Thesis (MPhil)--University of Stellenbosch, 2003. / ENGLISH ABSTRACT: Principles and standards in journalism warrant attention and this assignment attempted to offer some ethical concepts as a framework from which to evaluate journalistic conduct. The proposal was to investigate the level of moral integrity in journalism as practiced in daily newspapers using concepts proposed by specialists in the journalistic field such as accuracy, bias, and fairness. The newspapers examined in the research process were the Cape Argus, the Cape Times, Die Burger and Beeld. As a means of probing the dailies, case studies were made of reports on de Allan Boesak, the former anti-apartheid cleric accused and later convicted of theft and fraud, and Hansie Cronje, the former cricket captain of South Africa, who found himself in a similar position regarding money and the trust placed in him. The research comprised a comparative analysis of articles related to dr. Boesak in the period from 4 March 1997 to 27 March 1997, and Hansie Cronje from 8 April 2000 to 24 April 2000. These personalities were used as case studies to establish whether the four dailies differed in their portrayal of these figures as events unfolded in the public arena. The intention was to find out if there were differences in the approach to the topics covered, and if so, if it amounted to bias, inaccuracy and unfairness The results of the study showed that in the final analysis, dr. Boesak primarily enjoyed favourable coverage in the Cape Argus and Cape Times, while Hansie Cronje primarily enjoyed the same in Die Burger and Beeld. While these predispositions were rather obvious, the quality of reportage was not impaired to the extent that one could regard its news as distorted, inferior or of doubtful quality. The papers were still able to perform a high standard of professionalism in giving equal and just coverage to the topics covered, and were adept at providing a successful forum for the exchange of ideas while keeping the public informed. / AFRIKAANSE OPSOMMING: Beginsels en standaarde in die joernalistiek vereis aandag en hierdie werkstuk het probeer om enkele etiese konsepte voor te stel waarvolgens joernalistiese optrede beoordeel kan word. Die doel was om die standaard van morele integriteit in die joernalistiek van streekkoerante te bestudeer deu- middel van gespesialiseerde joernalistiese begrippe, onder meer akkuraatheid, partydigheid en regverdigheid. Die koerante wat deel gevorm het van die ondersoek sluit die Cape Argus, Cape Times, Die Burger en Bee/d in. Die dagblaaie is deur middel van gevallestudies bestudeer. Hierdie het bestaan uit berigte oor dr. Allan Boesak, die voormalige anti-apartheid aktivis wat eerstens aangekla en later skuldig bevind is aan diefstal en bedrog, en oor Hansie Cronje, die voormalige Suid-Afrikaanse krieketkaptein, wat in 'n soortgelyke posisie verkeer het weens beweerde bedrog. Die studie bestaan uit 'n vergelykende ontleding van berigte oor dr. Boesak wat verskyn het in die tydperk tussen 4 Maart 1997 en 27 Maart 1997, asook berigte oor Hansie Cronje wat verskyn het tussen 8 April 2000 en 24 April 2000. Die omstredenheid rondom hierdie persoonlikhede word gebruik as gevallestudies om vas te stel of hierdie spesifieke dagblaaie verskil het in hul uitbeelding van die persone terwyl hierdie gebeure in die openbare arena afgespeel het. Die doel was om vas te stel of daar verskille was in die manier waarop die onderwerpe benader is, en indien wei, of dit tot onjuistheid, partydigheid en onregverdigheid gelei het. Die uitslae van die studie het bewys dat dr. Boesak hoofsaaklik gunstige dekking gekry het in die Cape Argus en Cape Times, terwyl Hansie Cronje grootlik dieselfde behandeling ontvang het in Die Burger en Bee/d. Alhoewel hierdie neigings in die verskillende dagblaaie klaarblyklik was, het dit nie daarop neergekom dat die gehalte van die berigte verlaag is tot so 'n mate dat 'n mens dit as verdraaid, minderwaardig of twyfelagtig kon bestempel nie. Die dagblaaie het nog steeds daarin geslaag om 'n taamlik hoe mate van professionele vaardigheid te vertoon deur middel van egalige en eweredige beriggewing met betrekking tot die aangeleenthede van belang in hierdie studie. Die koerante het bepaald daarin geslaag om In forum vir die uitruiling van idees te verskaf terwyl hulle voortdurend sorg dat hulle die publiek inlig.

This study provides an insight into the state of business journalism ethics in Africa, firstly through an examination of newsroom ethical policies and secondly through an exploration of the way in which African business journalists negotiate ethical decision-making in their day-to-day news processing practices. Thirdly, it examines how the three African media organisations have responded in their newsroom policies and practices to the debates on the Africanisation of journalism ethics. In order to collect data, the researcher employed document analysis, semi-structured questionnaires and in-depth interviews. Three financial newspapers namely: Business Day in South Africa, Business Daily in Kenya and Financial Gazette in Zimbabwe were purposively chosen. In these African countries, business journalism has been steadily growing since the late 1960s, fuelled by the presence of robust stock exchanges, making the issue of business journalism ethics of central importance. Grounded in the sociology of news production paradigm, Bourdieu’s journalistic field theory and debates on Africanisation of journalism ethics, this study identifies three major issues. First, the research found that while all three newspapers had clear ethical guidelines in place, and editors and journalists recognised the importance of ethical behaviour, ethical practice did not always follow. A disconnect exists between words (codes of ethics) and actions (practice) especially in Kenya and Zimbabwe, where business journalists are more susceptible to economic and political pressures. The argument is ethical considerations notwithstanding, people need to survive. This is largely due to the precarious economic basis of news organisations, lack of effective monitoring, and a pervasive culture of unethical behaviour at some sites. Second, the study also shows that institutional factors such as advertising, powerful news sources and interference from senior management make ethical business journalism difficult to practice. Third, Africanisation remains an academic issue with little movement towards that direction in most newsrooms studied. The findings of this study demonstrate that business editors in African newsrooms are confused on what ‘Africanisation’ entails especially given their shared view that journalism practices are universal. It recommends that business journalism codes of ethics informed by African values are long overdue. In terms of enforcement and monitoring of codes, it is important to use compliance officers or ombudsperson and periodically run in-house refresher courses on ethics and professionalism. It is imperative that the financial press improve the working conditions of its employees in order to lessen incidences of corruption which are threatening the credibility of media content and media organisation themselves.

The resurgence of the polio virus in Nigeria following vaccine rejections poses a severe threat to the total worldwide eradication of polio. Vaccine refusals are a huge problem in Nigeria, especially in the North, which accounts for about 60 percent of polio cases in 2013. These refusals were informed by claims that polio vaccines contained anti-fertility properties that were designed by the ‘West’ to reduce the Muslim population. These claims and subsequent vaccine rejections culminated in the killing of health workers during an immunisation exercise in February 2013. This study is an analysis of the coverage of the polio eradication controversy by two newspapers- Punch and Daily Trust, following the killings of the health workers. Daily Trust is situated in Northern Nigeria, while Punch is situated in the South. The choice of these newspapers is based on the argument by Ayodele (1988) and Omenugha (2004) that the Nigerian press has been accused of escalating tension in the country because they view many aspects of the Nigerian reality from the lenses of religious, political and cultural prejudices. Because it is a text-based study, the chosen research method is Fairclough’s (1995) model of Critical Discourse Analysis (CDA), following a preliminary thematic content analysis. In addition to Fairclough’s model, the study employs textual analytic tools such as narrative analysis and rhetoric/argumentative analysis. The selected texts, which comprise editorials and news stories are analysed based on the themes identified during the thematic content analysis. The study concludes that while the two newspapers differ in their locations and stylistic approach to news, they are similar in their coverage of the polio eradication crisis. They both side with the Federal Government and help perpetuate the South versus North animosity thereby ignoring the intricacies involved in the polio eradication controversy.

The construction of journalistic professionalism in Zimbabwe has stirred debate among scholars. Critics have argued that professionalism has been compromised by the stifling media laws in Zimbabwe as well as the extra legal measures the state has enforced to control the press. Some have also argued that a new kind of journalism must be emerging in the Zimbabwean newsroom as journalism try to cope with the political and economic pressures bedeviling the country. Much of this criticism however, has not been based on close interrogation of professionalism from the perspective of the journalists in any particular newsroom. It is against this background that this study examines the constructions of professionalism at the Financial Gazette. In particular it explores the meaning of professionalism through interrogating the journalistic practices the journalists consider during the process of news production in the context of overwhelming state power. In undertaking this examination, the study draws primarily on qualitative research methods, particularly observation and multi-layered individual in-depth interviews. As the study demonstrates, the interrogation of professionalism from the perspective of newsroom practices uncovers the complex manner in which professionalism is negotiated in the Gazette’s newsroom located in a country undergoing transition in Democracy. The study establishes that when measured against normative canons of journalistic professionalism the Gazette is deviating from such tenets as public service and watchdog journalism. As the study indicates, perhaps unbeknown to the respondents, the ruling ZANU PF party hegemony is reproduced at the Gazette through choice of news values such as sovereignty and patriotism all euphemisms for ruling party‘s slogans.

Informed by the political economy framework and the public service role of media in democracy, the main objective of the study was to use in-depth semi-structured interviews to understand news-workers’ professional journalistic identities in relation to their status as government employees and the understanding of their public service role as outlined in the paper’s mission statement. The main interest was to understand the complexity of negotiating these role identities. Through reference to the theories of journalism professionalism, the study highlighted the extent to which news-workers in the small newsroom of Lentsoe la Basotho/Lesotho Today see themselves as public service journalists in a democratic country. The interest was borne partly out of the views of the paper’s critics who see it as not serving the public but rather promoting the activities and policies of the government of the day, thus falling short of its democratic role. The contention of the study was that as a public service newspaper, the paper should have news-workers who do impartial journalism and reflect the public’s right to know in their reporting. The findings of the study suggests that news-workers at Lentsoe la Basotho/Lesotho Today continuously have to strive to negotiate the potential conflict between being a professional and working for a government-controlled newspaper. While they sometimes lay claim to being journalists, the reality is that in their political coverage they end up adopting the role of government mouthpieces.

Rotular que este ou aquele meio é sensacionalista apenas porque se dedica à exploração da violência, com generosa medida de crimes, sexo e miséria humana e afirmar que essa prática atrai amplas audiências nas camadas populares impõe certa obviedade e uma constatação que se encerra em si mesma. Este trabalho é fruto dessa inquietação. Busca-se aqui ir além de observações reducionistas sobre o sensacionalismo, a partir de três movimentos intersecionados: a inserção desse formato na teoria do jornalismo, a partir dos estudos sobre enquadramento; a relação desse frame com as representações sociais sobre pobreza e violência; e a avaliação desse quadro sensacionalista à luz da ética jornalística. Seu objetivo central é discutir o sensacionalismo como prática jornalística corrente. Há um esforço em discutir jornalismo, acontecimento e cotidiano e de fazer uma revisão sobre o processo histórico do sensacionalismo na imprensa. Como objeto foi escolhido o Jornal Cinform, periódico semanal que circula em Aracaju/SE. Foi investigada a manchete principal desse jornal identificada como sensacionalista e a reportagem dela decorrente entre os anos de 2008 a 2012. Utilizando-se da análise de conteúdo e das entrevistas com repórteres e com o diretor de jornalismo do jornal, chegamos à conclusão de que o sensacionalismo pode se constitui um enquadramento, articulado entre repórteres e empresa e que é aplicado em determinados acontecimentos com carga dramática latente de violência, transformando-os em relatos de barbárie. Esse modo interpretativo e saliente da realidade, através da prática sensacionalista, acaba reafirmando representações sociais que criminalizam a pobreza. Nessas condições, sob a luz da ética jornalística, esse enquadramento se torna um flagrante desvio de conduta profissional, mas que diante da naturalização do quadro, alguns pressupostos éticos ficaram relativizados. Ao enfrentar a análise do sensacionalismo a partir de três claros movimentos: enquadramento, representação social e ética apresentamos contribuições de que o enquadramento sensacionalista é resultado de um processo articulados de categorias que se entrecruzam com as representações sociais. Além dessas constatações, salientamos que esse processo não é neutro e isento e à luz da ética jornalística impõe uma conduta ética reprovável. Ao final, esperamos ter sinalizado outras questões que ajudam a melhor compreender o cotidiano no jornalismo.

Esta tese discute a incorporação da oralidade de falantes excluídos social e culturalmente na grande-reportagem. O foco desta pesquisa é refletir como a grande-reportagem no Brasil, em sua missão de desvendamento do real, tem lidado com a questão da oralidade. Discute os desafios para a incorporação dos registros orais de pessoas com baixa escolaridade, tendo em vista o preconceito que existe na sociedade em relação aos falantes que se utilizam de modalidades diferentes da língua padrão. Propõe algumas reflexões e procedimentos para o jornalista ao incorporar a fala de protagonistas de baixa escolaridade em sua reportagem. E realiza um experimento prático de construção de História de Vida de uma faxineira de São Paulo, oriunda do meio rural de Minas Gerais. / This thesis discusses the incorporation into reporting of the orality of speakers who are sociallly and culturally excluded. The focus is upon considering how reporting in Brazil, in its mission of tapping into reality, has dealt with the orality issue. It discusses the challenges to incorporate oral records from people with low educational level, by considering the prejudice that exists in society against speakers who use different variations of standard idiom. It proposes analysis and procedures regarding how journaliss can introduce into reporting the speeches from main characters with low educational level in. There is also a practical experiment that comprises the writing of a cleaning womans life history.

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Text in English / Advertising is a genre of mass media communication which unearths the exceptional qualities of products and services in a persuasive fashion. It is also a form of marketing communication through which business organizations inform the general public about new or improved commercial endeavors. Advertising in modern time comprises varied component parts (visual imagery, graphic and color designs, print and auditory techniques.); however, language plays an indispensable role in the transmission of the message. Language has an immense influence on human beings and the way they behave. The language of advertising influences the reasoning, thinking, feeling and the general attitude of the audience. Copywriters, like poets, choose their words carefully in order to achieve a particular rhetorical effect. They use language in such a way that they attract attention, arouse interest or desire and create need. Language forms an integral part of advertisements. The current study focused on persuasive elements in the English employed in advertisements in newspapers in Ghana. The study investigated the extent to which Aristotle’s three artistic proofs (logos, pathos and ethos), figures of speech and grammatical elements in the English of advertisements in the Ghanaian newspapers were employed by copywriters for persuasive effect. The current study was underpinned by three theories, namely, Aristotle’s Rhetorical Theory, Conventional Figurative Language Theory and the Standard Theory of Generative Grammar. These theories lent support to the three thematic trends of the study. The qualitative research design was employed given the interpretive nature of the analysis of the corpus. The current study did not involve human subjects as data sources because the corpus was from written documents. The purposive sampling method was employed owing to the subjective nature of the process of data collection. The qualitative content analysis approach was adopted as the analytical framework for the study. This made it possible for the coding of categories of the textual data based on the themes, patterns and trends that emerged. The findings of the research revealed that copywriters in the Ghanaian newspapers employed Aristotle’s three artistic proofs, figures of speech and grammatical elements in the English of advertisements for persuasive effect. / Linguistics and Modern Languages

Thesis (M.A. (Media Studies)) -- University of Limpopo, 2020 / This study examined the effect of digital news reporting on professional journalistic practice focusing on fake sport news websites. It evolves from the fact that, despite the progressive benefits of the digital revolution, the rise of fake news websites has become common practice associated with the clickbait that spreads rumours posted on unofficial accounts often with a journalistic pretext. The aim of this study was to examine how fake digital sport news reporting impacts on professional journalistic practice. The objectives of the study were: to describe the nature of internet-based fake sport news stories and websites; to assess the credibility of sport news disseminated through fake news sites, and to determine the implications of fake sport news stories and websites on standard news practice. The descriptive design within the qualitative interpretive paradigm was used to determine the negative effect that fake sport news has on professional journalistic practice. Qualitative content analysis of ten sample news excerpts and in-depth interviews with sixteen expert informants were complementarily used to collect data. Interpretive phenomenological analysis was applied to generate discursive themes which yielded the study outcomes. The data from screenshots and interviews were collected, corroborated and analysed, using content and thematic analysis techniques. After analysing both the screenshots and the interviews, a total of eight themes emerged from the study. The study notes how fake sport news and its associated litany of misinformation and/or disinformation has contributed to the creation of false hypes about sports news to the detriment of professional journalism practice. The study revealed that fake sport news is prominent on social media and poses a major challenge to journalistic integrity and credibility. From the various screenshots, fake headlines were identified as a contributing factor to the rise of fake news stories. It was also found that fake sport news has a negative effect on journalism practice, as it spreads lies, makes people more interested in emotional stories and forces credible news agencies to also use sensational headlines to gain the attention of an audience. The interviews revealed that characteristics of fake sport news stories are exaggerated, misleading, have no source or attributions, no by-lines or unknown authors and misrepresent so-called facts. iv vi The study recommends that research, fact-checking, naming and shaming people/websites that popularize fake sport news should be made known to the public; proper training and assertion of certain rules, regulations and ethics for new reporters and journalists to follow and stick to; there must be thorough research and cross checking of information gained from a secondary source; a governing body to possibly monitor and crack down on serial propagators and spreaders of fake sports news stories; sport journalists should alert readers of fake sport news and fake sport news websites, as these are common in sport due to the popularity of sport news sites; and sport journalists should stay away from reporting/re-writing and sharing fake news in order to maintain credibility and ethics in sport news reporting.