Sustaining development is becoming one of the challenges to enterprises because concerns to the natural and human environments are always being overlooked by the enterprises which intend to get sustaining advantages, especially at the globalization competing situations among enterprises. In general, only part pictures of the sustaining development can be observed by the first department (personal department) from a private viewpoint. The second department (government) is always a stumbling block to the enterprises which intend to move to foreign countries. The third department (nonprofit organization) dedicates to the development of human well-beings and citizen aesthetics which can eventually become a part of business culture. Enterprises with the concept of sustaining development for environments should agree to the viewpoints of the second and the third departments and would like to melt those into their business cultures. By the melting, a coexistence concept for the enterprises, the society and the consumers can be developed, and the social responsibilities and duties may be brought into the enterprises further. Finally, it will become an active motivation force which accelerates business development and their social responsibility mission, and eventually becomes a global sustaining development for human beings. Taiwan¡¦s leading position of synthetic leather manufacture in the world has been replaced due to its higher domestic labor, land costs and enterprise out-moving. However, some companies of the industry is still developing and promising by taking the policies of producing centralization, variety, and high value-additive products. For facing world-wide competition in the future, the industry should have an overall strategy on the viewpoints of business administration and environmental policy. In this study, two approaches, namely business competition strategy and business environmental policy, were adopted to develop subjects for obtaining a sustainable development to the synthetic leather industry. Investigation results indicate that a world-wide plumb-integration on cost competition, and producing centralized, high-variety, and high value-additive products might be a practical strategy for competing with the world plant mainland China. By a case study in this report, the strategy has been shown to be effective for abating negative impacts from current situations of world trade liberalization, inside cost promotion, and enterprise out-moving Pollution prevention has been regarded as a burden to enterprises. However, investigation results also indicate that by planning and implementation of environmental policies such as process waste reduction, energy saving, clean production, and development of environment-friendly products, the synthetic leather industry can find a more promising way.

The goal of my diploma thesis is to suggest new marketing strategy to company known for providing language courses abroad. The theoretical part involves a situational analysis of the internal and external environment of the company and the resulting outputs forming a SWOT analysis. The analysis of competition, organizational structure, human resources, product portfolio, pricing policy and communication are also included.

Diploma thesis will serve the ENKI creative company management as a basic strategic document for the next 5 years. The work contains detailed strategy analysis of internal and external company's environment. PESTEL, Porters 5 forces model, SWOT analysis and other methods are applied. Taking into account results of performed analyses it's possible to consider company's market position, it's positives and negatives and suggest the appropriate strategy to fulfill its vision of future.

The objective of this thesis is to propose a business strategy that would result in sustainable competitive advantage for Trafin Oil, a.s. - a Czech company operating on the waste oil market. In order to accomplish the stated objective, extensive research has been performed into the existing body of literature on the subject. Frameworks for analysis of the competitive situation are presented and applied thoroughly in the practical part. Moreover, to better comprehend Trafin Oil, a.s. strategic position a customer survey was conducted and extensive interviewing took place. Based on the applied frameworks and the insights gathered throughout the research, the thesis delivers a strategy which rests on developing a unique strategic position and involves different sets of activities to deliver its value proposition. The strategy ought to guarantee higher collection stability and generate substantially higher profits.

To create strategic (external and internal) analysis of Pivovar Ježek Jihlava is main goal of thesis. After this analysis to formulate strategy for future development of this company.

This thesis deals with the competition issue and the competitive strategy in the company ABC Ltd. It gives an analysis and an evaluation of the current state and proposes an effective method of solution for the company ABC Ltd. with regard to the market competition.

Diplomová práca rieši návrh vhodnej komunikačnej stratégie pre novú pobočku už existujúcej realitnej kancelárie. Poznatky z odbornej literatúry, ktorými sa zaoberá teoretická časť práce predstavujú nevyhnutný základ pre výber vhodných metód analýz vypracovaných v analytickej časti. Na základe výsledkov z týchto analýz je posledná časť práce venovaná návrhom konkrétnych riešení, vedúcim k dosiahnutiu stanovených cieľov.

<p>Denna uppsats behandlar den svenska resemarknaden och om olika reseföretags tillämpning av konkurrensstrategier kan skapa framgång och hjälpa dem att överleva på en mogen resemarknad. Arbetet bygger på en jämförelse mellan tre reseföretag som distribuerar resor, för att undersöka och analysera olika konkurrensstrategiers verkan på den svenska resemarknaden.</p><p>Tre reseföretag med olika inriktningar på marknaden jämförs i uppsatsen, KILROY travels Sweden AB, Ticket Travel Group AB och MyTravel Sweden. Undersökningen bygger på en kvalitativ metod genom personliga intervjuer med respektive företag.</p><p>I analysen görs en jämförelse av reseföretagen som konkurrenter till varandra. Det som har framkommit i intervjuerna jämförs med utvalda teorier i analysen. En kombination av konkurrensstrategier används för att utreda vilka köpare och leverantörer som finns och om det finns hot från potentiella etablerare och substitut. Företagens mål, strategier, föreställningar om branschen och möjligheter för utveckling utreds. Deras positioner på marknaden motiverar också valet av strategi och hur pass aggressiva de bör vara i sina marknadsföringssatsningar. Marknadsföringsmixen visar vad företagen behöver utveckla och förbättra.</p><p>De tre undersökta reseföretagen har varit framgångsrika på så vis att de har funnits länge på den svenska marknaden, är väletablerade och har kända varumärken. Företagen använder huvudsakligen tre distributionskanaler för att vara tillgängliga för kunderna, genom butiker, Internet och telefon.</p><p>Konkurrensstrategier har en verkan på den svenska resemarknaden då konkurrenssituationen skapar ett behov av analys och planering, så att företagen kan bedöma konkurrenterna på ett riktigt sätt. En analys av konkurrensen görs lättast genom att använda de verktyg som redovisats i denna uppsats. De svenska reseföretagen kan skapa framgång och överleva genom en tillämpning av konkurrensstrategierna. Företagen måste då utföra kontinuerliga analyser av resebranschen och konkurrenterna.</p> / <p>This paper discusses the Swedish travel market and if the application of competitive strategies can create success and help companies in the travel industry to survive on a mature travel market. It is based on a comparison between three companies in the travel industry, to survey and analyze the impact of different competitive strategies on the Swedish travel market.</p><p>Three companies with different business profiles are compared. They are KILROY travels Sweden AB, Ticket Travel Group AB and MyTravel Sweden. The survey is based on a qualitative method through personal interviews with each company.</p><p>A comparison is made between the companies as competitors to each other in the analysis section. The results of the interviews are also compared to the chosen theories. A combination of competitive strategies is used to investigate who the buyers and suppliers are, and if there are any threats from potential new establishers and substitutes. The companies’ goals, strategies, conceptions of the industry and development opportunities are also investigated. Their market positions motivate their choice of strategies and how aggressive they should be in their marketing investments. The marketing mix demonstrates what the companies need to develop and improve.</p><p>The three companies have all been successful, as they have existed for a long time on the Swedish market, are well established and have well known trademarks. They mainly employ three distribution channels to be accessible to customers, namely through stores, Internet and phones.</p><p>Competitive strategies do have an impact on the Swedish travel market, as the competitive situation creates a need for analysis and planning, allowing the companies to assess the competitors correctly. An analysis of the competition is easily made with the tools presented in this paper. The companies in the Swedish travel industry can create success and survive through application of these competitive strategies. The companies must implement continuous analysis of the travel industry and their competitors.</p>

In response to recent economic downturn and its turmoil impact, semiconductor distributors begin to take on a customer relationship management approaches in hoping to find critical success factors. Additionally, they hope to actively strengthen internal competitiveness so that market advantage can be gained, and therefore leading to a better industry position. therefore, it is very different to establish noticeable product differentiation within this limited environment, as well as maximizing any profit gain. By emphasizing Customer Relationship development, semiconductor distributors can maintain a more long-term relationship and stay competitive. The purpose of this study is therefore listed as follows: 1.To explore the effect of industrial environment on customer relationship and the associating key factors. 2.To explore the attributes of successful business strategy, its critical factors and their effects on successful customer relationship management. 3.To evaluate on financial capability and its influence on the success of Customer Relationship Management. 4.To explore the relationship between supplier relationship management on customer relation and other critical factors. In this study, Analytic Hierarchy Process (AHP) will be used to divide the topic into two levels. First thru the use of general discussion and review on focus group, a structuralized second level, including the associating four dimensions, along with each dimension¡¦s relevance towards the success factors will be drafted. By synchronizing both AHP qualitative and quantitative data, it is then possible to establish an in-depth understanding on Customer Relationship Management in semiconductor distributors. Through this example, it is then possible to understand the critical importance behind these key factors: customization on product capabilities, ability to improve inventory turnover, and lastly, financial control capabilities.

Polarizers are key components of TFT-LCD panels. Because their production demands high technical know-how and the supply of their raw materials was under the control of Japanese companies, these companies used to have few competitors and enjoyed good profits. Recently, however, panels have been mass-produced. Since their investments that often amount to hundreds of billions of NT dollars, panel producers have undertaken vertical integration in order to reduce costs for production. In order also to avoid being limited by the shortage of TAC¡Xan important component of polarizers-- panel producers have been reaching into the polarizer industry one after another. It takes a relatively long time to be able to control the quality of polarizers and to produce a large amount of them. At the present time, the leading companies are Nitto Denko and Suwitomo in Japan, and Optimax in Taiwan. Though the new comers to the polarizer industry so far pose no big threat to these well-established companies, their joining in means a warring age has set in for the polarizer industry. And this study of mine tries to analyze what cutting edge Taiwan¡¦s polarize companies have over their competitors. To understand how cluster influences investments in and development of TFT-LCD industry, I study this industry in Taiwan. I use the Five ¡VForce Model and the Diamond Model proposed by Michael E. Porter to analyze the data. And then I study six polarizer companies in Taiwan, analyzing their developments and the turning points of their strategies. I hope I can make some contributions to the TFT-LCD industry in Taiwan. In my research, I find that this industry has become an oligopoly. The important factors that determine a company¡¦s competitiveness are its R&D abilities, manufacturing technology, and policies in forming strategic alliances. I also find that local Taiwanese companies do not have an advantage over those leading Japanese companies in either their R&D abilities or their access to raw materials. Their hopes of survival lie in the differentiation of their products and in forming good strategic alliances with their clients. The purposes of this thesis are four: (1) analyzing the polarizer industry in Taiwan and their competitiveness, (2) studying the key factors of their success or failure, (3) understanding why their CEOs decide to enter this industry, and (4) getting to know why they decide to leave this industry by being merged. My study has successfully fulfilled these purposes and in it are also several suggestions for the reference of those CEOs who are planning to enter this industry.