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Estrategias de precios y su relación con la imagen de marca de las operadoras móviles en jóvenes de 18 a 30 años del NSE B en los distritos de Jesús María, Pueblo Libre, San Miguel, Cercado de Lima y Rímac / Pricing strategies and their relationship with the brand image of mobile operators in young people aged 18 to 30 in segment B in the districts of Jesús María, Pueblo Libre, San Miguel, Cercado de Lima and RimacInfante Sánchez, Angel Máximo 24 February 2020 (has links)
En el presente trabajo se analizará la relación entre las estrategias de precios y la imagen de merca en el rubro de las operadoras móviles, en jóvenes de 18 a 30 años en los distritos de Jesús María, Pueblo Libre, San Miguel, Cercado de Lima y Rímac
Para el desarrollo de esta investigación, se tomó en cuenta las estrategias de precios realizadas por las principales operadoras móviles que funcionan en el Perú: Movistar, Claro, Entel y Bitel. Lo que se busca, es conocer la relevancia que tiene las diferentes estrategias de precios, que las operadoras están realizando para mantenerse competitivos, en la generación de imagen de marca de los usuarios.
Para ello, se han utilizado herramientas cualitativas, con entrevistas a expertos y usuarios del público objetivo para conocer de una manera óptima sus pensamientos y creencias. / In this paper, we will analyze the relationship between pricing strategies and the image of the market in the mobile operators, in young people aged 18 to 30 in the districts of Jesús María, Pueblo Libre, San Miguel, Cercado de Lima and Rimac.
For the development of this research, the pricing strategies carried out by the main mobile operators operating in Peru were taken into account: Movistar, Claro, Entel and Bitel. What is sought is to know the relevance of the different pricing strategies that operators are carrying out to remain competitive, in the generation of users' brand image.
To do this, qualitative tools have been used, with interviews with experts and users of the target audience to know their thoughts and beliefs in an optimal way. / Trabajo de investigación
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Barriers to blockchain adoption in the public electrical vehicle charging marketWesterström, Erik January 2020 (has links)
The adoption of blockchain in the public electrical vehicle charging market has yet to be realized to its full potential, despite existing proof-of-concept. A positive outlook for blockchain is suggested by contemporary research, as well as the need for empirical studies to fully identify blockchain’s barriers to adoption. Through qualitative methods, a focused literature review, and in-depth interviews with subject matter experts, this thesis investigated which barriers to blockchain adoption exist in the public electrical vehicle charging market. The results indicated that the main barrier to blockchain adoption was the structure of the public electrical vehicle charging market itself, since it is an immature market experiencing constant change. This was followed by: coordination, norms and cultures, business process, incumbent technological solutions, regulations and legislations, shared infrastructure, and distributed ledger technology. These barriers were not shown individually, but were affected by each other. It is concluded that blockchain technology is not needed by the market in its current state, as its key defining attributes of privacy, security and decentralization are not deemed worth the cost of its own implementation. This research contributes to, and updates, the knowledge of blockchain utilization for the public electrical vehicle charging market. The results can be used by private and public organizations and scholars as reference material with regards to blockchain adoption for public electrical vehicle charging.
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Ecommerce and market structure effects in theEuropean retail industryWERNER, FREDRIK January 2012 (has links)
Fifteen or so years into what is said to be the game changer of our time there are many fields of science focusing their attention towards the online market in attempts to describe its implications for the traditional, offline markets. Where most of the literature on economics of ecommerce focus on pricing mechanisms and growth little attention has been directed towards more general market structure effects. This thesis adopts techniques, empirical and theoretical models from the search cost and market structure literature in order to examine the relationships between ecommerce and offline market structures in the retail industry through regional employment and establishment data. The literature reviewed and used focus only on the US market whereas this thesis shifts the attention to the European regions. The results are convincing and in general corresponding to previous research results. As ecommerce usage increase and the consumer search costs thereby gets lower inefficient firms drop out of the market resulting in a decline in local establishment counts. The opposite effect is seen for pure online retailing establishments that thrive in the presence of local ecommerce usage. The effect of ecommerce on traditional offline establishments seems to be aggregated phenomena whereas the effect on pure online firms seems to be of a more local nature. Focus of policymakers and company management therefore might consider looking at the two effects in their respective aggregation level to best sort out how to react in the presence of increased competition from ecommerce usage.
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Competition or Cooperation: A Case Study of the 2005 'Employee Discount Pricing' Promotions in the Us Automobile IndustryBhattacharjee, Prasun 01 January 2018 (has links)
This paper considers the widely successful employee discount pricing (EDP) promotional program of 2005 to uncover the nature of competition in the US automobile industry, with a specific focus on the big three automakers. In contrast to previous research on automobile competition, this paper uses quarterly average dealer-level transaction price data to capture the short term nature of inter-firm competition that might be embedded in such promotional programs. In doing so, a structural oligopoly model of differentiated products is setup explicitly incorporating the nature of competitive interactions. Results imply that the overall nature of competitiveness in the US automobile industry is consistent with a static model of Bertrand behaviour without any changes in conduct among the big three during the EDP promotion period. These results corroborate the problems of inventory backlog faced by the big three in recent years and indicate that the EDP program has been more of a novel marketing intent on part of the big three to clear up such backlogs.
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Essays on Environmental Policy and MarketsNyiwul, Linus M. 01 September 2009 (has links)
This dissertation consists of two theoretical papers on market-based environmental policy. The first paper exploits the correlation between the environmental performance of firms and their economic performance to show that financial markets can be used to help enforce environmental policy and to design more efficient regulations. The results indicate that when markets punish firms for not complying with environmental standards, environmental regulators can exploit this by setting stricter standards. In fact, it is possible for the regulator to use market-driven enforcement to reduce a firm’s emissions and monitoring of the firm simultaneously. The second paper provides a theoretical analysis of the nature of an optimal emissions tax when firms’ emissions are not perfectly observable. The purpose is to examine how the optimal tax is affected by enforcement costs and the market structure. We obtain the result that market imperfections and enforcement costs push the optimal tax lower than the marginal damage when the number of firms in the market is exogenous. However, when the number of firms is determined endogenously enforcement costs generate two countervailing effects on the optimal tax. The overall effect of enforcement costs on the optimal tax depends on the strength of direct relative to indirect effects when there is free entry and exit.
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Relating Leverage to Banking Market Structure: The Case of Railroads in Antebellum AmericaKlyn, Nathan A. 07 August 2014 (has links)
No description available.
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Product Variety in the U.S. Yogurt IndustryRossetti, Joseph Anthony 10 August 2018 (has links)
No description available.
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Essays on Market Structure and Technological InnovationAnderson, Benjamin Christopher 26 September 2011 (has links)
No description available.
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IRREGULAR MIGRANTS IN THE SWEDISH SHADOW LABOUR MARKET -A study on Polish migrants working in the informal labour market in StockholmBerger, Michael January 2005 (has links)
Denna studie undersöker hur illegala polska migranter lever och arbetar i Stockholm. Syftet med uppsatsen är att undersöka varför polacker väljer illegal invandring till Stockholm som strategy. Dessutom hur strukturer i den svenska arbetsmarknaden och kontrol myndigheter påverkar dem. Studien visar att de flesta polacker hade kontakter med polska nätverk som redan var etablerade i Sverige före tanken på migration som en möjlig strategy tog form. Starka länkar kunde utskiljas mellan dessa nätverk i Stockholm och två regioner i norra Polen. Länkar kunde också utskiljas till tre regioner i södra Polen. Resultaten visar att strukturer inom den svenska arbetsmarknaden har gjort hemstädning till en niche för polacker som arbetar svart i Stockholm. Studien visar att många arbetade svart inom bygg och trädgårdsbranchen, dock inte i samma uttsträckning. Att resa genom Tyskland för att ta sig till Sverige var ett vanligt sätt att kringgå starka gränskontroller före det polska EU medlemskapet. Det svenska personnumret fungerar väl som kontrolfunktion och gör det svårt för illegala polacker att hyra lägenheter. För att kringgå detta hyr de ofta enstaka rum istället. En majoritet av polacker i studien tror inte att ett polsk EU medlemskap kommer att påverka deras arbete och leverne i Stockholm och kommer därmed fortsätta att arbeta svart. / This thesis is a study on Polish irregular migrants living and working in the Stockholm metropolitan region. The aim of the paper is to find out why Poles choose irregular migration to Stockholm as a strategy, and how the Swedish labour market structure and control authorities influence them. This study shows that most Poles had contacts with Polish networks already established in Sweden before contemplating irregular migration as a strategy. Strong links could be found between these networks in Stockholm and two regions in northern Poland. Clear links were also found to three regions in southern Poland. Swedish labour market structure has helped to make domestic cleaning a niche for undocumented Poles in Stockholm although many were also working in the gardening and building/renovation sectors. Results from this paper show that strong Swedish control functions make a number of survival strategies necessary to enter and live undocumented in Sweden. Transiting through Germany was a common way for undocumented Poles to bypass strong Swedish migration controls before Poland joined the EU. Internal control functions such as the Swedish personal ID number make renting apartments difficult for undocumented Poles, which make renting rooms a better option. A majority of undocumented Poles do not believe that Poland%u2019s membership will affect their work and lives in Stockholm and they will therefore continue to work undocumented.
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Estrutura de concorrência do setor bancário brasileiro entre 2009 e 2014: uma análise das economias de grandezaOliveira, Tiago Antonio de 19 October 2016 (has links)
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Previous issue date: 2016-10-19 / This dissertation examines how the Brazilian banking system concentration process has
shaped this industry competitive conditions and structure trying to identify whether the sector
optimizes efficiency based on relevant literature. Firstly, the development of the banking
sector is presented through a historical overview focused on two key events: the wholesale
bank law of 1988, as well as, the financial stability reached by 1994. Secondly, the theoretical
reference is presented as to fundament this academic debate. Quantitative data from Brazilian
banking sector from September 2009 to December 2014 is presented and analyzed through
concentration indicators as to measure the market concentration degree, the results suggests a
highly concentrated market. Lastly, an econometric analysis of panel data estimates a
regression used on the hypothesis test inferring the market structure with the Panzr-Rosse
methodology. Results suggest that Brazilian banking sector is characterized as a monopolistic
competition / Essa dissertação analisa o processo de concentração no setor bancário brasileiro e como ele
interfere em sua estrutura de concorrência. Com isso, a partir da literatura pertinente, buscouse
identificar se o setor opera maximizando sua eficiência. Para tal, inicia-se com a
contextualização histórica e apresenta-se o processo de desenvolvimento do mercado bancário
no Brasil, de forma a discutir as principais alterações, como a lei dos bancos múltiplos em
1988 e a estabilização monetária de 1994, esta última que redundou em vários bancos
entrando em processo falimentar. A parti daí, apresenta-se o referencial teórico que vai
fundamentar o debate a respeito do tema. A seguir, são visualizados e tratados os dados do
setor bancário brasileiro no período de setembro de 2009 até dezembro de 2014. Com essa
base, realiza-se a investigação de vários indicadores para mensurar o grau de concentração, e
se constatar o elevado grau de concentração do setor. Por último, estima uma regressão
econométrica com dados em painel, a qual é utilizada para a execução de um teste de hipótese
específico com a metodologia de Panzar-Rosse que permite inferir qual o tipo de estrutura de
concorrência é encontrado no mercado. Os dados apontam que o setor bancário brasileiro se
caracteriza como concorrencial monopolista
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