra för att öka sin trovärdighet mot allmänheten. Vår slutsats är att etik och moral är svåra att åtskilja och de går hand i hand. Vid den högkonjunktur som varit har förmedlingsuppdragen ökat, vilket har medfört fler anmälningar och har därför uppmärksammats oftare i media. Allmänheten tror ofta att mäklaren har ett större ansvar än vad mäklarrollen innebär. Det kan också vara så att man som kund inte vet vilket ansvar och vilka skyldigheter man själv har som köpare. Mäklaren ska upplysa köparen om att han har undersökningsplikt och detta missar mäklaren ibland. I fastighetsmäklarlagen står det att mäklaren ska vara opartisk och tillvarata både säljarens och köparens intresse. När det kommer till priset på fastigheten är det uttalat att mäklaren ska gå säljarens väg, vilket rubbar synen på mäklarens opartiskhet. Vi har kommit fram till att mäklarna förmodligen inte har sämre etik och moral än i någon annan yrkeskategori. Vi lever i ett kapitalistiskt samhälle och för att överleva måste vi alla gå med vinst. Valet man har är att lita på agenten eller sälja sin fastighet själv.

No description available.

Real estate managers work in a hard branch with big competition and skeptical customers. For most people, buying a property is the biggest private purchase of their lives. This puts a big pressure on the real estate agent to make the process run smooth. But how does the customer know which real estate manager to choose? We have researched what effect the real estate managers clothing has on the customers’ first impression and how clothing affects customers’ choice of real estate agents. To answer our questions we´ve done 13 projective interviews with ten customers and three real estate agents, where we showed four pictures with the same person dressed in different styles. The respondents were told to express the feelings and impressions they got from looking at the pictures, and then answer some questions about their experience of real estate managers.  We´ve discovered that the real estate managers clothing affects the customers’ first impression, but in the final choice of real estate managers clothing is not as important as personality for example. The most popular style of the four was number two, business casual. This was because the respondents saw a man they could thrust that is down to earth. The real estate managers their self also favored number two, because it´s a universal style that´s easy to adjust to the customer you´re working with.

The Energy Performance Certification in Sweden was developed as a tool to achieve the Government's target to reduce Sweden's energy consumption by 20 percent by 2020. The Energy Performance Certificate has previously received some criticism for not fulfilling its purpose.  Questions that formed the basis for this report is how the energy performance certification provides support to buyers of single-family houses and if the energy performance improved in terms of reliability. The report begins with a background description that describes how the energy declaration works and some of the findings of previous evaluations and surveys. A survey to investigate the broker's position to energy performance have been conducted as well as interviews with buyers and sellers of houses. An investigation whether the energy performance can vary between different calculation programs, depending on various assumptions made by the energy declarant, has been made. Brokers and sellers have proved negative attitudes towards energy performance, particularly brokers. Buyers are, for obvious reasons, those who are most positive to the declaration. Energy performance has proved to be a rather uncertain value that varies with assumptions so that comparability is questionable. Development of energy efficiency policy options have proven to be even more uncertain, in that there are many assumptions made.  In order to get the energy certificate to work better and to support buyers, brokers have to change their attitude and position against the Energy Performance Certification and this must be made more comparable. The number of assumptions in an energy declaration should also be reduced by giving more clear instructions to the energy experts who perform the certifications. To read more about Energy Performance Certifications in Sweden, please visit the webpage “www.boverket.se/energideklaration, 2013”

Working as a real estate agent can be difficult, because it is a complex service that is broadly about acting as an impartial intermediary, for both sellers and buyers. For that reason, it is important to be able to adapt to customers and make them feel that you are trustworthy. As clients often have different needs, it can be difficult for a real estate agent to know exactly how trust can be achieved. There are therefore different parts of trust building, which real estate agents can use. As a result of rising inflation and increased electricity prices, the housing market has changed in the past year, which means that service professions have been faced with a challenge. In line with an uncertain housing market, the purpose of the study is to explain how real estate agents create trust with their customers. In the study, a qualitative method has been used where the empirical evidence has been taken from semi-structured interviews with six different real estate agents from different brokerages in different cities. The respondents have answered questions about their trust-building towards customers. The study's empirical evidence describes how real estate agents experience the housing market in the current situation and how they work to create trust and long-term relationships with their customers related to aspects such as added value, competence, communication and the work afterwards. An analysis of similarities and differences from the empirical work has been related to theories within trust-building. One conclusion is how important it is to build trust between real estate agent and customer, especially when it comes to the situation on the housing market right now, which is more uncertain. Furthermore, the conclusions show that real estate agents need to have knowledge about the development in the housing market. In addition to honesty and competence were added value and communication two important aspects in trust-building.