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The problem with which this investigation is concerned is the description of the social map that is presented to the viewers of public television. Using content analysis methodology, the study describes how different genders, racial groups, and age groups are being portrayed on PBS programming. The sample consisted of one week of PBS 1984 fall programming broadcast on KERA-TV, the PBS station in Dallas-Ft. Worth, Texas. Research questions addressing proportions of groups, types of roles, length of scenes, occupational variation, conversational behaviors, conflict management modes, and cultural norms were answered. All coding was accomplished by the principal investigator. Upon completion of the coding sub-totals for the variables under study by program types and a grand total for the entire sample were then tabulated. After this extensive content analysis, the report concludes that females are still extremely underrepresented in PBS programming, accounting for only 32.7% of the total participants. Blacks and Hispanics are also underrepresented except in children's programming. Occupational variation for white males is evident for all types of PBS programming. Occupational variation for white females is evident in children's programming and informational/documentary programming. Minorities with delineated occupations are extremely limited in all types of programming except for children's programming. The exchange of information is the major conversational behavior that occurs on PBS programming with minority characters receiving orders considerably more than their white counterparts. Verbal aggression is the conflict management mode chosen most frequently on PBS programming. Explicit messages regarding racial and sexual equality and prosocial behavior occur on PBS programming. Implicit messages such as frequency of appearances, number of major roles, and prevalence of power cues suggest a white male domination of television programming on PBS. The findings of the study reveal that major inroads have been made by women and minorities in children's programming. This comprehensive analysis confirms, however, the virtual exclusion of minorities in major segments of PBS programming.

Submitted by JOSIANE SANTOS DE OLIVEIRA (josianeso) on 2018-11-07T15:00:16Z No. of bitstreams: 1 Simone Cristina Reis Conceição Rodrigues_.pdf: 1745527 bytes, checksum: be8c61c46823490ebcd75bddeec91fb4 (MD5) / Made available in DSpace on 2018-11-07T15:00:16Z (GMT). No. of bitstreams: 1 Simone Cristina Reis Conceição Rodrigues_.pdf: 1745527 bytes, checksum: be8c61c46823490ebcd75bddeec91fb4 (MD5) Previous issue date: 2018-09-20 / Nenhuma / O texto desta dissertação destaca a potencialidade da Escola de Educação Infantil como ambiente de socialização e reconhecimento das diferenças étnico-raciais. Consistirá na retomada da aplicação efetiva da lei 10.639/03 CNE 03 através de atividades que fazem as crianças refletirem sobre a cultura negra e desmistificar preconceitos criados na sociedade. A pesquisa foi realizada em duas escolas municipais localizadas no município de São Leopoldo, sendo denominadas como Escola A e Escola B. Participaram da pesquisa duas turmas de faixa etária de 5 anos, compostas por 27 e 21 crianças. A metodologia qualitativa foi utilizada no processo de elaboração da pesquisa, realizando a coleta de dados a partir de observações do grupo focal, entrevistas com seis professores da escola A e quatro da escola B e dois e relatos das professoras que receberam a pesquisadora em suas turmas, tendo como objetivo principal analisar as representações sociais e raciais da criança negra na educação básica. Foram levados em consideração os seguintes questionamentos: De que forma o ambiente educacional influencia na formação da identidade étnico-racial da criança afrodescendente? Quais as implicações da falta de visibilidade no ambiente escolar na aprendizagem e autoestima da criança negra na educação infantil? Diante da formação educacional adquirida, como esse sujeito se manifesta na realidade social e racial debatida nesses últimos tempos? Os resultados da pesquisa foram os seguintes: melhor socialização das crianças; diminuição de conflitos gerados por situação de preconceito e exclusão; melhora da autoestima das crianças afrodescendentes; alegria e representatividade das crianças negras através da consciência da existência de princesas, príncipes, super-heróis, e guerreiros negros, no imaginário das crianças; conscientização das professoras que prosseguiram com a inserção de histórias que favoreçam a representatividade e visibilidade da criança negra no ambiente escolar, bem como possibilitando uma educação antirracista baseada na equidade e do respeito pelas diferenças. / The dissertation will highlight the potential of the School of Early Childhood Education as an environment of socialization and recognition of ethnic-racial differences. It will consist of the resumption of effective application of Law 10.639 / 03 CNE 03 through activities that make children reflect on black culture and demystify prejudices created in their environment. The research was realized in two municipal schools located in São Leopoldo, being denominated as School A and School B. Two groups of age group 5, composed of 27 and 21 children, participated in the study. The qualitative methodology was used in the process of elaboration of the research, performing the data collection from observations of the focus group, interviews with 6 teachers from school A and 4 from school B and 2 and reports from the teachers who received the researcher in their classes with the main objective of analyzing the social and racial representations of the black child in basic education. The following questions were taken into account: How does the educational environment influence the formation of the ethnic-racial identity of the Afrodescendant child? What are the implications of the lack of visibility in the school environment in the learning and self-esteem of the black child in early childhood education? In front of the educational formation acquired how is this subject manifested in the social and racial reality debated in recent times? The following results were obtained in this research: better socialization of the children; reduction of conflicts generated by situations of prejudice and exclusion of the black children; improvement in the self-esteem of Afro-descendant children; joy and representativeness of black children through the awareness of the existence of princesses, princes, superheroes and warriors in the children's imagination; awareness of the teachers who continued with the insertion of stories that favor the representativeness and visibility of the black culture in the school environment, as well as enabling an antiracist education based on equity and respect for the differences.