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1	Att marknadsföra översatt litteratur : En komparativ analys av den tyska utgivningen av Sara Stridsbergoch den svenska utgivningen av Silke Scheuermann Rüegg, Jana January 2016 (has links) Adapting literature from a cultural context to another is the main theme of my master's thesis. The aim is to determine how publishing houses adapt a book from a different cultural context to their own, and if there are any specific marketing choices being made during the publishing process.The thesis highlights two authors, Sara Stridsberg from Sweden and Silke Scheuermann from Germany. Interviews have been made with the publishers, editors and translators of the translated novels. One of the main themes is to be able to showcase differences between the Swedish and the German publishing business and their particular cultural characteristics in working with translated novels. I have found that the brand of a publishing house is important when making publishing decisions. For larger publishing houses, the economical capital is of importance, and for smaller publishing houses the cultural capital tends to be of a higher value. The book market is becoming more defined by the economy of attention and economization of culture, which is showing in all different aspects of the business; publishing houses, newspapers and agents are all adapting towards a more economic focus. cultural transfer cultural transmission marketing translation cultural transmitter economization of literature economy of attention world literature Sara Stridsberg Silke Scheuermann Claire Squires Pascale Casanova Petra Broomans Ester Jiresch Johan Svedjedal kulturförmedling kulturell överföring marknadsföring översättning nodperson ekonomisering av litteratur uppmärksamhetsekonomi världslitteratur Sara Stridsberg Silke Scheuermann Claire Squires Pascale Casanova Petra Broomans Ester Jiresch Johan Svedjedal General Literature Studies Litteraturvetenskap
2	Erratic Patterns : Unravelling the Cultural Transfers of Library Classifiers / Oberäkneliga mönster : Att avtäcka de kulturella överföringarna av biblioteksklassificerare Lindkvist, Keeley January 2023 (has links) This thesis investigates the oft-overlooked influence of the classifier's input during the assignment of library classifications and draws upon cultural transfer theory to shed light on the underlying principles that guide the process. Classifiers' personal knowledge, experience, and beliefs, have a critical role in determining the 'aboutness' of a work and its subsequent classification. To explore this theory, this research employs a dual-methods approach, using qualitative analysis of past literature contrasted with a data set formed through a real-world reclassification project at The Swedish Institute in Rome (ISVRoma) using the Library of Congress Classification scheme (LCC), with classifications in the catalogue of the American Academy in Rome (AARome) used for comparison. The resultant data provides a basis for examining the classifier's cultural input and the manifestation of cultural transfer theory in library classification. The findings of this thesis reveal the dynamic nature of classification, which is not a mere static or administrative task, but rather an evolving process deeply embedded in the societal and cultural context. Classifiers are found to act as interpreters, translators, and shapers of knowledge, bringing a profoundly human element to knowledge organisation and retrieval. The classifiers' craft, therefore, extends beyond the implementation of a systemic and controlled vocabulary and involves an active contribution of their knowledge and experience. This contributes to the overall flexibility and adaptability of the classification system. The thesis also underscores the necessity of reassessing our understanding of library classification systems, especially in light of AI's increasing role in this field. Library classifier library classification classification cultural transfer classification and culture knowledge organisation knowledge organization The Swedish Institute in Rome (ISVRoma) Biblioteksklassificerare biblioteksklassificering kulturell överföring klassificering och kultur kunskapsorganisation Svenska institutet i Rom (ISVRoma) Information Studies Biblioteks- och informationsvetenskap

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Att marknadsföra översatt litteratur : En komparativ analys av den tyska utgivningen av Sara Stridsbergoch den svenska utgivningen av Silke Scheuermann

Erratic Patterns : Unravelling the Cultural Transfers of Library Classifiers / Oberäkneliga mönster : Att avtäcka de kulturella överföringarna av biblioteksklassificerare