Orientador: Maria Teresa Miceli Kerbauy / Banca: Carlo José Napolitano / Banca: Ruy Sardinha Lopes / Resumo: Esta pesquisa tem como objetivo a avaliação de eficiência da Lei do Serviço de Acesso Condicionado (Lei da TV paga - Lei 12.485/11) a partir dos indicadores: promoção da diversidade cultural, estímulo à produção independente e à produção regional. Para tal fim, a pesquisa apresenta um breve histórico da implantação do serviço de TV paga no Brasil com ênfase para a evolução das regulações direcionadas ao conteúdo. Descreve, com base no modelo do Ciclo de Políticas Públicas, o estágio de implementação da Lei 12.485/11 e o texto final da mesma. Para subsidiar a avaliação, o conceito de cultura nacional é discutido, desvelando as concepções de culturas híbridas (CANCLINI, 2008) e identidades emergentes (BHABHA, 1998) e o papel destes dentro do ambiente cultural globalizado. A presente investigação permite compreender a maneira como se deu a introdução das diretrizes voltadas ao conteúdo na regulação do setor e a forma como estas influenciaram o mercado de produção audiovisual para a TV paga no Brasil. / Abstract: This research aims to evaluate the efficiency of the Conditional Access Service Law (Pay TV - Law - Law 12.485/11) from indicators promoting cultural diversity, fostering of indepentend productions and regional production. For this purpose, the research presents a brief history of pay TV service deployment in Brazil with emphasis on the develpment of regulations directed to the content. It describes, based on the model of the Public Policy Cycle, the implementation stage of Law 12,485/11 and the final text of the same. To support the evaluation, the concept of national culture is discussed, revealing the concepts of hybrid cultures (CANCLINI, 2008). This research allows us to understand the way how was the introduction of guidelines geared to the content in the sector regulation and how they influenced the audiovisual production market for pay TV in Brazil / Mestre

<p>The aim of this study is to illustrate, adapt and develop methods of survival analysis in analysing and estimating customer survival time in subscription-based businesses. Two particular objectives are studied. The rst objective is to redene the existing survival analysis techniques in business terms and to discuss their uses in order to understand various issues related to the customer-rm relationship.</p>

Distributed directory services are an evolving paradigm in the distributed computing arena. They are a shift from the centralized directory that causes delay and does not scale well to widespread peer-to-peer networks. With networking becoming more pervasive, there is a need to integrate the heterogeneity of device, data and network with the applications that are built on them. SyD or System on Mobile Devices is a middleware that is being used to implement such a distributed directory service. To provide a persistent global view of data, we serialize and synchronize the distributed directories. The SyD APIs provide a high-level environment to rapidly develop collaborative applications for such networks in a systematic manner. An intervehicle communication application that notifies the driver of a vehicle of the available parking spots in the vicinity, allows us to see the practical working and benefits of the distributed directory paradigm.

This thesis researches the value creation process in Internet based subscription services in accordance with service dominant logic. The aim of the paper is to identify the characteristics of these services and to envisage the future of Internet based subscription services. The authors have utilized a qualitative method in their research which consists of personal interviews as well as a focus group. The main theoretical subjects that are discussed are value creation, customer participation and service dominant logic. The paper analyses the empirical findings by matching them with the theoretical framework. The paper concludes with a discussion and possible implications of this analysis. / Examensarbete, Företagsekonomi III, 2FE60E, Ekonomihögskolan vid Linnéuniversitetet VT2012. Författare: Carl Mårtensson, Mikael Omberg &amp; Gabriella Sandberg Handledare: Leif Rytting Examinator: Richard Owuso Titel: Internetbaserade abonnemangstjänster – Tillgänglighet, delaktighet och kontroll Bakgrund: Den nya tekniken, Internet och kundernas allt mer ökade önskan och krav på kundanpassning möjliggör för nya tjänsteerbjudanden att utvecklas. Företagen försöker hela tiden att vara innovativa i sättet de utvecklar sina tjänsteerbjudanden för att på så sätt vara konkurrenskraftiga. Samtidigt lägger de också över allt mer ansvar på kunden. Den nya utvecklingen har lett till att kundernas beteende förändrats och att de gått från att vilja äga, exempelvis sin egen musik, till att vilja abonnera. Vi ser i och med detta en ökning av tjänster där kunderna abonnerar för att få tillgång till hela utbudet eller delar av det, till skillnad från att köpa styckevis. Det som intresserat oss i uppsatsen är just sådana tjänster som kunden kan abonnera på över Internet. Forskningsfråga: Vad karaktäriserar värdeskapande inom Internetbaserade abonnemangstjänster och vilken utveckling kan vi förvänta oss av dessa tjänster? Syfte: Vårt syfte med denna uppsats är att skapa förståelse för servicelogik och kundmedverkan inom Internetbaserade abonnemangstjänster samt analysera styrkor och svagheter för dess framtid. Metod: Vi har arbetat med en kvalitativ forskningsmetod. Primära källor består av fem personliga intervjuer med personer som har expertis inom IT, samt även en fokusgrupp bestående av sex studenter. Uppsatsen kännetecknas av en abduktiv natur, då ett växelspel mellan induktion och deduktion har genomsyrat hela arbetsprocessen. Resultat och slutsatser: Uppsatsen uppfyller sitt syfte och besvarar forskningsfrågan genom att kartlägga de värdeskapande processer som förekommer vid Internetbaserade abonnemangstjänster. Rapporten identifierar att konsumenter finner värde i den utökade kontroll som dessa tjänster kan erbjuda. Internetbaserade abonnemangstjänster har en högre tillgänglighet och konsumenter tillika företag vinner på att veta vad de får och ger på en fast periodbasis. Det servicelogiska perspektivet på uppsatsen fastställer även att kommunikation, anpassningsmöjligheter och kundmedverkan är centrala begrepp i de värdeskapande processerna för dessa tjänster. De Internetbaserade abonnemangstjänsterna produceras och konsumeras även i ett virtuellt servicelandskap, vilkets påverkan och särdrag behandlas. I rapporten efterfrågas fortsatt forskning för abonnemangstjänsters kundnytta.

The ten year debate over the introduction of pay television in Canada is addressed using the concept of external signals to examine the interactions between the Canadian Radio-television and Telecommunications Commission (CRTC) and the players in the regulatory environment. / A critique of the notions of "public interest" and of regulatory "capture" precedes the analysis. An historical overview establishes the key issues shaping the nature of the CRTC as a signal-sending and signal-receiving institution. / The evidence demonstrates that the CRTC was not a passive receptor of external signals, but actively shaped and directed or deflected incoming signals according to its own public priorities. The conclusion holds that the traditional capture model does adequately describe the CRTC's behaviour as it attempted to manage the complex political and technological forces surrounding the pay television issue.

<p>The aim of this study is to illustrate, adapt and develop methods of survival analysis in analysing and estimating customer survival time in subscription-based businesses. Two particular objectives are studied. The rst objective is to redene the existing survival analysis techniques in business terms and to discuss their uses in order to understand various issues related to the customer-rm relationship.</p>

The concept of customer perceived value occupies a prominent position within the strategic agenda of organisations, as firms seek to maximise the value perceived by their customers as arising from their consumption, and to equal or exceed that perceived in relation to competitor propositions. Customer value management is similarly central to the marketing discipline. However, the nature of customer value remains ambiguous and its measurement is typically flawed, due to the poor conceptual foundation upon which previous research endeavours are built. This investigation seeks to address the current poverty of insight regarding the nature and measurement of customer value. The development of a revised conceptual framework synthesises the strengths of previous value conceptualisations while addressing many of their limitations. A multi-dimensional depiction of value arising from customer experience is presented, in which value is conceptualised as arising at both first-order dimension and overall, second-order levels of abstraction. The subsequent operationalisation of this conceptual framework within a two-phase investigation combines qualitative and quantitative methodologies in a study of customer value arising from subscription TV (STV) consumption. Sixty semi-structured interviews with 103 existing STV customers give rise to a multi-dimensional model of value, in which dimensions are categorised as restorative, actualising and hedonic in type, and as arising via individual, reflected or shared modes of perception. The quantitative investigation entails two periods of data collection via questionnaires developed from the qualitative findings, and the gathering of 861 responses, also from existing STV customers. A series of scales with which to measure value dimensions is developed and an index enabling overall perceived value measurement is produced. Contributions to theory of customer value arise in the form of enhanced insights regarding its nature. At the first-order dimension level, the derived dimensions are of specific relevance to the STV industry. However, the empirically derived framework of dimension types and modes of perception has potential applicability in multiple contexts. At the more abstract, second-order level, the findings highlight that value perceptions comprise only a subset of potential dimensions. Evidence is thus presented of the need to consider value at both dimension and overall levels of perception. Contributions to knowledge regarding customer value measurement also arise, as the study produces reliable and valid scales and an index. This latter tool is novel in its formative measurement of value as a second order construct, comprising numerous first-order dimensions of value, rather than quality as incorporated in previously derived measures. This investigation also results in a contribution to theory regarding customer experience through the identification of a series of holistic, discrete, direct and indirect value-generating interactions. Contributions to practice within the STV industry arise as the findings present a solution to the immediate need for enhanced value insight. Contributions to alternative industries are methodological, as this study presents a detailed process through which robust value insight can be derived. Specific methodological recommendations arise in respect of the need for empirically grounded research, an experiential focus and a twostage quantitative methodology.

Thesis (M. Env. St.)--University of Adelaide, Mawson Graduate Centre for Environmental Studies, 1994? / Includes bibliographical references (leaves 74-84).

Thesis (M.A.)--Northern Kentucky University, 2009. / Made available through ProQuest. Publication number: AAT 1462521. ProQuest document ID: 16938888251. Includes bibliographical references (p. 73-83)

In late-eighteenth-century Dublin, options were limited for an expanding reading public who wished to consult quality printed works. During this period of the Anglican Ascendancy, membership to institutional libraries or participation in associational activities was largely limited to elites and those from the Established Church. The Dublin Library Society provided a public reference library service without restrictions of confession, connection, elections, or status—with admission based only on ability to pay the initial two-guinea charge (and one thereafter). Using hitherto neglected primary sources, particularly contemporary newspapers, this thesis will examine the origins of the Dublin Library, public reaction towards it, and its position promoting cultural patriotism and inclusivity in public library service provision in late-eighteenth-century Dublin. Also, a detailed prosopographical analysis of the library’s founding subscribers, specifically for their occupational backgrounds and associational activities, will show that the library represented a cross-section of Dublin’s reading public and help identify the social and cultural milieu in the capital. Through a combination of historical and prosopographical research on the library and its members, this study aims to contribute to both library history and the wider fields of social, cultural, and urban history of Dublin. The library was founded amidst a backdrop of Irish patriotism evidenced by the achievement of legislative independence from Britain. Dubliners expressed their patriotism through participation in clubs and societies that promoted Irish cultural, commercial, political, and social improvement and self-sufficiency. Further Enlightenment ideals of toleration and intellectual cultivation were embodied in these associations. By the end of this examination, the Dublin Library Society will be regarded not only as significant in the expansion of Dublin’s literary public sphere, but also a noteworthy location of the Irish Enlightenment in the capital.