Thesis (M. Env. St.)--University of Adelaide, Mawson Graduate Centre for Environmental Studies, 1994. / Includes bibliographical references (leaves 96-102).

Title: Appropriate use of ads on ČT sport channel due to TV ratings of selected sports Objectives: The objective of the thesis is to suggest the best ads for spectators of football, hockey, biathlon, athletics, tennis and skiing broadcasts. We will also analyse advertising that is used in the broadcasts of these sports. Methods: The theoretical part is based on the analysis of documents. Data used in the practical part was identifield through panel surfy, specifically the panel of television viewers. The data was obtained by peoplemeters. Another method that was used in practical part is observation. We observed what types of ads are applied throughout the broadcast of selected sports. Results: The result of the thesis is to recommend the most favorable commercials for each selected sport regarding the viewing public watching the sport broadcast. The other result is an analysis of current ads and their appropriateness for sports fans of the chosen sports. In the analysis, we found that the most frequent viewers of television broadcasts of selected sports are viewers at the age 60 +. The sport which is the most watched by the female audience is a biathlon. We focus on these categories in the recommendation, for example in fotball broadcast, we recommend advertisements for newspaper, sports magazines...

The Kodiak National Wildlife Refuge is home to one of the highest concentrations of brown bears in Alaska. As the public demand for bear viewing opportunities continues to increase, managers are faced with the challenge of accommodating this new kind of visitor use on a refuge that was traditionally managed for the sustainable hunting of bears. To inform the public use management planning process, the Kodiak Refuge allocated funding to support social science research that objectively assessed the current nature of bear viewing opportunities and the factors that influence the quality of those opportunities. Ecologist Aldo Leopold claimed that the outstanding advance of modern ecology would be the “inevitable fusion” of the social and natural sciences. Therefore, a conjoint constitution framework inspired by Freudenburg, Frickel, and Gramling (1995) enabled this study to examine the active interplay of social and environmental factors in a bear viewing experience. Two seasons of research were conducted in partnership with Utah State University. The first season employed qualitative research methods to conduct detailed interviews with a wide variety of bear viewing stakeholders in Kodiak. This process informed the creation of a survey measurement tool that was administered to bear viewers the following summer. Survey results suggest that seeing a larger number of bears and seeing big bears are trip characteristics associated with higher satisfaction among visitors, while closer proximity to bears is associated with learning more about bear behavior. The environmental sociology principle of “conjoint constitution” guided both phases of research by helping to examine how social and physical factors interact with one another to create trip outcomes. Just as there are ongoing biological inventory and monitoring processes that inform refuge management, there should be inventory and monitoring of human activity and the fluent sociological factors influencing the nature of that activity. As the Kodiak Refuge continues its public use planning process, the ongoing integration of both biological and social science data will be critical.

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The viewing experience of news videos differ depending on if the device used is a smartphone or a traditional TV, e.g. because some social situations for smartphones not allow audio to be used while watching. Can the adding of subtitles keep the perceived quality at the same level even in these situations? This study investigates the research question how the viewing experience of news videos on smartphones is affected by subtitles and text for young adults. The results are relevant for anyone aiming to improve the viewing experience of videos on smartphones. The study is based on the theory about the concept Quality of Experience, QoE. The method has an experimental approach: 64 participants watched three news videos and after subjective and objective QoE was measured. The conclusion is that subtitles increased every aspect of subjective and objective QoE in a public context when the videos were watched without audio, while they in a home context where audio was present, did not affect any aspect of QoE, except for a decreased willingness to continue watching. / En tittarupplevelse varierar beroende på om tittandet görs på en smartphone eller på en traditionell TV, bland annat eftersom några tittarsituationer på smartphones socialt sett inte tillåter användning av ljud under tittandet. Kan undertexter göra att den upplevda kvalitén behålls på motsvarande nivå även i dessa situationer? Denna studie undersöker frågeställningen hur tittarupplevelsen av nyhetsklipp på smartphones påverkas av undertexter och texter för unga vuxna. Dess resultat är relevanta för alla som ämnar förbättra tittarupplevelsen på smartphones. Studien är baserad på teori om begreppet ”Quality of Experience”, QoE. Metoden har en experimentell ansats: 64 deltagare tittade på tre nyhetsklipp och därefter mättes den subjektiva och objektiva kvalitén på upplevelsen. Slutsatsen är att undertexter ökade varje aspekt av subjektiv och objektiv upplevd kvalité i en offentlig miljö där klippen sågs utan ljud, medan i en hemmiljö – där klippen sågs med ljud, påverkade inte undertexterna någon aspekt av kvalitén, förutom att viljan att titta klart minskade.

International Telemetering Conference Proceedings / October 23-26, 2000 / Town & Country Hotel and Conference Center, San Diego, California / A thinned array sensor system develops error voltages for steering dish antennas from signals arriving over a broad range of angles, thereby eliminating need for a priori knowledge of signal location.

As members of extended families and genealogical lines we collect and view photographs to remember. By situating the present investigation within the context of archival family photographic collections, this research seeks to understand the assumptions surrounding the interplay between the practice of viewing photographs and notions of remembering. Historically, photography has been connected to concepts of stability and truth with photographic images acting as a metaphor for ‘real lived experiences’. When a photograph is viewed, whatever was present before the camera is verified. In his seminal text Camera Lucida: Reflections on Photography (1980), French theorist Roland Barthes describes this as ‘a truth to presence’ (Barthes 1980: 84). Barthes links this position to Poststructuralist theory, by determining that photographic signifiers, denotative data, are stable where as the signified, the idea or meaning, is contingent on what a viewer brings to that particular ‘text’. Therefore the viewer relies on denotative data to process meaning. This research explores the ways photographers play with photographic processes to disrupt ideas of stability of meaning surrounding this medium. The visual component of this research explores the expectations that socio-cultural groups, specifically extended families, have when viewing photographs. The subsequent work will endeavour to lay bare the interplay between such expectations and the supposed reliability of the photograph in respect to both meaning and perception. Using an archive of my own extended family’s collection of photographs, this thesis seeks to disrupt the story-telling qualities of photographs. This interruption strategy points to poststructuralist discourses surrounding the stability of the photographic image and the context in which photography is grounded. The work will challenge viewers to re-assess what the photograph can or cannot do. The final work will be comprised of 80% practice and 20% exegesis.

PDMS has not only the characteristics of good chemical and physical properties,flexible, low surface free energy, and good optically transparent, also has the advantages of low cost, low toxicity and environmental protection. In this study we use PDMS to fabricate liquid crystal device with different micro-confined structures. We had a discussion about liquid crystal in the micro-confined structure through optical textures and measured electro-optical characteristics on our device. Through the experiment we found the liquid crystal device with micro-confined structure had not only the characteristics of wide viewing angle and contrast ratio has been up to standard in normal display. And it also demonstrated the capability in flexible liquid crystal display.

Recent developments in video technology have opened up the possibility for people to watch movies in many different ways. For example one person may use a kinetoscope. Others may go to cinemas or join in a movie festival, yet others use a DVD player, watch them on the internet or even on mobile devices. Do movie fans use all or a number of these ways or just pick one of them? How do they select the way they watch the movies? What factors influence them in this selection? These are the important questions which this research addresses. This research utilises product attributes to collect the data from 531 respondents surveyed in Kaohsiung City and analysed by statistics using quantitative empirical methods. It finds that consumers¡¦ preferences for the product attributes and for the movie seeing are related to their lifestyles and demographic variables, and there is a level of significance in these factors: self-benefit, cheerful mind, efficiency, level of socialisation, and economics, in the product attribute for each consumer cluster based on lifestyle. In the preference of product usage, there is the level of significance in these factors: ¡§cinema, and legal and illegal download from the internet¡¨. However, there is no level of significance in these factors: ¡§cable TV, video and disk rent, video and disk purchase, and illegal copy purchase¡¨. Further, in product attribute related to demographic statistical variables, there is separately a level of significance in these factors: gender, education background, marriage, children-raising, and career, in self-benefit, cheerful mind, efficiency, and level of socialisation. And in the relationship of the preference of product usage and demographic statistical variables, there is a significant correlation between most demographic statistical variables and certain preferences of product usage. Keywords: Product Attribute, Preference of Usage, Movie Viewing Products, Lifestyle, Demographics.