Abstract The development of information technology has progressed and hence, brings to huge conflict on business models in enterprises in the 21 century. However, the introduction of information technology not only involves purchase equipments but also operation processes and managers¡¦ decisions. To successfully introduce a new information system, it is necessary to consider many concepts of organization and management, such as a company¡¦s strategies, managers¡¦ commitments, and communication among different departments and so on. The construction industry is one of important index in a nation economic structure. This industry can push the development of national economics forward, and it is been seen as the head of industry. This study takes the D construction company as an example to discuss the process of introducing ERP system and the faced problems of reengineering. Indeed, this study also referred developed performance indexes to measure how employees feel about the introduction the new ERP system. The results showed that the introduction of an ERP system involves the cooperation among different departments. While a company is introducing an ERP system, there are many types of organization changes and lead to huge conflict. Therefore, the company should develop a team to manage the project, be responsible to manage changes, and strength employees¡¦ trainings. Finally, a company must be sure it is ready to introduce an ERP system for all members in this company.

The essence of the paper is the characteristic of Bed & Breakfast (B&B) in Kenting, analyzing the pioneer¡¦s story and its successful condition thoroughly. To start an enterprise is a process to revise the interaction between individual and the environment. The pioneers are not satisfied with the mode of life, so they expect to pursue the ideal life by starting an enterprise. Economy used to be one of the major reason but not anymore. Therefore, starting an enterprise is the way to pursue the dreamland. Everyone has his dream, and it will affect the operation of the B&B. The commercial operation, the emotional operation, or humanities concern etc, all create an unique life style and operation. Not only the poineer¡¦s life has being changed, but the new features of Kenting was formed because of the blossom on the B&B. In order to combine the industry with the local environment and features, B&B becomes an extended knowledge of local. In recent years, the Internet was limitless, people can use the Blog and guestbook to update the information about the hostel anytime, share their traveling experience, and set up a platform for communication. Its high instantaneity and geniality promote the marketing efficiency. Analyzing the characteristic of B&B in Kenting, we will detect the enterprise filled with the essence of creating survival esthetics. Facing the dilemma of the previous environment, the pioneer creates the ideal life style with the positive attitude, finding the way to solve the difficulty actively. Whether the personal thought, life style, or the adaption to the environment, were all showing their originality and enthusiasm and conduct ¡§strategic creation¡¨. Foucault¡¦s survival esthetics explains the spirit of the pioneer and the change B&B brings about, the mode of the enterprise also shows the poineer¡¦s unique life style.

The aim of the paper is to discuss how the enterprise chooses its optimal location of the affiliate when its exports to the foreign market are subject to a high tariff rate. We want to know whether the enterprise chooses a third country, which is subject to a lower tariff, and sets an affiliate in there. Because the model contains the multinational enterprise, we take the transfer pricing into consideration. Assume that the factory will not be established on the foreign market, we show that the enterprise would like to move the factory to the third country then export to the market. Furthermore, when the headquarter moves to the third country, it will induce the decrease of the tax revenue of the host country. Then, we try to discuss how the governments¡¦ tax policy affects the tax revenue. Assume the enterprise moves its factory to the third country where selects the double taxation. We show that when the government chooses a looser tax policy, then it will have more opportunity to receive more tax revenue.

In order to enhance the enterprise¡¦s competiveness as well as to improve the business opportunities and enterprise¡¦s profit in the increasing competitive market, the effective control and utilization of the customers¡¦ relationship has become one of the most important core competences. Therefore, to successfully implement the customer relationship management (CRM) system has played an increasing important role for the enterprises. However, the foreign enterprises will need to deal with additional issues and challenges caused by different business process and culture difference since the customer relationship management (CRM) system is mainly designed and developed from the headquarter. As various factors such as human resources¡A financial capital and time will need to be considered while implementing the customer relationship management (CRM) system, the main purpose of the study is to identify the key success factors so that the limited resources can be allocated and utilized in the most effective manner. After the review of the related literature of CRM system, the study used X company as the example to assess the key factors of implementing CRM system at X company, competent imported to the X company involved in customer relationship management, and work in their fields of work for seven years or more, and his position as manager above the level, pick out a total of five experts interviewed in this study. And then used the Analytic Hierarchy Process (AHP) method to analyze those factors and determine the priority. The result will be helpful to improve the quality of the decision making and the performance of the implementing the CRM system at X company and will also be used as the reference for future development. Bases on the result of this study, it can be concluded that ¡§organization¡¨ is the most important aspect for X company to implement the CRM system. For the overall factors, the support from the top management, the level of the participation and acceptance of the organization and the provision of the correct, secure and stable information are the top three important factors. In addition, the analysis of organization; information; environment dimension weights, the most important of each dimension is the support from the top management, the level of the participation and acceptance of the organization and the provision of the correct, corporate professional competence. Keywords: Customer Relationship Management, Foreign Enterprise, AHP

Abstract Haier is considered one of the miracles in electronic appliances in the twentieth century. A company was with deficit of 1.47 million RMB in 1984 and became an international and global company with 72 billion RMB in 2002 and had the average growth rate of 80% in the last twenty years. Haier has such unique and distinctive resources which have made her outstanding among the competition and she presently becomes the biggest electronic appliance manufacturer in China. Also, Haier, already a multi-national enterprise, had rapidly moved up to the top 5 ranking of the major US appliances makers in 2003. Haier¡¦s management way is well accepted internationally and her achievement is adopted as a successful business model as well as a case study in Harvard University, IMD (Lausanne, Switzerland), Kobe University (Japan) as well as many other universities in the world. With the Chinese philosophy as a base plus the total quality management concepts continuously, Haier attracts the interest of University to study and also benchmark by the other corporations. This paper uses Haier as a typical example to describe her three phase developments: building brand name, diversifying products and going multinational approach. It also analyses how the philosophical thinking of Haier¡¦s president, Zhang Ruimin, affects on the enterprise culture establishment. Besides, this study identifies Haier¡¦s distinctive resources, which constitute and create her own competitive advantage to sustain the competitiveness in the market. In addition, the research adopts Rindova and Fombrun¡¦s competitive advantage model as a guide to generate a common systemic competitive advantage model with the consideration of human interactions. The overall objective of this paper is to construct a general competitive model that can provide the same or different enterprise as reference.

After entering WTO, Taiwan faces the challenges of globalization. At the same time, migration of manufacturing industries to mainland China seems to be an endless trend. To avoid failure, firms have to make constant changes, expand their sizes, and seek strategies for sustaining profit growth under the severe competitive environment of today¡¦s global markets. To maintain competitive advantages, small and medium enterprise have to leverage their resources and competences for sustainable profitability and growth by careful strategies formulation. The diversification processes to expand a firm¡¦s size and business fields are related to its competence and its efficiency of leveraging resources. This research is about the relationship between resources based view and diversifying strategies. Based on the diversification process of company L, we explore the strategies for the case company by considering changes in industry environment and the company¡¦s conditions ,with the evaluation of the company¡¦s competence and resources. The findings are: 1. The fields of new businesses for diversification of a company are restrained by their existing resources. 2.The diversification will be more likely to success, if the products to be carried in the new business are highly connected to the company¡¦s current customers. 3.The new business will eventually need new resources ,which will be accumulated and become one of the firm¡¦s important resources.

This study is to discuss the value of enterprise and the strategy formulated by system dynamics. For this field we trial to research the key activity factors that will effect the value of enterprise. This study will design a model and simulate the behavior of the key activity factors when the leader decided and executed the policy. From this model, the leader will anticipative understand the changes of the value of enterprise, know well the causal relationship and the feedback on the activities before decide, in addition become the strategy thinking, prevent the mistake and for the reference in management at the same time. The conclusions of this study are presented as follows: 1. From the thinking of strategic with the system dynamics, we build up 9 systems to simulate the operation of the enterprise and study the relationships with the variables are named Leader-Ship, Culture, Market, List, Technology, Stock, Operation Cost, Brand Value and Sum-profit. 2. From simulation, the logic design of the whole system and the relationships of the variables had been proved, that means it is the interdependence among the strategy, the capability of the management, and the value of the enterprise. 3. Compared with the simulating result and the strategies, the policies and the performance for 4 years in the case, there is a valid verification to pre-simulate and forecast the effects and the changes on the value of the enterprise before decided. The conclusions above are significant to the ¡§carrying capacity¡¨ of the corporate value that reflects to management in the following aspects. 1. Differentiation is the leader-ship and the managerial capacity. 2. Are the strategies making competitive advantage¡H 3. How about the resistance when the enterprise has been attacked by the competitors¡H

In order to maximize the capacities of resources constraints in the multiple projects environment, it is firstly necessary to make sure where the resources constraints are, and to schedule them. And then, add a set of time buffer to protect the bottle-neck resources. For some purposes, the project schedule is not easy to be altered in enterprises. Instead of adding a set of time buffer, we use others ways to protect resource constraints and to improve capacities. 4 cases are discussed in this research respectively, and the characteristics in this research contain whether the project plan is announced at the year beginning, whether the number of team members is fixed, and whether the project is outsourced or in-house. The main purpose is to investigate how the enterprises arrange the resources in 3 different periods: the projects at the year beginning, new projects joined during a year , and new demands in the existing projects during a year. The research results show: (1) Enterprises usually recruit employees at the beginning of the year, which prevents from the unqualified human resource as the projects going. (2) The teams with fixed member are allocated members in the projects which are the same domain. It¡¦s not easy to support between projects of different domains in the same team, except IT support. It¡¦s also difficult to support between teams, because the relationship of teams is competitive. (3) In the established team in terms of projects, enterprises assign team members in project which are the same domain by the function. It¡¦s easy to support between members with the same domain. It¡¦s not easy to support between members with different domain, except IT support. (4) Carrying out outsourcing projects in the enterprises, complete project in the different period to explore the resource constraints. (5) Carrying out in-house projects in the enterprise, reduce insignificance project scope or to reschedule insignificance project to explore the resource constraints. (6) Carrying outsourcing and in-house projects in the enterprises, reduce insignificance project scope or to reschedule insignificance project to explore the resource constraints.

Because of the development of the information technology, the enterprises of telecommunication introduce many applications system which have different independent function or some software developed by enterprises itself. After enterprises introduce these systems, they find information systems ongoing to expand have influenced the performance of systems and the operation time of users. Even influence the customer service satisfaction. Thus the enterprise continually to integrate system functions. At the same time, they find these independent systems have many problems, such as valuable data have been input several times to different system, data and object standard different between different systems. The technology of enterprise application integration¡]EAI¡^ provides enterprise a better solution to solve these problems. The purpose of this study is to address the issue of telecommunication system integration and using the EAI¡¦s methodology to analysis system. The analytics contains 3 modules, i.e. ¡§data¡¨, ¡§activity¡¨ and ¡§process¡¨ that handle functions of data transforming, message dispatching and process modeling among the heterogeneous systems. This study will use three modules of EAI to analyze the operation information system and study the main evaluation factors of EAI. This study could be submitted to the telecommunication industry for presetting construction when they consider to implementing the ¡§Enterprise Application Integration¡¨ system.

­^¤åºK­n After the 11th National Conference of China in December 1978 and the reform of economic policy of China,the private enterprises have dramatically changed the economic scale and industrial structure of Mainland China.Until late 1998,the ptivate-run businesses have transformed its shape role from a subordinate to a major one.However,the private enterprises have also suffered a lot of difficulties,such as capital shortaqe. The development of private enterprises has become an important factor in changing the Chinese society.It has also critically affected the politics,economy,ideology,and the state enterprises in China.Therefore,there is a need to study the issues which include the progress and the development of Chinese economy systematically.Under this research we can find some potentials of private enterprises in Chinese economcy and present some proposals to solve them.From this research,we have a clear picture about the economic policy and means of China.Using these proposals,we also can help our goverment and Taiwan businessmen in China to develop more competitive strategy in dealing with cross-strait economic affairs.