Submitted by Fabio Sobreira Campos da Costa (fabio.sobreira@ufpe.br) on 2016-08-11T14:36:51Z No. of bitstreams: 2 license_rdf: 1232 bytes, checksum: 66e71c371cc565284e70f40736c94386 (MD5) Dissertação - Versão Final - Digital.pdf: 1379838 bytes, checksum: d2a4d5d18649898d7bfac9deac3b9110 (MD5) / Made available in DSpace on 2016-08-11T14:36:51Z (GMT). No. of bitstreams: 2 license_rdf: 1232 bytes, checksum: 66e71c371cc565284e70f40736c94386 (MD5) Dissertação - Versão Final - Digital.pdf: 1379838 bytes, checksum: d2a4d5d18649898d7bfac9deac3b9110 (MD5) Previous issue date: 2015-10-15 / CAPEs / A divulgação de informações sobre recursos humanos se refere à preocupação das companhias com o seu corpo funcional. No entanto esta divulgação não ocorre de forma homogênea, pelo fato de não existir aspectos que obrigam a realização deste tipo de informação. Ciente a isso, a pesquisa definiu como objetivo geral analisar o nível de divulgação de informações sobre recursos humanos expressos nos relatórios da administração das companhias listadas no IBrX-100, identificando os fatores que influenciam a sua evidenciação. Para tornar possível seu desenvolvimento, este trabalho foi realizado por meio da construção de dois artigos, estando o primeiro preocupado em conhecer o nível de divulgação acerca dos recursos humanos e o segundo, objetivando conhecer características das companhias que explicassem esta exposição voluntária sobre os recursos humanos. Foram estudados os períodos de 2009 a 2013, com uma amostra de 83 empresas. Os dados foram coletados por meio dos relatórios da administração, do site da BMF&BOVESPA e do Economática®. Para alcance dos resultados, no primeiro momento foi utilizada a estatística descritiva, já no segundo momento foi realizado um estudo inferencial por meio do levantamento de sete hipóteses de pesquisa acerca dos fatores responsáveis pela divulgação estudada, adotando a regressão com dados em painel com efeito fixo, gerado por meio do modelo dos mínimos quadrados generalizados. Como resultados desta pesquisa, concluiu-se que as companhias não demonstram um alto índice de divulgação das informações, recomendada e voluntária, sobre recursos humanos e que os níveis de evidenciação oscilam ao longo dos anos, concluiu-se também que os fatores que influenciam sobre o processo da divulgação de informações voluntárias sobre recursos humanos foram o tamanho, pois na medida em que as companhias são maiores elas buscam realizarem mais evidenciações, o mesmo acontece com a sua rentabilidade, mostrando que empresas com maior rentabilidade exercem mais a figura da publicidade, já com relação ao balanço social na medida em que as empresas expõe esta demonstração, ela auxilia na legitimidade da companhia. / The disclosure of information on human resources refers to the concern of companies about their staff. However, this divulgation does not occur homogeneously, because there are no elements which require the execution of this type of information. Aware of this, the research determined, as its general objective: analyzing the level of the information disclosure on human resources that was expressed in the management reports of the companies listed in the IBrX-100, identifying the aspects that influence their elucidation. To enable its development, this work was carried out by writing two articles: the first one, concerned to recognize the level of disclosure about human resources; and the second aims at identifying characteristics of the companies, features that could explain this voluntary exposure on human resources. We studied the periods of 2009 to 2013, with a sample of 83 companies. The data were collected from the management reports, the site of BMF& BOVESPA and Economatica®. To achieve the results, at first we used the descriptive statistics; second, we carried out an inferential study by lifting seven research hypotheses about the factors responsible for the study disclosure, observing the regression with data on a panel with fixed effects – created by the minimum generalized squares model. As a result of this research, we concluded that the companies do not demonstrate a high level of information disclosure, recommended and voluntary, on human resources and that the divulgation levels fluctuate over the years. We also concluded that the factors which influence the process of disseminating voluntary information on human resources were: the size, because when companies are larger they seek to make more elucidations; the same happens to its profitability, showing that companies with a higher profitability exercise better the publicity figure; finally, regarding the social balance, once companies expose this demonstration, it assists the company's legitimacy.

Este estudo foi elaborado visando contribuir para o debate sobre as mudanças que ocorreram na vida empresarial brasileira durante a última década. Seu principal objetivo consiste em analisar uma dimensão particular deste processo de mudança: as Políticas e Práticas de Gestão de Pessoas que foram adotadas como parte do ajuste geral das empresas brasileiras às pressões competitividade. Ele procura identificar se estas mudanças configuram uma nova forma de atuação qualitativamente diferente das anteriores, constituindo o que podemos chamar de Modelo Competitivo de Gestão de Pessoas. Por ser uma abstração teórica, o modelo é inicialmente construído com base no que a literatura nacional e internacional prevê como tendência geral para a área. Depois, através de uma pesquisa com formadores de opinião, se definem dois resultados intermediários do estudo. São selecionadas as tendências mais aplicáveis ao caso brasileiro e se estabelece um conjunto de empresas nacionais mais representativas do novo modelo de formação. Nas empresas mais destacadas, foram realizados estudos de caso. O que permitiu formar um quadro explicativo mais aprofundado sobre as transformações ocorridas na história recente de suas funções de Recursos Humanos. Embora trate-se de uma pesquisa exploratória, que aborda um movimento ainda em curso na vida econômica e empresarial do país, algumas constatações puderam ser reveladas pelas duas técnicas de investigação adotadas. A principal delas é que as empresas realmente alteraram de forma radical a maneira de se relacionar com seus empregados. Passaram a exigir resultados, a estabelecer uma relação mais profissional e diferenciadora do desempenho individual, além de atribuir às pessoas maior responsabilidade. Com isso o ambiente de trabalho tornou-se mais desafiante e estimulador do desenvolvimento pessoal e profissional, ao mesmo tempo em que se transferiu para a vida organizacional os mesmos princípios de competitividade que regem a lógica do mundo dos negócios. Para que isso aconteça, as políticas, processos e procedimentos de Recursos Humanos são formatados de maneira a gerar mais competição, diferenciação e engajamento ao mercado de trabalho, do que solidariedade, cooperação e lealdade à empresa. / The present study was conceived as to contribute for the debate on the changes that took place in the last decade in Brazilian entrepreneurial life. Its main intent is to analyse a particular dimension of this process: the Policies and Practices of Personnel Management, which were adopted as part of the general compromise of Brazilian enterprises to the pressures for competitivity. It endeavours to ascertain whether these changes demarcate a new management style, qualitatively distinct from former experiences, embodying what could be labelled as Competitive Model of Personnel Management. As a theoretical abstraction, the model is initially built on the basis of what national and international literatures foresee as a general trend for the field. Subsequently, by means of a survey with opinion leaders, two intermediate results of the study are defined. Trends best fitted to Brazilian case are selected and a group of national enterprises best representing the new emerging model is established. Case studies were conducted in the most prominent enterprises. This availed the devising of a deeper explaining framework of the transformations occurred in the recent history of their manpower management functions. Despite being an exploratory investigation, that approaches a process still in course in the economical and entrepreneurial life of the country, a few issues could be unveiled through the two techniques adopted. The main item among these is the fact that enterprises are indeed radically changing the way they relate with employees. They came to demand results, and began to establish a relationship more professional and more oriented to individual performances, besides bestowing more responsibility to people. As a corollary, the working environment became more challenging as well as more stimulating for personal and professional development. Simultaneously, the same principles of competitivity that drive the rationale of business world were transferred to corporate life. For such a scenario becoming true, policies, processes and procedures concerning Human Resources are geared at increasing competitiveness, differentiation and engagement to work market instead of solidarity, co-operation and loyalty to the enterprise.

O Brasil concentra um quinto dos dentistas do mundo, entretanto esse dado não reflete, necessariamente, em bons indicadores de saúde bucal para população, tão pouco em uma distribuição geográfica homogênea desses profissionais, resultando em vazios assistenciais, que são reflexos do desenvolvimento desordenado e da falta de regulamentação especifica da profissão e do mercado em odontologia. A Odontologia por muito tempo evoluiu em direção a um modelo de atenção privado, com um aumento do número de profissionais especializados. Esse estudo tem o objetivo de identificar e analisar características dinâmicas da força de trabalho em saúde bucal no Brasil, no que diz respeito à: 1. Perfil sócio demográfico; 2. Característica do aparelho formador; 3. Características do estoque da força de trabalho no país. Foi realizada uma pesquisa em base de dados de órgãos oficiais do Conselho Federal de Odontologia, Ministério da Saúde, Cadastro Nacional de Estabelecimentos de Saúde - CNES, IBGE, SIGRAS/INEP/MEC. Os resultados das diferentes fontes de consulta foram organizados em planilhas do Microsoft Excel e analisados por meio de estatística descritiva, com dados absolutos e relativos. Este projeto foi aprovado pelo Comitê de Ética em Pesquisa da Universidade de São Paulo, sob o protocolo nº 754.608/2014. Em junho de 2017 o Brasil registrava 286.926 profissionais ativos, a maioria jovem (entre 25 e 35 anos) e do sexo feminino. A migração foi observada em 13% do estoque e sudeste é a única região que perde profissionais mais do que recebe. A distribuição espacial dos dentistas pelo território permanece desigual, com grande concentração nas regiões Sul e Sudeste, em detrimento das regiões Norte e Nordeste e o aparelho formador acompanha a mesma tendência. O Brasil possui 230 faculdades de odontologia, a maioria delas (71%) de natureza privada. Anualmente cerca de 15.000 profissionais são disponibilizados para o mercado de trabalho. O estoque de dentistas no país continua crescendo, cerca de 1/3 do total de profissionais tem pelo menos uma especialidade, sendo a ortodontia a com maior número de profissionais.Para enfrentar as desigualdades identificadas nesse estudo, será necessário investimento do Estado, no que diz respeito à Formação, regulação de fluxo, distribuição e eficiência do estoque e regulação dos setores privado e público. O modelo conceitual aplicado neste estudo permite afirmar que para que se estabeleçam políticas de intervenção em Recursos Humanos, faz-se necessários ciclos periódicos de monitoramento e avaliação para subsidiar a tomada de decisão por parte dos gestores, portanto estudos como este precisam ser constantemente realizados para compor análise situacional e o planejamento de tais políticas. / Brazil is home to one-fifth of the world\'s dentists. However this data does not necessarily reflect good oral health indicators for the population or a homogeneous geographical distribution of these professionals. This reality leads to a lack of services as a result of the disorderly development of the profession in the face of no specific intervention regarding the regulation of the dentistry profession and market. Dentistry has for a long time evolved towards a model of private care, showing an increase in the number of specialized professionals. This study aims to identify and analyze the dynamic characteristics of the oral health workforce in Brazil, regarding: 1. Socio-demographic profile; 2. Characteristics of education sector; 3. Characteristics of the labor force in the country. This study utilized the databases of the Brazilian Federal Council of Dentistry, Ministry of Health and National Register of Health Establishments - CFO, CNES, IBGE, SIGRAS / INEP / MEC. The results of the different query sources were organized into Microsoft Excel spreadsheets and analyzed using descriptive statistics, with absolute and relative data. This project was approved by the Research Ethics Committee of the University of São Paulo, under protocol no. 754608/2014. In June 2017, Brazil registered 286,926 active professionals, most of whom are young (between 25 and 35 years old) and female. Migration was observed in 13% of the stock with the Southeast region demonstrating more loss of professionals than it receives. The spatial distribution of dentists across the territory remains unequal, with a great concentration in the South and Southeast regions. This is to the detriment of the North and Northeast regions. It was also noted that the concentration of dental schools follows the same trend. Brazil has 230 dental schools, most of which (71%) are private institutions. Annually about 15,000 professionals are available to the job market. The stock of dentists in the country continues to grow with about 1/3 of the total number of professionals having at least one specialty. Data shows that a majority of the specialists in Brazil are orthodontists. In order to confront the inequalities identified in this study, it will be necessary for the State to invest in training, regulation of flow, distribution and efficiency of the work force. Additionally, further regulation of the private and public sectors are vital. The conceptual model applied in this study allows us to affirm that for the establishment of intervention policies in human resources, periodic cycles of monitoring and evaluation are necessary to aid in decision making by regulators. This therefore proves that studies like this need to be constantly carried out to compose analysis and planning of such policies.

\"Geração Y\" é um tema que vem ganhando cada vez mais espaço no contexto organizacional. Com a entrada dos jovens desta geração nas empresas as discussões sobre este assunto vêm ganhando cada vez mais atenção. No entanto, existem poucos trabalhos acadêmicos publicados sobre esta questão. Em função disto, este trabalho é um estudo exploratóriodescritivo que tem por objetivo apresentar as principais características dos jovens da Geração Y que atuam em organizações complexas e apontar como os gestores conduzem estes jovens no cotidiano, aproveitando os pontos positivos e administrando as características não desejadas. Para isto, buscou-se analisar as habilidades do gestor como desenvolvedor de pessoas e o papel das ferramentas de gestão de pessoas disponibilizadas pela organização nesta condução. É importante delimitar o estudo à Geração Y que atua em organizações complexas, pois em função da desigualdade social e educacional observada em nosso país. Não é possível dizer que os resultados deste estudo abranjam todos os jovens classificados como Geração Y. Trata-se de uma pesquisa qualitativa que consultou 12 organizações e abordou 19 entrevistados, abordados a partir de um roteiro semiestruturado. Durante as entrevistas, aproveitou-se para observar o ambiente de trabalho, com intuito de trazer informações adicionais para a pesquisa. Além da visão geral, o autor segmentou as empresas participantes por setor para verificar a existência de alinhamento de características que se destacam em função da especificidade do setor. As análises das entrevistas indicam que é fundamental as organizações possuírem ferramentas e ações estruturadas de Gestão de Pessoas, pois estas apoiaram os gestores na condução dos profissionais, principalmente, os da Geração Y. Além disto, a pesquisa fala da importância do gestor atuar como \"Gestor de Pessoas\" conduzindo a equipe de forma a alinhar as expectativas da organização às dos jovens profissionais. / \"Generation Y\" is a theme that is gaining more space in the organizational context. With the entry of the young people from this generation in these companies the discussions on this subject have been gaining increasing attention. However, there are few published academic papers on this issue. Because of this, this work is an exploratory descriptive study that aims to present the main characteristics of young people of Generation Y who work in complex organizations and appoint how the managers lead these young people in everyday life, taking advantage of the strengths and managing features not you want. For this, we sought to analyze the manager\'s skill as a developer of people and the role of people management tools available for organizing this drive. It is important to delimit the study to Generation Y which operates in complex organizations, as a function of social and educational inequality observed in our country. It is not possible to say that the results of this study cover all young people classified as Generation Y. It is a qualitative study which consulted 12 organizations and 19 respondents, approached from a semi-structured script. During the interviews, used to observe the work environment, aiming to provide additional information for the research. In addition to the overview, the author segmented the companies by industry participants to check the alignment of features that stand out to the specific sector. The analysis of the interviews indicate that is critical to these organizations possess tools and structured actions of Personnel Management, as they supported the managers in the conduct of professionals, especially those of Generation Y. Furthermore, the research speaks of the importance of the manager to act as \"Manager People\" leading the team to align the organization to the expectations of young professionals.

Over the past ten years, mainly as a result of developments in digital technology and social media, academics and practitioners have become more interested in communities. The number of studies investigating online brand communities (OBCs) has been increasing with most attention being paid to the characteristics, functions and benefits associated with OBCs. However, an important aspect of OBCs has been overlooked, which is the contribution of social capital to the communities and the impact on brands. This research seeks to fill this gap by developing an understanding of social capital in order to assist marketers to utilise OBC more effectively. This study investigates the use of social capital in two ways: firstly, to examine the presence of social capital in OBCs; and secondly, to examine the potential impact of social capital on brand knowledge. Accordingly this study is deductive in nature, using a web-survey approach. Thirty-five Volkswagen consumer-initiated OBCs were involved in the survey which was selected from www.Xcar.com in China. This study finds that both social capital and brand knowledge constructs have a high level of reliability and validity, which indicates their presence within consumer initiated OBCs. Further, a significant causal relationship is found between social capital and brand knowledge. In particular, each dimension of social capital exerts differential effects upon brand knowledge. The findings are an original contribution to social capital theory and OBC studies and they are also important for brand owners and community leaders who wish to develop and implement OBC strategies.

This diploma thesis deals with HR marketing of company aimed to students and graduates who will create the future of the company. This work contains the analysis of expectations of students as future employees, analysis of the current state of the company and external factors. The proposal will design activities that the company is about to bring to increase both the amount of quality candidates from a range of graduates and more efficient use of resources of HR department.

Despite advances in the application of analytics in business functions such as marketing and finance, and a significant degree of interest in the topic of Human Resource analytics, its usage is still nowhere near where it could be. This study’s primary aim was to measure the levels of usage of HR analytics among South African organisations, an exercise that has not been done before. This qualitative, exploratory study was conducted among 16 senior Human Resource practitioners from large organisations in South Africa. Being qualitative, a limitation of this study is that it is not representative and therefore the results cannot be generalised. Further opportunities therefore exist for quantitative, longitudinal research in this field to objectively ascertain the extent of usage of HR analytics. It was found that South African organisations’ usage of HR analytics is still in its infancy and that the concept and its implications are little understood. It also found that there is consensus regarding the importance for HR analytics in organisations and that the HR analytical skills challenge is the main hindrance to implementation. Importantly, the study demonstrated and that the overall outlook for HR analytics is positive. The research makes recommendations and proposes a model that should enable organisations, the HR profession and the academic world to implement HR analytics. / Dissertation (MBA)--University of Pretoria, 2013. / ccgibs2014 / Gordon Institute of Business Science (GIBS) / MBA / Unrestricted

This study examined the effectiveness of intelligent tutoring system instruction, grounded in John Anderson's ACT theory of cognition, on the achievement and attitude of developmental mathematics students in the community college setting. The quasi-experimental research used a pretest-posttest control group design. The dependent variables were problem solving achievement, overall achievement, and attitude towards mathematics. The independent variable was instructional method. Four intact classes and two instructors participated in the study for one semester. Two classes (n = 35) served as experimental groups; they received six lessons with real-world problems using intelligent tutoring system instruction. The other two classes (n = 24) served as control groups; they received six lessons with real-world problems using traditional instruction including graphing calculator support. It was hypothesized that students taught problem solving using the intelligent tutoring system would achieve more on the dependent variables than students taught without the intelligent tutoring system. Posttest mean scores for one teacher produced a significant difference in overall achievement for the experimental group. The same teacher had higher means, not significantly, for the experimental group in problem solving achievement. The study did not indicate a significant difference in attitude mean scores. It was concluded that using an intelligent tutoring system in problem solving instruction may impact student's overall mathematics achievement and problem solving achievement. Other factors must be considered, such as the teacher's classroom experience, the teacher's experience with the intelligent tutoring system, trained technical support, and trained student support; as well as student learning styles, motivation, and overall mathematics ability.

Five models delineating the person-situation fit controversy were developed and tested. Hypotheses were tested to determine the linkages between vision congruence, empowerment, locus of control, job satisfaction, organizational commitment, and employee performance. Vision was defined as a mental image of a possible and desirable future state of the organization. Data were collected from 213 employees in a major flower import company. Participants were from various organizational levels and ethnic backgrounds. The data collection procedure consisted of three parts. First, a profile analysis instrument was used which was developed employing a Q-sort based technique, to measure the vision congruence between the CEO and each employee. Second, employees completed a survey instrument which included scales measuring empowerment, locus of control, job satisfaction, organizational commitment, and social desirability. Third, supervisor performance ratings were gathered from employee files. Data analysis consisted of using Kendall's tau to measure the correlation between CEO's and each employee's vision. Path analyses were conducted using the EQS structural equation program to test five theoretical models for goodness-of-fit. Regression analysis was employed to test whether locus of control acted as a moderator variable. The results showed that vision congruence is significantly related to job satisfaction and employee commitment, and perceived empowerment acts as an intervening variable affecting employee outcomes. The study also found that people with an internal locus of control were more likely to feel empowered than were those with external beliefs. Implications of these findings for both researchers and practitioners are discussed and suggestions for future research directions are provided.

Les Ressources Humaines représentent l'élément le plus important et le plus coûteux des soins de santé. Anticiper les besoins en Ressources humaines par le bais d'une Gestion Prévisionnelle des Emplois et des Compétences (GPEC), représente aujourd'hui un enjeu fondamental, dans un contexte sanitaire, social et médico-social en pleine mutation. Consacrée par la « loi Borloo », la GPEC est souvent perçue comme une notion paradoxale, à double visage, dont les contours mal définis lui confèrent de multiples interprétations. Souvent considérée comme un simple mécanisme obligatoire, source de sanction et de contentieux jurisprudentiel, la GPEC doit pourtant être vu « autrement ». S'il est vrai qu'elle est parfois le signe avant-coureur de restructurations à venir, elle est avant tout une véritable « démarche » prévisionnelle et opérationnelle, permettant d'anticiper et gérer les besoins en ressources humaines, dans le but de développer les activités des établissements de santé et d'assurer la qualité de la prise en charge des patients. / Human resources represent the most important and most expensive part of health care. Anticipating the need for human resources through a forward planning of jobs and skills (FPJS), represents, today, a fundamental challenge in a health, social and medico-social context undergoing profound mutation. Established by the « law Borloo », «FPJS » is often seen as a paradoxical notion with a double face, of which the unclear contours, confer on it, multiple interpretations Often considered as a simple obligatory mechanism, source of sanction and jurisprudence litigation, nevertheless, « FPJS » has to be seen « differently ». If it's true that it's sometimes the first sign of restructuring, it is, above all, a real predictive and operational « approach » to anticipate and manage the human resource needs, in order to develop activities of health facilities and ensure the quality of patients care.