by Li Yiu-Ming. / Thesis (M.B.A.)--Chinese University of Hong Kong, 1989. / Bibliography: leaves 82-84.

Made available in DSpace on 2016-08-03T12:30:32Z (GMT). No. of bitstreams: 1 Marcos Goncalves Cosentino.pdf: 487786 bytes, checksum: 4223df1e95c13ae6d7991124bf42fb02 (MD5) Previous issue date: 2007-05-02 / The program Globo Ecologia has been transmited since 15 (fifteen) years ago and have the principal objective to help the preservation of enviroment. A weekly program whose that shows spots of difficult to access of a man, for example: indians communities, fishers communities, areas that suffers with deforestation and polution. The speech of program has, apparently, turned completely into the protection of enviroment. With a simple jornalistc format, have the huge aim to show that the Fundação Roberto Marinho (Roberto Marinho Foundation) have been worried with this subject too. However, this program is transmited to a low audience, in a short time duration. The Objective of this research is to avaliate, by intermed of a subsidized reading by the analyzes of speech and an avaliation of technical resource in use, the image of ecology that has been constructed by this program. It deals of a descriptive research, with the support in a bibliographic and documental research.(AU) / O programa Globo Ecologia está no ar há 15 (quinze) anos e tem como objetivo principal auxiliar a preservação do ambiente. A cada semana são exibidas matérias em lugares de difícil acesso ao homem como, por exemplo, comunidades indígenas, comunidades de pescadores, áreas que sofrem com o desmatamento e a poluição. Seu discurso está, aparentemente, todo voltado para a proteção ambiental. Com um formato jornalístico simples, tem por meta maior demonstrar que a Fundação Roberto Marinho se preocupa também com essa temática. No entanto, esse programa é veiculado em um horário sem muita audiência, com um tempo de duração curto. O Objetivo dessa pesquisa é avaliar, por intermédio de uma leitura subsidiada pela análise do discurso e avaliação dos recursos técnicos utilizados, a imagem que esse programa constrói da Ecologia. Trata-se de uma pesquisa descritiva, com o auxílio de uma pesquisa bibliográfica, documental.(AU)

Att få en betald anställning inom tv-produktion kan vara svårt, även om du har en utbildning inom området. Det kan även vara problematiskt för de som anställer att finna personer med den kompetens, erfarenhet eller arbetsmoral som krävs. Därför är det vanligt med praktikarbete som en första väg in i yrkeslivet. Majoriteten av tidigare studier är gjorda utifrån praktikantens position och synvinkel, ofta ur ett kritiskt perspektiv, vilket öppnar upp för argumentation kring varför föreliggande studie behövs. Syftet med föreliggande studie är därför att bidra med kunskap och ökad förståelse kring praktikarbete inom den svenska tv-branschen utifrån två perspektiv; praktikanternas och arbetsgivarnas. Detta för att öppna upp för diskussion och öka utvecklingsmöjligheterna för tryggare anställningsformer. Kvalitativ metod har tillämpats och empirin har samlats in genom åtta semistrukturerade intervjuer med praktikanter och arbetsgivare i tv-produktioner i Stockholm. För att få en tydligare bild över hur fenomenet praktikarbete inom tv-produktion arbete uppfattas av vardera urvalsgrupp, hur praktikarbete kan utveckla faktorer för betald anställning, samt för att definiera eventuella utvecklingsmöjligheter för tryggare anställningsformer har resultatet analyserats genom SWOT-modellen. Resultatet visar på att utbildning nästan inte spelar någon roll alls när det kommer till att få en betald anställning i tv-branschen idag. För att få en betald anställning är det istället kontakter, yrkeserfarenhet och personkemi som värderas högst, vilket i sin tur kan vara svårt att få om man inte tidigare har haft praktik inom tv-produktion. Däremot är utbildning en av de högsta prioriteringarna när det kommer till att få en praktikplats, vilket i sin tur ofta leder till att dessa tre krav eller prioriteringar utvecklas. / It can be difficult to get a paid employment in television production, even if you have an education in the field. It can also be problematic for those who hire people with the skills, experience or work ethic that are required. Therefore, it is common to work as an unpaid runner or intern as a first step into working life. The majority of previous studies are based on the point of view of the trainee, often from a critical perspective, which opens up for argumentation about why the present study is needed. The purpose of the present study is therefore to contribute knowledge and increased understanding of unpaid labor in the Swedish television industry from two different perspectives; interns and employers. This to open up for discussion and increase the development opportunities for safer forms of employment. Qualitative method has been used and the result has been collected through eight semi structured interviews with interns and employers in television production in Stockholm. In order to get a wider perspective of how the phenomenon of unpaid work and internships is perceived by each selection group, the result has been analyzed by using the SWOT-model. The result shows that education almost does not matter at all when it comes to getting a paid employment in the television industry today. In order to get a paid employment, contacts, professional experience and personal chemistry are highly valued, which in turn can be difficult without having had an internship. On the other hand, education is one of the top priorities when it comes to getting an internship, which in turn often leads to the development of these three requirements or priorities.

The problem of this study is a description and analysis of the process used by a consortium in the development of college credit courses by television. The purposes of the study are to delineate objectives for the development by a consortium of the American Government telecourses, to describe the process used, to analyze that process relative to the objectives stated, to make recommendations for reformation of the process, and to develop a guideline model for future consortium produced telecourses. The description, analysis, and recommendations for reform are based on the experience of the author as the content editor-writer for the project. Analysis is also based on the related instructional design and telecourse development literature. Further analysis is based on the process evaluation observations of other key consortium team members involved in the development of the American Government telecourses.

Nel contesto italiano, molti prodotti mediali sono di origine straniera: diffusi o trasmessi insieme a quelli di produzione nazionale, al tempo stesso cambiano spesso forma, per andare incontro al pubblico italiano, e diventano, almeno in parte, diversi dall’originale. La tesi vuole, pertanto, porre le basi teoriche per uno studio sistematico dei processi di “mediazione” che intercorrono nel passaggio di un testo mediale da un Paese all’altro: l’appropriazione nazionale (“italianizzazione”), l’adattamento, la distribuzione, la circolazione e la messa in pagina di contenuti e prodotti. Tali strumenti trovano poi applicazione (e insieme conferma) nell’analisi delle vicende italiane della sitcom americana, e di alcuni titoli in particolare, sotto tre punti di vista: la ricostruzione della storia del genere, che segue le evoluzioni del sistema televisivo e mediale nazionale e da questo è mediato; la definizione delle oscillazioni e variazioni che il testo affronta, senza limitarsi alla traduzione ma seguendone l’adattamento e la traslazione; infine, il racconto dei percorsi tra mercati, doppiaggi e reti che compongono la filiera della sitcom, mettendo in evidenza il ruolo intermedio svolto dalle routine produttive e dagli addetti ai lavori coinvolti nella distribuzione internazionale (e poi, nel nuovo contesto, nazionale). / In the Italian context, several media products have foreign origins: diffused or broadcast together with the national productions, they often change their nature in order to reach the Italian audience, and consequently become partially different products. Therefore, this dissertation aims to put the theoretical basis of a systematic study of the “mediation” processes that take place in the passage of a media text between two countries: national appropriation (“Italianization”), adaptation, distribution and circulation of different contents and products. Subsequently, these tools are applied on (and confirmed by) the analysis of the Italian vicissitudes of the US-made situation comedy, focusing on five titles, in order to study three aspects: the genre history on Italian TV, connected with the evolution of the national TV and media system; the variations and gaps that every text has to face, thus expanding the concept of translation into adaptation and transposition; in conclusion, the US sitcom chain in Italy, including TV markets, dubbings and broadcasting, highlighting the intermediary role played by production routines and professionals involved in the national and international distribution.