[pt] Nos últimos anos a distribuição física vem tendo um papel de destaque no meio acadêmico e no serviço logístico das empresas, na busca de melhorias operacionais e eficiência na redução de custos para um mercado extremamente competitivo. Adicionar valor ao produto por meio da logística de distribuição, significa atender as expectativas dos clientes ao menor custo e com qualidade de serviço. Entretanto, medir o desempenho do serviço ao cliente é fundamental para o gerenciamento do sistema logístico de distribuição em virtude da complexidade do processo. A motivação deste trabalho foi a identificação e caracterização da lacuna existente entre a percepção e a expectativa dos clientes a respeito da qualidade dos serviços de distribuição prestados pela distribuidora avaliada, sediada na cidade de Nova Iguaçu- RJ. O processo de coleta e análise das informações foi adaptado dos modelos de GAPS e SERVQUAL, propostos por Parasuraman, Berry e Zeithaml (1985,1988). A análise dos dados da pesquisa de campo permitiu identificar lacunas em algumas dimensões de qualidade na empresa estudada. Tais resultados confirmam a potencialidade do modelo utilizado neste trabalho como ferramenta de gerenciamento de qualidade de serviços de distribuição. / [en] In the last years, the physical distribution is having a prominent role in the academic area and in the logistics service of the companies, seeking for operational improvements and efficiency in the reduction of costs for an extremely competitive market. However, to add value to the product by means of the logistics distribution, it is understood to attend the customers` expectations with lower cost and good quality of service. Therefore, it is essential for the management of the distribution logistics system to measure the performance of the service to the customer due to the complexity of the process. The motivation of this work was the identification and characterization of the existing gap between the customers` perception and the expectation regarding the quality of distribution service offered by the distributor assessed, located in Nova Iguaçu, RIO DE JANEIRO. The process of information collection and analysis was adapted from the models of GAPS and SERVQUAL, developed by Parasuraman, Berry and Zeithaml (1985, 1988). The data analysis of the field research allowed identifying gaps in some quality areas of the assessed company. Such results confirm the potentiality of the model used in this work as a tool of distribution service quality management.

This thesis is focused on E.ON Group, one of the biggest provider of electricity and natural gas in the Czech republic. The E.ON Group will be compared with other competitive suppliers in customer service area. The aim of this thesis is to evaluate the suitability of services in mentioned area. This comparison should result in creating new solutions and possibly new services provided by E.ON Group. The theoretical part will contain basis applicable in real world, such as situational analysis, segmentation, and other elements necessary for a deeper insight into the E.ON Group. Finally these elements will be applied to the actual market situation in the practical part of this thesis.

The diploma thesis deals with order processing management in selected company focusing on business activity and development. The first part introduces the company and its product portfolio. The second part contains the theoretical background necessary to understand the issue. The third part focuses on analyzing the current state of the company and identifying ineffective processes within the sales department. The fourth part contains specific proposals to remove the current shortcomings and the last part summarizes the conditions and benefits of their implementation.

Thesis deals with concept of logistics in company LESAK. This company’s business area is production and sale of weighing equipment. In the thesis, there is analysed current order processing in company LESAK and then there are suggested remedies focusing on customer satisfaction services.

The Master's thesis is focused on analysis of internal and external environment and evaluation of current situation of recently established company Medicomfort, s.r.o.. Proposal for improvement of marketing strategy is constructed, based on discovered information.

Cieľom diplomovej práce je analýza aktuálnej situácie zákazníckych skúseností vytváraných spoločnosťou a poskytnutie sérií odporúčaní pre ich zlepšenie. Práca kriticky hodnotí praktiky ovplyvňujúce zákaznícku spokojnosť v jednotlivých predajňách spoločnosti, internetovom obchode, servisnom stredisku a zákazníckom centre. Výsledkom sú odporúčané riešenia pre poskytovanie lepších služieb na zvýšenie zákazníckej loajality, ako aj spôsoby eliminácie zistených nedostatkov.

The main goal of this thesis is to analyze a specific business process in CeWe Color Company. The thesis consists of theoretical, analytical and practical parts. In theoretical part are explained the basic concepts and approaches in the field of logistics. The following describes some of the specific elements of the logistics chain – customer service, information system of logistics and the distribution channels. The analytical part focuses on analysis the internal and external environment of the company and describes and analyses the company’s current situation. Current situation is reviewed and shortcomings are identified. At the end of work are proposed the concrete suggestions for improvement, including their benefits and conditions of realization.

Diplomová práce se zaměřuje na aplikace fundamentálních princip Fuzzy logiky na předvídání vybraných zákazníků pro kampaně přímého marketingu se zahrnutím fuzzy metody. Fuzzy model je navržený pro výběr zákazníků, kteří by měli být cíleni prodej předplatného schématu. Kritéria výběru jsou formulovány na bázi klientova zůstatku, věku a ročního přijmu. Postup fuzzy logiky je použit na zaměření specifických zákazníků pro předplatné produktu.

Healthcare leaders who struggle to understand the importance of interactions between patients, staff, and physicians can result in poor patient experience. Healthcare care leaders who understand the importance of patient experience can develop customer service training modules and tutorials to improve organizational outcomes. The purpose of this correlational study was to examine the relationship between staff communication, physician communication, size of the hospital, and patient experience. House's path-goal theory was used to frame the study. Secondary data were collected from hospitals in Northeastern Ohio, that reported patient experience scores through the Centers for Medicare and Medicaid's Hospital Consumer Assessment of Healthcare Providers and Systems survey database for the years 2016 and 2017. The results of the multiple linear regression indicated the results were significant, F(5, 144) = 56.822, p <.001, R2 = .652. The findings may provide health care leaders with tools to communicate with staff on how to improve patient experience through improving employee and patient engagement, thereby improving patient experience scores.

Swedish retail industry is facing a challenging future in terms of creating positive customer experiences due to an increasingly digitized world. The market and shopping patterns have changed drastically, and customers expect a higher level of customer service while retail staff spend a lot of time receiving deliveries and handling goods. Successful work with Lean has long helped other industries to streamline their tasks. The question remains whether Lean can help create enabling conditions for the retailer to streamline product and inventory management and be able to allocate time to customer experiences instead. The purpose of this work is therefore to identify opportunities with methods such as ABC-analysis and 5S for improvement in goods and inventory management in retail in favour of increased customer satisfaction. The study was conducted as a case study at a retail store with an internal warehouse. To respond to the purpose, the delivery of goods was examined through observations as well as interviews were conducted with the store manager and two employees. The study was further supplemented by an interview with the logistics department at the company headquarters. The result shows that a frequency placement according to the picking frequency at the warehouse saves both time when delivering goods but also when picking out, this as the A-products are closest to the entrance. Improvement opportunities such as standardization of work tasks, visualization in store warehouses, focus on inventory turnover and structure in warehousing according to 5S were significant for the efficiency of the warehousing. The study is expected to contribute with understanding that methods developed for other industries can also be applied within the retail. Lean in retail is a recently explored area and our study gives an indication that warehouse efficiency is important for improved customer service. To make the study possible it is limited to streamlining storage of goods and handling of goods in the store warehouse.