La publicidad es una profesión atacada desde diversos frentes, aunque lo cierto es que la mayor parte de las críticas recibidas hacen referencia a su vertiente ética. Por ello, a lo largo de esta tesis vamos a analizar esta cuestión y estudiar la ética publicitaria. Analizaremos en qué se basa el marco ético existente y la eficacia y utilidad práctica del mismo. De esta manera, podremos refutar o confirmar las acusaciones vertidas de forma constante acerca de la actividad publicitaria y aportaremos las soluciones a los problemas que encontremos a lo largo de esta investigación. La ética publicitaria entra a debate. / The advertising is a profession attacked from diverse fronts, though the certain thing is that most of the received critiques refers to his ethical slope. For it, along this thesis we are going to analyze this question and to study the advertising ethics. We will analyze on what there is based the ethical existing frame and the efficiency and practical usefulness of the same one. Hereby, we will be able to refute or to confirm the accusations spilt of constant form it brings over of the advertising activity and we will contribute the solutions to the problems that we find along this investigation. The advertising ethics enter to debate.

No description available.

As a Rogerian mental health therapist, a personal journey was taken that establishes my practice ethics as an applied theatre practitioner. What was undertaken was the unpacking of a practice ethics gained through my training as an actor and therapist. This thesis examines the role of codes or standards of practice in humanistic counselling, applied theatre and a synthesized practice between both. Standards of practice shape these practices through the specific ideologies relevant within the institutional cultures in which the practice is applied. This is especially problematic when the institutional setting understands care delivery as practice shaped by problem identification, interventions and expected outcome goals. Further, the ideology that underpins the standard, becomes self-reinforcing and tends to exert influence over what type of practice is culturally relevant or considered best practice within the institutional setting. This is of concern for practitioners who practice from a different or multiple ideological base from the institutional setting in which they work. A shaping goal of the research was to test-out, through critical evaluation, if the American Counseling Association's (ACA's) standards of practice was relevant and applicable to a synthesized practice between humanistic counselling practice and applied theatre practice. The results posed by the critical evaluation suggest that the ACAs standard is not applicable because it promotes empirical, or rather, evidenced-based models of practice over humanist ones. Because of its limited scope of application, the ACAs model is not applicable to synthesized or dual practices that bridge particular fields. Through lines of valuing within bridged fields, usually represent multiple ideological drivers. It was found that as a standard of practice the British Association of Counsellors and Psychotherapists (BACP) standard is a better fit. It is compatible with social construction. Within the research Carl Rogers' humanistic, client-centered and non-directive therapy is contrasted with Joseph Chaikin's brand of experimental theatre exemplified in his The Presence of the Actor. Chaikin's book is used as a tool to reconstruct examples of what I came to understand as ethical practice while attending drama school in the UK. The understandings gleaned by the juxtaposition impacts how I understand the ACAs utility as a practitioner.

<p><strong>Syfte:            </strong></p><p>Denna studie har som syfte att utvärdera påföljdssystemets betydelse för den enskilde fastighetsmäklarens handlande. Vi ska även försöka utveckla det nuvarande påföljdssystemet för att skapa en mer rättvis bedömning av varje enskild fastighetsmäklares handlande.</p><p><strong>Metod:          </strong></p><p>För att kunna uträtta vår studie har vi analyserat Fastighetsmäklarnämndens årsböcker år 2007 – 2009 samt utfört intervjuer med personer inom branschen. Utifrån detta har vi erhålligt vår empiriska data. Dessutom har vi förstärkt vår analysering genom att jämföra systemet med advokatsamfundets påföljdssystem samt använt oss av väsentlig litteratur och lagstiftning.</p><p><strong>Resultat & slutsats:           </strong></p><p>Våra slutsatser visar att branschen är i behov av en nyutveckling av sitt påföljdssystem för fastighetsmäklarna. Detta för att både avskräcka samt inför allmänheten verka som moralbildande men främst för att ge fastighetsmäklaren en rättvis bedömning när denne döms. Vi tycker det är viktigt att de disciplinära påföljderna avspeglar brottets art då fastighetsmäklarna hängs ut allt oftare i bland annat media.  </p><p><strong>Vidare forskning:             </strong></p><p>Då tidigare forskning kring påföljdssystem är begränsat finns ett vidare behov av studier i ämnet. Det finns många inriktningar och frågeställningar som vi tror ej ännu har granskats.</p><p>Vi skulle tycka det vore intressant om lagförslaget går igenom till årsskiftet 2011 att man analyserar vilka typ av fall som kommer att hamna under erinran respektive varning samt vilka kriterier som ställs för respektive disciplinär påföljd.</p> / <p><strong>Aim: </strong></p><p>Our aim is to analyze the Swedish penalties and their consequences on real estate agents. The focus of this essay is to discuss how the current system could be changed so that a more fair assessment of each real estate agents conduct could be given.</p><p><strong>Method:       </strong></p><p>The empirical data was based on interviews with various people in the industry, such as Information officers, consumers, and estate agents themselves. We have also analyzed the Estate Agents Board’s yearbooks from 2007 to 2009. Furthermore, we have enhanced our analysis by comparing the system of estate agent penalties to the lawyers system of penalties. We have also used essential literature and legislation for example Estate Agents Act.</p><p><strong>Result & Conclusions:      </strong></p><p>Our conclusions of this essay show that the industry is in need of a development of the current system for real estate agents. This is to discourage and also act as a moral formation to the public. Mainly it’s about giving the estate agents a fair assessment when they are being convicted. We think the most important reason why the penalties should reflect the crime is because that is good justice. Estate agents nowadays have more coverage in the media and therefore we think it is extremely important that the persons whom sees this understand what lies behind the notification.</p><p><strong>Suggestions for future research: </strong></p><p>We can see that previous research about the system of penalties is limited and we truly think the industry is in need of continued studies about this subject. There are still many questions and directions about this that have not been reviewed before. This essay could be complemented in further studies if the measure will be adopted in 2011. Then it would be interesting if you analyze which case will get an admonitory remark or otherwise a warning and which criteria are required for each penalty.</p>

Syfte:            Denna studie har som syfte att utvärdera påföljdssystemets betydelse för den enskilde fastighetsmäklarens handlande. Vi ska även försöka utveckla det nuvarande påföljdssystemet för att skapa en mer rättvis bedömning av varje enskild fastighetsmäklares handlande. Metod:          För att kunna uträtta vår studie har vi analyserat Fastighetsmäklarnämndens årsböcker år 2007 – 2009 samt utfört intervjuer med personer inom branschen. Utifrån detta har vi erhålligt vår empiriska data. Dessutom har vi förstärkt vår analysering genom att jämföra systemet med advokatsamfundets påföljdssystem samt använt oss av väsentlig litteratur och lagstiftning. Resultat &amp; slutsats:           Våra slutsatser visar att branschen är i behov av en nyutveckling av sitt påföljdssystem för fastighetsmäklarna. Detta för att både avskräcka samt inför allmänheten verka som moralbildande men främst för att ge fastighetsmäklaren en rättvis bedömning när denne döms. Vi tycker det är viktigt att de disciplinära påföljderna avspeglar brottets art då fastighetsmäklarna hängs ut allt oftare i bland annat media.   Vidare forskning:             Då tidigare forskning kring påföljdssystem är begränsat finns ett vidare behov av studier i ämnet. Det finns många inriktningar och frågeställningar som vi tror ej ännu har granskats. Vi skulle tycka det vore intressant om lagförslaget går igenom till årsskiftet 2011 att man analyserar vilka typ av fall som kommer att hamna under erinran respektive varning samt vilka kriterier som ställs för respektive disciplinär påföljd. / Aim: Our aim is to analyze the Swedish penalties and their consequences on real estate agents. The focus of this essay is to discuss how the current system could be changed so that a more fair assessment of each real estate agents conduct could be given. Method:       The empirical data was based on interviews with various people in the industry, such as Information officers, consumers, and estate agents themselves. We have also analyzed the Estate Agents Board’s yearbooks from 2007 to 2009. Furthermore, we have enhanced our analysis by comparing the system of estate agent penalties to the lawyers system of penalties. We have also used essential literature and legislation for example Estate Agents Act. Result &amp; Conclusions:      Our conclusions of this essay show that the industry is in need of a development of the current system for real estate agents. This is to discourage and also act as a moral formation to the public. Mainly it’s about giving the estate agents a fair assessment when they are being convicted. We think the most important reason why the penalties should reflect the crime is because that is good justice. Estate agents nowadays have more coverage in the media and therefore we think it is extremely important that the persons whom sees this understand what lies behind the notification. Suggestions for future research: We can see that previous research about the system of penalties is limited and we truly think the industry is in need of continued studies about this subject. There are still many questions and directions about this that have not been reviewed before. This essay could be complemented in further studies if the measure will be adopted in 2011. Then it would be interesting if you analyze which case will get an admonitory remark or otherwise a warning and which criteria are required for each penalty.

yes / This paper presents an analytical method for estimating the flexural strength of reinforced concrete beams strengthened with externally bonded fibre reinforced polymer (FRP) laminates. The method is developed from the strain compatibility and equilibrium of forces. Based on the size of external FRP laminates, several flexural failure modes may be identified, namely tensile rupture of FRP laminates and concrete crushing before or after yielding of internal steel reinforcement. Upper and lower limits to the size of FRP laminates used are suggested to maintain ductile behaviour of strengthened reinforced concrete sections. Comparisons between the flexural strength obtained from the current method and experiments show good agreement. Design equations for calculating the size of FRP laminates externally bonded to reinforced concrete sections to enhance their flexural strength are proposed.

The focus of this research was on the Management of Whistle-Blowing at the University of South Africa (UNISA). This study investigated the perception of UNISA staff on the issue of whistle-blowing. Using a quantitative approach, a questionnaire was used to obtain relevant information from permanent employees of UNISA, at all campuses and regions, regarding the issue of whistle-blowing. This study highlights the attitudes and opinions of permanent employees of UNISA regarding the issue of whistle-blowing, and whether or not these attitude and opinions can influence the effectiveness of whistle-blowing, as a crime and unethical conduct deterrent and detection mechanism. Several issues were investigated in this study, as whistle-blowing if implemented and managed correctly, can be a valuable source of intelligence on crime and unethical conduct in the workplace. / CRIMINOLOGY / MA (POLICE SCIENCE)

The focus of this research was on the Management of Whistle-Blowing at the University of South Africa (UNISA). This study investigated the perception of UNISA staff on the issue of whistle-blowing. Using a quantitative approach, a questionnaire was used to obtain relevant information from permanent employees of UNISA, at all campuses and regions, regarding the issue of whistle-blowing. This study highlights the attitudes and opinions of permanent employees of UNISA regarding the issue of whistle-blowing, and whether or not these attitude and opinions can influence the effectiveness of whistle-blowing, as a crime and unethical conduct deterrent and detection mechanism. Several issues were investigated in this study, as whistle-blowing if implemented and managed correctly, can be a valuable source of intelligence on crime and unethical conduct in the workplace. / CRIMINOLOGY / MA (POLICE SCIENCE)