Background:Rapid development of digital technologies creates innovative ways of learning, Massive Open Online Courses being one of them. To keep up with the development, two Swedish universities have launched their own courses despite lack of clear benefits for education. Exploring the adoption process of employees and identifying differences between universities are important as the acceptance of innovation among employees is crucial for success. Purpose:The purpose of this study is to explore the adoption process of a new innovation in the education sector, thus contributing to a more concrete research of individual adoption of an innovation in education context. Research question:What are the differences between the two Swedish universities in the adoption of an innovation, being MOOC, based on the individual perception of the employees? Methodology:A qualitative embedded multiple case study strategy, with deductive reasoning. Conclusion:The findings acknowledged that the adoption of MOOCs occurs on individual level at the universities despite unclear outcomes, absence of performance-based incentives and lack of managerial support. Hence, the findings suggest that non-financial incentives and innovativeness of the individuals were the important factors triggering the acceptance. Moreover, a presentation of potential outcomes and personal benefits of the MOOCs will enhance the adoption.

Förändringar av samhället genom införandet av nya tekniska lösningar har på gått en längre tid och hotellbranschen är inte benägna att missa chansen att använda sig av digitala alternativ för att effektivisera sin bransch. Hotellens traditionella incheckning med en receptionsdisk har funnits länge men verkar nu vara i förändring. Personalkostnader har ökat samtidigt som teknologin att ersätta personerna finns tillgängligt inom kort. Detta leder till att företagsledningen inom hotell letar efter alternativa lösningar inom tekniken. En teknik som hotell börjat anamma är självbetjäningsteknik. Detta arbete är en uppsats skriven på uppdrag av Scandic som även har varit en delaktig part vid val av ämne. Denna rapport besvarar en problemformulering som är: ”Hur påverkar dimensionerna teknisk beredskap, användbarhet, enkelhet, pålitlighet och underhållningsfaktor attityden till användningen av SST” Teorier som använts utgår från TAM-modellen och dess utvecklingar genom historien. Utifrån TAM-modellen har en konceptuell modell skapats. För att besvara hypoteserna i den konceptuella modellen har en enkätinsamling genomförts. Enkätinsamlingen är baserat på respondenter från 4 hotell. 2 hotell i Göteborg respektive 2 i Stockholm. Genom en SEM-analys av modellen har författarna kunnat identifiera att två dimensionerna i modellen har störts påverkan på attityden till användandet av SST. Resultatet av analysen visar att alla dimensioner har en på verkan på attityden men där två dimensioner visar ett större samband samt en som författarna inte har signifikant samband för. Resultatet av analysen har delats upp i två delar, praktiskt och teoretiskt bidrag. Det teoretiska bidraget ska bidra till vidare forskning och det praktiska är riktat till uppdragsgivaren, Scandic. Nya forskningsmöjligheter är identifierade för djupare förståelse av dimensionerna.

The widespread use of smartphones and technological advances in near-field communication technologies are quickly transforming mobile payment systems. These technologies have made it possible for consumers to use their smartphones to pay for their purchases through various payments systems such as Apple’s iPay, MasterPass and V.me. These mobile payment systems, commonly referred to as mobile wallets, are designed to eliminate the need for consumers to carry multiple credit cards in their wallets, thereby making it more convenient for consumers to shop. Mobile wallets represent a major advance in mobile marketing because they are another major channel through which marketers can better reach and serve customers in a very personalized way. Realizing the potential benefits of mobile wallets for both marketers and consumers depends on the speed of adoption of this new technology. This study examines the factors that influence consumers’ decision to adopt mobile wallets. Drawing on the theoretical technology adoption and diffusion literatures, a model of the factors that influence mobile wallet adoption is proposed and tested with data collected from 530 respondents. The purpose of this study was to develop a new technology acceptance model by combining TAM with IDT and exploring the factors that affect people’s behavioral intentions to use Mobile Wallet. Based on our proposed model, we explored the relationships among three innovative characteristics with PU and PEU with subjective norm which affect individuals’ intention for using Mobile Wallet. The results of this study show that some factors significantly influenced people behavioral intention to use Mobile Wallet. The effect of the trialability on the perceived usefulness is supported in this study. Subjective norm and awareness are correlated with the users’ perceived ease of use in Mobile Wallet. The findings suggest extended model of TAM for the acceptance of the Mobile Wallet can help industry players who are looking to build public demand and increase usage of Mobile Wallet.

One of the most pressing needs society has in 2012 is addressing the plight of the 4 billion people, globally, who live at the bottom of the economic pyramid. Unless initiatives are undertaken to alleviate poverty and hardship in this portion of society, human potential will be wasted and the economic burden on the rest of society to support them will remain significant. In South Africa a significant portion of the population live at the bottom of the pyramid. One initiative to alleviate poverty and hardship is to enable bottom of the pyramid people who are excluded from formal financial services to access to them. By accessing formal financial services they would be able to safely save and borrow money. They would also be able to escape exploitative informal financial practices. Technology has the potential to expand access to financial services and reduce the cost of service provision. To date, however, it has not delivered on its promise of expanding financial inclusion at the bottom of the pyramid. Intermediaries, too, have been used to increase access to financial services but have also not successfully expanded financial inclusion at the bottom of the pyramid. Understanding which factors would allow these approaches to realize their potential has the ability to meaningfully contribute to addressing the plight of people at the bottom of the pyramid. This study brings together the potential of technology and the role of intermediaries to model expanding financial inclusion at the bottom of the pyramid in South Africa. The Technology Acceptance Model is used as a basis to propose an extended TAM model that explains adoption of technology enabled financial services through an intermediary at the bottom of the pyramid in South Africa. The proposed model is validated using structural equation modelling with data collected in a national survey in South Africa. The extended TAM model successfully explains more than 90% of the behavioural intention of financially excluded people at the bottom of the pyramid to adopt financial services through an intermediary. Using the findings, a strategic approach to expanding financial inclusion at the bottom of the pyramid is proposed. / Thesis (PhD(Eng))--University of Pretoria, 2012. / Industrial and Systems Engineering / unrestricted

Working in a mine is considered being one of the most riskful professions in the world with a high amount of deadly accidents annually. Technology that locates the exact position of the personnel, so called positioning technique, can therefore constitute as an important safety measure. However, the technique may also result in invasion of privacy which can affect the acceptance of the technique. The purpose with this study is to investigate miners’ acceptance of positioning technique, what factors contribute to acceptance, as well as possible age differences. The method being used is a quantitative questionnaire survey responded by 71 Polish miners. The result of the study shows that the more an individual experience that positioning technique would facilitate his/her work, and the less the individual experience the technique as invasive of his/her privacy the more willing he/she is to accept the technology. The results also show that there are no significant age differences regarding acceptance of positioning technique.

Yes / The purpose of this paper is to propose and examine a conceptual model that best explains the key factors influencing Jordanian customers' intention to adopt mobile banking (MB). Design/methodology/approach – The proposed conceptual model was based on the Technology Acceptance Model (TAM). This was extended by adding perceived risk and self-efficacy as an external factors. Structural equation modelling (SEM) was conducted to analyse the data collected from the field survey questionnaires administered to a convenience sample of Jordanian banking customers. Findings – The results showed that behavioural intention is significantly influenced by perceived usefulness, perceived ease of use, and perceived risk. Research limitations/implications – Practical and theoretical implications for both Jordanian banks and researchers in the MB context are also discussed in the concluding section. Originality/value – MB-related issues are yet to be examined empirically in the Jordanian context. This submission has attempted to fill this gap by empirically examining some of the important factors influencing the adoption of MB from the Jordanian customers’ perspective.

Yes / As more and more institutions are integrating new technologies (e.g., audience response systems such as clickers) into their teaching and learning systems, it is becoming increasingly necessary to have a detailed understanding of the underlying mechanisms of these advanced technologies and their outcomes on student learning perceptions. We proposed a conceptual model based on the technology acceptance model to understand students’ use behavior and satisfaction with clickers. The valid response from 138 second-year business students of Digital Marketing module taught in a British university, where clickers are extensively used in the teaching and learning process, made the basis for data analysis. The results provided a strong support for the proposed model with a reasonably adequate variance (i.e., adjusted R2) of 67% on behavioral intentions and sufficiently high variance on use behavior (i.e., 86%) and user satisfaction (i.e., 89%).

Haiphong, ville portuaire située au bord du fleuve Cửa Cấm et de la rivière Tam Bạc, faisait partie du réseau de la protection de la côtière du Nord-Est du Tonkin depuis le début du XIXe siècle. Par la conquête du Tonkin, grâce à la découverte de la voie fluviale, les Français ont identifié une porte d’entrée pour pénétrer en Chine méridionale. Ils y construisirent un centre économique à la fin du XIXe siècle, qu’ils développèrent dans la première moitié du XXe siècle. La liaison ferroviaire du port de Haiphong avec l’arrière-pays et ses nombreux gisements, a permis de confirmer sa position de grand port au Tonkin où, à l’époque coloniale, les agences commerciales exportaient et importaient la plupart des marchandises du Vietnam. Profitant des infrastructures prévues pour le commerce, les industriels français ont implanté leurs usines à Haiphong sur la base de l’exploitation des ressources naturelles et de la main-d’œuvre locale, et ont pu bénéficier des privilèges que le gouvernement du Protectorat leur accordait. Ayant commencé par les ateliers de constructions navales et mécaniques, la fabrique d’huilerie et savonnerie, les sociétés françaises ont ensuite installé de grandes usines de ciments, de coton, à la fin du XIXe siècle. Les deux mises en valeur des colonies françaises en Indochine, de 1897 à 1929, ont impulsé la création d’usines à Haiphong dans divers domaines : industrie de constructions navales et mécaniques, industrie chimique, industrie de transformation de produits minéraux et matériaux, etc., par des industriels français, chinois et aussi vietnamiens. En 1929, Haiphong était devenu un grand centre industriel et commercial du Tonkin. / Haiphong, a port city located along the Cửa Cấm and Tam Bạc river, was part of the network of coastal Northeast Tonkin from the early nineteenth century. Through the conquest of Tonkin, with the discovery of the waterway, the French have identified a gateway to penetrate southern China. They built a European city, an economic center during three last decades of the nineteenth century, they developed in the first half of the twentieth century. The railway connection from the port of Haiphong with the hinterland and its many deposits, allowed confirm its position as the great port of Tonkin where, in colonial times, commercial agencies exported and imported the majority of goods of Vietnam. Taking advantage of the planned infrastructure for trade, French manufactures have located their factories in Haiphong based on the exploitation of natural resources and the local workforce, and were able to benefit from the privileges that the protectorate government accorded them. Having begun by the workshops of naval and mechanical constructions, the manufacture of oil mill and soap, the French companies were subsequently installed the large factory of cement, of cotton, in the late nineteenth century. Two highlighted from the French colonies in Indochina, from 1897 to 1929, have encouraged the creation of factories in various domain in Haiphong: industry of naval and mechanical construction, chemical industry, processing industry of minerals and materials products, etc., by French manufacturers, Chinese and Vietnam also. In 1929, Haiphong had become a great industrial and commercial center of Tonkin.

L’e-learning, porte en lui le potentiel et surtout l’espoir d’une efficience nouvelle que l’on prête généralement à l’introduction des TIC dans les organisations. Toutefois l’adoption de ce type de technologies fait face à de nombreux défis. Cette recherche a pour objet, d’identifier les facteurs individuels et organisationnels, affectant l’acceptation du e-learning au sein d’une entreprise bancaire. Basé sur une théorie intégratrice de l’acceptation et de l’usage des technologies (UTAUT), nous revisitons le modèle en y intégrant trois nouveaux construits: l’influence de la direction générale, l’implication et l’influence du manager. Des données d’une enquête, menée sur un échantillon de salariés d’une entreprise bancaire (n=512), furent collectées pour tester leur intention d’utiliser ‘e learning. Les résultats montrent que la performance escomptée et les efforts requis sont des facteurs déterminants de l’intention d’utiliser. Cependant, ils nous montrent également que les nouveaux construits introduits ont un effet significatif et positif sur leur intention d’utiliser l’e-learning. / The e-learning carnes in him the potential and especially the hope of a new efficiency which we lend generally to the introduction of ICTS in organizations. However adoption of such technology still facing various challénges. This research aims at identifying the influence of the individual and organizational factors on e-learning technology acceptance in a banking company. Based on the UTAUT model, the revised model includes three particular constructs: executive management influence, immediate une manager influence and involvement. We will also investigate the moderating effects of sociodemographic factors in a banking context. Survey data were collected from a sample of employees (n=512) in s French banking company in order to test their intention to use the e-learning. Results show the performance expectancy and perceived ease of use as key determinants of Intention to use. However, the results also show, the new constructs have a significant and positive direct effect on intention to use the e-Iearning.

Made available in DSpace on 2014-12-17T14:53:21Z (GMT). No. of bitstreams: 1 MabelSABG.pdf: 948090 bytes, checksum: 1725ff2ca12b71cf4097a0834b1b55c5 (MD5) Previous issue date: 2006-05-19 / In today s global society, companies have become even more competitive with the abundance of information that prospective clients have available to them. This way the tourist services has appropriate the distribution using electronics ways as information for doing acquirement services. This work, shows the adopted provision of on-line tourist services does have suited apportionment for factors and buy decisions. The method used is a survey applied to the tourists, at international airport Augusto Severo, no matter why the visit reason to Natal city, at all, they were 210 people, being the chief variables evaluated the tourist perception of facility, utility, benefits, amenity and pleasure from the Internet s use, under the terms at the tourists experiences from the WEB about to acquisitions and researches. The results acquaint that the younger tourists or less experts tourists, in visit to Natal, demonstrated greater bias to the Internet s use than the other people. By the way women have a larger representation as a consumer from the WEB and finally, people along greater study tends to adopt. The work s contribution provides greater knowledge for the tourism executives about how might use the Internet, as well as bring forward a scene propitious for the on-line diffuseness service / A sociedade vive atualmente uma competitividade constante entre as empresas, uma vez que os clientes disp?em cada vez mais de informa??es para fazer aquisi??o de servi?os. Desta forma a presta??o de servi?os tur?sticos tem adequado sua distribui??o por meio eletr?nico. Este estudo descreve o perfil de ado??o da Internet, assim como fatores que afetam a decis?o de compra de servi?os tur?sticos on line. A metodologia utilizada foi um survey aplicado junto aos turistas, no aeroporto Augusto Severo, independente do motivo da visita ? cidade do Natal-RN, totalizando 210 entrevistados, sendo as principais vari?veis analisadas a percep??o do turista quanto a facilidade, utilidade, divers?o e benef?cios do uso da Internet, com base nas experi?ncias dos turistas e ado??o da rede para compras e pesquisas. Os resultados revelaram que os turistas, que visitam Natal, mais jovens com menos experi?ncia, demonstraram maior propens?o quanto ao uso da Internet do que o restante, a mulher por sua vez tem uma maior representa??o como consumidora da rede e as pessoas com maior grau de instru??o t?m maior tend?ncia a adotar. A contribui??o desse estudo ? a de propiciar um maior conhecimento para os executivos de turismo sobre como podem utilizar a Internet, bem como apresentar um cen?rio prop?cio para a difus?o de servi?os on line