The research question addressed by this thesis is: To what degree the results of the statistical analysis will corroborate the main theoretical assumptions of the proposed theoretical model of new authentic transformatory cultural tourism experience as transmodern phenomenon of equality of two Cartesian levels of reality, material (objective authenticity) and experiential (constructive authenticity) in informing the intrapersonal existential authenticity as outcome transformatory tourist experience. The main reason for undertaking this study is to resolve the evident crisis of postmodern authenticity discourse arising from a failure of postmodern theoretical framework to integrate three social authenticity theories into a coherent authenticity discourse. The research design adopted in the study is theory-testing theory-building paradigm which incorporates both deductive and inductive logic and was applied in three successive phases. In the first phase the new theoretical model of transformatory cultural tourism experience was proposed, underpinned by transmodern flat ontology and philosophy of the Speculative Realism. In the second phase the main theoretical assumptions of equal contribution of objective and constructive authenticity as independent variables in informing the transformatory experience as dependent variable were empirically tested by standard multiple regression analysis. In the last deductive phase the results of all empirical tests were inferred onto initial theoretical assumptions of the original model and new modified model of transformatory cultural tourism experience has been proposed with an addition of two newly identified transmodern experiential constructs, epistemological and ontological authenticity. For a primary data collection the instrument was a self-administered questionnaire and the sampling strategy was a non-probability sampling. The data was collected during the period 01st and 18 April 2011 at two sites, Constitution Hill and Hector Peterson Memorial in Johannesburg. The sample size from two sites was N=406. The scales of measurements were already developed in the earlier questionnaire and the confirmatory factor analysis was used to confirm the variables contained in each factor, namely objective and constructive authenticity as independent variables and transformatory experience as the dependent variable. The results of a standard multiple regression analysis confirmed the importance of the model as independent variables explained 30.7% of the variances (R2=.307) in the model. An unexpected result was that objective authenticity explained 34.5% of the variance in the model (β = .345) which is significantly higher than 30.5% of variance explained by constructive authenticity (β = .305). The results of standard multiple regression analysis confirmed the main theoretical assumption of the model of equality of material and experiential levels of Cartesian duality in informing the new transformatory experience regarded as a transmodern phenomenon. The standard, stepwise and hierarchical multiple regression tests were further conducted to establish if any moderating variables should be added into the original model containing two independent variables. The tests included five demographic variables (gender, place of residence, connection with culture, and two items of education (pre-tertiary education and Bachelors degree) and none of the variables explained a level of variability which warranted their inclusion into the model. Consequently, the results of the retests of the model did not change its initial conceptualisation. Finally, the t-test and Mann-Whitney U tests identified a significant difference between the two groups in the level of authenticity of their experience derived from two sites. A group having stronger inclination for authenticity is identified as Cultural Creatives, who are known as the forerunners of transmodernism. Based on the results of all statistical tests the final model was modified to reflect the important theoretical findings pertaining to two new types of transmodern authenticity. Epistemological authenticity denotes combined effects of objective and constructive authenticity in feeding the ontological authenticity of transformatory experience. The ontological authenticity is further identified as a confirmation of authentic-self which is required by Cultural Creatives. With proposition of new modified model the theory-testing theory-building research design came to its conclusion. The importance of research findings presented in this study lies not only in resolving the current crises of authenticity discourse in tourism but in the proposed New theoretical and conceptual model of transformatory cultural tourism experience underpinned by objective ·and constructive authenticity which will open a whole new field in tourism research arising from new transmodern experiential paradigm. / PhD (Tourism Management), North-West University, Potchefstroom Campus, 2014

The research question addressed by this thesis is: To what degree the results of the statistical analysis will corroborate the main theoretical assumptions of the proposed theoretical model of new authentic transformatory cultural tourism experience as transmodern phenomenon of equality of two Cartesian levels of reality, material (objective authenticity) and experiential (constructive authenticity) in informing the intrapersonal existential authenticity as outcome transformatory tourist experience. The main reason for undertaking this study is to resolve the evident crisis of postmodern authenticity discourse arising from a failure of postmodern theoretical framework to integrate three social authenticity theories into a coherent authenticity discourse. The research design adopted in the study is theory-testing theory-building paradigm which incorporates both deductive and inductive logic and was applied in three successive phases. In the first phase the new theoretical model of transformatory cultural tourism experience was proposed, underpinned by transmodern flat ontology and philosophy of the Speculative Realism. In the second phase the main theoretical assumptions of equal contribution of objective and constructive authenticity as independent variables in informing the transformatory experience as dependent variable were empirically tested by standard multiple regression analysis. In the last deductive phase the results of all empirical tests were inferred onto initial theoretical assumptions of the original model and new modified model of transformatory cultural tourism experience has been proposed with an addition of two newly identified transmodern experiential constructs, epistemological and ontological authenticity. For a primary data collection the instrument was a self-administered questionnaire and the sampling strategy was a non-probability sampling. The data was collected during the period 01st and 18 April 2011 at two sites, Constitution Hill and Hector Peterson Memorial in Johannesburg. The sample size from two sites was N=406. The scales of measurements were already developed in the earlier questionnaire and the confirmatory factor analysis was used to confirm the variables contained in each factor, namely objective and constructive authenticity as independent variables and transformatory experience as the dependent variable. The results of a standard multiple regression analysis confirmed the importance of the model as independent variables explained 30.7% of the variances (R2=.307) in the model. An unexpected result was that objective authenticity explained 34.5% of the variance in the model (β = .345) which is significantly higher than 30.5% of variance explained by constructive authenticity (β = .305). The results of standard multiple regression analysis confirmed the main theoretical assumption of the model of equality of material and experiential levels of Cartesian duality in informing the new transformatory experience regarded as a transmodern phenomenon. The standard, stepwise and hierarchical multiple regression tests were further conducted to establish if any moderating variables should be added into the original model containing two independent variables. The tests included five demographic variables (gender, place of residence, connection with culture, and two items of education (pre-tertiary education and Bachelors degree) and none of the variables explained a level of variability which warranted their inclusion into the model. Consequently, the results of the retests of the model did not change its initial conceptualisation. Finally, the t-test and Mann-Whitney U tests identified a significant difference between the two groups in the level of authenticity of their experience derived from two sites. A group having stronger inclination for authenticity is identified as Cultural Creatives, who are known as the forerunners of transmodernism. Based on the results of all statistical tests the final model was modified to reflect the important theoretical findings pertaining to two new types of transmodern authenticity. Epistemological authenticity denotes combined effects of objective and constructive authenticity in feeding the ontological authenticity of transformatory experience. The ontological authenticity is further identified as a confirmation of authentic-self which is required by Cultural Creatives. With proposition of new modified model the theory-testing theory-building research design came to its conclusion. The importance of research findings presented in this study lies not only in resolving the current crises of authenticity discourse in tourism but in the proposed New theoretical and conceptual model of transformatory cultural tourism experience underpinned by objective ·and constructive authenticity which will open a whole new field in tourism research arising from new transmodern experiential paradigm. / PhD (Tourism Management), North-West University, Potchefstroom Campus, 2014

This dissertation explores music in Cusco, Peru found in the festivals and other performance contexts related to tourism. The central thesis considers what happen when culture becomes a resource for socio-economic development. First the historical emergence of culture as a resource is examined through the discourse of international agencies, folklorists, and travelers. Next, various contexts of music and tourism in Cusco highlight specific examples of culture as a resource, such as Inti Raymi, other raymi festivals, the pilgrimage of Señor de Qoyllur rit’i, dinner show restaurants, and nightclubs. In each example, I discuss the history of the performance context, the musical repertoire, opportunities for musicians, and how local people keep the performance relevant to their lives. While critics have called cultural tourism a devil’s bargain and proponents have called it a panacea to under-development, I conclude that the real effects of culture as a resource in Cusco are more complex. I analyze the music in conjunction with social conditions of asymmetric power as the aestheticization of poverty. / text

The aim of the study is to identify young visitors’ perceptions of the archaeological site of Delphi in Greece by measuring their importance and satisfaction levels from a series of cultural attributes through importance-satisfaction analysis. Even though young people are an important segment of the tourism industry little research has been done concerning their actual behaviour towards culture and cultural destinations. Given their significance, an examination of their perceptions towards cultural destinations can give useful insights. This can be done both academically, for the enrichment of theory, but also practically, for the appropriate management of cultural sites according to their needs and wants. In this study it was found that young visitors consider culture as one of the most important motives for travelling. According to the respondents, attributes related to monuments/exhibits at the site are more important than the facilities and amenities provided by its managers. The research identified that, overall, young people were fairly satisfied with Delphi, particularly with its beauty and landscape, but less satisfied with the man-made interventions. Importance-satisfaction analysis indicated that issues concerning the organisation and promotion of the site have positive levels of satisfaction, while issues concerning education and quality have comparatively negative levels. Factor Analysis derived three groups of attributes that should be considered for the future planning of the destination: ‘Place and Experience’; ‘Amenities and Quality’; ‘Facilities and Operation’. Finally, Cluster Analysis indicated that there are three main segments of young visitors in Delphi which, according to their profile, develop certain behaviours that should also be taken into account for the future promotion of the site; ‘The Greeks’; ‘The Americans and others’; ‘The French’. Therefore, better management strategies according to the needs and wants of this dynamic market would make the site more attractive, contributing to the promotion of cultural tourism in general. The study found that young people are great ‘consumers’ of culture and seek to enrich their knowledge while visiting cultural destinations. If a cultural destination meets their specific needs and wants, greater levels of satisfaction will be generated. Positive levels of satisfaction will lead to a series of positive consequences: loyalty, mouth to mouth marketing and peer influence. This, in addition to the fact that young people are the tourists of the future, can lead to the creation of consciousness for culture while travelling and to the enhancement of the potential visitation of the site in the following years.

This paper is about cultural area of the Northwest Coast and especially about art of a few groups of native people who lived and still live there. The subjekt of this paper is mainly a theretical analysis of the most important artistic artifacts. Particula attention is paid to developmental transformations of traditional artifacts and their function in modern society. The goal is to capture the importance of artistic traditions of American Indians, especially the Salish group, in the kontext of the current revitalization movement. Major emphasis is placed on the role of native artistic artifacts in the commercial use of historici and cultural heritage of the area. The paper examines the influence of art on the perception of identity of indigenous peoples.

A cultural tour package is essentially a travel package that bundles tourism products and services together with themes based on the destination's culture. Winnipeg's Cultural Tour Package Research project, proposed by Winnipeg Symphony Orchestra (WSO), is a project aiming to structure a tourism package centered at Winnipeg's performing arts and cultural attractions. Through the program, we identify customers' preference for the cultural items as well as the factors related to the preference. We also provide a marketing plan suggesting the direction of starting the program based on SWOT and marketing mix analyses. The research is contributable to both the marketing and the cultural tourism literatures. Also, in practical, the research stands at a macro level to demonstrate the benefits of integrating cultural items in Winnipeg and to suggest ways for WSO to cooperate with other cultural or supporting institutions to offer the program. / October 2015

The aim of this this diploma thesis is to explore the relationship between the art galleries and the public. The key focus is to analyze indispensable approaches galleries should employ in order to survive on the cultural market. Firstly, the thesis discusses the economic aspects with the particular focus on the value added to the management and marketing of galleries. The next part deals with the social aspects. In addition to the gallery visitors and the influence of gallery interior on the visitor, the division of art on commercial and non-commercial sphere is explored. Furthermore, the term "socially engaged art" will be specified. The final discussion then shows the previous research by presenting practical examples to illustrate the importance of the issue, particularly focusing on the Egon Schiele Art Center in Český Krumlov.

A presente tese aborda o museu do ponto de vista de sua gestão, tema atualmente considerado de fundamental importância para administrar a complexidade das novas estruturas museológicas inseridas num contexto de globalização. Essa instituição patrimonial passou a ser entendida como prestadora de serviços para as comunidades, assumindo um importante papel no campo social e, assim, como ferramenta de trabalho, requer novos métodos e modelos de gestão mais eficazes e eficientes. Objetivando potencializar os recursos dos museus e permitir que eles trabalhem de forma mais integrada com seus públicos, as políticas culturais de muitos países recomendam o trabalho em rede como ação estratégica para a valorização do patrimônio museológico. As redes definem uma nova dinâmica, centrada na cooperação e na conectividade, a qual propõe uma gestão geradora de valor para o museu e para a comunidade onde ele está inserido. Como descendentes pós-modernos de articulação das políticas culturais mais democráticas, as redes estimulam a criatividade, a conectividade e a defesa das identidades culturais. Em um universo mais recortado e tendo como foco a cidade de São Paulo, este trabalho também apresenta um estudo dos museus de arte aí localizados. Considerando-se a importância dos acervos de arte moderna dos museus paulistanos, recomenda-se a criação de uma rede local e temática, que possa interagir com os setores turístico e econômico, bem como criar um percurso que os valorize e os divulgue. Desse modo, este estudo discute as possibilidades de preservação do patrimônio museológico por meio do trabalho em rede, considerando seus efeitos e reflexos. Além disso, apresenta uma reflexão sobre as ferramentas mais adequadas para enfrentar os desafios de gestão museológica na sociedade contemporânea. / The present thesis approaches the museum from the point of view of its management, subject currently considered of basic importance to manage the complexity of the new inserted museums structures in a globalization context. This patrimonial institution began to be understood as services for the communities, assuming an important role in the social field rendering and thus, as work tools, requiring new efficient methods and models of management. The museums resources are object of potential to allow their work in an integrated form with its public, cultural politics from many countries recommend network as a strategy for valorization of the museums patrimony. The networks define a new dynamic based upon cooperation and connectivity, that propose management of value for the museum and the community. As descending post-modern articulate of more democratic cultural politics, the networks stimulate the creativity, the connectivity and the defense of the cultural identities. In a nut shell, this work is based on the art museums of São Paulo. Due to the importance of modern art collection from the citys museum, the creation of a local theme network is recommended, so that it can interact with economic and tourism branches, as well to create a way that can be valued and make it public. In this manner, this study argues the possibilities of preservation of the museums patrimony by means of network, its effects and consequences, reflecting the most adequate tools to face the challenges of a contemporary society.

Made available in DSpace on 2016-08-10T10:36:42Z (GMT). No. of bitstreams: 1 JULIANA PEREIRA FREITAS.pdf: 26548996 bytes, checksum: d2309cdb57af91cce049cd36a104a2f4 (MD5) Previous issue date: 2005-08-11 / Speaking of tourism is in vogue today, especially that we are experiencing the same state of development, tourism study has several interfaces that can be: culture, heritage and cultural tourism as well as a mode of existing tourism. Tourism a recent phenomenon with multiple interpretations, which cover various sciences such as anthropology, psychology and administration. Cultural tourism, an alternative form of tourism that should be developed in a sustainable manner so as not to exhaust the local, not to rob and not to extinguish the attractions of the place. But it occurs to cultural tourism is necessary that the local population has not only material assets and, yes, intangible assets, which can distinguish between the sites that have similar heritage matters. It should have traditions, values and histories, or that their culture is the cornerstone for the existence and maintenance of cultural tourism site. Make an analysis of tourism resources of Pirenopolis in order to identify them, in order to turn them into tourist products, and thus sustainably use. The analysis uses a resource study of the tourism system, the SWOT analysis and ultimately will be made to the methodology of inventory that will identify the current capabilities and potential of the site so you can use them sustainably. / Falar de turismo hoje está em moda, principalmente que estamos vivenciando o desenvolvimento do mesmo do Estado, estudar o turismo apresenta várias interfaces que podem ser: a cultura, o patrimônio cultural e, também o turismo cultural que uma modalidade de turismo existente. Turismo um fenômeno recente com várias interpretações, por abranger diversas ciências como antropologia, administração e psicologia. O turismo cultural, uma forma alternativa de turismo, que deve ser desenvolvido de maneira sustentável para não esgotar o local, não depredar e não extinguir os atrativos do local. Mas para que ocorra turismo cultural é necessário que a população local tenha não só patrimônios materiais e, sim, patrimônios imateriais, que podem fazer a diferenciação dos locais que possuem patrimônios matérias parecidos. Tem que possuir tradições, valores e folclores, ou seja, a sua cultura que é o diferencial para a existência e manutenção do turismo cultural local. Fazer uma análise dos recursos turísticos de Pirenópolis, a fim de identificá-los, com o intuito de transformálos em produtos turísticos e, consequentemente, utilizar de maneira sustentável. A analise dos recursos utilizará um estudo do sistema turístico, da análise SWOT e, por fim, será feito à metodologia de inventário que identificará os recursos atuais e potencias do local para que se possa utilizá-los de maneira sustentável.

A presente tese aborda o museu do ponto de vista de sua gestão, tema atualmente considerado de fundamental importância para administrar a complexidade das novas estruturas museológicas inseridas num contexto de globalização. Essa instituição patrimonial passou a ser entendida como prestadora de serviços para as comunidades, assumindo um importante papel no campo social e, assim, como ferramenta de trabalho, requer novos métodos e modelos de gestão mais eficazes e eficientes. Objetivando potencializar os recursos dos museus e permitir que eles trabalhem de forma mais integrada com seus públicos, as políticas culturais de muitos países recomendam o trabalho em rede como ação estratégica para a valorização do patrimônio museológico. As redes definem uma nova dinâmica, centrada na cooperação e na conectividade, a qual propõe uma gestão geradora de valor para o museu e para a comunidade onde ele está inserido. Como descendentes pós-modernos de articulação das políticas culturais mais democráticas, as redes estimulam a criatividade, a conectividade e a defesa das identidades culturais. Em um universo mais recortado e tendo como foco a cidade de São Paulo, este trabalho também apresenta um estudo dos museus de arte aí localizados. Considerando-se a importância dos acervos de arte moderna dos museus paulistanos, recomenda-se a criação de uma rede local e temática, que possa interagir com os setores turístico e econômico, bem como criar um percurso que os valorize e os divulgue. Desse modo, este estudo discute as possibilidades de preservação do patrimônio museológico por meio do trabalho em rede, considerando seus efeitos e reflexos. Além disso, apresenta uma reflexão sobre as ferramentas mais adequadas para enfrentar os desafios de gestão museológica na sociedade contemporânea. / The present thesis approaches the museum from the point of view of its management, subject currently considered of basic importance to manage the complexity of the new inserted museums structures in a globalization context. This patrimonial institution began to be understood as services for the communities, assuming an important role in the social field rendering and thus, as work tools, requiring new efficient methods and models of management. The museums resources are object of potential to allow their work in an integrated form with its public, cultural politics from many countries recommend network as a strategy for valorization of the museums patrimony. The networks define a new dynamic based upon cooperation and connectivity, that propose management of value for the museum and the community. As descending post-modern articulate of more democratic cultural politics, the networks stimulate the creativity, the connectivity and the defense of the cultural identities. In a nut shell, this work is based on the art museums of São Paulo. Due to the importance of modern art collection from the citys museum, the creation of a local theme network is recommended, so that it can interact with economic and tourism branches, as well to create a way that can be valued and make it public. In this manner, this study argues the possibilities of preservation of the museums patrimony by means of network, its effects and consequences, reflecting the most adequate tools to face the challenges of a contemporary society.