Sportfiskarna söker ständigt efter nyheter inom branschen. Konkurrensen är tuff bland företag inom branschen och det gäller att ständigt kunna erbjuda det senaste. En innovativ produkt som kan skapa uppmärksamhet hos fisken är en eftertraktad nyhet. Examensarbetets genomförande sker med en projektplan innehållande en tidplan, riskhantering, organisation och filhantering. Projektets faser består av planering, förstudie, produktspecificering, konceptgenerering, konceptval, konstruktion, formgivning, prototyp samt en patentansökan. Med hänsyn taget till en kravspecifikation, som upprättades under förstudien där brukarens behov och önskemål samt krav från samarbetspartnern definieras, genererades det slutgiltiga konceptet. Förstudien fokus har främst legat på brukaren, för att definiera vad han eller hon vill ha. Förstudien visar att brukaren i första hand vill ha något innovativt och enkelt.  Vid idégenerering användes verktyg som 6-3-5, skissande av hela koncept samt brainstorming. Dessa verktyg användes vid konceptgenerering, men även under arbetet med patentansökan. Den förstnämnda användes för att generera olika möjligheter för hur och vad som konceptet ska lösa. Den andra användes för att identifiera vad experter inom sportfiskebranschen anser vara ett lyckat fiskedrag. Det tredje verktyget användes för att finna potentiella lösningar vid en specifik frågeställning. Efter sortering av konceptet kvarstod nio unika kombinationer. Det slutgiltiga konceptet består av ett fiskedragshuvud (jigghuvud) med implementerad modul som blinkar vid kontakt med vatten. Detta slutgiltiga val beslutades tillsammans med samarbetspartnern. En patentansökan fick projektplanen och rapporten korrigeras till version 2.0.  Genom projektet har skisser använts frekvent för att testa idéer och kombinationer. Prototyper av det valda konceptet gjordes för att erhålla ytterligare information om konstruktion och funktion. / The fishermen are constantly looking for something new. As a company, specialized in this profession, it is necessary to be able to offer the newest thing within fishing. A new kind of fishing lure that creates attention among the fish is an innovative new and welcomed product among fishermen’s. The thesis work is carried out as a project with a project plan containing a time chart, risk management, organization and file management. The phases of the project consist of planning, research, product specification, concept generation, evaluation, construction, design and patent application. The concept was developed with a product specification in mind. This specification is a list of the users needs and preferences, as well as requirements from the cooperation partner. The research focused on the users need, to determine what the customer really wants. The result from the research was that the user wants something innovative and easy to use. Idea generation utilized tools like 6-3-5, generating entire concepts as well as brainstorming. These tools were used in concept generation, but also during the work with the patent applications. The first mentioned tool was used to generate possibilities for how and what the product will do. The second mentioned tool was used to identify what those within this profession think would be a successful fishing lure. The third tool was used to find potential solutions for a specific issue. Evaluation of the ideas resulted in nine different kinds of concepts. The final concept consists of a fishing lure head (jig head) with implemented module that illuminates when in contact with water. This final decision was made after presentation and discussion with the partner. With a patent application, the project plan and the report were corrected to version 2.0. Sketches were frequently used to through the project to test ideas and combinations. Prototypes of the chosen concept were made to obtain additional information on design and function.

Abstract In this essay, it is investigated whether West Harbour, in Malmö, has the greenery to fulfill the goals and visions needed to be able to be said to be an ecological district today. An increasing proportion of people have moved to the city, which means major ecological challenges for the city and the ecology in general. Ecological urban planning can be a tool to curb these problems. In previous research from the National Board of Housing, Building and Planning and an essay from previous students they have looked further at what it is like to plan urban from an ecological concept in different cities. In this essay the theory from Mostafavi och Doherty (2016) which talks about planning ecologically. Diedrich (2013) writes about using tools to analyze the “site”. During the interviews, the five informants shared their knowledge of the ecological development theme at “Västra hamnen” and gave a closer insight into the property in front of the building itself and its surroundings. The four themes were compiled in this essay which concerns the need for parks, ecological development, green areas and green oases and climate change - elevated sea levels.   In need of parks, it emerged that there was a shortage of parks in the Western Harbor. In ecological development, the city of Malmö wants to test a new environment at Dockan's harbor basin, the concept of park islands. Green spaces and green oases are, there are results about open spaces on the property Fören 3 - Turning Torso as it can open discussions to expand green in the physical space offered. Climate change - elevated sea levels that can challenge the future of housing and security.  The assignment is about the accommodation’s future safety and current elevated sea level.     The interviews and field observations gave a closer insight into what it is to visit, see, hear, feel, smell, and based on the ecological conditions, the Western Harbor is experienced with its own senses. It also gave me abstract thoughts on what it would be like to shape a place and in the physical space. From a blank sheet of paper to filling it with colors, to shape an attractive concept and design for the benefit of the public. Finally, a solution proposal will be presented in the concept of “Parc in the Water” on the West Harbour.   Keywords: ecology, field observation, greenery, park, park islands, site / <p>Presentationen ägde rum på zoom meeting. </p><p>Samtliga publikationer närvarade på presentationen med en Powerpoint. </p>