Chronological Bible storying generally assumes a universality of the story teller's theological perspective in selecting and shaping Bible stories interculturally. This paper argues against this approach and proposes a method of crafting contextualized Bible stories which resonate with the worldview of a receptor culture. The influence of the theological and cultural presuppositions of the story teller is reduced through the utilization of the receptor culture's worldview assumptions - those values and beliefs through which the impact of scripture is experienced. The empirical research consisted of observing the responses of Sindhi Muslim men to a reading of John 13:1-10 and then interviewing them to generate cultural expressions which revealed a relationship between their culture and the scripture passage. Analysis of the data disclosed themes which have scriptural referents and can be used as the basis for selecting and crafting Bible stories that resonate with worldview assumptions. / Christian Spirituality, Church History and Missiology / M. Th. (Missiology)

Chronological Bible storying generally assumes a universality of the story teller's theological perspective in selecting and shaping Bible stories interculturally. This paper argues against this approach and proposes a method of crafting contextualized Bible stories which resonate with the worldview of a receptor culture. The influence of the theological and cultural presuppositions of the story teller is reduced through the utilization of the receptor culture's worldview assumptions - those values and beliefs through which the impact of scripture is experienced. The empirical research consisted of observing the responses of Sindhi Muslim men to a reading of John 13:1-10 and then interviewing them to generate cultural expressions which revealed a relationship between their culture and the scripture passage. Analysis of the data disclosed themes which have scriptural referents and can be used as the basis for selecting and crafting Bible stories that resonate with worldview assumptions. / Christian Spirituality, Church History and Missiology / M. Th. (Missiology)

The behaviour of taking out unsecured loans to purchase goods or services is in danger of causing over-indebtedness, especially among young adults. The lending of consumer credits is closely associated with inadequate creditworthiness assessments as well as high interest rates, which implicates that borrowers with narrow margins are granted loans that they are later unable to repay. Consumer information in the form of loan terms and pre-purchase information is not sufficient to give the consumer an understanding of the long-term effects that a consumer credit may have on the personal finance. The aim of this study is to explore how the Swedish Consumer Agency can use cautionary tales to influence young adults’ (18–29 years) attitudes towards consumer credits. The research objective is to present a design proposal for a narrative, as part of a public communication campaign with the Swedish Consumer Agency as messenger. To develop an understanding of possible reasons why young adults take out consumer credits, as well as the consequences for those who cannot repay their loans, quantitative as well as qualitative data was collected from government publications and official statistics. Based on the findings from the data collection, a narrative for a campaign video was created in the format of a screenplay. The narrative's potential impact was then evaluated with the help of prospective users of the campaign video. The results from the user testing show that the narrative activated psychological processes in the participants which are associated with attitudinal impact. Thus, the results suggest that a cautionary tale, which explains potential causes and effects of over-indebtedness that is relatable to young adults, can influence young adults' attitudes towards consumer credits. / Att ta lån utan säkerhet för att köpa varor eller tjänster är ett beteende som särskilt bland unga vuxna riskerar att leda till överskuldsättning. Utlåning av konsumtionskrediter är nära förknippad med bristande kreditprövning så väl som höga räntekostnader, vilket medför att låntagare med små marginaler beviljas lån som de senare inte förmår att betala tillbaka. Konsumentinformation i form av lånevillkor och förköpsinformation är inte tillräckliga för att ge konsumenten en förståelse för vilka effekter konsumtionskrediter kan ha på privatekonomin långsiktigt. Syftet med denna studie är att utforska hur Konsumentverket kan använda varnande berättelser för att påverka unga vuxnas (18–29 år) attityder till konsumtionskrediter. Målet med studien är att utforma ett gestaltningsförslag till ett narrativ, som en del i en offentlig kommunikationskampanj med Konsumentverket som avsändare. För att utveckla en förståelse för varför unga vuxna tar konsumtionskrediter, liksom vilka konsekvenserna blir för dem som inte kan betala sina skulder, samlades kvantitativa så väl som kvalitativa data från statspublikationer och officiell statistik. Med utgångspunkt i fynden från datainsamlingen utformades ett narrativ till en kampanjfilm, gestaltat som ett filmmanus. Narrativets potential till attitydpåverkan utvärderades därefter med hjälp av presumtiva användare av kampanjfilmen. Resultaten från användartesterna visar att narrativet aktiverade psykologiska processer hos testdeltagarna som är associerade med attitydpåverkan. Resultaten föreslår således att en varnande berättelse som redogör för möjliga orsaker till och konsekvenser av överskuldsättning som unga vuxna kan relatera till, kan påverka unga vuxnas attityder till konsumtionskrediter.