This master's thesis describes theory of financial planning aimed at principles and methods of financial planning, long-term and short-term financial planning and plan control. The practical part contains financial plan of Auto Enge a. s. company for 2009. This plan consists of balance sheet, income statement and cash flow. It also includes plan control during the period from January to April 2009.

This thesis consists of three main parts. The first one contains theoretical data for financial planning. It is focused on principles and methods of financial planning, on creation of short – term and long – term financial plan and its following control. In the second part there is implementation of evaluation of contemporary situation in chosen company and financial analysis that act as a basis for formation of financial plan. The practical part contains financial plan design of ABC, s.r.o. company.

台灣人口結構老化的趨勢，老人漸漸變成另一種社會不受重視的邊緣人。近年來，由於科技神速發展，職場人員替換週期愈來愈短，許多仍健壯的授薪階級，在智慧與經驗方面雖臻成熟，卻不得不被迫從職場上退下來。最近兩三年來，全球資本主義整體化的併購行為以及中國大陸整體市場崛起連帶引響台灣產業經濟蕭條，更是快速增加了淘汰職場的人數，對於大部分需要依賴勞保及公司退休金制度的勞工階層而言，退休金嚴重不足的情況，更是令人焦慮沮喪。 主管機關為因應社會變遷趨勢，於2000年陸續起開放利率變動型年金與變額年金保險商品於市場銷售，為老年化人口之財務規劃打開另一扇門，年金商品以及投資型保險之觀念架構，為國內消費者提供了多元化保險商品的選擇，化解保險公司利差損的營運壓力，提供創新營運的契機，同時也為壽險從業人員開闢了專業的「全方位金融理財顧問」生涯規劃。 由於投資型保險商品具備保戶可自行執行帳戶價值投資策略之特性，對消費者而言帳戶價值相對於傳統壽險有更大的想像空間，年金型商品由初期著重於銀行定存利率連結概念之利率變動型年金發展至變額年金，兩類商品不約而同的取代了傳統壽險及儲蓄險，對於壽險公司長期經營而言也具有消弭了利差損的風險之營運價值，使得短短的6年之間(2000年-2006年) 傳統壽險，意外險，醫療險之首年度保費佔有率逐年降至40%(中華民國人壽保險公會保費速報 2006.07)。 而不論是投資型保險或年金型保險，在市場之行銷活動均強調資產累積與退休規劃，而在台灣市場兩類主力銷售商品亦存在重疊特質，如變動不保證利率之帳戶價值，帳戶價值提領之彈性，長期運用的理財工具，可單筆大額資金購買亦可分期繳納等特質，使得商品設計多樣化，行政費用收取方式各有不同，行銷訴求則是推陳出新，對消費者而言更不易辨析商品之費用、價格、功能之間所存在價值差異，本研究希望對變額壽險與變額年金兩種商品從消費者需求、商品特性價格與費用等三方面分析此兩種商品在退休規劃之優劣比較。

The aim of this diploma thesis is to estimate the market value of the company T-Mobile Czech Republic a.s., in order to sell the company to an unknown investor. The valuation is based on publicly known sources available to 01st December 2010. Thesis consits of two parts. In the theoretical part are defined common basics needed for valuation of the company. Second part covers all the steps resulting in final valuation.

The aim of this thesis is to estimate the market value of the company VETROPACK MORAVIA GLASS, a.s. on the date 31st March 2011 in order to eventual sale to an unknown buyer, using earnings valuation method. Within the frame of this valuation there is also presented the company and its history, realized the strategic analysis and the financial analysis and created the financial plan.

The aim of the thesis is valuation of the company ConvaTec Česká republika s.r.o. on the date 1. 1. 2011. The thesis consists of strategic analysis, financial analysis, analysis and forecast of generators of value and financial plan. Value of the company is determined by DCF entity method. Account method, method of capitalized earnings and method of market multipliers are used in addition. Sensitive analysis examines how value of the company is influenced by changes of growth rate and weighted average capital costs.

The aim of this diploma work is the determination of the value Metrostav a.s. to date 1. October 2009 by using discounted cash flows. The Value of this company it might serve the owners if they want to sell shares of unspecified buyer. Diploma work is divided to the next parts: strategic analysis, financial analysis,financial plan and the value determination of the company Metrostav. Based on the research of each of the above analysis I have concluded that the firm has a yield potential is attractive and the resulting value is greater than the balance total assets to the date of valuation.

Foundation and expansion of entrepreneurship without sophisticated business plan is impossible nowadays in such a competitive environment. Business plan helps to discover possible barriers of penetrating the market or financial needs. Goal of this thesis is to compile a business plan including all the requisites necessary for the possible realization. It is desirable to describe all the risks and advantages as well. In the first part of the thesis there are explanations of the main themes describing making of a business plan, its common forms and integral parts. Second part is focused to the real point of view of the small profiting company planning about the diversification of its activities to the different sector. The processes in the company are designed to be effective and progressive when applying into the new segment of market. Planning is based on marketing research which provides informations for the plan of marketing. That plan is consequently exposed to the financial plan.

The aim of the thesis is valuation of the company Moira CZ, a.s. on the date 1.1.2009. The thesis consist of strategic analysis, financial analysis, analysis and prognosis of generators of value and financial plan. The value of the company is determined by the yield method DCF Equity and by the method of market multipliers.

The main aim of the theoretical part of this diploma thesis is to describe importance of writing the business plan and charecterize its main features. In the second part, the detailed and comprehensive business plan is created in the way it could be used for a bank institution to obtain loan to start own enterprise in the accommodation and hospitality industry. The plan should also help enter the market successfully, obtain certain market share and consolidate position and ensure growth of the pension in the future.