De ekonomiska klyftorna i Sverige växer i stadig takt, samtidigt som den svenska ekonomin i övrigt går väldigt bra. Men vad händer med de som drabbas av fattigdomen? Hur konstrueras den fattigas position i samhället? Den här studien syftar till att utreda hur ekonomiskt utsatta människor representeras och problematiseras i dagens populärkultur. Utifrån maktens tredje ansikte undersöks därför tv-programmet Lyxfällan med särskilt fokus på att analysera subjektspositioner och subjektifieringseffekter. Ytterligare undersöks vilka maktrelationer som skapas och reproduceras i Lyxfällan. Till sin hjälp stödjs studien av ett teoretiskt ramverk vilken beskriver hur fattigdom representerats genom historiens lopp samt vilka eventuella effekter det skapar i det politiska livet. Särskilt fokus ligger på att undersöka huruvida vi i Sverige använder oss av diskursen ’undeserving poor’. Materialet som undersöks är ett urval av Lyxfällans avsnitt under 2017. Studiens resultat visar att den diskurs som upprätthålls i Lyxfällan har inflytande på deltagares aktörsskap till det negativa. Slutsatsen av det här arbetet är att fattigdom har individualiserats vidare analyseras vilka konsekvenser det kan tänkas ha för politiken.

This dissertation is an analysis of observations among, and interviews with, Romanian and Swedish employees at a Swedish development aid project in Romania. The aim has been to study the categories of ‘humanity’: how the notions of the ‘human(e)’ and the ‘inhuman(e)’ were created in the context of the project. Further, the aim of the thesis has been to connect the relations in everyday life as it develops in an aid project to the social and societal processes of change in today’s Europe. Chapter 1 introduces the theoretical and methodological frameworks of the study. Chapter 2 analyses media representations of institutionalized children in Romania, and describes the development aid in Romania. Chapter 3 describes and analyses the practical work with the children in the everyday life of the project. Chapter 4 focuses on the locally employed project staff, and their adoption of a ‘more human(e)’ identity through working with the Swedish NGO. Chapter 5 analyses how the construction of difference took place in the everyday life of the development aid project. Chapter 6 analyses the development aid as exchange of gifts and applies models of analysis of social work with the so-called deserving and undeserving clients. Chapter 7 is a concluding chapter. The construction of the ‘human(e)’ and its opposite, the ‘inhuman(e)’, could be found on three levels. These categories were used in reference to: (1) the children, the sick elderly and the poor families that were the clients of the aid project and were expected to be ‘humanized’ in the course of project implementation; (2) the Romanians who were employed by the Swedish organization and who were to be humanized through their work and through learning Western views on what the human being is; and (3) by implication, the whole Romanian society and all the Romanians who were also to be ‘humanized’ through the intervention of the Western NGOs.