The thesis examines whether the media content that won the Award for Solutions Journalism meets the basic criteria of this particular journalistic approach. The qualitative content analysis is complemented by a multi-case study, which was prepared on the basis of interviews with the winners of the Journalism Award for Solutions Journalism and popularizers of this journalistic method in the Czech Republic. A multi-case study examined whether journalists deliberately developed award-winning media content using this method. The work also provides information on the conditions under which the approach has established itself in the Czech Republic while it outlines its future. The theoretical part contains the definition of Solutions Journalism, describes its classification among other journalistic approaches and its development. It briefly introduces non-profit organizations that seek to create awareness of Solutions Journalism in the Czech Republic. The main goal of the research is to confirm that in the Czech Republic the media content has been created within the framework of this journalistic approach, but it was not named as Solutions Journalism. The awarding of the Journalist Award for Solutions Journalism serves primarily as a way to raise awareness of this method.

Made available in DSpace on 2016-04-25T16:45:01Z (GMT). No. of bitstreams: 1 Renata da Conceicao Cruz.pdf: 3306924 bytes, checksum: f5a4174fdb9248fb1c5519637991faa0 (MD5) Previous issue date: 2007-11-09 / Grupo Pão de Açúcar / Nowadays, themes like third sector, volunteerism, and social entrepreneurship are highlighted for they are social problems yet to be dealt with by the state. Based on this context, social entrepreneurship, a relatively new concept, arises as a new form of private entrepreneurship but with some differences regarding their objectives: stop seeking personal profit in order to seek solutions for problems from communities, social groups and from specific areas such as health, environment and education, among others. This research aimed at the analysis of this new form of entrepreneurship focusing on the genre issues of the social environment. Initially, it was done a bibliographical research on topics like third sector, volunteerism, social entrepreneurship and genre, this research intended to create a theoretical base for the discussion of such theme. Later a qualitative and quantitative research was done with a sample of social entrepreneurs which resulted on thirty surveys answered in three private interviews. The thesis that social entrepreneurs had already been in the private entrepreneurship has proven to be incorrect. Nonetheless the thesis that these entrepreneurs had above average income and a high instruction level, which allowed them to deal with social issues since their basic needs had been taken care of, has proven to be true. The results have showed also that entrepreneurs from both genres acknowledge the competition in the social sector, and over half of the sample believes that there is a genre competition in the sector. Furthermore, it has been observed that there is a higher concentration of women in the education and health areas and men in economic development and environment areas. However such conclusions can be broadened by the development of new researches / Atualmente, temas como o terceiro setor, voluntariado e empreendedorismo social estão em evidência por tratarem de problemas sociais não resolvidos pelo estado. Neste contexto, o empreendedorismo social, um assunto relativamente novo, surge como uma vertente do empreendedorismo privado, mas com algumas diferenças quanto ao objetivo: deixar de lado o lucro individual para voltar-se à resolução de problemas de comunidades, grupos sociais ou áreas específicas como saúde, meio ambiente, educação, entre outras. Esta pesquisa buscou analisar este novo movimento, focando a questão de gênero no ambiente social. Inicialmente, foi efetuado um levantamento bibliográfico sobre assuntos relacionados como terceiro setor, voluntariado, empreendedorismo e gênero. Tal pesquisa teve o objetivo de criar uma sustentação teórica para a discussão do tema. Posteriormente, foi realizada uma pesquisa qualitativa e quantitativa com uma amostra de empreendedores sociais que resultou em trinta questionários preenchidos e três entrevistas individuais. A hipótese de que os empreendedores sociais já haviam atuado no empreendedorismo privado não foi confirmada. Já a hipótese de que os empreendedores possuíam renda acima da média e elevado grau de escolaridade, o que os permitia atuar em questões sociais, pois suas necessidades básicas tinham sido supridas, confirmou-se. Os resultados apontaram também que os empreendedores de ambos os gêneros reconhecem a competição no setor social, e mais da metade da amostra acredita que há competição entre gêneros no setor. Além disso, foi observado que os empreendedores acreditam que existe uma maior concentração do gênero feminino nas áreas de educação e saúde, e do gênero masculino nas áreas de desenvolvimento econômico e meio ambiente. No entanto, tais análises, poderão ser ampliadas com o desenvolvimento de novas pesquisas

Considering the current skepticism surrounding the impact and efficacy of nonprofit and nongovernmental organizations, some believe that a unique category of innovator known as the social entrepreneur may be society’s best hope for bringing innovative, scalable, and systemic solutions to bear on the world’s most intractable problems. Social entrepreneurs, as defined by Ashoka, have a unique set of characteristics that determine not only how they move within the world of social change-making but also how they communicate their ideas and mission to the public. This exploratory study reviewed how social entrepreneurs currently use documentary film and visual media in their communications strategy and public relations practice, what that tells us about the emerging culture of social entrepreneurs, and whether documentary, as defined by John Grierson, is an appropriate tool for these organizations. The author interviewed three founders, three communications professionals, and three filmmakers associated with social entrepreneurial organizations and observed a course for student filmmakers learning to make documentaries for social entrepreneurs. The findings of this study suggested that social entrepreneurs used documentary film as a communications tool when it aligned with their stated missions and goals but that cost, time, and control were significant barriers to implementation. Additionally, social entrepreneurs in all phases of development exhibited a unique set of cultural characteristics that interacted with the intent, content, and effect of their films in both positive and negative ways. The author also noted three distinct levels of filmmaker involvement with social entrepreneurial organizations that impacted the intent, content, and effect of their respective films. These levels of involvement are described as collaborative, independent, and interdependent. While the author offers some provocative observations about the role of documentary in social entrepreneurial organizations, this study remains exploratory in nature. She suggests several additional avenues of research that may further the scholarly conversation and continue to shed light on documentary film as communication for and by social entrepreneurs.

Social Entrepreneurship and Social Enterprises are an emerging trend. An increasing number of individuals are finding ways to address a social issue through their entrepreneurial skills. As well as increasing number of corporations and investing organizations are looking for ventures that address a social issue to fulfil their social responsibility. Thus, it is increasingly becoming important for the social entrepreneurs to measure and report their impacts to society in an accurate way. This research seeks to find out the challenges faced by social entrepreneurs while setting up social impact measurements in their ventures and the solutions adopted by them. Through a series of semi‐structured interviews with successful social entrepreneurs, this research collects qualitative data that increases the knowledge in this area and contributes in a better understanding of the challenges faced by social entrepreneurs. This research found that Theory Of Change is the most commonly used method and is preferred by practitioners as it is easy to implement. The research summarises the efforts it takes to implement the measurements, recommends best practices or advice to make impact measurement easier and useful. Also, a framework is developed that can be used in setting up measurements in a social venture.

Made available in DSpace on 2016-04-29T13:31:38Z (GMT). No. of bitstreams: 1 Renata M Brunetti.pdf: 718848 bytes, checksum: 89a26be7bf7d94724e3d31f6ed6330a9 (MD5) Previous issue date: 2007-12-12 / The objective of the research that originated this text was, by means of the analysis of the interviews with a few Ashoka fellows social figure, try to identify spaces in our society, in which actions that promote emancipation are possible. Trying to locate models, recipes, pre-defined and replicable solutions; however, the reading and listening during the works carried us in another direction. Some forms of defining a name for the social figure were questioned, since they don t spontaneously fit as entrepreneurs, nor as the well known militant. Social poets and polyglots were names used in this work to enhance their qualities in social listening and mediation. The interview analyses showed they strongly value local knowledge, are multifocal have multiple interests, are incapturable. Differently from the old paradigm, instead of defining forms of producing the world, they go out there the world, Habermas life-world listening and translating it, and mediating it with the systemic world . The main theoretical inspiration belongs to the philosopher J. Habermas. We reflected some of his recent theoretical concerns, not avoiding however, referring to other authors and propositions. High interests were placed in providing sense and meaning to our interviewees. Thus in this work, theory is at the service of an empirical world. The comprehension of the experience performed with our interviewees as well as that of the interviewees with their communities was the key element, that as such, selected the theory. Lastly, the work suggests that these social figures, with their actions, seem to rehearse changes in the political culture with the strengthening of civil society, as well as a change in knowledge paradigm. The rehearsal a political culture that may results, first and foremost, in facing our conscious individual and social responsibilities / O objetivo da pesquisa que deu origem a este texto foi tentar localizar em nossa sociedade, por meio da análise de entrevistas com alguns fellows da Ashoka figuras sociais , espaços nos quais ações que promovam emancipação sejam possíveis. Foram questionadas algumas formas para nomear essa figura social, uma vez que ela não se enquadra espontaneamente como um empreendedor, nem como o conhecido militante. Poetas e poliglotas do social foram os nomes utilizados neste trabalho para valorizar suas qualidades de escuta do social e de mediação. A análise das entrevistas apontou que eles valorizam sobremaneira os saberes locais, são multifocais possuem múltiplos interesses, são incapturáveis. Diferentemente do antigo paradigma, em vez de definir formas de produzir o mundo, vão até lá o mundo, o mundo da vida de Habermas o escutam, o traduzem e fazem sua mediação com o mundo sistêmico . A inspiração teórica principal é do filósofo J. Habermas. Refletimos algumas das suas recentes preocupações teóricas. Não evitamos, porém, recorrer a outros autores e outras proposições. Interessou-nos sobremaneira dar sentido e significado aos nossos entrevistados e, então, nesse trabalho, a teoria está a serviço do mundo empírico. A compreensão da experiência que fizemos com os nossos entrevistados e aquela que os entrevistados fazem com a comunidade foi o elemento guia que, por assim dizer, selecionou a teoria. Por fim, o trabalho sugere que essas figuras sociais, com suas atividades parecem ensaiar mudanças na cultura política com fortalecimento da sociedade civil e uma mudança no paradigma do conhecimento. Uma cultura política que implica, antes de tudo, a conscientização de nossa responsabilidade individual e social

Social Entrepreneurship and Social Enterprises are an emerging trend. An increasing number of individuals are finding ways to address a social issue through their entrepreneurial skills. As well as increasing number of corporations and investing organizations are looking for ventures that address a social issue to fulfill their social responsibility. Thus, it is increasingly becoming important for the social entrepreneurs to measure and report their impacts to society in an accurate way. This research seeks to find out the challenges faced by social entrepreneurs while setting up social impact measurements in their ventures and the solutions adopted by them. Through a series of semi‐structured interviews with successful social entrepreneurs, this research collects qualitative data that increases the knowledge in this area and contributes in a better understanding of the challenges faced by social entrepreneurs. This research found that Theory Of Change is the most commonly used method and is preferred by practitioners as it is easy to implement. The research summarises the efforts it takes to implement the measurements, recommends best practices or advice to make impact measurement easier and useful. Also, a framework is developed that can be used in setting up measurements in a social venture.