Presidents are said to exert their influence mainly through addressing the public and public speaking. Setting the media agenda is considered as one of the presidents' main strategic powers. Although the contemporary Czech president Václav Klaus enjoys substantial media attention, it is not granted that the media report on everything he says and emphasises. This research focuses on the interaction between presidential speeches at important occasions, represented by the 1 January, 28 October, and 17 November address, and the media represented by three nation-wide dailies Mladá fronta DNES, Právo and Blesk. The time span of the research is 2007 to 2011. The analysis seeks to examine how often were the presidential speeches reported by the media, and which particular topics from them generated press coverage. The results show that the media were mostly attracted by the 1 January address, while the 17 November speech received least attention. It has also emerged that the media reporters have been choosing selectively which topics from the speeches to cover. The scope of the space dedicated to each of the topics by the president in his speeches has not been reflected by the journalists. Therefore, significant differences in the topical priorities between the presidential and media agenda were...

This dissertation thesis follows from a wide stream of considerations of the relationship between the mass media, public and politics; in particular detail, it deals with a specific concept which attempts to grasp, model and empirically examine this relationship. The main goals of the thesis can be in short divided into two interrelated areas. The first aim is to introduce the concept of agenda setting to the Czech academic environment, with its theoretical, terminological and research frame for an analysis of relationships between the mass media content, dynamics of public opinion, and the political sphere. The second aim is to analyze how agenda setting processes are theoretically grounded and studied in the Czech social studies. The theoretical part of the thesis is structured according to two perspectives: diachronic and synchronic. In the diachronic perspective, I try to grasp the social context and historical origins of agenda-setting as a concept, its development, main trends, and developmental lines. This way, I move forward to the synchronic perspective and describe academic grounding of agenda-setting; I give a detailed analysis of the present level of the agenda-setting research and the main research areas through available classifications. The second fundamental area of the dissertation consists...

Master Thesis "Criteria for selection of news from the European Parliament into the Czech media" deals with the factors that affect the classification of reports about events in the European Parliament in the Czech print and online journals as well as defining characteristics that are typical for these reports. In the theoretical part presents political and media communication and logic and goes to the main concepts of news production, such as agenda setting, framing and priming. This Thesis is also about media and intermedia agenda and presents the information already known concerning the relationship between the European Union and the media. Research is a part of practical section. It's aim is to map by content analysis the characteristics typical for reporting about the European Parliament as a specific institution of the European Union. Further aim is the verification of assumptions based on previously conducted research abroad focusing on the theme of the EU. Trying to better determine what characters show mass media content which is to the Czech public the main source of information about European structures by large extends. The Thesis also tries to answer the question often discussed the lack of presentation of the European agenda in news media agendas, the communities of the European Union...

Bet koks nusikalstamas plačiai paviešintas įvykis ar reiškinys daro neigiamą įspūdį apie šalį – prisideda prie neigiamo šalies įvaizdžio kūrimo. Tačiau vienareikšmiškai neigiamai vertinti tokį istoriškai ir kultūriškai Italijos tapatybėje įsišaknijusį fenomeną kaip mafija, yra neteisinga. Šio tyrimo tikslas - remiantis Šiaurės, Pietų bei centrin��s Italijos dienraščių straipsnių mafijos tema kiekybine, kokybine bei žanrine analize, o taip pat mokslinės literatūros šaltinių analize, ištirti mafijos fenomeno pateikimą Italijos dienraščiuose kaip vieną iš Italijos įvaizdžio ir saviįvaizdžio formavimo prielaidų ir atskleisti skirtinguose dienraščiuose matomus minėto fenomeno įtakos skirtumus Italijos įvaizdžiui bei saviįvaizdžiui atskirose šalies dalyse. Tyrimo tikslas lemia ir tyrimo objektą, kuris yra straipsniai apie mafiją Italijos dienraščių „Corriere della Sera“, „La Repubblica“ ir „Il Mattino“ 2007 metų numeriuose. Tyrimo hipotezė teigia, jog būdama šalies identiteto dalis, mafija Italijos saviįvaizdžiui nedaro apčiuopiamos įtakos, tačiau dėl mafijos egzistavimo kenčia šalies įvaizdis, pozicionuojamas itališkoje spaudoje. Darbe atskleisti Italijos medijų sistemos ypatumai ir aptarta spaudos vieta Italijos medijų sistemoje; pristatyta agenda setting teorijos reikšmė šalies įvaizdžio kūrimui(si) bei tyrimui; identifikuota identiteto svarba šalies įvaizdžio ir saviįvaizdžio formavimui(si); apžvelgti Italijos įvaizdžio kūrimo ypatumai ir pristatyti ankstesni tyrimai... [toliau žr. visą tekstą] / This paper aims at analyzing the articles about mafia published in the present-day dailies of the Northern, Southern and Central Italy and revealing the presentation of the mafia phenomena like one of the Italy’s image and self image forming assumption and revealing the differences of the phenomena presentation in the different parts of the State. The main sources for this thesis are the articles concerning mafia published in the Italian dailies “Corriere della Sera”, “La Repubblica” and ��Il Mattino” covering the period from the 1st of January, till the 31st of December, 2007. It was hypothesized that being a part of the state’s identity, mafia doesn’t have tangible influence on Italian self image but because of its existence, the dailies positioned image of the State is negatively influenced. Content analysis quantitative and qualitative, genre analysis and scientific literature analysis methods were used for the research. The hypothesis was proven and some other facts regarding an image and a self image of Italy were discovered. / Ogni crimine ampiamente proclamato fa un effeto negativo sull’immagine dello stato. Il fenomeno mafioso, per il suo impatto storico e culturale all’idenità italiana, non può essere considerato come solamente negativo. L’obbiettivo di questa ricerca è, basandosi sull’analisi quantitativa, qualitativa, generica, degli articoli sulla mafia dei quotidiani, rappresentanti le diverse parti – Nord, Sud e Centrale – dell’Italia, e anche sull’analisi della letteratura scientifica, esaminare la rappresentazione del fenomeno mafioso come una premessa della formazione dell’immagine e dell’(auto)immagine d’Italia nelle parti diverse del paese. L‘oggetto della ricerca sono gli articoli sulla mafia pubblicati nei quotidiani „Corriere della Sera”, „La Repubblica” e „Il Mattino” nel 2007. L‘ipotesi della ricerca suppone che essendo una parte dell’identità dello stato, la mafia non ha un impatto significativo all’immagine d’Italia. Ma l’esistenza del fenomeno, fa un effetto negativo sull’immagine dello stato che viene posizionato nella stampa italiana. In questa ricerca sono stati rivelati le particolarità del sistema massmediatico italiano; presentata l’importanza della teoria dell’agenda setting per la costruzione e la ricerca dell’immagine di uno stato; identificata l’importanza d’identità per la formazione dell’immagine e dell’autoimmagine dello stato; presentate le particolarità della creazione dell’immagine d’Italia e le altre ricerche fatte su quell’immagine; definito il termine e... [toliau žr. visą tekstą]

Title from first page of PDF document. Includes bibliographical references (p. 67-71).

The analysis "Framing of immigration in Czech daily newspapers" reveals how Czech daily newspapers framed so called migration crisis in Europe in 2015 when the immi- gration issue belonged to the most important issues in both Czech and foreign news media. This thesis draws from theoretical and analytical concept of media framing and concept of Agenda setting which deal with aspects used by media in describing reality, and their media effects on public opinion. Quantitative content analysis of five national daily newspapers revealed that immi- gration issue was represented mainly as international political problem, followed by security threat as the second most frequent topic of news on immigration. In almost all news articles the immigration issue was framed as problem, whereas cause frame and solution frame were present in approximately a quarter of news on immigration. Czech and foreign politicians and government sources were the most cited or para- phrased actors in Czech daily newspapers. On the other hand, refugees, immigrants and ci- tizens were less frequent speakers, and experts rarely commented on the issue of immigration in Czech daily newspapers. Further results of this analysis revealed that thematic framing rather than episodic was prevalent in immigration news, and human interest...

This thesis deals with the Local Agenda 21 (MA21) and its impact to the municipality development. The Local Agenda 21 was derived from The Agenda 21, the main document of sustainable development agreed by UN in 1992. It is generally known that society development, population growth and growing peoples needs meet the limited quantities of the resources. Exactly this conflict between unlimited peoples wants and the limited amount of the resources has led to creating the Agenda 21 which was the reaction to unreasonable wastage of the resources and to environment deterioration. Local Agenda 21 is a blueprint paper for local authorities and its main aim is to achieve sustainable development in the particular area. Efficient usage of the resources may be seen as a proper solution. International project Healthy cities (WHO) operates with principles of sustainable development. The theoretical recourse may be found in the first part of the thesis. The practical implementation of MA21 principles (they are derived from principles of sustainable development) in Pelhřimov may be found in the following part. Pelhřimov joined the mentioned project Healthy cities in 2005. It means that these municipalities should respect sustainable development, environment and citizens opinions. Healthy cities also should preserve the environment for future generation.

The thesis deals with the election of the Director General of Czech Television in 2017. The topic is viewed from the perspective of the media agenda of print and online media. The researched media was chosen by the key of the highest readership in the period from the beginning of January to the end of April 2017. The thesis is divided into two parts, theoretical and practical. The theoretical part deals with the specifics of the effects of media, which categorizes into three types. Furthermore, the theory mentions the concept agenda-setting, which belong to the long-term effects of the media, and which includes the examined media agenda. The theory also defines the concepts of public service and public service media, related terms and basic legal anchoring. The theoretical part also presents the Czech Television institution and its supervisory body, which elects the General Director, the Council of Czech Television. The practical part, through the analysis of news outputs that were published for the election in the defined period, using quantitative content analysis and qualitative analysis of the frameworks, shows how the choice was displayed in the media environment and what topics it raised. The quantitative part defines the codes that were most frequent in the news output. The qualitative part...

This diploma thesis examines the impact of the former US President Donald Trump's private Twitter account on agenda-building and how the Czech media work with information from this account. The diploma thesis is divided into two parts. The first part of the diploma thesis deals with the key theories and concepts of media studies such as the theory of agenda-setting, gatekeeping, news values, framing and intermedia agenda-setting. It also focuses on the contemporary form of political communication and the phenomenon of celebrity politics. The thesis also includes the overview of existing studies describing the political communication of the former US President Donald Trump on the social networking site Twitter and confirm the agenda-building role of this social network. The second part of the diploma thesis describes the research methodology and subsequent quantitative content analysis of news articles. The findings of quantitative content analysis are explained in the context of the theoretical concepts and previous studies. One of the main findings of this thesis is that Trump was able to some extent build media agenda, frame different topics and events and control his image in the media through his Twitter account.

[pt] O presente estudo teve por objetivo identificar os atributos do conselho e as características da empresa associados a um conselho de administração estratégico. Parte-se da realidade brasileira de governança e busca-se trazer luz para algumas das questões envolvendo o que é um conselho estratégico inovador, como identificá-lo, como se organizam os atributos de um conselho estratégico, quais as características da firma que podem estar associadas a um conselho estratégico e ainda, verificar se grupos de empresas com os fatores associados a um conselho estratégico teriam desempenho superior. Por meio de uma análise de conteúdo sobre 6.985 itens de pauta, de 3.084 reuniões de conselho de administração, de 325 empresas brasileiras de capital aberto em 2018, foram identificados quatro níveis quanto ao teor estratégico dos temas de discussão do conselho. A análise envolveu um sistema categórico não apriorístico (FRANCO, 2007), embora tenha utilizado em grande medida o modelo de Clarke (2018) quanto à estrutura das funções do conselho de administração. Verificou-se que, na maioria das empresas, houve reuniões de conselho de temáticas envolvendo perspectivas futuras da empresa. O teor estratégico das reuniões de conselho formou a variável dependente utilizada nos estudos quantitativos. Aplicando a técnica de regressão multivariada, obteve-se que a quantidade de reuniões de CA, a quantidade de membros no CA, a quantidade de conselheiros independentes, a presença feminina no CA, a idade média do conselho, e o setor, se intensivo em conhecimento, são previsores do teor estratégico dos conselhos de administração. Com o auxílio da técnica de clusterização, verificou-se a existência de três grupos de empresas associados ao nível estratégico do CA: (1) conselhos legalistas, (2) conselhos maduros estratégicos e (3) conselhos emergentes estratégicos. Verificou-se que os dois grupos dos conselhos estratégicos superam o desempenho do grupo de conselhos legalistas medido em termos de retorno sobre o ativo médio de 2017 e 2018. Por fim, por meio da técnica de regressão logística binomial, identificamos que o modelo contendo quantidade de reuniões do CA, quantidade de membros do CA, percentual de ações do acionista controlador, independência executiva do conselho e setor, se intensivo em conhecimento, foi significativo [X(2)(5) igual 75,580; p menor que 0,001; R(2) Nagelkerke igual 0,326] e apresentou um aumento de 17 por cento no percentual de acerto (71 por cento de acerto) em relação ao modelo nulo (54por cento de acerto). / [en] The present study aimed to identify attributes of the board and characteristics of the company associated with a strategic board of directors. Situated in the Brazilian governance context, it searchs for shed some light on some of the emergent questions related to an innovative strategic council, how to identify it, which are the attributes related to a strategic council, which company characteristics may be associated to a strategic board and also check if groups of companies with strategic board reaches superior performance. Through a content analysis of 6,985 agenda items, of 3,084 board meetings, of 325 publicly traded Brazilian companies in 2018, a four levels rating system of strategic content of board discussion topics was created, once the content analysis involved not an a priori category classification system (FRANCO, 2007), although it used to a large extent Clarke (2018)s model regarding the functions of the board of directors. It was found that, in most Brazilian companies, there were meetings of forward-looking thematic discussions. The average strategic content rate of the 2018 board meetings of the companies formed the dependent variable that was then used in the quantitative approach of the study. Applying a multivariate regression technique, we found that the number of board meetings, the number of board members, the number of independent directors, the female presence in the board, the average board age and the sector, if it is knowledge intensive, are predictors of the strategic content of the board of directors. With the aid of the clustering technique, three groups of companies related to strategic boards were found: (1) legal boards, (2) mature strategic boards and (3) emerging strategic boards. It was found that the two groups of the strategic boards outperformed the group of legalistic boards measured in terms of averade return on assets of 2017 and 2018. Finally, using the binomial logistic regression technique, we found that the model containing number of board meetings, number of board members, percentage of shares of the controlling shareholder, executive independence of the board and sector, if it was knowledge intensive, was significant [X(2) (5) equal 75.580; p less than 0.001; R(2) Nagelkerke equal 0.326] and presented a 17 per cent increase (71per cent of correctness) in relation to the null model (54 per cent of correctness).