The aim of this thesis is to propose the expansion plan of selected company through the creation of franchise chain. Before processing a franchise plan, I have prepared - based on a literature review - a structure of individual documents of the franchise package. As a part of practical research, I analyzed the external environment using STEP analysis as well as the case studies of one competitor, and further I analyzed the internal environment of the company using primary data obtained during the controlled interview with the owner of the chosen company. Based on the above mentioned information, I elaborated a SWOT analysis and - using the defined strengths and weaknesses as well as the opportunities and threats - I determined the strategy for the expansion of the company consisting in selling of franchise license. This strategy is divided in two parts: the first part concerns the expansion within regional and district towns. In this case, the franchisor considers granting a licence to franchisees who will open always three appropriately allocated small business premises in order to achieve a minimum monthly revenue of 900.000, - CZK. Over 5 years, i.e. from 2016 to 2020, the franchise prospectus counts with the acquisition of five franchisees; each of them has to establish three business premises in the selected geographical segment. Gross franchisor profit of the franchise chain amounts to 1.284.457, - CZK for the five years. The thesis focuses on this part of the expansion strategy. The prediction of annual costs, revenues, profits and cash flow of franchisee is a part of the franchise prospectus. I derived a gross profit of a franchisee in the first business year amounting to 1.719.496, - CZK, while the return on investment for the franchisee takes 2 years and 7 months. The second part of the strategy proposes the expansion to the capital. In order to achieve the highest possible turnover, it is useful first to expand the current business concept to the counter sale including seating space with several tables. Given that this form of provision of community feeding is connected with stricter legislative requirements such as the need of sanitary facilities for the guests, the concept must be first validated by the franchisor during a pilot operation.

The aim of the thesis is to introduce agrotourism to a particular company, which is run in foothills of the protected landscape area of Český les, as additional business activity based on sources provided by the farm, countryside and village inhabitants in agreement with the ideas of the sustainable development. It proposes new approaches to management, analyses the strengths, weaknesses, opportunities and threats to be faced. Besides that it acquaints with new ideas how to attract and keep up clients all the year round. One of the aims is to provide a potential stakeholder with a document that would help him when making decisions whether to include agrotourism into the portfolio of services or not. This document is actually a prospectus giving an insight into possible future development of business on the farm. Basically the prospectus theoretically copes with possible traps of real business and predicts cash flow and profit in each year.

Small companies play an important role on the market and make part of the developed market economics. They create a sound environment of competition and mainly fight against unemployment of the given region. When setting up a company, the enterpriser forms his aims and visions, according to which he creates the entrepreneurial activity plan. Every form of business is connected with some risk, which the plan attempts to minimalize. An important part of the entrepreneurial plan form location factors, which are the basic aspect in the choice of the placement of the entreprise. The aim of this diploma thesis is to analyze such factors and choose the appropriate positioning of such form of business. The selected alternative for the placing of this production element is Strmilov, especially thanks to the cooperation of Josef Prokop with company KORES, which appears to be very suitable for both sides. Strmilov is a town in the South Bohemian region, which belongs to the township of Jindrichuv Hradec. A detailed analyse has revealed that this area has a very eligible infrastructure for this kind of cooperation. However, the most important criteria is the influence of human resources, mainly the height of the wages, which is under the national average. The entrepreneur has enough sources of his own capital and that is why the entreprise has a low rate of insolvency. Josef Prokop is going to take advantage of the {\clqq}soft regional loan``, which will be used towards purchase of the assembly machines. His company is going to be profitable already after the first year and very prosperous in the following years of its existance. It is not going to get affected by the economical crisis either. This diploma thesis refers to the cooperation with a settled company and mainly points at the eligibility of the choice of the region for this kind of commercial use.

Legal and Economic Aspects of Initial Public Offering (Neumahr, D.) Abstract This diploma thesis deals with initial public offering (IPO) of shares from both legal and economic perspective. The thesis is divided into three basic parts. The goal of the first part is to explain the process of IPO, its development and each institution related to the topic. Followed by part which is dedicated to legal framework in the European Union and each phase of the process is described from the viewpoint of Czech law. Second part aims to clarify basic economic advantages as well as disadvantages of initial public offering concerning the company and propose possible alternatives. Final part seeks to provide a case study of the process on the Czech and the American capital market. The purpose of my thesis was to explain what an initial public offering is, what are its upsides and downsides and describe in detail the whole process which companies have to undergo before they can publicly offer their shares and before they are admitted to the capital market. Throughout the thesis I examine the development of European law regarding IPO and I marginally try to compare it to American law. In the final case studies, concrete steps during the entire process are demonstrated on the examples of practice.

Duties of so-called quoted joint stock companies Thesis author: Mgr. Marek Novotný Thesis supervisor: prof. JUDr. Stanislava Černá, CSc. This thesis is concerned with the regulation of duties of quoted joint stock companies (especially the duty of information) and its various institutes. The purpose of this thesis is to describe the legislation in this area of law and its development, with emphasis on the transposition of European legislation, and subject them to critical evaluation. In the first chapter the theoretical framework is defined by describing key legal concepts (the term "quoted joint stock company", "regulated markets") and the development of the most important legal regulation in this area - Act No. 256/2004 Coll., on Business Activities on the Capital Market. The second chapter is devoted to regulated markets and subject information duty. The third chapter deals with the admission of a security to trading on a regulated market and associated initial information duty of joint stock company, which is willing to become quoted. I describe mainly the prospectus and its essential elements. In the fourth chapter I analyze in detail the different types of regular (periodic) information duties, which are the annual report, semi-annual report and interim report. The following fifth chapter is...

The aim of my thesis based on theoretical knowledge acquired during my studies is to develop business plan of reconstruction of the building for rent. The business plan is designed for a property owner. It provides him information needed for key decisions and actions concerning the further development of the object. In the first - theoretical - part I'll attend to real estate market and to a business plan in general. In the practical part I'll focus on creating of the real business plan of the reconstruction of the property for rent. I will describe a market situation, a financial plan, project risks and other relevant aspects.

The purpose of this graduation theses is the proposal of building of a new squash center in the particular locality. The final prospectus goes from the complete analysis of the market in term of potential customers and also of current competition. By the choice of the introduced project versions I take the investment return into account.

The theme of this thesis is to create the concrete project of development in selected entrepreneurial subject´s, which is here infocenter Turista from Pec pod Sněžkou. The work also contains of appropriate methods and procedures used in valuation of the company´s efficiency. The achieved results from implemented analysis hand information about the company´s situation and help to determine its supposed development.

Background: The number of IPOs has been numerous in recent years. Moreover, the returns of the IPOs managed to either be over and underpriced. IPO-firms are generally unknown before they get listed. Therefore, the media outlets play an essential role in the dissemination of information to new investors. Thus, it becomes noteworthy to investigate whether media attention could be an explanatory factor for the first-day returns and how it affects an IPO in the short-term perspective. Research Questions: i) If the amount of media coverage two months pre-IPO has any relation with the first trading day return and ii) If the amount of media coverage helps to predict the IPOs stock return volatility after a two-month period (44 trading days)? Purpose: This research will attempt to find evidence if the amount of media coverage pre- IPO may drive the demand for the IPO and the first-day return. For this purpose, it is also necessary to find the under and/or overpricing. Furthermore, a regression analysis will be applied during a two-month period after the first trading day to investigate if increasing volatility depends on the amount of media coverage. Delimitations: The sample consists of 165 IPOs in Sweden from Aktietorget and OMX Stockholm during the period 2005-2017. IPOs are initial introductions that are not unit IPOs, mergers & acquisitions, right issues, spin-offs or buy-out firms. Method: The first research question is explained by a Pearson correlation where X is the media variable and tested against the degree of under or overpricing. Furthermore, a multiple-linear regression is examined where variables market index, Retriever data and trading volume is tested against stock return. Conclusion: It has been identified that Aktietorget has been overpriced 2005-2017 by 2.9% while OMXS has been underpriced 6.8%. In summary, the study did not manage statistically to ensure that the amount of media coverage significantly influenced the stock return volatility.

Coordenação de Aperfeiçoamento de Pessoal de Nível Superior / This present study aims ay analyzing the contribuition of abolicionists from the State of Sergipe for the project of the nation s civilization, through practices of instruction and educational to naïve children. This research, delimited between the ages of 1881 to 1884, studies the educational laws of the imperial period and the aspects focused on and related to the primary instruction. It unveils the motives of the creation of an elementary teaching school and its pedagogical practices for the primary teaching to the naïve children capita of the Sergipe settlement destined to children as well as the pedagogical practices developed by the school. It identifies the profile of the Sociedade Libertadora Aracajuana Cabana do Pai Thomaz (1882) as a space for speeches, conferences, journalistic activities, delivery of emancipation letters and instruction to naïve children. It has also focused in this investiment, the role of the press and the usages made by its editors at the and of the nineteenth century. The theoreticmethodological for the study in question is supported in Roger Chartier, throught the notions of Representation an Appropriation, the concepts of Civilization by Norbert Elias, Cultura Escolar by Dominique Julia, Infância by Carlos Monarcha and the category Constructos Flutuantes by Clarice Nunes, Therefore, it treats about a study which focus on the set of pratices carried o9n by abolicionists from Sergipe for reaching goals of progress in Sergipe. / O presente estudo tem como objetivo analisar a contribuição de abolicionistas sergipanos para o projeto de civilização da nação, através das práticas de instrução e educação aos ingênuos. Esta pesquisa, delimitada entre os anos de 1881 a 1884 estuda as leis educacionais do império e os aspectos abordados no que diz respeito a instrução primária Desvenda os motivos da criação de uma escola de ensino primário e suas práticas pedagógicas para o ensino primário aos ingênuos, na Capital da Província Sergipana destinada aos ingênuos bem como, as práticas pedagógicas desenvolvidas pela escola. Identifica o perfil da Sociedade Libertadora Aracajuana Cabana do Pai Thomaz (1882) como um espaço de palestras, conferências, atividades jornalísticas, entregas de cartas de alforria e instrução aos ingênuos. Pôs em relevo também nesta investida, o papel da imprensa e os usos feitos pelos seus redatores no final do século XIX.. O referencial teórico-metodológico para o estudo em questão apóia-se em Roger Chartier, a partir das noções de Representação e Apropriação, os conceitos de Civilização de Norbert Elias, Cultura escolar de Dominique Julia, Infância de Carlos Monarcha e a categoria Constructos flutuantes de Clarice Nunes. Trata-se, portanto, de um estudo que focaliza o conjunto de práticas exercidas por abolicionistas sergipanos para alcançar metas de progresso em Sergipe.