The aim of my study is to investigate how representatives of wine-farm workers' unions and wine-farm workers' support groups formulate their ideas about procedures aiming at achieving improved conditions. As sustainability work and ethical follow-up are terms which most often are used within companies, and not reflect methods, procedures instruments etc. for change, I have chosen to name them approaches. The study's data is collected between April and June 2016, through interviews with representatives for the farm workers' unions and farm workers' support groups in the Western Cape province (where most of the wine districts are located) in South Africa. The results are structured by using the theory around 'mapmaking', originally created by Smith (2005), and which Newman (2012) further developed in her theory known as 'working the spaces of power'. The various approaches on how to improve working and living conditions that the study will show, are structured in clusters according to where the spaces of power are created. This forms the first part of the analysis and its purpose is partly descriptive. The map that is formed, containing the various approaches to improve the farm workers' positions, shows the plurality of aspects in which improvement can be made. The second part of the analysis is based on the presented result's clusters, on which theories of governmentality then are used to place the study in a broader context. / <p>2017-01-31</p>

This thesis brings fresh light on the types of problems that contemporary democracies might face when interacting with private interests. More specifically, the study examines the separation between the state and private interests, based on the assumption that this separation is a precondition for maintaining democracy and legitimate governance. It is thereby a contribution towards understanding the social forces that allow private interests to penetrate the public realm, as well as the forces that protect the state from such penetration. Under which circumstances do private interests access state apparatus in ways that contradicts its universalistic principles? How does the state consider challenges against its legitimacy and how are such threats dealt with? These questions are answered by means of two case studies. The first concerns the interaction between a number of state authorities that receive sponsoring from business enterprises. The second concerns interaction - partially afflicted by corruption - between the state monopoly for selling alcoholic beverages (‘Systembolaget’) in Sweden and its private suppliers. Applying theories on organizational boundaries, exchange, trust, networks as well as legitimacy to these cases, the study demonstrates how state reforms, inspired by the logic of markets, has introduced new ways for private interest to access state affairs. In the case of ‘Systembolaget’, this is particularly evident. The possibility of access, the study argues, is a consequence of reshaping the internal boundaries of the state, broadening informal relations as well as extended scope of action for state employees. This replaced social differentiation as a mechanism of separation by the personal integrity of state employees. Interestingly, this finding should be considered in relation to how the state has attempted to sharpen its organizational boundaries through a strengthening of regulation and the businesslike relations of exchange.

Pålitlighet och tillit identifieras som ett viktigt krav för att konsumenter skall lita på en webbplats. Typografi definieras som ett steg för att en webbplatts skall uppfattas som pålitlig. Syftet med denna rapport är att undersöka tidigare forskning och teorier inom typografi och kognitionsvetenskap för att syntetisera hur typsnitt kan inge pålitlighet. Studien vill undersöka vilka existerande typsnitt som har egenskaper vilka inger pålitlighet samt används på webben. Detta utfördes genom en utveckling av de kognitionsvetenskapliga teorierna Stereotypisk tillit och Kognitiv tillitsbildning för att få fram tre pålitliga element: pålitligaste varumärke, yrke och kön. Utifrån dessa tre element och deras typografiska motsvarigheter togs fem typsnitt fram, vilka är Monopol, Helvetica, Proxima Nova, Arial och Roboto. De identifierade linjärerna rekommenderas som typsnitt man skulle kunna använda för att applicera en pålitlig känsla på sin webbplats. Typsnittet i sig kan dock, enligt denna studie, inte inge pålitlighet utan det är en kombination av användning, erfarenhet och läsbarhet som gör att ett typsnitt kan bli pålitligt i en viss kontext. Här kan jag dock få fram att ett typsnitt bör stämma med sitt budskap för att uppehålla en nivå av pålitlighet. Förslag för vidare studier är att testa ifall dessa framtagna typsnitt inger en pålitlig känsla samt ifall sans-seriffer ses som pålitligare än seriffer.

This study aims to investigate how companies perceived as sustainable by consumers engage in sustainability communication on social media. An abundance of information is common in today's digitized society - how do you as a company push through the noise - especially, with a serious message that does not belong on social media? The basis for determining which companies succeed in their sustainability communication is based on the Sustainable Brand Index Report from 2022. The selection and criteria resulted in three companies from three different industries for our analysis: Naturkompaniet, Systembolaget and MAX Burgers. We have reviewed all companies' Instagram and after the selection, 5 Instagram posts from each company are analyzed. The analysis is based on theories about sustainable communication, emotions and cognitive load on the part of the recipient. Models that are explained and intended to be the basis for results and analysis are the Affect–reason–involvement model (ARI model) and the Communication via Syncretic and Analytic Cognition Scale (CASC scale) as well as the Limited Capacity Model of Motivated Mediated Message Processing (LC4MP). To answer the research question "How do Systembolaget, Naturkompaniet and MAX Burgers present their sustainability communication on Instagram?" and the sub-question "How do Systembolaget, Naturkompaniet and MAX Burgers use emotional aspects and how do they take into account the recipients' cognitive load in their sustainability communication on Instagram?" in relation to the theories, we use a thematic content analysis. The analysis resulted in four overarching themes found: Behavior Change, Memorable, Encouraging and Serious Undertone. The conclusion is that companies that carry out successful sustainability communication present their messages in a simple way which is easy to understand, often with humorous elements and relatable factors.