Land under conservation is critical for biodiversity. South Africa has not achieved the Aichi 11 biodiversity target, which is set to allocate 17% of terrestrial land as protected areas by 2020. South Africa has, however, been an example, globally, how private conservation can fill the gap. It is essential to optimise how conservation businesses strategically plan for long-term financial and environmental sustainability taking into account complex environmental, societal, and industry variables to keep conservation areas viable under financial pressure. An inductive qualitatively driven concurrent mixed-method research design is followed and results synthesised using a systems thinking approach. The study investigates contemporary generic strategic planning frameworks such as the Porter’s five forces model but found them to have limited use in the conservation tourism industry. The critical variables conservation area managers need to include in their strategic planning are classed in five significant categories, namely environmental, societal, economic, industrial, and business variables. The research proposes a strategic planning framework which includes a strategic planning and iterative phase, taking into account the interrelatedness of the significant variables. / Grond onder bewaring is van kritieke belang vir biodiversiteit. Suid-Afrika het nie die Aichi 11-biodiversiteitsdoelwit bereik wat daarop gemik is om teen 2020 17% van die terrestriële grond as beskermde gebiede te verklaar nie. Suid-Afrika was egter wêreldwyd ’n voorbeeld van hoe privaat bewaring die leemte kan vul. Dit is noodsaaklik om die wyse waarop bewaringsondernemings strategies beplan vir langtermyn finansiële en omgewingsvolhoubaarheid te optimaliseer, met inagname van ingewikkelde omgewings-, samelewings- en nywerheidsfaktore om bewaringsareas onder finansiële druk lewensvatbaar te hou. ’n Induktiewe kwalitatief-gedrewe gelyktydige gemengde-metode navorsingsontwerp word gevolg en resultate met behulp van 'n sisteem denkebenadering gesintetiseer. Die studie ondersoek eietydse generiese strategiese beplanningsraamwerke soos Porter se vyf-kragte-model, maar het bevind dat hulle beperkte toepassing in die bewaringstoerismebedryf het. Die kritieke veranderlikes wat bewaringsgebiedbestuurders in hulle strategiese beplanning moet insluit, word in vyf belangrike kategorieë, naamlik omgewings-, samelewings-, ekonomiese-, nywerheids- en sakefaktore, ingedeel. Die navorsing stel ’n strategiese beplanningsraamwerk voor wat ’n strategiese beplannings- en iteratiewe fase insluit en van die onderlinge verband tussen die belangrike veranderlikes in ag neem. / Umhlaba ophantsi kwenkqubo yolondolozo-ndalo ufuneka kakhulu ekwandiseni ubukho beendidi-ndidi zendalo. UMzantsi Afrika awukafikeleli kwiThagethi LaseAichi Le-11 leendidi-ndidi zendalo, lokusikwa kweendawo ezifika kwi-17% yomhlaba ongengomanzi zibe ziindawo ezikhuselweyo engadlulanga u-2020. Nakuba kunjalo, uMzantsi Afrika uye wangumzekelo, kumazwe-onke, wendlela esingavalwa ngayo esi sikhewu lulondolozo lwabucala. Kuyafuneka kakhulu ukuba ziqiniswe iindlela zamashishini olondolozo-ndalo zokucwangcisa ngobulumko esenzela ukuba imali kwaneendawo-zendalo zihlale ixesha elide. Oku kuqiniswa makwenziwe ngokuthathela ingqalelo iimeko-meko ezingelula zemo-yendalo, nezentlalo-bantu, nezalo msebenzi wolondolozo, ukuze iindawo zolondolozo-ndalo zigcineke zisebenza nakumaxesha okushokoxeka kwemali. Olu phando lwenziwe ngokohlobo-phando oluyi-inductive qualitative research kunye nomxube weemethodi, zaza iziphumo zaxelwa ngokwendlela eyisystems thinking approach. Olu phando luphicothe izikhokelo zocwangciso olunobulumko eziludidi-lunye zexesha elinye, ezinjenge Porter’s five forces. Kodwa lufumanise ukuba ziyasilela kulo msebenzi wolondolozo nokhenketho. Iimeko-meko ezingundoqo ekufanele ukuba zisetyenziswe ngoomanejala beendawo zolondolozo-ndalo kwizicwangciso ezinobulumko zabo zihlelwe zaba kwizintlu ezibalulekileyo ezintlanu, ezizezi: ezeendawo-zendalo, ezentlalo-bantu, ezoqoqosho, ezalo msebenzi, nezamashishini. Olu phando ke luphakamisa isikhokelo socwangciso olunobulumko esiquka ucwangciso ngobulumko olunesigaba sophinda-phindo, nesikuthathela ingqalelo ukuphinyelana kodlelwano lwezi meko-meko zibalulekileyo. / Environmental Sciences / Ph. D. (Environmental Management)

Abstract in English, Afrikaans and Sesotho / Scuba diving is a popular marine recreational activity along the eastern and southern coast of Africa. This region is characterised as the East African Marine Ecoregion (EAME) and is known for its richness in marine fauna and flora, including some of the Indian Ocean‟s most diverse and abundant coral reef ecosystems, making it a popular destination for scuba divers. The future of the scuba diving industry has come under threat as a result of environmental, social, political and economic impacts, and there is a need to better understand how these external risks impact on scuba diving tourism businesses in the EAME. Empirical evidence suggests that external risks, both international and domestic, have an effect on the tourism industry as a whole. However, limited research has been conducted on the impact of such external risks on the dive tourism industry specifically. Existing research has also focused extensively on environmental risks rather than on how external risks of a political, economic and social nature affect dive operator sustainability in the EAME. Most studies have also focused on the demand side (divers) as opposed to the supply side (dive operators). In addition, as dive tourists have greater flexibility to change their destination should risks arise, this threatens the success of dive operators in higher risk areas. To address these problems, the primary objective of the research undertaken sought to comprehensively identify the impact of external risks (environmental, economic, social and political) on dive operators in four countries within the EAME from a supply-side perspective. In order to achieve the primary objective, the following secondary objectives were achieved: 1. Identified scuba diving tourism operators in the EAME and their scope of operation. 2. Determined the external risks most relevant to dive operators in the EAME and assessed their level of impact. 3. Compared the individual external risks experienced by each of the countries in the EAME (Kenya, Tanzania, Mozambique and South Africa) using a cross-case analysis. 4. Assessed the perception of dive operators regarding whether external risks would influence a dive tourists decision to travel to the dive operators area of operation in the EAME ii The study consisted of two phases. Phase 1 comprised structured interviews with a select group of dive operators to gain insight into the external risks most prevalent in the scuba diving industry, as well as to assist in developing a quantitative structured survey (Phase 2), which was subsequently completed by dive operators in Kenya, Tanzania, Mozambique and South Africa. Data was imported into SPSS for quantitative statistical analysis. From the primary data collected, the major findings from this study determined that current economic and political risks have the greatest impact on dive operators in the EAME, and this trend is expected to continue. Environmental degradation of coral reefs, while not seen as a threat at present, constitutes a key threat for the near future. The greatest influences expressed in terms of risk categories impacting on dive tourism are domestic economic risks, international economic risks, domestic political risks and international political risks. A cross-case analysis conducted on the four countries concluded that external risks have varying effects within the different countries. Finally, the results indicated that external risks significantly influence a dive tourist's decision to travel to the EAME. By identifying and assessing the external risks that have an impact on dive operators in the EAME, this research contributes to knowledge on the dive tourism industry in the EAME, as well as dive tourism further afield and the wider field of tourism management. The study's findings create awareness of the effect that external risks have on dive operators in the region. A conceptual framework was developed which encompasses external risks in the scuba diving industry. Risk radars, risk maps and colour-coded tables were further outputs this study which can assist businesses, society and economies in responding to current and future threats and crises in a more informative and intuitive way. This can be achieved by implementing risk management strategies to mitigate or reduce exposure to external risks; strengthening stakeholder involvement along the tourism value chain; and stressing the need for government involvement towards the protection of the environment and promotion of small business growth in the region. Future research can include a wider view of the marine tourism industry and other areas of the Blue Economy. / Skubaduik is 'n gewilde mariene ontspanningsaktiwiteit langs die oos- en suidkus van Afrika. Hierdie streek staan bekend as die Oos-Afrika Mariene Ekostreek (East African Marine Ecoregion, EAME) en is bekend vir sy rykheid aan mariene fauna en flora, insluitende sommige van die Indiese Oseaan se mees diverse en welige koraalrif-ekostelsels, wat dit 'n gewilde bestemming vir skubaduikers maak. Die toekoms van die skubaduikbedryf word bedreig weens die impak van omgewings-, sosiale, politieke en ekonomiese gebeure, en daar is 'n behoefte om beter te verstaan hoe hierdie eksterne risiko's skubaduiktoerisme-besighede in die EAME beïnvloed. Empiriese bewyse suggereer dat eksterne risiko's, internasionaal sowel as plaaslik, 'n invloed op die toerismebedryf as 'n geheel het. Beperkte navorsing is egter gedoen oor die impak van sulke eksterne risiko's op spesifiek die duiktoerisme-bedryf. Bestaande navorsing het ook uitvoerig gefokus op omgewingsrisiko's eerder as hoe eksterne risiko's van 'n politieke, ekonomiese en sosiale aard duik-operateur-volhoubaarheid in die EAME beïnvloed. Die meeste studies het ook gefokus op die aanvraagkant (duikers) in teenstelling met die aanbodkant (duik-operateurs). Verder, omdat duiktoeriste meer buigsaamheid het om hulle bestemming te verander indien risiko's voorkom, bedreig dit die sukses van duik-operateurs in hoë-risiko-gebiede. Om hierdie probleme te hanteer is die primêre doel van die navorsing wat gedoen is om op omvattende wyse die impak van eksterne risiko's (omgewing, ekonomies, sosiaal en polities) op duik-operateurs in vier lande in die EAME te identifiseer uit 'n aanbodkant-perspektief. Om die primêre doelwit te behaal, is die volgende sekondêre doelwitte bereik: 1. Skubaduik-toerisme-operateurs in die EAME en hulle operasionele omvang is geïdentifiseer. 2. Die eksterne risiko's wat die relevantste vir duik-operateurs in die EAME is, is bepaal en hulle vlak van impak is geassesseer. 3. Die individuele eksterne risiko's wat deur elkeen van die lande in die EAME (Kenia, Tanzanië, Mosambiek en Suid-Afrika) ervaar is, is vergelyk deur die gebruik van 'n kruisgeval-analise. 4. Die persepsie van duik-operateurs wat betref of eksterne risiko's 'n duiktoeris se besluit sal beïnvloed om na die duik-operateur se operasionele gebied in die EAME te reis, is geassesseer. Die studie het uit twee fases bestaan. Fase 1 het gestruktureerde onderhoude met 'n geselekteerde groep duik-operateurs behels om insig te kry in die eksterne risiko's wat die algemeenste in die skubaduikbedryf voorkom, en om te help om 'n kwantitatiewe gestruktureerde peiling (fase 2) te ontwikkel, wat gevolglik deur duik-operateurs in Kenia, Tanzanië, Mosambiek en Suid-Afrika voltooi is. Data is ingevoer in SPSS vir kwantitatiewe statistiese analise. Uit die primêre data wat ingesamel is, het die belangrikste bevindings van hierdie studie bepaal dat die huidige ekonomiese en politieke risiko's die grootste impak op duik-operateurs in die EAME het, en daar word verwag dat hierdie tendens sal voortduur. Die omgewingsagteruitgang van koraalriwwe, hoewel dit nie tans as 'n bedreiging beskou word nie, is 'n sleutelbedreiging vir die nabye toekoms. Die grootste invloede wat uitgedruk is as risiko-kategorieë wat 'n invloed op duiktoerisme het, is plaaslike ekonomiese risiko's, internasionale ekonomiese risiko's, plaaslike politieke risiko's en internasionale politieke risiko's. 'n Kruisgeval-analise wat op die vier lande uitgevoer is, het bevind dat eksterne risiko's wisselende uitwerkings binne die verskillende lande het. Laastens het die resultate aangedui dat eksterne risiko's 'n duiktoeris se besluit om na die EAME te reis, aansienlik beïnvloed. Deur die eksterne risiko's te identifiseer en te assesseer wat 'n impak op duik-operateurs in die EAME het, dra hierdie navorsing by tot kennis oor die duiktoerismebedryf in die EAME, asook duiktoerisme verder weg en die wyer veld van toerismebestuur. Die studie se bevindings skep 'n bewustheid van die uitwerking wat eksterne risiko's op duik-operateurs in die streek het. 'n Konseptuele raamwerk is ontwikkel wat eksterne risiko's in die skubaduikbedryf omvat. Risiko-radars, risiko-kaarte en tabelle wat volgens kleur gekodeer is, was verdere uitsette van hierdie studie wat besighede, die gemeenskap en ekonomieë kan help om te reageer op huidige en toekomstige bedreigings en krisisse op 'n meer ingeligte en intuïtiewe manier. Dit kan bereik word deur risikobestuurstrategieë te implementeer om blootstelling aan eksterne risiko's te mitigeer of te verminder; belanghebberbetrokkenheid op die toerismewaardeketting te versterk; en om die behoefte vir regeringsbetrokkenheid by die insluit. / Ho sesa tlasa metsi a lewatle ke mosebetsi o tsebahalang haholo wa boithabiso ba lewatle haufi le mabopo a ka botjhabela le borwa ba Afrika. Sebaka sena se kgethollwa e le lefatshe la bophelo ba mawatle a Afrika Botjhabela (EAME) mme se tsejwa ka leruo la sona la diphoofolo tsa lewatle le dimela, ho kenyelletsa le tse ding tsa diphedi tse fapaneng tsa lewatle la Indian, e leng se etsang hore e be sebaka se tumeng bakeng sa batho ba sesang tlasa lewatle. Bokamoso ba indasteri ya ho tola tlasa lewatle bo kotsing ka lebaka la tshusumetso ya tikoloho, kahisano, dipolotiki le moruo, mme ho na le tlhokahalo ya ho utlwisisa hantle hore dikotsi tsena tsa kantle di ama jwang dikgwebo tsa bothori bo amanang le ho sesa tlasa lewatle EAME (Mabatoweng a Afrika Botjhabela a diphedi tsa mawatle). Bopaki bo hlakileng bo fana ka maikutlo a hore dikotsi tsa kantle, tsa matjhaba le tsa lehae, di na le tshwaetso indastering ya bohahlauli ka kakaretso. Leha ho le jwalo, dipatlisiso tse fokolang di ile tsa etswa mabapi le sefutho sa dikotsi tse jwalo tsa kantle indastering ea bohahlaudi ba ho sesa ka ho kgetheha. Dipatlisiso tse teng di boetse di tsepamisitse maikutlo haholo ka dikotsi tsa tikoloho di sa shebe hore na dikotsi tsa kantle tsa dipolotiki, tsa moruo le tsa kahisano di ama jwang ho tsitsisa tshebetso ho EAME. Diphuputso tse ngata di boetse di tsepame lehlakoreng la tlhokahalo (disesi) ho fapana le lehlakore la diphallelo (batho ba sesang). Ho phaella moo, jwalo ka ha disesi tsa bahahlaudi di ena le maemo a mangata a ho fetola dibaka tsa bona ha ho hlaha dikotsi, sena se senya katleho ya disesi dibakeng tse nang le dikotsi tse ngatanyana. Ho rarolla mathata ana, sepheo se ka sehloohong sa dipatlisiso tse entsweng di ile tsa leka ho lemoha ka ho hlaka sefutho sa dikotsi tsa kantle (tikoloho, moruo, kahisano le dipolotiki) ho disesi dinaheng tse nne tse ka hare ho EAME ho tloha lehlakoreng la phepelo. E le ho finyella sepheo se ka sehloohong, dipheo tse latelang di ile tsa fihlellwa: 1. Ho kgetholla basebeletsi ba bahahlaudi ba ho sesa lebatoweng la EAME le tsela ya tshebetso ya bona. 2. Ho etsa qeto ya dikotsi tse ka ntle tsa bohlokwa ho tsamaisa ba disesi ho EAME le ho hlahloba boemo ba tsona ba tshusumetso. 3. Ho bapiswa dikotsi tse ka ntle tsa naha ka nngwe ho EAME (Kenya, Tanzania, Mozambique le Afrika Borwa) ho sebedisa dintlha tsa ho hlahloba diketsahalo. 4. Hlahloba maikutlo a disesi mabapi le hore na dikotsi tse ka ntle di tla susumetsa qeto ya bahahlaudi ba ho etela sebakeng seo ba sebetsang ho sona ho EAME Thuto e ne e ena le mekgahlelo e mmedi. Mokgahlelo wa 1 o ne o ena le dipuisano tse hlophisitsweng le sehlopha se kgethilweng sa basebetsi ba disesi ho utlwisisa dikotsi tse ka ntle tse atileng haholo indastering ya ho sesa, le ho thusa ho ntlafatsa tlhahlobo e entsweng ka bongata (Phase 2), e ileng ya qetella e phethilwe ke basebetsi ba disesi Kenya, Tanzania, Mozambique le Afrika Borwa. Lesedi le ile la kenngwa ka SPSS bakeng sa tlhahlobo ya dipalopalo. Ho tswa leseding la motheho le bokelletsweng, diphuputso tse kgolo tsa thuto ena di bontshitse hore dikotsi tsa moraorao tsa moruo le tsa lipolotiki di na le tshusumetso e kgolo ho ba sebetsang e le basebetsi ba disesi EAME, mme mokgwa ona o lebeletswe hore o tswele pele. Ho senyeha ha tikoloho ya dimela/diphedi tsa lewatle, ha ho sa nkuweng e le tshoso hona jwale, ke tshoso e ka sehloohong bakeng sa nako e tlang. Tshusumetso e matla ka ho fetisisa e hlalositsweng ka mekgahlelo ya dikotsi tse amang tsela ya ho etela dibaka tsa bohahlaudi ke dikotsi tsa moruo wa lehae, dikotsi tsa matjhaba tsa moruo, dikotsi tsa dipolotiki tsa lehae le dikotsi tsa matjhaba tsa dipolotiki. Phuputso e entsweng dinaheng tse nne e qetile ka hore dikotsi tsa ka ntle di na le diphello tse fapaneng dinaheng tse fapaneng. Qetellong, diphello di bontshitse hore dikotsi tsa ka ntle di susumetsa haholo qeto ya mohahlaudi wa ya sesang tlasa lewatle ho etela EAME. Ka ho kgetholla le ho hlahloba dikotsi tse ka ntle tse nang le tshwaetso basebetsing ba disesi EAME, dipatlisiso tsena di tlatsetsa tsebong lefapheng la bohahlaudi ba ho ho sesa tlasa lewatle dibakeng tsa EAME, ha mmoho le bahahlaudi ba ho sesa ka ho phatlalla tsamaisong ya bohahlaudi. Diphuputso tsa thuto di etsa hore ho be le tlhokomediso ya phello ya ka moo dikotsi tse ka ntle di nang le kameho disesing sebakeng seo. Ho na le moralo o ileng wa etswa o kenyeletsang dikotsi tsa kantle indastering ya ho sesa tlasa lewatle. Diwaelese tse nkgellang dikotsi, dimmapa tsa dikotsi le ditafole tse nang le mebala di ne di boetse di hlahisa thuto ena e ka thusang dikgwebo, setjhaba le moruo ho arabela dikotsing tsa moraorao le tsa nakong e tlang ka ditsela tse rutang le tse nang le tsebo. Sena se ka fihlellwa ka ho kenya tshebetsong maano a tsamaiso ya kotsi bakeng sa ho fokotsa ho pepeseha dikotsing tsa kantle; ho matlafatsa tshebetsong ya bankaseabo motjheng wa bohlokwa wa bohahlaudi; le ho totobatsa tlhokahalo ya ho nka seabo ha mmuso ho sireletsa tikoloho le tshehetso ya kgolo ya dikgwebo tse nyenyane sebakeng seo. Phuputso ya nako e tlang e ka kenyelletsa pono e pharaletseng ya indasteri ya bahahlaudi ba lewatle le dibaka tse ding tsa Blue Economy. / Environmental Sciences / M. Com. (Tourism Management)

Abstracts in English, Zulu and Afrikaans / Globally, Visitor Information Centres are increasingly recognised touchpoints contributing to the success of tourism destinations. In Gauteng, South Africa, their numbers continue to decline. The service level of these remaining VICs differ across and fall below expectation. Furthermore, most models of operation are obsolete, with these centres having minimal exposure to best practices. Limited research focuses on the supply side, namely the staffing and management of centres. The study focuses on Gauteng VICs and the best practices that could improve future effectiveness. An exploratory design was followed which commenced with a concise review of best practice literature, global case studies and examples on the operation of effective VICs. An empirical study then reported on the opinions of 25 VIC staff and eight managers from eight Gauteng VICs regarding the current situation and future needs. A two-tiered approach was used to gather data via two custom-designed surveys with Gauteng VIC staff and managers respectively. A snowball sample of 25 staff members and a purposive sample of eight key informants were obtained. Data were analysed quantitatively using SPSS and qualitatively using thematic content analysis; and presented in three parts. The literature, the findings and the researcher’s recommendations culminate in a best practice framework for Gauteng VICs. The framework advocates for an integration of traditional and new media services and platforms in the dissemination of tourism information based on the funding available to a particular VIC. It is envisaged that if managers implement the best practice framework, it could avert further decline in the number of VICs. Moreover, it could improve their effectiveness in meeting the needs of the technologically-savvy and the traditional visitor, thereby ushering the Gauteng VICs into the 21st century. / Emhlabeni jikelele, izikhungo zolwazi zabavakashi (VICs) ziya ngokuya ziqashelwa njengamaphuzu okuxhumana abamba iqhaza ekuphumeleleni kwezindawo zezokuvakasha. EGauteng, eNingizimu Afrika inani labo, liyaqhubeka ngokwehla. Amazinga okusebenza kwalokho kwama-VIC asele ahluka ezindaweni zonkana futhi awela ngezansi kokulindelekile. Ngaphezu kwalokho, izinhlobo eziningi zezifanekiso zomsebenzi azisetshenziswa, nalezo zikhungo nokuba nokubanakaliswa okuncane nemikhuba ephambili. Ucwaningo olulinganiselwe lugxile ohlangothini lokunikezela, okuyizikhungo zabasebenzi nokuphathwa. Lolu cwaningo lugxile kuma-VIC aseGauteng kanye nemikhuba ephambili engase ithuthukise ukusebenza ngokuzayo. Umklamo oyisibonelo walandelwa okuyinto eyaqala ngokubuyekeza okufingqiwe okuhamba phambili kwezincwadi, izifundo zomhlaba nezibonelo zokusebenza ngempumelelo kwama-VIC. Ucwaningo lomdlandla lwabika ngemibono yamalungu abasebenzi abangama -25 beVIC nabaphathi abayisishiyagalombili abavela kuma-VIC ayisishiyagalombili aseGauteng mayelana nesimo samanje kanye nezidingo esikhathini esizayo. Izindlela ezimbili zokuhlaziya zasetshenziswa ukuqoqa imininingwane ngokusebenzisa izinhlolovo ezimbili ezenziwe ngokwezifiso nabasebenzi be-VIC eGauteng nabaphathi ngokulandelana Isampula yokudluliselwa (snowball sampling) kwamalungu abasebenzi abangama-25 kanye nesampula yokwahlulela ekhethayo (purposive sampling) yabafundisi abamqoka abayisishiyagalombili yatholakala. Imininingwane yahlaziywa ngokufanelekile kusetshenziswa iSPSS (Statistical Package for the Social Sciences) futhi ngokufanelekile kusetshenziswa ukuhlaziywa kwezindikimba okuqukethwe futhi yethulwa izingxenye ezintathu. Imibhalo, okutholakele kanye neziphakamiso zomcwaningi zifinyelele emkhubeni ophezulu wohlaka lwama-VIC aseGauteng. Uhlaka lummela ukuhlanganiswa kwendabuko futhi ukusebenzisa kwezokwazisa ngezinkundla ekusabalalisweni kolwazi lwezokuvakasha kusekelwe ngokuxhaswa ngezimali okutholakala ku-VIC ethile. Kucatshangwa ukuthi uma abaphathi beqalisa umkhuba ophambili wohlaka, kungase kugweme ukwehla okwengeziwe kwenani lama-VIC. Ngaphezu kwalokho, kungase kuthuthukise ukuphumelela kwabo ekuhlangabezaneni nezidingo zobuchwepheshe zokwenza izinqumo ezinhle kanye nesivakashi sendabuko, kanjalo kubonise ama-VIC ku-21st Century. / Besoekersinligtingsentrums word wêreldwyd toenemend erken as kontakpunte (touchpoints) wat tot die sukses van toerismebestemmings bydra. Die aantal besoekersinligtingsentrums in Gauteng, Suid- Afrika, toon ’n afname. Die diensvlakke van die oorblywende sentrums verskil en voldoen nie aan verwagtinge nie. Die bedryfsmodelle van die meeste van hierdie besoekersinligtingsentrums is ook verouderd en die betrokke sentrums het minimale blootstelling aan beste praktyk. Beperkte navorsing fokus op die aanbodkant, dit wil sê, die personeelvoorsiening en bestuur van besoekersinligtingsentrums. Hierdie studie fokus op besoekersinligtingsentrums in Gauteng en die beste praktyke wat hulle doeltreffendheid in die toekoms kan verbeter. Die navorser het ’n verkenningsontwerp gebruik, beginnende met ’n bondige oorsig van literatuur oor beste praktyk, wêreldwye gevallestudies en voorbeelde van die werkswyse van doeltreffende besoekersinligtingsentrums. Die navorser het daarna in ’n empiriese studie verslag oor die menings van 25 personeellede van besoekersinligtingsentrums en 8 bestuurders van 8 besoekersinligtingsentrums in Gauteng rakende die huidige stand en toekomstige behoeftes van die sentrums gelewer. Die navorser het ’n tweevlakkige benadering gevolg om data in te win deur twee aangemete opnames te gebruik om data van onderskeidelik personeellede en bestuurders van besoekersinligtingsentrums in Gauteng te bekom. ’n Sneeubalsteekproef van 25 personeellede en ’n doelbewuste steekproef van 8 sleutelrespondente is bekom. Data is kwantitatief met behulp van die Statistical Package for the Social Sciences (SPSS) en kwalitatief deur middel van ’n tematiese inhoudsanalise ontleed en in drie dele aangebied. Die literatuur, die bevindings en die navorser se aanbevelings het op ’n raamwerk van bestek praktyk vir Gautengse besoekersinligtingsentrums uitgeloop. Ingevolge hierdie raamwerk moet tradisionele en nuwe mediadienste en -platforms geïntegreer word na gelang van die befondsing wat tot ’n bepaalde besoekersinligtingsentrum se beskikking is. Daar word voorsien dat indien sentrumbestuurders die bestepraktyk-raamwerk implementeer, dit ’n verdere afname in die aantal besoekersinligtingsentrums kan verhoed. Daarbenewens kan die raamwerk lei tot ’n verbetering in Gautengse besoekersinligtingsentrums se vermoë om in die behoeftes van beide tegnologies bedrewe en tradisionele besoekers te voorsien, en sodoende daartoe bydra dat die sentrums by die 21ste eeu aanpas. / Transport Economics, Logistics and Tourism / M. Com. (Tourism Management)