Umeå is a city that is known for its music scene. Credible bands and artists have consequently sprung out and put the city on the map for as long the authors of this paper can remember. The city has a specific image and this study seeks to shine a light on how this came to be. Has there been a conscious marketing strategy in order to gain the reputation that Umeå has, or is the city’s music scene so prominent that it speaks for itself? Data for the study were collected through conducting qualitative interviews with the producers of the two music festivals Umeå Open and Umeå International Jazz Festival. The results show that cultural visions and marketing are constantly interacting, but to the authors’ knowledge, no conscious decisions have previously been taken to market Umeå as a city of music. Still, with current acts like Deportees, David Sandström and Frida Hyvönen just to mention a few, the image of Umeå is more justified than ever.

Title: Festivalernas Intåg – Korröfestivalen- en bordunstämmas resa genom festivaliseringen The Korrö festival- The establishment of a Swedish Folk Music Festival. This thesis describes how folk music festivals have been escalating during the past few and how they have influenced Swedish folk music. To reach my results I have been studying one festival in particular which is the Korrö Folk Music Festival. This event started in the mid-eighties as a small happening that attracted almost exclusively musicians that were a part of the bordooon movement. The bordoon movement gathered a couple of days in the summer at what they called the “Korrö bordunstämma” to build instruments and play folk music. Later on the event started to attract other people through public live concerts. These concerts became more and more popular and they soon took over the original purpose of the event. This became a turning point for “Korrö bordunstämma” who now decided to change name to the Korrö Folk Music Festival. I have been studying the history of this event to see if I could find any particular circumstances that may have contributed to the popularity this event have reached over the years. I will illustrate how certain factors such as organisation, economy and alteration of visitors have affected the festival. This text will give the reader a presentation of a festival in constant change. I believe that The Korrö Folk Music Festival has been an important part of the development of modern Swedish folk music and still is.

<p>Title: Festivalernas Intåg – Korröfestivalen- en bordunstämmas resa genom festivaliseringen</p><p>The Korrö festival- The establishment of a Swedish Folk Music Festival.</p><p>This thesis describes how folk music festivals have been escalating during the past few and how they have influenced Swedish folk music. To reach my results I have been studying one festival in particular which is the Korrö Folk Music Festival. This event started in the mid-eighties as a small happening that attracted almost exclusively musicians that were a part of the bordooon movement. The bordoon movement gathered a couple of days in the summer at what they called the “Korrö bordunstämma” to build instruments and play folk music. Later on the event started to attract other people through public live concerts. These concerts became more and more popular and they soon took over the original purpose of the event. This became a turning point for “Korrö bordunstämma” who now decided to change name to the Korrö Folk Music Festival. I have been studying the history of this event to see if I could find any particular circumstances that may have contributed to the popularity this event have reached over the years. I will illustrate how certain factors such as organisation, economy and alteration of visitors have affected the festival. This text will give the reader a presentation of a festival in constant change. I believe that The Korrö Folk Music Festival has been an important part of the development of modern Swedish folk music and still is.</p>

Thesis (M.Tech: Tourism and Hospitality Management)--Tshwane University of Technology, 2012. / Looks at the nature of jazz festival tourists in South Africa, their motivations, behavioural intentions and how attendees can be effectively segmented in order to guarantee visitor satisfaction and loyalty.

No description available.

The theoretical part of this MA thesis outlines the history of the Prague Philharmonic Children's Choir, its cooperation with Prague's leading stages, with outstanding Czech and international musical ensembles and conductors, as well as important concerts and appearances at prestigious festivals. It introduces the personalities who have held the position of choirmaster, and it surveys the choir's repertoire and discography. A short chapter is dedicated to the present situation of the choir and its present artistic guidance. The practical part comprises interviews with personalities who are, in various ways, linked with the Prague Philharmonic Children's Choir. A separate chapter is dedicated to a questionnaire which was given to members of the concert section of the choir and which covers the reasons and motivation for entering the choir and remaining there, the musical background in families etc.

The master thesis analyzes the structure of multi-genre music festivals´ visitors and on the base of this analysis, a part of marketing mix of concrete festival is proposed to be modified. This modification is primarily focused on communication mix. Music festivals are the product of tourism. This is one of the essential ideas of this master thesis. Festival is a service - nonmaterial product, so there must be reached the maximal efectivaty of the communication with the music festival customer - visitor. The secondary goal of the master thesis is proposal of the realizatoion of multi-genre music festival in České Budějovice. This goal is almost achieved, when local authority has expressed the agreement with this project.

<p>A literature review covering both the social construct model and medical model of disability followed by an argument of the importance of leisure and social activities, especially the arts, for people with disabilities. Concluding quantitative and qualitative research through focus groups and surveys, the project ends with a guide to implementing accessibility and inclusion efforts when planning online arts events.</p>

<p>По истраживању Туристичке организације Србије (ТОС) догађаји&nbsp; су први&nbsp; на листи туристичких мотива за долазак страних туриста у нашу земљу. Манифестациони туризам&nbsp; је због тога истакнут у &bdquo;Стратегији развоја туризма Србије&ldquo;&nbsp; као веома значајан сегмент развоја туризма у Србији, али и као компаративна предност домаћег туризма.&nbsp; Према подацима Туристичке организације Војводине, у Војводини се годишње одржи 1382 манифестације. Једна од најважнијих манифестација је&nbsp; EXIT фестивал који се већ 15 година одржава у Новом Саду.&nbsp; Овај фестивал је уврштен у 10 најбољих европских фестивала. Маркетинг стратегија Војводине предлаже да се у развоју туризма следи пример Мађарске. У Мађарској се у току године одржи&nbsp; више<br />од 3000 фестивала који привлаче 18-20 милиона посетилаца из Мађарске&nbsp; и<br />иностранства,&nbsp; што говори о значају који туризам догађаја има на туризам Мађарске. Будимпешта је главни град Републике Мађарске. Налази се на 300&nbsp; km&nbsp; од Новог Сада и изузетно је посећена туристичка дестинација. Један од значајнијих туристичких догађаја у&nbsp; Будимпешти је музички фестивал&nbsp; SZIGET,&nbsp; који окупља велики број извођача и посетиоце из преко 70 различитих земаља, чиме доприноси позитивном имиџу Будимпеште на туристичкој мапи Европе.</p><p>Локално становништво&nbsp; је битан стејкхолдер у развоју туристиче дестинације. У&nbsp; вези са одређеним подручјем и животном средином, има много бољи осећај за то шт а су реалне потребе тог подручја, као и јаснију визију будућег развоја, него централна управа.&nbsp; Због наведеног је потребно укључити визије, жеље и потребе, потенцијале и ентузијазам локалне заједнице у планове за будући развој</p><p>&nbsp; С обзиром да&nbsp; је врло мало&nbsp; истраживања о ефектима музичких фестивала на локалну заједницу&nbsp; наших простора, анкетирани су становници Новог Сада и Будимпеште, о ефектима које&nbsp; EXIT&nbsp; и&nbsp; SZIGET&nbsp; фестивали&nbsp; остварују, применом модификоване&nbsp; FSIAS скале.&nbsp; Сакупљено је укупно&nbsp; 505&nbsp; валидних&nbsp; упитника&nbsp; који&nbsp; су даље&nbsp; коришћени&nbsp; у статистичким анализама.&nbsp; Применом експлоративне факторске анализе утврђена је&nbsp; двофакторска структура модификоване&nbsp; FSIAS&nbsp; скале, а фактори су именовани на следећи начин: Ф1&nbsp; позитивни&nbsp; ефекти&nbsp; -&nbsp; друштвене користи&nbsp; и&nbsp; Ф2&nbsp; негативни ефекти&nbsp; -друштвени трошкови фестивала.<br />Истраживањем се дошло до сазнања да локално становништво&nbsp; Новог Сада и<br />Будимпеште више перципира позитивне него негативне ефекте фестивала на локалну заједницу, при чему испитаници из Новог Сада обе групе ефеката оцењују вишим просечним оценама у односу на испитанике из Будимпеште. Такође, истраживањем је потврђено да&nbsp; фестивали доприносе развоју туризма, промоцији и имиџу дестинације. Утврђено&nbsp; је које су&nbsp; и&nbsp; јаке тачке оба фестивала, а на које ставке би менаџмет требао више утицати како би се позитивни ефекти мултипликовали, као и који&nbsp; ефекти&nbsp; могу бити занемарени&nbsp; по мишљењу локалног становништва, а да фестивал не губи на квалитету.</p><p>Социјални утицаји на локалну заједницу нису универзални, оно што има важан утицај у једној заједници може имати занемарљив утицај у другој заједници.</p> / <p>Po istraživanju Turističke organizacije Srbije (TOS) događaji&nbsp; su prvi&nbsp; na listi turističkih motiva za dolazak stranih turista u našu zemlju. Manifestacioni turizam&nbsp; je zbog toga istaknut u &bdquo;Strategiji razvoja turizma Srbije&ldquo;&nbsp; kao veoma značajan segment razvoja turizma u Srbiji, ali i kao komparativna prednost domaćeg turizma.&nbsp; Prema podacima Turističke organizacije Vojvodine, u Vojvodini se godišnje održi 1382 manifestacije. Jedna od najvažnijih manifestacija je&nbsp; EXIT festival koji se već 15 godina održava u Novom Sadu.&nbsp; Ovaj festival je uvršten u 10 najboljih evropskih festivala. Marketing strategija Vojvodine predlaže da se u razvoju turizma sledi primer Mađarske. U Mađarskoj se u toku godine održi&nbsp; više<br />od 3000 festivala koji privlače 18-20 miliona posetilaca iz Mađarske&nbsp; i<br />inostranstva,&nbsp; što govori o značaju koji turizam događaja ima na turizam Mađarske. Budimpešta je glavni grad Republike Mađarske. Nalazi se na 300&nbsp; km&nbsp; od Novog Sada i izuzetno je posećena turistička destinacija. Jedan od značajnijih turističkih događaja u&nbsp; Budimpešti je muzički festival&nbsp; SZIGET,&nbsp; koji okuplja veliki broj izvođača i posetioce iz preko 70 različitih zemalja, čime doprinosi pozitivnom imidžu Budimpešte na turističkoj mapi Evrope.</p><p>Lokalno stanovništvo&nbsp; je bitan stejkholder u razvoju turističe destinacije. U&nbsp; vezi sa određenim područjem i životnom sredinom, ima mnogo bolji osećaj za to št a su realne potrebe tog područja, kao i jasniju viziju budućeg razvoja, nego centralna uprava.&nbsp; Zbog navedenog je potrebno uključiti vizije, želje i potrebe, potencijale i entuzijazam lokalne zajednice u planove za budući razvoj</p><p>&nbsp; S obzirom da&nbsp; je vrlo malo&nbsp; istraživanja o efektima muzičkih festivala na lokalnu zajednicu&nbsp; naših prostora, anketirani su stanovnici Novog Sada i Budimpešte, o efektima koje&nbsp; EXIT&nbsp; i&nbsp; SZIGET&nbsp; festivali&nbsp; ostvaruju, primenom modifikovane&nbsp; FSIAS skale.&nbsp; Sakupljeno je ukupno&nbsp; 505&nbsp; validnih&nbsp; upitnika&nbsp; koji&nbsp; su dalje&nbsp; korišćeni&nbsp; u statističkim analizama.&nbsp; Primenom eksplorativne faktorske analize utvrđena je&nbsp; dvofaktorska struktura modifikovane&nbsp; FSIAS&nbsp; skale, a faktori su imenovani na sledeći način: F1&nbsp; pozitivni&nbsp; efekti&nbsp; -&nbsp; društvene koristi&nbsp; i&nbsp; F2&nbsp; negativni efekti&nbsp; -društveni troškovi festivala.<br />Istraživanjem se došlo do saznanja da lokalno stanovništvo&nbsp; Novog Sada i<br />Budimpešte više percipira pozitivne nego negativne efekte festivala na lokalnu zajednicu, pri čemu ispitanici iz Novog Sada obe grupe efekata ocenjuju višim prosečnim ocenama u odnosu na ispitanike iz Budimpešte. Takođe, istraživanjem je potvrđeno da&nbsp; festivali doprinose razvoju turizma, promociji i imidžu destinacije. Utvrđeno&nbsp; je koje su&nbsp; i&nbsp; jake tačke oba festivala, a na koje stavke bi menadžmet trebao više uticati kako bi se pozitivni efekti multiplikovali, kao i koji&nbsp; efekti&nbsp; mogu biti zanemareni&nbsp; po mišljenju lokalnog stanovništva, a da festival ne gubi na kvalitetu.</p><p>Socijalni uticaji na lokalnu zajednicu nisu univerzalni, ono što ima važan uticaj u jednoj zajednici može imati zanemarljiv uticaj u drugoj zajednici.</p> / <p>According to Tourist Organization of Serbia (TOS) research events are the first motive for<br />arrival of foreign tourists in our country. Event&nbsp; tourism is therefore one of the pillars in<br />&bdquo;Tourism Development Strategy of Serbia&quot; as a very important segment, as a comparative<br />advantage of domestic tourism. According to Tourist Organization of Vojvodina, 1382&nbsp;<br />events are annually held in Vojvodina. One&nbsp; of the most important manifestations is the<br />EXIT festival, held in Novi Sad for 15 years. This festival has been listed as one of the top<br />10 European festivals. In development of tourism Marketing Strategy of Vojvodina suggests<br />following the example of Hungary. In period of one year more than 3000 festivals are held<br />in Hungary which are attracting 18-20 million of visitors from Hungary and abroad, that fact<br />indicates importance of events in Hungarian tourism. Budapest is the capital of Republic of<br />Hungary.&nbsp; It is 300 km away from Novi Sad and it is highly visited tourist destination. One<br />of the most important tourism events in Budapest is Sziget music festival, which gathers a<br />large number of performers and visitors from more than 70 different countries. Therefore<br />Sziget festival is contributing to the positive image of Budapest on European tourist map.<br />Local population is an important stakeholder in development of tourist destinations. In<br />relation to specific area and environment local population can have better sense of what are<br />real needs, what is more sustainable and can gain more benefit in future development, than<br />the central government. As result it is necessary to include vision, desires and needs,<br />potentials and enthusiasm of local community in plans for future development.<br />As there are no studies on effects of music festivals on local community in our area, this<br />scientific research investigated local population perception on effects of music festivals. The<br />survey about effects of Exit and Sziget festival sampled residents from Novi Sad and<br />Budapest. Appropriate sampling collected total of 505 valid surveys that are used in<br />statistical analysis. Modified FSIAS scale showed positive and negative effects of festival<br />and what significance these effects have on local community.<br />The&nbsp; results of the&nbsp; study&nbsp; show&nbsp; that local population from Novi Sad and Budapest&nbsp; perceives<br />more positive effects from festivals than negative effects. Respondents from Novi Sad&nbsp; gave<br />higher average grades for both groups of effects. Also, the results confirmed that festivals<br />contibute to tourism development, promotion and image of destination.<br />Strong points&nbsp; or strengths&nbsp; of both festivals were determined as well as areas that should be<br />more influenced by management so positive effects could be multiplied. Also low priority<br />or possible overkill&nbsp; points&nbsp; are defined&nbsp; and&nbsp; can be ignored, as they are not&nbsp; influencing<br />quality of festival.<br />Social impacts on local community are not universal, those that have important impact on<br />one community may have a negligible effect on the other.</p>

This study examines the Oba of Benin Royal Ugie ceremonies, which is an annual religious and cultural event celebrated by the Benin speaking people of Edo State, Nigeria. As a communal and spiritual activity, the Oba and people of Benin kingdom mark the Ugie festivals with Musical and dance performances. Within this context, the study adopts the historical and participant approaches as its method of contending that some events during the Oba of Benin Royal Ugie festival ceremonies are colorful theatrical performances. The organizational structure of the Oba of Benin Palace as it relates to the observance of Ugie festival ceremonies is also discussed in this research. This study also examines the role Ewini music plays in the various Oba of Benin Royal Ugie festival ceremonies, thereby looking at its origin, socio-cultural context, formation procedure, instrumentation, and organizational set-up. This research also recommends different ways in which music practitioner can benefit by applying a theatrical approach to the study of these royal Ugie ceremonies and its music and also the ability of the festival ceremonies to continue to act as an instrument of stability and unity for the people of Benin kingdom, by bringing people from different walks of life together during the performance at Ugie ceremonies. For clarity, all non-english words are defined in the glossary section on page 73. / Art History, Visual Arts & Musicology / M.Mus.