Der 4. Sachstandsbericht des IPCC im Jahre 2007 enthielt die deutliche Warnung an die globale Weltgemeinschaft, dass der Klimawandel bereits im Gange ist und umfassende Maßnahmen notwendig sein werden, um seine Folgen für Mensch und Umwelt im erträglichen Maß zu halten. Nicht zuletzt ist dies auch ein deutliches Signal an die Weltwirtschaft, sich intensiv mit dem Thema Klimawandel auseinander zu setzen und daraus geeignete Maßnahmen insbesondere zur Anpassung an den Klimawandel abzuleiten. Der Sachstandbericht des IPCC richtet seinen Appell aber auch an die Regionen, sich mit der Thematik auseinanderzusetzen, um Anpassungsstrategien an die besonderen klimatischen lokalen Besonderheiten zu entwickeln. Im Rahmen des Projektes REGKLAM, dem Regionalen Klimaanpassungsprogramm, werden in der Modellregion Sachsen eben diese Forderungen umgesetzt. Als ein für diese Region bedeutsamer Wirtschaftszweig ist unter anderem die Baubranche identifiziert worden. Zur Verschaffung eines ersten Überblicks über die Auswirkungen des Klimawandels und mögliche Anpassungsstrategien der Baubranche in der Modellregion Dresden sind Experteninterviews mit Vertretern von Bauunternehmen durchgeführt worden. Deren Aussagen werden mit Hilfe der Inhaltsanalyse untersucht, um neben den Erkenntnissen für die Region einen Abgleich mit der gegenwärtig existierenden Literatur zu diesem Thema vorzunehmen. In der wissenschaftlichen Literatur wird die Baubranche als Gewinner des Klimawandels angesehen. Die Ursache liegt in dem enormen Schadenspotential, das durch den Klimawandel verursacht wird und daher sich daher positiv auf den Absatz der Baubranche niederschlagen soll. Dass diese Aussage kritisch zu betrachten ist, zeigt die vorliegende wissenschaftliche Abhandlung, die die einzelnen Wertschöpfungsstufen, Stakeholder und unternehmerischen Rahmenbedingungen näher betrachtet, um daraus die von der Baubranche selber wahrgenommen Chancen und Risiken zu identifizieren.

Thesis (MScEng)--Stellenbosch University, 2012. / ENGLISH ABSTRACT: See item for abstract / AFRIKAANSE OPSOMMING: Sien item vir opsomming

The construction industry has deteriorated during the past 40 years. Up to 35 % of the production cost is from wastes. The manufacturing industry has had an opposite development, in many cases owing to the contributions of Lean Production and various assessment tools. The assessment tools evaluate manufacturing plants regarding their implementation of Lean, where from improvement strategies can be developed. The goal of the master thesis was to develop an assessment tool that could be used for evaluating Lean construction, which is emerging in the business. The assessment tool is called Rapid Site Assessment (RSA). The foundation of the RSA is the Rapid Plant Assessment (RPA) which is performed by taking a brief plant tour, in a team of expert researchers. 20 polar questions are coupled to eleven categories, evaluated to identify the plants potential and develop an improvement strategy. Five more assessment tools have been combined with the RPA and validated with Lean Construction and Lean references. The master thesis has been exploratory with a deductive approach, where qualitatively data was acquired. The assessment tool based on the literature review was tested at six different house- building sites. Validity has been obtained by triangulation, a reviewing supervisor, and six different site tests. Reliability was guaranteed by distinguishing the line of work with help of an experienced supervisor, meticulous documentation, and regular guidance meetings. The result is the RSA consisting of 32 statements coupled to eleven categories: customer satisfaction; safety, environment, cleanliness and order; visual management; scheduling system; levels of inventory, use of space, and movement of material; teamwork and motivation; Condition and maintenance of equipment and tools; management of complexity and variability; supply chain integration; commitment to quality; commitment to continuous improvements. The six site tests revealed that the house-building industry has development potential. The interviews and the RSA evaluations were generally similar. The analysis showed that the RSA tests grasped the sites but was not sufficiently rich for a complete understanding. The assessment needed to be developed, and additional interviews were added to the assessment tool. The categories were mostly relevant, but interviews needed to be added to decrease biases, though this would include the interpretations of more individuals in the project. Comparing different professions perceptions would increase credibility. This could solve the issue that most data were gathered by communication with few employees on site, and not observations. Further, some statements also suited to many categories and could be broken up. The master thesis was thoroughly planned but some issues needed to be discussed. The thesis was independently performed, and the assessor was inexperienced in plants and construction sites which aggravated the assessments. The issues were solved by experience feedback from the research group and supervisor. Finally, the RPA was considered repetitive, resulting in a repetitive RSA, but this was not considered a problem though the data was analysed differently in the categories. However, the repetitiveness could aggravate performing an efficient report, which could decrease the readers creditability comprehension. In the future the RSA should be developed for different types of construction projects, roadworks and industries etc, and tested by other researchers to increase credibility. The master thesis demonstrated that the RSA could be developed by combining assessment tools, although it could not be performed in a brief tour. By adding interviews, credible improvement strategies can probably be developed from the RSA.

The demand for labour force in the European building industry has increased in recent years due to the constant migrations and the need to provide housing, schools and hospitals to accommodate this growing population. Due to this scenario and to governmental policies that were created to supply this need, Swedish building companies want to recruit more female employees in particular. The purpose of this case study is to investigate whether, and if so how, the building company NCC uses its external communication to strategically attract more women to the industry. Our research was of a qualitative nature. We analysed, with the help of a Multimodal Critical Discourse Analysis approach, recruitment materials and job advertisements published on the company’s homepage, in order to demonstrate how men and women are represented in NCC’s recruitment communication and in which way the company communicates specifically to women. We have also analysed which aspects of the company’s recruitment communication were appealing to women, through focus group interviews made with female engineering students. As theoretical ground for this case study we have chosen previous research and literature in the fields of organizational communication, employer branding, decoding in communication processes, gender studies, stereotyping and gender aware recruitment. The findings in this study show that both men and women are represented in NCC’s recruitment communication, but that a bigger focus is placed on the visual representation of women.  NCC strategically aims at attracting women both in the way female workers are visually portrayed on the homepage but even in the wording found in the company’s recruitment texts and job advertisements. This targeted communication does not reach its full potential in terms of attractiveness to women though, perhaps due to the rather cosmetic visual representation of the company’s work environment, as well as the lack of personal connection that is made between the portrayed employees and the potential job candidates.

Este trabalho apresenta um estudo, conceitual e empírico, objetivando examinar a gestão da marca do produto ao longo da cadeia, desde o fabricante até o consumidor final, sob a intermediação do canal varejista. A revisão da literatura abordando os conceitos relevantes à estratégia de marketing do fabricante e do varejista permitiu um melhor entendimento sobre os aspectos que interferem na gestão da marca. A pesquisa empírica exploratória, estudo de caso, investigou a marca Votomassa da Votorantim Cimentos por meio de vinte e sete entrevistas pessoais, com executivos do fabricante, varejistas, balconistas e clientes dos lojistas e, através da observação nos pontos de venda. Foram identificados pontos estudados na literatura, principalmente no que se refere ao desenvolvimento de relacionamentos, a gestão de canais e a venda ao consumidor final, todos com possíveis interferências na gestão da marca. Particularmente, foram identificadas as implicações que percepções dos atores que integram os vários elos da cadeia podem gerar. O trabalho contribui para avançar nos conceitos e processos pertinentes ao tema em estudo, tendo por foco a cadeia fabricante ? intermediário ? comprador no ramo de material de construção, a partir de uma perspectiva consolidada e holística, evidenciando uma série de ferramentas de marketing que permitem aprimorar o processo estratégico da gestão da marca pelo fabricante. / The study presents a conceptual and empiric vision examining the product brand management throughout the value chain, from the manufacturer to the end consumer, with the intermediation of the retail channel. The theory that supported the study was based on manufacturer and retailer marketing strategy concepts, leading to a better understanding of aspects that may interfere on brand management. An exploratory research was made, as a case study on Votomassa from Votorantim Cimentos, using twenty seven personal interviews with manufacturers\' executives, retailers and their employees, consumers and point of sale observations. This research resulted in the identification of some aspects studied on the literature review, mainly referring to relationship development, marketing channels management, and selling to final consumers, all with possible effects on brand management. It pointed out particularly the implications that perceptions from players on different links of the chain can generate. The main contribution of the present study is the improvement of the concepts and processes related to the theme, focusing on the chain manufacturer ? intermediate ? buyer in the building industry, from a consolidated and holistic perspective, highlighting the marketing tools that can make the strategic brand management process more efficient for the manufacturer.

Doctor of Philosophy (PhD) / The study of employer associations in Australia has focused on the activities of state employers’ federations and peak employer organisations in the federal sphere and on the effect on those organisations of Australia’s compulsory conciliation and arbitration system. The majority of literature has continued to mainly focus on national employer associations and on their difficulties in achieving national unity due to the differing views of their State branches. Despite their historic relevance, state employer associations that were established during the colonial era have been virtually ignored. Whilst single industry associations at the state level have also had to come to terms with the demands of Australia’s dual industrial relations systems, the role of the state systems and of the state-based employer associations appear to have attracted comparatively little academic interest. The effect on employer associations of the character and status of those who direct and influence their operations has received little, if any, analysis. Leading builders who were the major contractors of their time established the Master Builders Association of NSW (MBA/NSW) during the colonial era, and those that led the association throughout the turmoil of the 1890s, a major depression and two world wars continued to be the leading builders in the State of New South Wales. Following the Second World War, the character of the MBA/NSW changed with the absorption of suburban associations that comprised small to medium-sized builders. That development was compounded by the changes in the size, height and complexity of buildings within the Central Business District of Sydney and in other centres throughout the metropolitan area. Enormous capital was required to fund construction works and large corporations were formed and the bench-mark of what constituted a major contractor was raised considerably. Those events had an enormous impact on the character and operations of the MBA/NSW. This historical thesis seeks to explain why the MBA/NSW was successfully established in 1873 after two previous attempts; and, what accounts for its subsequent survival and growth. It analyses the various challenges that faced the MBA/NSW during its first one hundred years and the effect on that association of the policies and practices of iii architects, governments, trade unions and other employer associations. It traces the 1890 establishment of the Master Builders Federation of Australia (MBFA), the oldest federal industry association in Australia, by the MBA/NSW and its sister associations from other areas of Australia and analyses the manner in which the State-based Master Builders Associations each fought to retain their individual independence and reject any attempts to cede their powers so as to convert their federation into a national centralised body. The need for quick national responses of major building companies during the 1970s was addressed through a composite organization created by the Master Builder movement and the Australian Federation of Construction Contractors due to the continued refusal of the Master Builders associations to cede their powers to MBFA. The development of the trade union movement in the building industry in New South Wales is also analysed together with reference to the history of building industry awards in this State. The study also outlines the history of MBA/NSW initiatives and policies related to tendering and industrial relations which came under increasing pressure due to legal challenges from disciplined members and to changes arising from industrial and trade practices legislation. The practice of convening tender meetings, the introduction of Builders Licensing in New South Wales and, the origins of the MBA/NSW Group Apprenticeship Scheme are each described.

The future of the sawmill industry is uncertain; this is partly due to its internal structural changes, but also due to structural changes amongst their customers. Concurrently, competition within the industry is increasing, and therefore focus is constantly being placed on reducing costs and leveraging economies of scale. However, in order for sawmills to benefit from economies of scale, it is necessary to work with a well thought-out logistics strategy. This doctoral dissertation aims at identifying and describing the customers' logistics service requirements as well as describing and analyzing logistic strategies in the sawmill industry. The dissertation identifies and defines some of the sawmills customers' logistics service requirements and establishes a theoretical framework for logistics strategies, as well as it studies logistics strategies in the sawmill industry. House-builders and traditional retailers appear to focus on similar logistics service requirements, whereas the logistics service requirement of the DIY multiple retailers differ. Furthermore, this dissertation provides a general definition of logistics strategy that has been operationalized by generic logistics strategies. The sawmill industry makes use of generic logistics strategies such as differentiation and postponement. The individual sawmills ought to consider improving their process performance by implementing additional generic logistics strategies as well as increasing their utilization of generic logistics strategies that are already implemented. The sawmill industry's utilization of generic logistics strategies is however restricted by its own supplier market (including uncertainties of quality of incoming material), and also by the inherent nature of commodity products, as well as divergent material flows.

An analytical approach for explaining the variability in labour intensive construction operations has been developed. A consistent method of collecting productivity developed jointly at the Pennsylvania State University and the University of Dundee has been refined and tested. Data has been collected daily from seven Scottish sites for continuous periods of up to 3 months. Not only productivity but many of the factors affecting it have been measured. A comprehensive, computerised database has been designed to facilitate data storage and manipulation. The quantification of the impact of each individual factor is based on the assumption that deviations from an operative?s normal output arise because of disturbances imposed by a multiplicity of site factors. The impact of each individual factor causes the average daily productivity to change.

Doctor of Philosophy (PhD) / The study of employer associations in Australia has focused on the activities of state employers’ federations and peak employer organisations in the federal sphere and on the effect on those organisations of Australia’s compulsory conciliation and arbitration system. The majority of literature has continued to mainly focus on national employer associations and on their difficulties in achieving national unity due to the differing views of their State branches. Despite their historic relevance, state employer associations that were established during the colonial era have been virtually ignored. Whilst single industry associations at the state level have also had to come to terms with the demands of Australia’s dual industrial relations systems, the role of the state systems and of the state-based employer associations appear to have attracted comparatively little academic interest. The effect on employer associations of the character and status of those who direct and influence their operations has received little, if any, analysis. Leading builders who were the major contractors of their time established the Master Builders Association of NSW (MBA/NSW) during the colonial era, and those that led the association throughout the turmoil of the 1890s, a major depression and two world wars continued to be the leading builders in the State of New South Wales. Following the Second World War, the character of the MBA/NSW changed with the absorption of suburban associations that comprised small to medium-sized builders. That development was compounded by the changes in the size, height and complexity of buildings within the Central Business District of Sydney and in other centres throughout the metropolitan area. Enormous capital was required to fund construction works and large corporations were formed and the bench-mark of what constituted a major contractor was raised considerably. Those events had an enormous impact on the character and operations of the MBA/NSW. This historical thesis seeks to explain why the MBA/NSW was successfully established in 1873 after two previous attempts; and, what accounts for its subsequent survival and growth. It analyses the various challenges that faced the MBA/NSW during its first one hundred years and the effect on that association of the policies and practices of iii architects, governments, trade unions and other employer associations. It traces the 1890 establishment of the Master Builders Federation of Australia (MBFA), the oldest federal industry association in Australia, by the MBA/NSW and its sister associations from other areas of Australia and analyses the manner in which the State-based Master Builders Associations each fought to retain their individual independence and reject any attempts to cede their powers so as to convert their federation into a national centralised body. The need for quick national responses of major building companies during the 1970s was addressed through a composite organization created by the Master Builder movement and the Australian Federation of Construction Contractors due to the continued refusal of the Master Builders associations to cede their powers to MBFA. The development of the trade union movement in the building industry in New South Wales is also analysed together with reference to the history of building industry awards in this State. The study also outlines the history of MBA/NSW initiatives and policies related to tendering and industrial relations which came under increasing pressure due to legal challenges from disciplined members and to changes arising from industrial and trade practices legislation. The practice of convening tender meetings, the introduction of Builders Licensing in New South Wales and, the origins of the MBA/NSW Group Apprenticeship Scheme are each described.

Licentiatavhandling (sammanfattning) Luleå : Luleå tekniska universitet, 2005. / Härtill 3 uppsatser + 2 appendix.