The purpose of this study was to study experiences of everyday racism in individuals with overseas cultural backgrounds from outside situations. The study was made with five qualitative interviews. Theories that’s been used are about everyday racism, stereotypes, symbolic interactionism and Cooleys looking glass self. The result show that all the respondents have experienced everyday racism in a variety of situations in different places/environments. They have described situations where they have been ignored/excluded, stereotyped, exposed of grossly words and prejudices about their personality. Symbolic interactionism can explain everyday racism based on how the situations are defined, how situations change, which affects the interaction depending on how specific strong symbols are understood; like skin tone and a person looks. / Syftet med studien är att studera upplevelser av vardagsrasism hos individer med utomeuropeiska kulturella bakgrunder. Teori som använts är hur vardagsrasism kan förstås, stereotyper, symbolisk interaktionism gällande fem hörnstenar och Cooleys spegeljag. Det har gjorts fem kvalitativa intervjustudier där det framkommer att vardagsrasism sker på de flesta samhällsområdena i vardagslivet med undantag för fredade zoner som förorter. I intervjuerna framkom det att vardagsrasismen uttrycks genom exkludering, stereotypifiering, grova glåpord som till exempel blatte och svartskalle, fördomar om ens personlighet och att göras annorlunda/olik andra. Med symbolisk interaktionism kan vardagsrasismen förstås med hur situationer är föränderliga som påverkar interaktionen vilket beror på särskilda symboler; som hudfärg och utseende.

I have written an essay called ”All children are equally worth - A qualitative analysis of how children are produced in KappAhls commercials”. The purpose of this thesis is to do a study of the swedish clothing company KappAhl’s commercials. My purpose is divided into three questions: With which clothing colours are girls and boys represented in the commercials? Is there any difference in the making of ”non-white” and ”white” children in the commercials? and What is being transmitted in KappAhl’s commercials, where the focus should lay on the clothes? My material consists of three selected video clips from KappAhl’s Youtube channel. The three commercials are named: 1, Back to school, 2, Children’s christmas and 3, KappAhl 3 för 2 på alla överdelar för barn (translation: KappAhl 3 for 2 on all children’s tops). I have chosen to use photo interpretation with denotation and connotation as the main tools and also qualitative analysis as methods in my review of the material. The main theoretical base in my thesis is gender theory, while, for instance, stereotypes, binary oppositions and ethnicity are concepts chosen in hope to reach a deeper analytical level. I have also analyzed these commercials through the colours on the children’s clothes, the way the children are dressed and the settings around them. Through the analysis I have come to the conclusion that the children are dressed quite alike, in similar colors. But the girls are often dressed in colors that we find ”neutral” on girls, but if the boys would wear the colors that we find "neutral" on girls, we would see them as boyish. The boys would never wear colours that would seem ”neutral” on them, but in the general eye of society these colours would be seen as girl colors. The biggest difference I found in the commercials between ”non-white” and ”white” was that the ”white” younger boys were mystified through hats and hooded sweatshirts, and the ”non-white” boy, and the ”non-white” grown-up men were all themself with no assecceories trying to mystify them.

The thesis "Medial muck-raking of sexual affairs in the Church in Czech press in spring 2010" through the use of medial ruts, stereotypes and logic, inquires into medial texts from the springtime 2010, which have referenced to sexual affairs in Catholic Church. Based on medial theories (gatekeeping, social construction of reality, agenda setting etc.) the thesis follows up the reflection of the theme and specifics of media discourse. This view is complemented with interviews with members of the Church, which give the thesis out-of- media extent. Qualitative part of the thesis takes sexual affairs in Church as illustrative theme, which is meant in connection with the Roman Catholic Church reflected by Czech media. The thesis also attempts to generalize the actual medial reflection of the Church on the background of current medial trends. It tries to offer a way how to improve the relationship between two part of culture - media and the Roman Catholic Church. To put the thesis into context it will be provided with information about history of the Roman Catolic Church and relationship of Czech society to matters of the church, because it determinates perception of medial news about this theme.