Seit Ende 2009 präsentiert sich die Website der Stadtbibliothek Chemnitz im neuen zeitgemäßen Design. Ziel des Relaunches war, die Homepage barrierefreier zu gestalten und eine neuere Version des Content-Management-System Typo3 zu verwenden. Die neue Seite zeigt sich stark mit erweiterten Servicefunktionen und verbesserter Kundennähe. Außerdem soll auf neue Services, besondere Aktionen oder veränderte Nutzungsbedingungen besser verwiesen werden. Auch die Kinderseiten der Stadtbibliothek erstrahlen im neuen Design. Die „Onleihe“ „ChemNetzBib“, Twitter und der Newsblog wurden auf den neuen Seiten etabliert.

Seit Ende 2009 präsentiert sich die Website der Stadtbibliothek Chemnitz im neuen zeitgemäßen Design. Ziel des Relaunches war, die Homepage barrierefreier zu gestalten und eine neuere Version des Content-Management-System Typo3 zu verwenden. Die neue Seite zeigt sich stark mit erweiterten Servicefunktionen und verbesserter Kundennähe. Außerdem soll auf neue Services, besondere Aktionen oder veränderte Nutzungsbedingungen besser verwiesen werden. Auch die Kinderseiten der Stadtbibliothek erstrahlen im neuen Design. Die „Onleihe“ „ChemNetzBib“, Twitter und der Newsblog wurden auf den neuen Seiten etabliert.

Ο μεγάλος όγκος σελίδων και υπηρεσιών στο Διαδίκτυο αρκετές φορές δημιουργεί προβλήματα πλοήγησης με αποτέλεσμα η αναζήτηση εγγράφων και πληροφοριών να είναι μια εξαιρετικά χρονοβόρα και δύσκολη διαδικασία. Για το λόγο αυτό είναι απαραίτητη η πρόβλεψη των αναγκών των χρηστών με στόχο τη βελτίωση της χρηστικότητας του Διαδικτύου αλλά και της παραμονής του χρήστη σε έναν δικτυακό τόπο. Ο στόχος αυτής της διπλωματικής εργασίας είναι αρχικά να παρουσιάσει μεθόδους και τεχνικές που χρησιμοποιούνται για την εξατομίκευση και προσαρμογή στα ενδιαφέροντα του χρήστη, δικτυακών τόπων. Η εξατομίκευση περιλαμβάνει τη χρήση πληροφοριών που προέρχονται από τα ενδιαφέρονται και τη συμπεριφορά πλοήγησης του χρήστη σε συνδυασμό με το περιεχόμενο και τη δομή του δικτυακού τόπου. Στη συνέχεια παρουσιάζεται ένα σύστημα αναδιοργάνωσης της δομής ενός δικτυακού τόπου, του οποίου η υλοποίηση βασίστηκε στη δημοτικότητα των σελίδων για κάθε χρήστη όπως αυτή προκύπτει από τα log αρχεία που διατηρεί ο server του δικτυακού τόπου. Τέλος, το σύστημα αυτό εφαρμόζεται σε έναν πειραματικό δικτυακό τόπο και γίνεται αξιολόγηση των αποτελεσμάτων εφαρμογής του. / The large number of web pages on many Web sites has raised navigation problems. As a result, users often miss the goal of their inquiry, or receive ambiguous results when they try to navigate through them. Therefore, the requirement for predicting user needs in order to improve the usability and user retention of a Web Site is more than ever, indispensable. The primary purpose of this thesis is to explore methods and techniques for improving or “personalizing” Web Sites. Web personalization includes any action that adapts the information or services provided by a Web site to the needs of a particular user or a set of users, taking advantage of the knowledge gained from the users’ navigation behavior and interests in combination with the content and structure of the Web Site. Secondly, this thesis describes the implementation of a tool (reorganization software) which parses log files and uses specific metrics related to web page accesses, in order to reorganize the structure of a web site according to its users’ preferences. Finally, the tool is applied in an experimental Web Site and the results of this reorganization process are evaluated.

The aim of this thesis is to explore differences between consumer expectations of web site functionality in the context of online banking in terms of whether the task under consideration is information seeking or account access and whether the expectation is predictive or normative. The Internet has emerged as a new and distinct information source. Statistics show that the Internet is used extensively by companies for information provision and in general by consumers for information acquisition. The context of this study is the financial services sector where online service provision is increasing to meet consumer demand. Numerous studies into online banking seek to identify the attributes of successful financial services web sites but the focus of these studies has been on account management rather than information search activity. Yet, there is limited research into whether consumer evaluative criteria differ when deciding to adopt a bank’s web site as a source of information as compared to use as a channel for account access. Regardless of task focus, the rationale behind theory of adoption models is that, if after trial, web site performance does not match expectations then the consumer will decide that the web site does not contain features of value and will not continue to use it. Expectations are conceptually close to, but not the same as, beliefs and have been defined as both the anticipation of future outcomes (predictive expectation) and the desire for the occurrence of future outcomes (normative expectation). Since the only type of evaluation a consumer may hold about an untried technology is expectation, several technology adoption models use expectations as referent states however the focus of research to date has been on contrasting expectation with postadoption perception. This thesis follows an approach developed by Sirgy (1984) that utilises different levels of expectation. Normative and predictive expectations are used not only as a referent state but also as a perceived state thus providing an understanding of the expectation “gaps” of users and non-users. A two-phase methodology was used. First a preliminary study based on a convenience sample of 253 students was used to generate a range of expectation statements relating to online information search. Second a web-survey was administered to 10,000 Internet users to explore differences in normative (should) expectations and predictive (will) expectations across a set of system quality and information quality attributes in two task scenarios: information search and online bank account access. This thesis identifies differences and points of similarity across task scenario. It shows that across task scenario there are statistically significant and practically substantive differences in terms of attributes that reduce risk, enable two-way communication and the provision of product information.

The topic of this thesis is search engine optimization (SEO). This term covers many activities, procedures and techniques. When using SEO you can improve your position in a search engine and narrow it to so called key words. The first part of the theoretical part acquaints readers with the basic facts, statistics and defines the basic terminology. The main objective of the second part is concentrated on the main elements which affect the successes of optimalization. The practical part is dealing with analysis of the optimalized e-shop including its competitors. The changes and recommendations of improvement and development of the e-shop were suggested on the basis of the analysis, the theoretical acquirements and the experience of the author. These changes are gradually implemented in the following part of the thesis. The impact on the attendance and placement in the search engines is reviewed after the realization of the suggested above.

Thesis advisor: Dale Herbeck / The established standard for incitement articulated in Brandenburg v. Ohio (1969) has developed into a staple of First Amendment law. The Brandenburg standard for incitement works in the real world, but questions have been raised about whether it can be extended into cyberspace. This thesis examines this question through an analysis of threatening web sites such as the Nuremberg Files, and accompanying jurisprudence. The ability of web sites to incite illegal action is undoubtedly compromised by the characteristics that differentiate them from the physical world—What is to be done when laws intended to encompass a much simpler form of expression lose their relevance? / Thesis (BA) — Boston College, 2010. / Submitted to: Boston College. College of Arts and Sciences. / Discipline: Communication Honors Program. / Discipline: Communication.

Thesis (Ph. D.)--Georgia State University, 2007. / Naveen Donthu, committee chair; Detmar Straub, Corliss Thornton, Sevo Eroglu, committee members. Electronic text (149 p. : ill.) : digital, PDF file. Title from file title page. Description based on contents viewed Dec. 10, 2007. Includes bibliographical references (p. 142-149).

Thesis (M.S.)--University of Nevada, Reno, 2005. / "December, 2005." Includes bibliographical references (leaves 73-77). Online version available on the World Wide Web.

It was usual that museums built up their won Web sites nowadays. However, building Web sites didn¡¦t mean that museums used Internet to support museums¡¦ operation. In researcher¡¦s opinion, using Internet services had become an indivisible part of modern life. Since researches on private museums was less than those on famous and public museums, this study used the ICDT model ¡]four virtual space, included information, communication, distribution, and transaction¡^and the Content Analysis to point out the dimension and the level of digitalization of 97 museum Web sites. This study result could be used to suggest museum operating Web sites and providing e-services in an excellent way. The study result included the following guidelines: 1¡EThe information-and-commerce-based Web sites presented more consistency than those of information-based Web sites. The information-and-commerce-based Web sites also presented higher level of digitalization. 2¡EThe museum Web sites should provide information of abundance and depth, use multiple online communication functions, develop Internet as a new distribution, and pay more attention to the security of transaction and individual¡¦s privacy. 3¡EThe problem of digitalization of private museums was the unclear idea of digitalization and Web site, as well as the unrealized needs of museums and Internet users. In suggestion, the museum should find out attributes that differed from the others, and set up the Web site¡¦s main notion according to museum mission. Further more, to match museum¡¦s needs and user¡¦s needs, so as to seek for corporation of other business and resources. Finally, to keep well maintenance and evaluation of Web sites.

This study is more or less of an exploratory research style. It is aimed to find out what the impact of the travel information appearing on a company web site that is run by a travel agent, upon traditional customers in a sense of interactive marketing. It is hoped that through the subject study we can much understand traditional customer expectations and perceptions in using of the internet. It would also equip the agents in a better position to fulfill the customer requirements when they map out the content of the travel company web site and implement the information communication. And finally it will lead to the best marketing strategy planning.