Thesis (M.A.)--York University, 2001. Graduate Programme in Geography. / Typescript. Includes bibliographical references (leaves 97-100). Also available on the Internet. MODE OF ACCESS via web browser by entering the following URL: http://wwwlib.umi.com/cr/yorku/fullcit?pMQ66402.

Zugl.: Halle (Saale), Univ., Diplomarbeit, 2005

Thesis (Ph. D.)--University of California, Santa Cruz, 1997. / Typescript. Includes bibliographical references (leaves 275-288).

When an organization is doing strategic planning, it should take into consideration the different perspectives within the planning process, as well as the various methods available to construct a strategy. Research by Mintzberg and Waters shows that strategy planning ranges on a scale of completely deliberate to completely emergent. Deliberate strategies are well thought out and well planned in order to reach a specific goal. From the beginning of the process, there is no doubt what the desired outcome is and everyone in the organization shares the same goal. Emergent strategies are the opposite of deliberate strategies. With an emergent strategy, the strategy develops over time and actions are taken without an end goal in mind. The strategies and campaigns used by Greenpeace are known across the world and the organization's relatively bold way of pursuing its goals is presumed to require a certain measure of legitimacy to succeed. The purpose of this study is to determine if Greenpeace is working using deliberate or emergent strategies, as well as what role the legitimacy of the organization plays in the development of those strategies. The study has been conducted by doing a qualitative case study of Greenpeace. Two respondents from the head office in Stockholm were interviewed and data from a documentary and several campaigns were analyzed. / När en organisation lägger upp strategier och tar strategiska beslut finns det olika perspektiv och sätt att bygga upp strategierna på. Forskning gjord av Mintzberg och Waters visar att arbetet med strategier befinner sig på en skala mellan helt planerade (deliberate) och helt framväxande (emergent). Planerade strategier är genomtänkta och väl planerade inför ett specifikt mål. Det har inte varit några tvivel om vadsom var önskat innan man genomförde sina handlingar och alla i organisationen delar samma mål. Framväxande strategier har de motsatta egenskaperna i form av att strategin gradvis träder fram och handlingarna sker utan att det från början har funnits någon specifik avsikt med handlingen. Strategierna och kampanjerna hos organisationen Greenpeaceär kända världen över och dessrelativt utmanande sätt att arbeta kan antas kräva legitimitet från omgivningen för att arbetet ska kunna genomföras och lyckas. Syftet med undersökningen är därför att undersöka om Greenpeace arbetar med planerade eller framväxande strategier, samt vilken roll desslegitimitet spelar för framtagningen av dessstrategier. Studien har genomförts med hjälp av enkvalitativ fallstudie i Greenpeace. Två respondenter från huvudkontoret i Stockholm har intervjuats och data från en dokumentär om Greenpeace samt om kampanjer har analyserats. Undersökningens empiri visar att Greenpeaces strategier har tendenser för både planerade och framväxande strategier. Vi menar dock att strategierna ligger närmare planerade än framväxande.

Speziell zur Sicherung der Versorgung mit Elektroenergie wird in diesem Einhefter eine Expertendiskussion des 28. ZEIT FORUM DER WISSENSCHAFT vom 18.12.2007 aufgegriffen. Die Experten vertreten dabei unterschiedliche Interessen. Ziel der Materialien ist es, Schülerinnen und Schüler ab Klasse 9 anzuregen, sich mit einem politischen Konflikt auseinanderzusetzen und begründet Stellung zu beziehen. Des weiteren finden sich in der Zusammenstellung die Lösungsansätze der effizienten Produktion und Nutzung elektrischer Energie, der Nutzung regenerativer Energiequellen sowie der Nutzung eines Energiemix. Dabei werden die verschiedenen Unterrichtsmethoden der Pro- und Contra-Diskussion, des Gruppenpuzzles, der Zukunftskonferenz und der Szenariotechnik angesprochen.

No description available.

Adopting ¡§Radical Actions¡¨ is the impression which Greenpeace gives to the outside world, and they are skilled at that way. When facing difference of culture, history, political, economic and society, what actions would this organization comes from west society take? China and Indonesia are the 1st the 3rd Greenhouse gases country, so this article puts them together to understand how Greenpeace faces different external environment and how it engages the environment campaign. This article figures that Greenpeace will hire local environmentalists; in China, Greenpeace is submissive to the authority, and it not only helps China become a renewable energy power, but push environmental laws and citizen environmental education. In Indonesia, Greenpeace respects local traditional culture, customs and provides the way to solve problems. It also contains its radical image to get the media attention, encouraging citizen to learn Greenpeace¡¦s actions. Because of different society situation, Greenpeace uses different methods between China and Indonesia, we can realize that not only radical actions Greenpeace takes, but adjusting their solution according to different surroundings.

Zugl.: Bonn, Universiẗat, Diss.

Made available in DSpace on 2016-08-03T12:31:21Z (GMT). No. of bitstreams: 1 CAPA Dissert Herois da Natureza.pdf: 76001 bytes, checksum: b69d6efc506a9abd921ac9bbb24a5ab3 (MD5) Previous issue date: 2011-04-13 / Conselho Nacional de Desenvolvimento Científico e Tecnológico / This study proposes a reflection on the treatment of the imaginary hero of the campaign of non-governmental organization Greenpeace on its website. The corpus was the editorials designed to promote each of its action front: Amazon, Climate and Energy, Nuclear, Ocean and Transgenic. The amount of five editorials were collected on April 18, 2010. In the social context, this NGO is inserted into a conflict between natural resources conservation and industrial and economic development. Furthermore, a change in the paradigms and values of social relations due to technological advances, and the emergence of cyberspace. The aim therefore is to understand how the relation between of the actions of Greenpeace and the imaginary hero benefits joining the cyber activism. For that we use a discourse analysis of the French line as theoretical and methodological, axis, including as main thinkers Patrick Charaudeau and Dominique Maingueneau, whose ideas have helped to examine how language is used in these editorials, studying its context, resulting in ideological discourse pervaded by the hero s imagery. The study revealed that the discursive techniques used in the editorials helped to create the ethos of the hero, the villain and the girl and that these elements appreciate the actions of Greenpeace to a heroic level. / Este estudo propõe uma reflexão sobre o tratamento dado ao imaginário do herói nas campanhas da organização não governamental Greenpeace, em seu site. O corpus de análise foi composto pelos editoriais elaborados para divulgar cada uma de suas frentes de ação: Amazônia, Clima e Energia, Nuclear, Oceano e Transgênicos. Foram ao total cinco editoriais, coletados no dia 18 de abril de 2010. No contexto social, esta ONG está inserida num conflito entre a preservação dos recursos naturais e desenvolvimento industrial e econômico. Além disso, considera-se também a mudança nos paradigmas e valores das relações sociais determinada pelo avanço tecnológico e o consequente surgimento do ciberespaço. O objetivo, portanto, é buscar entender como a relação das ações do Greenpeace com o imaginário do herói beneficia a adesão ao ciberativismo. Para isso usamos a Análise do Discurso da linha francesa como eixo teórico-metodológico, tendo como principais pensadores Patrick Charaudeau e Dominique Maingueneau, cujas ideias ajudaram a examinar a maneira como a linguagem é empregada nesses editoriais, estudando o seu contexto, resultando num discurso ideológico impregnado pelo imaginário do herói. Concluiu-se, que as técnicas discursivas utilizadas nos editoriais auxiliaram na criação do ethos do herói, do bandido e da vítima e que esses elementos valorizam as ações dos Greenpeace elevando a um patamar heróico.

Esta dissertação tem como tema a relação entre o potencial de comunicação da Internet e seu uso pela sociedade civil organizada. A proposta emerge das discussões acerca do paradigma da comunicação em rede, instaurado a partir da década de 90, que contempla posições tão díspares, como a visão dos entusiastas das Tecnologias da Informação e Comunicação (TICs) que a compreendem como um meio revolucionário e democrático; e a perspectiva de outros teóricos, para os quais a rede é apenas mais um meio de comunicação que replica a ideologia do sistema econômico vigente. Para estudar um aspecto da relação entre Internet e sociedade organizada, foi escolhido como objeto de estudo a organização não-governamental Greenpeace, entidade civil criada no Canadá, em 1971, que conta com escritórios no Brasil desde 1992. Com esse recorte busca-se atingir o objetivo geral deste trabalho que é investigar como se dá o ativismo do Greenpeace através da rede, especificamente por meio do site do Greenpeace Brasil (www.greenpeace.org.br) / The topic of this dissertation is the relation between the Internets potential of communication and its use by the organized civil society. The purpose originated from some discussions about paradigm of the communication at net, emerged in the 90s and which include significantly different points of view, like the enthusiastic theoretics of Information and Communication Technologies which understand the Internet like the revolutionary and democratic medium; and others which see the Internet like the medium that also reinforce the present economic system ideologys. In order to study an aspect of the relationship between the Internet and the civil society, it was selected the non governmental organization Greenpeace, founded at Canada, in 1971, which hold offices in Brazil since 1992. The general purpose of this dissertation is to investigate like is o activism of Greenpeace by the Internet, specially by the website Brazil Greenpeace (www.greenpeace.org.br)