The main objective of this diploma thesis was to analyze the buying behaviour and attitudes of customers and then propose concrete measures for improvement. The first part of the work contains theoretical information. There are characterized basic terms such as consumer and buying behavior, purchase decision process, factors affecting the purchase decisions of consumers, individual types of buyers, marketing research, marketing research process and marketing research techniques. Second part is the practical part and contains information about next companies - FLOP JIH spol. s r.o., FLOSMAN a. s., and also about the retail unit Flop Diskont Mladá Vožice. This part also contains analysis of buing behaviour and attitudes of customers of this chosen unit. The analysis was made through a questionnaire survey.At the end of the work there are suggested any recommendations in several areas in which the retail unit has some potential to improve.

This diploma thesis follows my bachelor thesis. The main purpose of the bachelor thesis was to clarify fundamental terms and to explain the sorting of particular parts of a direct flow that involves both the surface saturated flow and the hypodermic flow. This diploma thesis is focusing on the origin of direct flow in a river basin. Specifically, it deals with river sub-basin P6, P52, and P53, which are located in Kopaninský potok river basin. Furthermore, it deals with Jenín I. and II. river basins and the last analysed is Ostřice river basin (SO2). Factors influencing direct flow are researched on all river basins. It is impossible to say that the origin of direct flow is caused solely by a single factor; it is always the result of multiple factors. Among these factors belongs the atmospheric precipitation, type of soil, vegetation, climatic and anthrophogenic conditions, land use, and inclination of the area. The bachelor thesis explains the issues of multiple methods of flow separation, but this diploma thesis is primarily focused on two methods for calculation of ratio between the direct and the total flow. 1) Empirical method GROUND, which is used to separate hydrographs of medium daily river basin flow. 2) Method of digital filter by Lyne Hollick separate fast and slowcomponents from the overall concentrated flow and are based on the theory od signal analysis. Afterwards, the results of flow separation were compared to the factors influencing the origin of the direct flow. The daily total flow rates for every analysed river basin were used as the input data for calculating the flow separation.

This work aims at creating and verifying the trainig plan which develops dynamic and endurance skills needed for the competition called {\clqq}Ocelový muž``. The dissertation comprises three parts. The first part deals with the competition {\clqq}Ocelový muž``, the problems concerning dynamic and endurance skills, sports training and other interconected aspects. The next part is devoted to compiled training plan and to the testing of dynamic and endurance skills. Acquired knowledge is discussed and its summary is stated in conclusion.

This thesis primarily focuses on employability of graduate of University of Economics in Prague with Accounting and Corporate Financial management field of study on the labor market. The first part presents theoretical background, especially basic information about the Faculty of Finance and Accounting and the above-mentioned field of study. Furthermore, publicly available research regarding employability of graduates are described. The practical part is divided into two main pillars. The first one is the study which consists of two surveys oriented on potential employers and students/graduates. Its main goal is to analyze and typify current situation on the economic labor market. The second part, as well as one of the main aims of this thesis, designs new and practically oriented subject that fulfills basic requirements of curriculum of University of Economics in Prague with respect to the surveys.

Aim of the thesis is to explain the issue of forces acting in circuit breaker caused by magnetic fields induced by short-circuit current. This thesis is focused on force affecting in concrete system of a circuit breaker. The given circuit breaker is made by OEZ Letohrad, the type Modeion BD250. In the thesis the way of creating 3-D model is shown for the purpose of creating numeric simulation by ANSYS 11. The next approach of the thesis is the description of applicating the results for DC and AC current calculations. The noted calculation is made in the programme MATLAB 6.5. The solutions are mentioned at calculations both in the graphic form and numeric specifications. Visualisation was made by using GIF graphic system animation. The individual pictures processing was done in the programme UNLEAD GIF ANIMATOR 5.

Reading comprehension as a prerequisite for successful strategy of word problems solving in mathematics DISSERTATION Mgr. Alena Sigmundová ABSTRACT The dissertation describes the results of an interdisciplinary research study examining the linguistic aspects of word problems in mathematics and the connection between comprehension of the text of word problems and the success of their solution. In the introduction the research is set into the framework of theoretical bases: the term word problem in mathematics and the concept of reading comprehension, including factors influencing the understanding of the text are characterized and the results of previous research studies are described. Subsequently the work presents a methodology, course and results of testing of pupils in three pilot studies and in the main survey and the conclusions from the semi-structured interviews. The research is based on the linguistic analysis of 18 word problems with low solution success, taken from international research surveys PISA 2012 and TIMSS 2007, as well as on the level of comprehension of the text of these tasks in the 8th and 9th grade primary schools, modifying selected language phenomena and detecting the effect of these reformulations. 773 pupils from 13 elementary schools participated in the research. The study...

Due to the successful rollout of the Antiretroviral Therapy Program, an increasing number of perinatally HIV infected adolescents are emerging into young adulthood throughout Botswana. Young adulthood is a critical period of human development, with long-lasting implications for a person’s economic security, health and well-being. During this time, young women and men normally complete school, find employment and start working, develop relationships, form families, bear children and pursue those things that help set them on the path to healthy and productive adult life. However, the presence of a chronic illness such as HIV can interfere with the achievement of the developmental milestones of young adulthood and affect their Health Related Quality of Life (HRQOL). The purpose of this study was to identify the factors that affected the HRQOL of young adults living with perinatally acquired HIV (YALPH) and to propose policy guidelines to promote their HRQOL. A mixed-methods sequential explanatory research design was used. HRQOL assessments were made using the WHOQOL-HIV BREF instrument. Data about the clinical characteristics of the respondents was obtained from medical records. In-depth interviews were conducted with a purposefully selected subsample of respondents who completed the WHOQOL-HIV BREF instrument. All the respondents were recruited from Botswana-Baylor Children’s Clinical Centre of Excellence, in Gaborone, Botswana. Data were analyzed using SPSS Inc. software version 16.0 (statistical package for social science, SPSS Inc, Chicago, IL, USA). The study population consisted of 509 YALPH including 255 (50.1%) females and 254 (49.9%) males. The mean age of the population was 21.7 (± 2.6) years (range 18-29.8 years). The majority of the respondents were single (98.1%), living in their parental homes (90.8%), neither in school nor working (47.35%) and 14% were parents (range 1-3 children). The mean duration on ART was 12.4 years (± 4.0). Based on the BMI classifications by WHO, 38.5% of respondents were underweight (BMI < 18.5 kg/m2) and 7.3% were overweight (BMI ≥ 25.0 kg/m2). Unsuppressed viral load (>400 cell/mL) occurred in 13.4% of the sample. Most respondents had good HROQL (78.4%). The highest mean HRQOL score was recorded in the Physical domain (15.4 (± 2.9) and the lowest in the Environment domain 13.8 (± 2.7). The results fitted using the multivariable logistic regression suggest the odds for good general QOL were increased amongst individuals with a higher level of education and 6 those who were employed. The odds for good general QOL were reduced for individuals with unsuppressed viral load (> 400 cells/mm2) and those who had illnesses (self-reported). The odds for good general QOL increased by almost two folds (OR = 1.97, 95% CI = (1.11 – 3.48)) when comparing respondents with higher level of education against those with lower education. The odds for good general QOL were increased for employed respondents OR = 1.73 (95% CI = (0.92 – 3.23) when compared to the unemployed group. Whereas the odds for good general QOL declined by almost two folds (OR = 0.60, 95% CI = (0.33 – 1.08)) amongst patients with VL > 400 cell/mm2 compared to those with VL < 400 cells/mm2. Also, respondents who were ill had lower odds ratios for good general QOL compared to those who were not ill (OR = 0.42, 95% CI = (0.25 – 0.70)). The results of in-depth interviews with 45 respondents showed that the majority of YALPH were in good physical health and they had positive perspectives about the future including health, completing school, finding employment, marriage and childbearing. The main sources of social support for YALPH were close family members and health care workers (HCWs). However, worries and concerns about disclosure, fear of stigma, lack of financial independence, and limited social relationships and networks were the most identified stressors that put the YALPH at risk of compromised HRQOL. Some sub-groups of YALPH were at higher risk for poor HRQOL including: young mothers, YALPH who were aging out of institutional care, YALPH with disabilities and impairments, YALPH who were neither in school nor working and YALPH with maladaptive coping strategies. Therefore, the promotion of the HRQOL of YALPH will require policies and interventions to increase educational attainment, provide employment and livelihood opportunities, promote good ART adherence and VL suppression, and effectively prevent and manage illnesses. Special attention should be paid to sub-groups of YALPH who are at increased risk of compromised HRQOL. / Health Studies / D. Litt. et Phil. (Health Studies)

Незаконный оборот наркотических веществ, его употребление и сбыт влекут за собой множество действий, противоправного характера, возрастает рост употребления наркотиков среди молодого поколения, наркомания стала почти субкультурной тенденцией, поддерживаемой современной музыкой, которая значительно влияет, формирует и меняет мировоззрение, происходит переворот ценностей, которые были сформированы на протяжении многих лет и веков. Такое развитие ситуации требует нового подхода к решению проблемы наркотической зависимости в молодежной среде. В диссертационном исследовании представлены теоретические основы исследования наркотической зависимости в молодежной среде, рассмотрена медико-социальная реабилитация молодежи, эмпирической базой исследования наркозависимой молодежи выступила клиника лечения зависимостей «Свободные люди» г. Алматы, в которой было проведено исследование. В данной исследовательской работе был сделан акцент на вторичную и третичную профилактику, предложены профилактические меры, которые эффективны при комплексном использовании, целенаправленном подходе, при точной ориентации на целевую аудиторию. Определено, что профилактическая работа должна быть систематической, постоянной, мониторинговой, охватывающая молодежь и систему в целом, с созданием жизненных условий, которые моделируют оптимальные, жизненные условия и предотвращают повторное употребление и вступление в зависимость. Реабилитационная работа должна доставлять импульсы для более активного вступления в контакт с другими и с самим собой. / Illicit drug trafficking, its use and sale entail many illegal actions, the growth of drug use among the younger generation is increasing, drug addiction has become almost a subcultural trend supported by modern music, which significantly influences, shapes and changes the worldview, there is a revolution of values that have been formed over many years and centuries. This development of the situation requires a new approach to solving the problem of drug addiction among young people. The dissertation research presents the theoretical foundations of the study of drug addiction in the youth environment, the medical and social rehabilitation of youth is considered, the empirical basis for the study of drug-dependent youth was the addiction treatment clinic "Free People" in Almaty, in which the study was conducted. In this research work, emphasis was placed on secondary and tertiary prevention, preventive measures were proposed that are effective with a comprehensive use, a targeted approach, with an accurate orientation to the target audience. It is determined that preventive work should be systematic, constant, monitoring, covering young people and the system as a whole, with the creation of living conditions that simulate optimal living conditions and prevent repeated use and addiction. Rehabilitation work should provide impulses for more active contact with others and with oneself.

Syftet med detta examensarbete är att göra en jämförande studie mellan faktorerna som enligt en teoretisk ram påverkar en miljöinvestering och faktorerna som ingår i ett företags bedömnings-modell. Respondentbolaget begärde i ett tidigt skede att få vara anonymt och benämns därför som Företaget. Det är en multinationell koncern med verksamhet i många skilda branscher, men med fokus på norden och produkter som kan kopplas till lantbruk. Den teoretiska referensramen har sin utgångspunkt i begreppen värde och investering samt hur deras koppling till miljö och miljöinvesteringar för att identifiera de faktorer som påverkar en miljöinvestering. Faktorerna som ingår i den teoretiska referensramen och som jämförs mot respondentbolagets faktorer är:  Investeringens värdetillförsel  Investeringens miljöpåverkan  Hur investeringen påverkar produktionsförutsättningarna  Krav från samhället  Kundkrav Kopplingen däremellan bedöms enligt en femgradig skala. Informationen från Företaget inhäm-tades genom semi-strukturerade intervjuer med representanter från Företaget. Slutsatsen för detta arbete är att Företaget har identifierat samma faktorer som den teoretiska referensramen. De använder dock mätetal som inte fullt ut reflekterar faktorerna. Den största avvikelsen är bedömningen av en investerings värdetillförsel, då Företaget fullt ut införlivar det producerade värdet samt det faktum att en miljöinvestering skall ses som irreversibel. Enkelhet premieras hos Företaget och det är för att prioritera modellens användbarhet, som Företaget väl-jer att acceptera brister i bedömningsmodellen. För att förbättra bedömningsmodellen bör Företaget därför införliva nya mätetal som till större del reflekterar faktorerna som påverkar en miljöinvestering / The purpose of this master thesis is to present a comparison between the factors that affects an environmental investment. This is done through applying a theoretical framework on the factors affecting a company’s existing appraisal model for environmental investments. The company that was a part of this thesis asked at an initial stage for confidentiality, therefore it is called the Company in this thesis. The Company that contributes with the appraisal model is a multination-al group with operations in many different industries, but with a focus on the Nordic countries and products that may be linked to the agricultural sector. The theoretical framework has its base in the concepts of value and investments and their connection to the environment and the envi-ronmental investment. The identified factors in the theoretical framework are:  The investment’s addition to the value creation to the company  The investment’s environmental impact  How the investment affects the production  Demands from society  Customer demands From these, the factors affecting a company’s existing appraisal model were compared and their connection to theoretical framework was judged according to a 5-grade scale. Information from the Company was acquired through semi-structured interviews with representatives from the Company. The largest deviation is how the company considers an investment’s contribution to the produced value. Because of this imperfection does the company's model not fully incorporate the produced value and that an environmental investment is irreversible. The overall conclusion is that the Company has identified the same factors as the theoretical framework. The Company has though chosen to use their existing methods and performance indicators that don’t fully incorporate the factors in the theoretical framework. The largest devia-tions are how the company considers an investment’s contribution to the produced value and that it should be considered as irreversible. The Company must therefore in order to enhance their appraisal model develop new performance measures for the factors.