[pt] A dissertação analisa como Jung aborda o fenômeno religioso em sua teoria psicológica. Determinados conceitos revelam, mais especificamente, a forma pela qual o autor associa experiência religiosa e experiência psíquica. São eles :a noção de arquétipo e de experiência primordial, a idéia de símbolo, si-mesmo e individuação. Levanta ainda a seguinte questão: se Jung parte de sua experiência como psicólogo quando reflete sobre a temática da religião, ou se, por vezes, ao estruturar a sua teoria, toma o universo religioso como ponto de partida. / [en] This dissertation analyses how Jung approaches the religious phenomenon is his psychological theory. Certain concepts reveal us, specifically, how Jung associates religious and psychic experience. They are the notion of archetype and primordial experience, the ideas of symbol, self and individuation. At the same time, broaches the matter if Jung starts from his experience as a psychologist, when he reflects about the subject of religion, or if he takes the religious universe as a startingpoint to structure his theory.

L'étude présente est avant tout le résultat d'une préoccupation personnelle de longue durée, qui commence avec mes premières leçons de piano et mes tentatives de jouer la musique de Beethoven. Le désir de savoir autant que possible sur la personnalité, la vie, les événements et les situations qui ont conduit à la naissance d'une œuvre est apparu très tôt. Il est évident et simple à démontrer, par ses propres notes et les témoignages de ceux qui ont écrit sur lui depuis presque deux cents ans, que Beethoven a eu des circonstances extérieures, des événements et des occurrences sociales, même historiques, qui ont déclenché certains thèmes musicaux, auxquels son propre génie et sa sensibilité ont trouvé la forme d'expression qui nous est connue aujourd'hui. Ensuite, deuxièmement, il s'agit dans cette étude d'un engagement strictement théorique. Je souhaite exposer les liens formés le long des presque trois décennies de maladie, entre la déficience auditive et la création musicale de Beethoven. Au-delà de la situation de nature médicale qu'il a accueillie avec une explicable panique, avec un mélange d'impuissance et de dépression, qui l'ont mené au seuil du suicide, presque, environ l'année 1803, la perte de l'ouïe a ouvert un horizon agonique dans l'existence du compositeur, un horizon qui a marqué sa lutte avec le destin. Celui-ci est le thème, sa perception, qui le déterminera à assumer l'image et le rôle du Héros, du Titan tendu sous les épreuves sombres des machinations divines qu'il accueille avec courage et, des fois, même avec défi. C'est de ces tensions que jaillissent quelques-unes de ses œuvres les plus complexes, puissantes, expressives et novatrices, depuis la Symphonie no.3 et jusqu'à la 9ème, les sonates pour piano et certaines de ses compositions pour cordes. Le modèle héroïque a été sans doute salvateur, une circonstance d'émulation titanique qui a aidé Beethoven à mener si loin, dans le sens créatif, sa lourde et, en quelque sorte, ironique déficience. Il faut admettre, d'autre part, que, en dehors de ce modèle romantique de se rapporter au destin par le recours au Héros et au Titan - figures de la grandiose culture grecque classique - on a du mal à déceler la relation du compositeur avec Dieu dans le sens chrétien, sa manière d'intégrer une vision, un sens de la vie fondé sur celui-ci. Certes, Missa Solemnis en Ré majeur op.123, la Symphonie no.9 et quelques autres ouvrages ou parties d'ouvrages, entretiennent l'avis que Beethoven a composé, tout comme Bach, son modèle et maître favori, de la musique de glorification de Dieu. Et si cela est tout à fait vrai, alors notre mission de comprendre son passage par des modèles culturels et religieux si différents devient encore plus difficile. / This study is, above all, the outcome of a long-lasting personal concern that goes back to the period of my first music lessons and my attempts to play Beethoven's music on the piano. My passion for certain musical compositions, the care to interpret them in the way, with the sensitivity and in keeping with their creator's intentions might be translated as follows: 1 wish to perform as if he could hear me and could recognize himself in the music I performed. I was fi lied, at a very early age, with the desire to know as much as possible about his personality, his life, the events and the circumstances that led to the birth of his work. It is obvious and easy to prove, based on Beethoven's own notes and the testimonies of those who have written about him for nearly two hundred years, that there were external triggers, such as social and even historical events or happenings, which activated certain musical themes that his genius and sensitivity gave expression in the form known to us today. In this study, I will speak, at the appropriate time, about situations, contexts and events of this kind: family problems, like the affair involving his nephew Karl, or sentimental issues, like the "lmmortal Beloved" (Der Unsterbliche Geliebte), the drama entailed by hearing Joss, the evolution of event on the European stage during the Napoleonic and post­ Napoleonic periods, etc. Second, this study represents a strictly theoretical undertaking. I wish to present, according to my own understanding, the connections formed throughout the nearly three decades of disease between Beethoven's hearing impairment and his musical creation. Beyond the medical situation that he responded to with understandable panic, with a mixture of helplessness, tremor and depression, which brought him close to the brink of suicide in around the year 1803, the Joss of hearing opened an agonizing horizon in the composer's existence, a horizon against which he waged his battle with destiny. This is the theme, his perception, which led him to take on the image and role of a Hero, of a Titan, strained under the bleak attempts of the divine machinations that he met with courage and, sometimes, even with defiance. It was from these strains that some of his most complex, powerful, expressive and innovative works gushed forth, from his Third and Ninth Symphonies to the piano sonatas and several other compositions for strings. Beethoven was, according to Wagner's very suggestive comparison, the equivalent of Tiresias. Thus, shifting between levels of expression, he could hear pure music with an ear that was no longer disturbed or corrupted by outside sounds. The music he heard and transmitted gushed out of himself, from the depths of his being, which was marked by dignity and prophetic drama in equal measure. His internal hearing was already sensitive to the sounds of the World, to the rhythms of Phenomena, to the turmoil and syncopes of Life. Like Tiresias, Beethoven was a prophet who could hear, understand and transmit the mysterious music of the world to the future centuries. He could hear the music of paradise and convey it in the Pastoral Symphony, he could hear the sublime joy of human brotherhood and convey it at the end of the Ninth Symphony, he could hear the sounds of death and hell and convey them in the serious, funeral passages of the Eroica Symphony of the Hammerklavier Sonata. He could hear the ceaseless melody of life's flow through time, he could understand the sonata of nature, the dance of light, the verve of joy, but also the twilight, pain and night, the end. He could hear the music from which this universe of illusory, transient and capricious forms was made, this universe which we call reality. This, I believe, is the "Last" Beethoven.

Um conceito fundamental para a compreensão do papel desempenhado pelas marcas nas sociedades contemporâneas é o de posicionamento, que se refere ao que a marca representa na mente dos consumidores. Neste sentido, uma abordagem que tem despertado, em anos recentes, o interesse de alguns estudiosos do marketing, é o paradigma do arquétipo, que postula a existência do inconsciente coletivo, estrutura da psiqué que conteria as "imagens coletivas" comuns ao gênero humano, e que representam uma tendência inata para perceber a realidade de uma determinada forma. Assim sendo, este estudo integra os conceitos da Teoria dos Arquétipos de Jung e de posicionamento de marca, propondo o alinhamento entre as imagens coletivas presentes na psiqué dos indivíduos os arquétipos, e a gestão estratégica de marketing. Para tanto, foi desenvolvida uma pesquisa exploratória relacionada às estratégias de posicionamento adotadas para a marca Ipanema Gisele Bündchen, da empresa Grendene S/A, por meio da qual foi possível compreender de que forma ocorre o processo de transferência do significado simbólico de uma celebridade para a imagem da marca, por meio da atividade de endosso, bem como evidenciar as contribuições provenientes da Teoria dos Arquétipos para as ações destinadas ao adequado posicionamento da marca na estrutura associativa da memória dos consumidores, resultando em considerações teóricas e empíricas capazes de oferecer suporte aos processos estratégicos e gerenciais de posicionamento de marca. / Submitted by Marcelo Teixeira (mvteixeira@ucs.br) on 2014-05-29T17:25:05Z No. of bitstreams: 1 Dissertacao Giancarlo Dal Bo.pdf: 5382404 bytes, checksum: e234beb4f04f2236357868c98848b50a (MD5) / Made available in DSpace on 2014-05-29T17:25:05Z (GMT). No. of bitstreams: 1 Dissertacao Giancarlo Dal Bo.pdf: 5382404 bytes, checksum: e234beb4f04f2236357868c98848b50a (MD5) / Positioning is a fundamental concept to understand the role played by brands in contemporary societies, which applies to what the brand represents on consumers´ minds. On that account, the archetype paradigm is an approach that has, in recent years, aroused interest of some marketing experts, suggesting the existence of a collective unconscious, part of the psyche that comprises "collective images" shared by humanity, and represents an innate propensity to perceive reality in a certain way. Therefore, this study consists of concepts of Jung´s Archetype Theory and brand positioning, which proposes an alignment among collective images that are present in the human psyche archetypes, and strategic marketing management. For that reason, an explanatory research was conducted concerning the positioning strategies adopted by the brand Ipanema Gisele Bündchen, by the company Grendene S/A, through which was possible to understand how the process of transference of a celebrity´s symbolic meaning to the brand´s image occurs, through endorsement, as well as indicate the contributions coming from the Archetype Theory for actions that aim at the adequate positioning of the brand in the consumers´ memory associative structure, resulting in theoretical and empirical considerations capable of offering support to brand positioning management and strategic processes.

Esta pesquisa tem como objetivo investigar a existência de convergências mitológicas hebraicas e lusitanas em Mensagem, de Fernando Pessoa. A hipótese que nos guia é a de que é possível detectar ressonâncias de mitos hebraicos bíblicos na remitologizacão tal como proposta por Pessoa apontando, a partir daí, a presença de determinados arquétipos literários universais que constituem o arcabouço da obra. Pretendemos mostrar que, em Portugal, há uma necessidade e um anseio latentes da coletividade no sentido de resgatar ―o futuro do passado‖ português, isto é, procurar, de alguma forma, recuperar a atmosfera de apogeu imperialista que marcou a era dos descobrimentos que se acaba com o desaparecimento de D. Sebastião durante a Batalha de Alcácer Quibir e a perda da autonomia portuguesa com a submissão da nação ao reinado de Filipe II, da Espanha. Neste resgate, Pessoa, valendo-se do processo de recuperação de certos mitos e de mitificação de certos fatos históricos, consegue poeticamente, primeiro, fundir mito e história e, depois, romper com o tempo histórico e recriar o mito de Portugal. Consideramos o Sebastianismo e o V Império como mitos norteadores da composição desta obra; o primeiro deles enraizado no Messianismo hebraico profetizado por Isaías e outros profetas; e o último, o V Império, nascido de um sonho do rei Nabucodonosor e interpretado por Daniel. Os principais conceitos que embasam esta investigação são o de remitologização, proposto por Mielietinski (1987); de mito, objeto dos estudos de Mircea Eliade (1989; 1992; 2002; 2004); e de arquétipo, tal como foi definido por Jung (2000) e por Mielietinski (2002). Recorremos à história e/ou mitos dos judeus, sobretudo à Bíblia, e à história de Portugal, também, às obras em prosa de Fernando Pessoa a fim de defender a tese que buscamos comprovar: a de que tanto o povo judeu quanto o povo lusitano são povos escolhidos para acolher o Messias e fundar o V Império. A pesquisa conclui que o mito lusitano do Sebastianismo e do V Império são ―descendentes‖ da mitologia bíblica, ou seja, os arquétipos do inconsciente luso estão etnograficamente vinculados à profunda influência do povo judeu que esteve presente há pelo menos quatro mil anos divulgando a ideia de esperança messiânica na Península Ibérica. / Abstract: This research aims at investigating the existence of Hebraic and Portuguese mythological convergences in Message. The hypothesis that guides us is that it is possible to find echoes of biblical Hebraic myths in myths remythologyzed by Fernando Pessoa, and, as a consequence, to find certain universal literary archetypes which constitute the foundation of this literay composition. We intend to show that, mainly in Portugal, there may be seen a collective latent need and wish to rescue the Portuguese ―future of the past‖, searching to recreate the atmosphere of Imperial apogee that dominated Portugal at the time of the Maritime Discoveries, whose period of decadence starts with the disappearance D. Sebastião in Africa during the Alcácer Quibir Battle and the subsequent 60-year domination of Portugal by the Spanish administration, the Filipe II reign. To achive his poetic goal, Pessoa makes use of a process that recreates certain myhts as well as mystifies certain facts of the history of Portugal and, in consequence, promotes a rupture with the historical time and a recreation of the myth of Portugal. The Sebastianism and the Vth Empire are considered the guiding myths in Message. Sebastianism is rooted in the Messianism, as it has been foretold by Isaias (among other prophets) and the Vth Empire is rooted in Daniel‘s interpretation of Nabucodonosor‘s dream. The development of this study is grounded on Mielietinski‘s (1987) concept of remythologization, Eliade‘s studies (1989; 1992; 2002; 2004) on the myth and the sacred, as well as Jung‘s (2000) and Mielietinski (2002)‘s concept of archetype. We study the history of the Hebrews, especially the Bible, and the history of Portugal, and also the essays written by Pessoa, in which the Poet himself defends the idea of Jews and Portuguese as being the people elected to receive the Messiah and to set up theVth Empire. The research concluded that the Lusitanian myth of Sebastianism and the Vth Empire are ―descendant‖ of biblical mythology, that is, the archetypes of the Portuguese unconscious are ethnographically linked to the profound influence of the Jewish people in which it has been present for at least four thousand years, spreading out the idea of messianic hope in the Iberian Peninsula.

Este estudo partiu da premissa que toda prática social é uma prática simbólica, portanto, educativa. Teve como foco de análise o Reinado de Nossa Senhora do Rosário (também conhecido como Congado), manifestação católica, típica dos negros, popular e importante em nosso Estado, tanto no interior quanto na capital, que aqui privilegia alguns grupos da cidade de Belo Horizonte. Esta manifestação se funda em uma narrativa mítica em torno da Santa de mesmo nome e constitui o imaginário de seus devotos. Dito de outro modo, por meio da narrativa, os devotos de Nossa Senhora do Rosário (os Filhos do rosário) definem não só a sua crença como todo seu modus vivendi. Estamos diante de uma prática social educativa (abusando da redundância). O estudo teve como perguntas mobilizadoras: que imagens estão presentes no mito de Nossa Senhora do Rosário? Como essas imagens constituem o modus vivendi de todos aqueles que seguem o rosário de Maria? Que significantes elas concretizam no imaginário de seus devotos? Como se dão os processos educativos na construção desse imaginário? Seu principal objetivo foi analisar as imagens míticas do Reinado, investigando as modulações entre o imaginário, o mito, a festa e as práticas educativas que lhes são intrínsecas. Para isso, elegeu como base epistemológica o paradigma da complexidade, e dentro dele, as teorias da antropologia do imaginário, da psicologia profunda e da festa. Os principais autores que alicerçaram este estudo foram Edgar Morin, Joseph Campbell, Gaston Bachelard, Gilbert Durand, Jean Duvignaud, Erich Neumann e Edward Whitmont. Este referencial teórico permitiu analisar o arquétipo da Grande-Mãe e seu desdobramento na vida dos congadeiros. Assim, os objetivos propostos para o estudo foram alcançados. Espera-se que os resultados encontrados possam contribuir para com os conhecimentos sobre as comunidades afrodescendentes, ampliando a nossa compreensão da sociedade, de educação e de nós mesmos. / This study has assumed that all social practice is symbolic, therefore, an educational practice. Its focus of analysis is Nossa Senhora do Rosário\'s reign (Our Lady Rosario\'s reign) - also known as \"Congado\" (folk and religious dance), in Belo Horizonte/MG - that is a demonstration that privilege some groups of people in this city. This demonstration is typical of Afro-Brazilian people and it is very popular and important in the State of Minas Gerais, not only in the capital as well in other cities of the State. Its origin is based on the mythical narrative concerning the Saint Rosario and represents the conception of the Saint\'s devout. It means that Nossa Senhora do Rosário\'s devout (the sons of rosary) define not only their beliefs as well their modus vivendi through that narrative. This study calls in questions some considerations such as: Which images are present in the myth of Nossa Senhora do Rosário? How do these images consist the modus vivendi for all those people who follow Maria\'s rosary? How do these images become real or concrete in the devout\'s minds? How do the educational processes happen in the construction of this conception? Then, this study mainly aims to analyze the mythical images of that reign, investigating the modulations occurred in the conception, the myth and the celebration related to their educational processes. For that, the paradigm of complexity was chosen as an epistemological basis and inside it, the theories involving imaginary anthropology, profound psychology and the celebration. Besides, this study was based on preliminary studies of several authors, such as: Edgar Morin, Joseph Campbell, Gaston Bachelard, Gilbert Durand, Jean Duvignaud, Eerich Neumann and Edward Whitmong. These theoretical references allowed to analyze the archetype of Grande-Mãe (Our Great Lady) and its influence in the \"congadeiros\" (conga dancers)\' life. Then, the proposed objectives for this study were successful. The found results are expected to contribute to the knowledge about afro-descendant communities, enlarging our comprehension about society and education and even about ourselves.

Juḥā é personagem cômica e chamada por muitos nomes distintos, que ficou mais amplamente conhecida nos países do Oriente Médio. Esta dissertação visa à análise da composição dos deslizamentos arquetípicos nas anedotas dessa personagem e o papel desses deslizamentos na produção do cômico. Com esse fim, uma amostra das anedotas contidas na complicação \"Giha, Hoja e Nasredin\" - feita por Mussa Kuraiem - teve suas funções narrativas e mecanismos de continuidade narrativa evidenciados, de acordo com os modelos propostos na obra \"Análise Estrutural da Narrativa\". A fim de demonstrar a quebra lógica e a dissolução da narrativa como sua consequência, estudos a respeito do cômico permeiam este trabalho. Como base para o levantamento e demarcação dos arquétipos que emergem das anedotas, utilizou-se, dentre outras, a pesquisa de Hasan El-Shamy e Jane Garry acerca de arquétipos e motivos folclórico-literários. Por fim, este trabalho demonstra a sobreposição dos arquétipos do tolo e do sábio, e indica que a produção de efeito cômico é simultânea ao momento de sobreposição arquetípica e ao de quebra lógica. Concluiu-se que o cômico, nas anedotas analisadas, não está apenas vinculado ao deslizamento arquetípico, mas também ao tipo de quebra cômica (disjuntor) e à adequação da narrativa ao gênero anedótico. Constatou-se também a existência de ciclos temáticos nas anedotas do Juḥā além da ocorrência de nuances arquetípicas subjacentes ao par arquetípico tolo-sábio. / Juḥā is a comic character, called by many different names and most widely known in the Middle Eastern countries. This master\'s thesis has analyzed the structure of archetype displacements in the anecdotes of the abovementioned character, as well as the role of those displacements in the production of the comic effect. To this end, this study identified narrative functions and mechanisms of narrative continuity in a sample of the anecdotes featured in the compilation named \"Giha, Hoja e Nasredin\", organized by Mussa Kuraiem. This research relied upon works on humor in order to describe the resolution of the narrative as an eventual result of its logical rupture. Additionally, studies on archetypes and folk motifs, such as El-Shamy and Garry\'s, helped identify and outline the archetypes which emerge from the anecdotes. The results of this research show two archetypes overlapping in the anecdotes. They also indicate that humor, the logical rupture and the archetype overlap all tend to rise simultaneously from the text. This paper concludes that, particularly for the selected anecdotes, humor is not solely linked to the archetype displacement, once it also depends on the type of logical rupture (known as switch) and on how suitable the narrative is to the anecdotic literary genre. Apart from all that, this research points out to the existence of thematic cycles in the anecdotes of Juḥā, as well as complementary archetypes underlying the wise-fool archetypal pair.

Um conceito fundamental para a compreensão do papel desempenhado pelas marcas nas sociedades contemporâneas é o de posicionamento, que se refere ao que a marca representa na mente dos consumidores. Neste sentido, uma abordagem que tem despertado, em anos recentes, o interesse de alguns estudiosos do marketing, é o paradigma do arquétipo, que postula a existência do inconsciente coletivo, estrutura da psiqué que conteria as "imagens coletivas" comuns ao gênero humano, e que representam uma tendência inata para perceber a realidade de uma determinada forma. Assim sendo, este estudo integra os conceitos da Teoria dos Arquétipos de Jung e de posicionamento de marca, propondo o alinhamento entre as imagens coletivas presentes na psiqué dos indivíduos os arquétipos, e a gestão estratégica de marketing. Para tanto, foi desenvolvida uma pesquisa exploratória relacionada às estratégias de posicionamento adotadas para a marca Ipanema Gisele Bündchen, da empresa Grendene S/A, por meio da qual foi possível compreender de que forma ocorre o processo de transferência do significado simbólico de uma celebridade para a imagem da marca, por meio da atividade de endosso, bem como evidenciar as contribuições provenientes da Teoria dos Arquétipos para as ações destinadas ao adequado posicionamento da marca na estrutura associativa da memória dos consumidores, resultando em considerações teóricas e empíricas capazes de oferecer suporte aos processos estratégicos e gerenciais de posicionamento de marca. / Positioning is a fundamental concept to understand the role played by brands in contemporary societies, which applies to what the brand represents on consumers´ minds. On that account, the archetype paradigm is an approach that has, in recent years, aroused interest of some marketing experts, suggesting the existence of a collective unconscious, part of the psyche that comprises "collective images" shared by humanity, and represents an innate propensity to perceive reality in a certain way. Therefore, this study consists of concepts of Jung´s Archetype Theory and brand positioning, which proposes an alignment among collective images that are present in the human psyche archetypes, and strategic marketing management. For that reason, an explanatory research was conducted concerning the positioning strategies adopted by the brand Ipanema Gisele Bündchen, by the company Grendene S/A, through which was possible to understand how the process of transference of a celebrity´s symbolic meaning to the brand´s image occurs, through endorsement, as well as indicate the contributions coming from the Archetype Theory for actions that aim at the adequate positioning of the brand in the consumers´ memory associative structure, resulting in theoretical and empirical considerations capable of offering support to brand positioning management and strategic processes.

El tema "Ama de casa de los años 50 en Estados Unidos" tiene como finalidad la creación de "Good Guy" que es una colección de indumentaria no binaria Prêt à Porter. El estudio se baso en la recopilación de información del contexto político, económico y social del país norteamericano desde el fin de la Segunda Guerra Mundial hasta 1959, dado que este periodo arroja estereotipos de género (y al mismo tiempo forma un estereotipo) nacidos del arquetipo machista de la civilización griega; y como consecuencia, se forma la imagen predeterminada de un tipo de mujer que se concreta en la imagen de la ama de casa. El análisis de la investigación para formar todo lo concerniente a lo visual de la colección se basó en el estilo de vida de estas mujeres, características de su indumentaria, el rol que desempeñaban y la representación que se le daba en la publicidad en revistas y televisión de la época. Todas aquellas formas, texturas y colores extraídos del tema de investigación se reutilizarán para proponer un tipo de indumentaria no binaria donde cada pieza pueda ser adaptada según el usuario (cualquiera sea su silueta o somatotipo) y no de patrones de género; por medio de técnicas como fruncidos con hilo elástico, elásticos con adaptadores y cintas con posible ajuste que brinden la oportunidad de experimentación con el cuerpo, las creencias y las limitaciones sociales. / The theme "Housewife of the 50s in the United States" aims to create "Good Guy" which is a collection of non-binary Prêt à Porter clothing. The study was based on the compilation of information on the political, economic and social context of the North American country from the end of World War II until 1959, since this period casts gender stereotypes (and at the same time forms a stereotype) born of the archetype macho of Greek civilization; and as a consequence, the predetermined image of a type of woman is formed that is specified in the image of the housewife. The analysis of the research to form everything related to the visual of the collection was based on the lifestyle of these women, characteristics of their clothing, the role they played and the representation that was given to them in advertising in magazines and television. of the time. All those shapes, textures and colors extracted from the research topic will be reused to propose a type of non-binary clothing where each piece can be adapted according to the user (whatever its silhouette or somatotype) and not based on gender patterns; through techniques such as ruffles with elastic thread, elastics with adapters and adjustable straps that provide the opportunity to experiment with the body, beliefs and social limitations. / Trabajo de investigación

The thesis addresses analysis of stories and narrative in relation to the subject of gender. This analysis primarily deals with fairy tale The Beauty and the Beast by Disney. The first part is about general theoretical basis for my thesis and about the most important authors in this field. Archetypes and logocentrism topics are dealt with partially as well. The foundations of the first part are however literary and motion-picture feministic theories, also the concept of the myth of beauty. In the practical part sequences of the The Beast and the Beauty are studied. Findings described in theoretical part is utilized here and the marked and subtle influence of androcentric culture on style and content of the story is shown.

UNIVERZITA KARLOVA EVANGELICKÁ TEOLOGICKÁ FAKULTA Dizertační práce MÝTUS JAKO PSYCHOLOGICKÝ FENOMÉN A JEHO VÝZNAM PRO MODERNÍHO ČLOVĚKA Z POHLEDU C. G. JUNGA Tomáš Najbrt Katedra religionistiky Vedoucí práce: doc. PhDr. Zdeněk Vojtíšek, Ph. D. Studijní program: Teologie Studijní obor: Historická teologie a teologie náboženství Praha 2020 Summary This work deals with three main areas: myth, human psychology and Carl Gustav Jung's personality. It deals with the contradiction between the rational evaluation of myth and its actual influence on shaping the ideas of the modern man about the world that surrounds him, and the creation of new myths in modern times. It shows the influence of myths containing archaic symbols and archetypes on the conscious and unconscious psychic processes of man and their interaction on the border of human psychology and psychology of religion. It also presents the possibilities of mythical and religious traditions for understanding the identity of modern man and his life.