As consumers seek social status through displays of mindful consumption, it becomes common to observe a new type of environmentally responsible but conspicuous behavior called conspicuous conservation. Intentionally engaging in environmental activities to show off your `greenness' or over-spending on green products to display your ability to support environmental causes is an example of conspicuous conservation. Given the recent consumer trend involved in green consumption, the study begins with the question of whether consumers' value orientations explain their environmentally conscious behaviors, including their responses to environmental claims in advertising and intentions to purchase a green product. Based on theoretical premises, the study hypothesizes that consumers driven by self-enhancement (proself) values are more likely to respond to a green product whose consumption is primarily seen in public, promoting strong public self-awareness, rather than a product whose consumption is mainly in private and proself-oriented consumers are more likely to respond to green claims that bring immediate benefits than distant and uncertain benefits to the environment. The results of the online experiment confirm that there is a main effect of social value orientations on consumers' environmentally conscious behavior, including attitudinal and behavioral responses regarding green advertising and green products. Specifically, public self-awareness is a significant moderator, indicating proself-oriented consumers generally show less favorable attitude and behavioral responses with regard to green advertising and green purchase than prosocial-oriented consumers; however, when an advertised product and its consumption is mainly seen in public, promoting strong public self-awareness, proself-oriented consumers change their attitudes and behavioral responses in a positive direction. The study has several contributions to the current stream of environmental advertising research and practice. First, the study establishes the relationship between social value orientations and green advertising effectiveness. Second, the study identifies that conspicuous conservation can be explained with social value orientations and public self-awareness. Last, the finding of the study suggests that social value orientations help marketers understand the consumers' underlying motivations and to know whether greenness is an appropriate selling attribute. Further, the marketers can understand how the consumers' value orientations could be incorporated into the brand communications.

My dissertation served two primary purposes: 1) assess the measurement and structural model properties of the Wildlife Value Orientations (WVO) scale in a unique geographical context, and across two historically underserved groups in wildlife conservation, namely African American and females; and 2) examine Mississippians’ value orientations, beliefs, attitudes, norms, and behavior towards wildlife that could be used by wildlife professionals to create more salient and effective wildlife conservation programs. I conducted a statewide survey of the general public in Mississippi resulting in 1,335 respondents. Using this data, I conducted confirmatory factor analysis on the 4-construct WVO model and found, after model respecification, a 3-construct model met acceptable model fit thresholds. I determined the scale was metrically invariant across race and gender subgroups which was critical for unbiased cross-group comparisons. Structural equation modeling analysis of the WVO cognitive model resulted in an alternative model where wildlife-related recreation subjective norms were found to be a mediator between wildlife-related beliefs and recreational attitudes. Multi-group analysis found that African Americans and Caucasians similarly conceptualized the WVO cognitive model with the exception of wildlife-related recreation attitudes not being as strong of a behavioral predictor for African Americans compared to Caucasians. Similarly, wildlife-related subjective norms were a stronger predictor of recreation behavioral intentions for males than females. Females demonstrated a significantly stronger negative relationship between mutualism and wildlife management attitudes towards lethal control of wildlife. Lastly, I found three WVO types existed in Mississippi: utilitarian, pluralist, and mutualist. African Americans were found to be more mutualistic, possess less favorable attitudes towards wildlife-related recreation, and participate less in those activities than Caucasians. Similarly, females demonstrated more mutualistic orientations and in turn expressed less favorable attitudes towards lethal control of wildlife and wildlife-related recreation, and participated less in recreation compared to males. In sum, I found the WVO scale and WVO cognitive model were reliable and valid predictors of behavioral intention. While further refinement of the scale and model are needed, the instruments presented in this study should prove to be valuable in developing wildlife conservation programs that reflect the values and attitudes of Mississippians.

Объектом исследования являются личностная зрелость и ценностные ориентации. Предметом исследования является связь личностной зрелости и ценностных ориентаций студентов и курсантов высших учебных заведений. Магистерская диссертация состоит из введения, двух глав, заключения и списка литературы (71 источник). Объем магистерской диссертации 81 страница, на которых размещены 1 рисунок и 24 таблицы. Во введении раскрывается актуальность проблемы исследования, разработанность проблематики, ставятся цель и задачи исследования, определяются объект и предмет исследования, формулируется гипотеза, указываются методы и эмпирическая база. В первой главе подробно рассматриваются следующие психологические феномены: зрелость и основные ее классификации, личностная зрелость, основные подходы к ее изучению и основные параметры личностной зрелости, ценностные ориентации, возможность исследования и определения личностной зрелости в непосредственной связке с изучением инфантилизма. Вторая глава посвящена эмпирической части исследования. В ней представлено описание хода исследования, интерпретация данных по каждой применяемой методике, в том числе и с разбивкой по группам студентов и курсантов, принимающих участие в исследовании. Корреляционный анализ полученных данных. В заключении в обобщенном виде изложены результаты теоретической и эмпирической частей работы, а также выводы по выдвинутой гипотезе, со ссылками на другие исследования со сходными тематиками, рассмотрены возможные перспективы продолжения исследования взаимосвязи личностной зрелости и ценностных ориентаций. / The object of the study is personal maturity and value orientations. The subject of the study is the relationship of personality maturity and value orientations of students and cadets of higher educational institutions. The master's thesis consists of an introduction, two chapters, a conclusion and a list of references (71 sources). The volume of the master's thesis is 81 pages, on which 1 figure and 24 tables are placed. The introduction reveals the relevance of the research problem, the elaboration of the problem, sets the goal and objectives of the study, defines the object and subject of the study, formulates a hypothesis, indicates methods and empirical basis. In the first chapter, the following psychological phenomena are examined in detail: maturity and its main classifications, personality maturity, the main approaches to its study and the main parameters of personality maturity, value orientations, the possibility of studying and determining personality maturity in a direct connection with the study of infantilism. The second chapter is devoted to the empirical part of the study. It provides a description of the progress of the study, interpretation of data for each applied methodology, including a breakdown of the groups of students and cadets participating in the study. Correlation analysis of the data. In conclusion, the results of the theoretical and empirical parts of the work are summarized, as well as the conclusions of the hypothesis put forward, with links to other studies with similar topics, the possible prospects for continuing the study of the relationship of personal maturity and value orientations are considered.

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The purpose of this study was to investigate the relationship between early career indecision and individualistic and collectivistic cultural value orientations amongst new entrants to the workplace. The INDCOL (Triandis, 1995) was used to gather information on the vertical and horizontal scales of the individualism and collectivism of respondents, while the Career Decision Scale (CDS) (Osipow, 1987) was used to gather information on the levels of career certainty and career indecision. A sample of convenience of N=115 new entrants to the workplace in a typical South African governmental organisation was used. The results indicated that there is no relationship between individualistic and collectivistic cultural value orientations and career indecision and that biographical variables have no relationship with early career indecision. However, it was found that the biographical variables of race and gender may have a significant impact on the cultural value orientations of individuals in the South African work context. / Industrial and Organisational Psychology / M. A. (Industrial and Organisational Psychology)

Tyrimo tikslas – įvertinti pozityvią ir negatyvią darbo ir šeimos vaidmenų sąveiką bei jos ryšius su pasitenkinimu darbu ir vertybinėmis orientacijomis. Tyrime dalyvavo 208 tiriamieji iš Kauno, Vilniaus ir Prienų miestų bei rajonų organizacijų. Visi tiriamieji turėjo sutuoktinį/-ę (partnerį/-ę) ir/arba vaikų. Darbo ir šeimos vaidmenų sąveika buvo tiriama „Darbo-namų sąveikos klausimynu“ (SWING), pasitenkinimas darbu vertintas P.E. Spector „Pasitenkinimo darbu klausimynu“ (JSS), o vertybinės orientacijos - Rokičiaus „Vertybinių orientacijų tyrimo“ metodika. Tyrimo rezultatai parodė, kad darbo ir šeimos vaidmenų sąveika yra susijusi su pasitenkinimu darbu. Kuo dažniau patiriamas darbo ir šeimos vaidmenų konfliktas, tuo mažesnis darbuotojų pasitenkinimas darbu. Pozityvi darbo ir šeimos vaidmenų sąveika yra teigiamai susijusi tik su tam tikrais pasitenkinimo darbu aspektais: bendradarbiais, paaukštinimo galimybėmis, vadovavimu ir darbo pobūdžiu. Darbo ir šeimos vertybinės orientacijos taip pat yra susijusios su darbo ir šeimos vaidmenų sąveika. Kuo individui svarbesnė šeimos vertybinė orientacija, tuo rečiau jis patiria darbo ir šeimos vaidmenų konfliktą. Kuo jam svarbesnė darbo vertybinė orientacija, tuo dažniau jis patiria pozityvią darbo ir šeimos vaidmenų sąveiką. Taip pat buvo analizuojama galima vertybinių orientacijų kaip moderatoriaus įtakata darbo ir šeimos vaidmenų konflikto bei pasitenkinimo darbu ryšiui, tačiau tyrimo rezultatai šios galimybės nepatvirtino. / The aim of the study was to evaluate positive and negative interaction of work and family domains and its’ relations with job satisfaction and value orientations. The subjects of the study were 208 men and women from Kaunas, Vilnius and Prienai towns and districts. All participants were currently working and had a spouse/partner and/or children. Work anf family interaction was measured by „Survey Work-Home Interaction“ (SWING), job satisfaction was evaluated according to Spector‘s „Job Satisfaction Survey“ (JSS) and value orientations were measured using Rokeach‘s „Value Orientations Survey“. Results of the study showed that work and family interaction is related to job satisfaction. The more often work and family conflict is experienced, the lower is emploees’ job satisfaction. Work and family facilitation is related to some aspects of job satisfaction aswell. The more often work and family facilitation is experienced, the higher is satisfaction of coworkers, management, nature of work and promotion possibilities. Value orientations are also related to work and family interaction. The more important is family value orientation to individual, the less work and family conflict is experienced. And the more important is work value orientation, the more work and family facilitation is experienced. Potential moderating effect of value orientatios on relation between work and family interaction and job satisfaction was also investigated but moderating effect was not comfirmed by... [to full text]

The purpose of this study was to investigate the relationship between early career indecision and individualistic and collectivistic cultural value orientations amongst new entrants to the workplace. The INDCOL (Triandis, 1995) was used to gather information on the vertical and horizontal scales of the individualism and collectivism of respondents, while the Career Decision Scale (CDS) (Osipow, 1987) was used to gather information on the levels of career certainty and career indecision. A sample of convenience of N=115 new entrants to the workplace in a typical South African governmental organisation was used. The results indicated that there is no relationship between individualistic and collectivistic cultural value orientations and career indecision and that biographical variables have no relationship with early career indecision. However, it was found that the biographical variables of race and gender may have a significant impact on the cultural value orientations of individuals in the South African work context. / Industrial and Organisational Psychology / M. A. (Industrial and Organisational Psychology)

Along with the right-left economical dimension of positioning of political parties and voters, there is also dimension of division along cultural and value items which is described as authoritarianism - libertarianism axis or sometimes conservatism - liberalism. In new democracies the division along clear support for liberal democracy on the one hand and support or toleration of non liberal use of power on the other hand is often very important. We distinguish between authoritarianism as orientation with tendency towards support for restrictive and hierarchical politics, which in some cases lead to non liberal variant of formally democratic order, and cultural conservatism, which has its roots mainly in higher level of religiosity. Authoritarian and conservative tendencies are to certain level associated with each other, nevertheless they do not create an integral complex. There is evidence of a group with authoritarian value orientation and culturally liberal position at the same time; in Slovak conditions it is the case of the electorate of left wing party Smer (Direction). Examining the opinion cleavage among Slovak public along cultural and value questions, we identify the biggest conflict potential of the authoritarian items as the mode of political rule and nationalism. Next significant...

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