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  • About
  • The Global ETD Search service is a free service for researchers to find electronic theses and dissertations. This service is provided by the Networked Digital Library of Theses and Dissertations.
    Our metadata is collected from universities around the world. If you manage a university/consortium/country archive and want to be added, details can be found on the NDLTD website.
481

Four years on the road to cosmopolitan lives : student development through the extended international education experience

Starcher, Andrew Lee January 2013 (has links)
The purpose of this research was to explore how students developed over a four-year international higher education experience, the first longitudinal study of student development through undergraduate careers completed entirely abroad. One hundred six students representing forty-three different countries at an American international liberal arts college in Switzerland participated in this grounded theory study, which incorporated an additional 186 anonymous survey respondents. The study addressed the processes and outcomes of such an education. The work utilized data produced through a number of different formats, including student peer-to-peer interviews, reflective student writing, participant observation, and open survey questions. The research showed that this experience prepared students for seven related cosmopolitan futures, ranging from global activist to glocal elite. In addition to classifying typologies, the study explained how students utilized three separate learning arenas to structure their experience: the intercultural bubble, the larger world of travel, and local communities. Students autonomously employed distinct methods within these learning arenas, using cyclical processes involving agency, constant comparison, risk-taking, and reflection. Students developed both intercultural competencies and worldliness. Key aspects of intercultural competencies included adaptability, open-mindedness, and perspective-taking. Worldliness instead comprised independence, travel savvy, and self-assuredness. Findings suggest that, regardless of a student’s original cosmopolitical orientation, the net effect of the extended international higher education experience was to expand students’ orientations and modes of acting and perceiving toward greater global understanding and appreciation, including aspects of ethical cosmopolitanism. The experience was transformative, albeit in an incremental fashion, building upon students’ previous lives. The research proposed a more evidence-based definition of cosmopolitan education than previous conceptualizations, one that encompasses tensions in discourses around internationalization and globalization. This thesis contributes to the literatures on the internationalization of higher education, international education, education for global citizenship, higher education policy, cosmopolitanism in practice, and the sociology of globalization. The thesis concludes with recommendations for international education researchers, practitioners, and campus leaders.
482

Internacionalização de empresas via consórcio de exportação

Langoski, Leandro Márcio 11 January 2007 (has links)
Made available in DSpace on 2015-03-05T18:36:38Z (GMT). No. of bitstreams: 0 Previous issue date: 11 / Nenhuma / No Brasil existem cerca de cinco milhões de micro e pequenas empresas, grande parte destas não tem conhecimento do comércio internacional. Até há pouco tempo, atuar em mercados externos era para as grandes empresas. Hoje, os pequenos negócios estão ganhando espaço e exportando seus produtos para diferentes países. Sabe-se da limitação de recursos financeiros, de pessoal e informações que impedem o crescimento destas em atuar no mercado externo. No entanto, estas barreiras podem ser superadas através de alianças estratégicas. Este estudo busca analisar a internacionalização de nove empresas, a partir de um consórcio de exportação no setor de móveis, situado na Serra Gaúcha. O consórcio de exportação é um tipo de aliança estratégica, no qual empresas de pequeno porte buscam através de uma união solucionarem problemas comuns. O método seguido neste trabalho é o estudo de caso. Para a sua elaboração foram entrevistados o presidente e o gerente de vendas do consórcio, dois diretores e dois gerentes de exportação / There are approximately five millions of small companies in Brazil. Among them, the majority have no knowledge on international markets. Until recently, only large companies sought to develop actions related to internationalization. Today, small businesses also are seeking this type of opportunity through exports to different countries. It is well known that the scarcity of financial resources, skilled people and information are constraints for these companies. However, those constraints may be overcome through strategic alliances. This study aims to analyze the internationalization of an export consortium from the furniture industry located in the state of Rio Grande do Sul, Brazil. The export consortium is a type of strategic alliance. One of this objective is to face shared problems. The research method was a case study. We interviewed: the chairman and the sales manager of the consortium; two directors and two export managers from the companies of the consortium; and two directors of companies that no lo
483

Internacionalização e aprendizagem: um estudo sobre as micro e pequenas empresas da indústria de software do Estado do Rio Grande do Sul(Brasil)

Cortezia, Sandro Luís Diesel 30 March 2007 (has links)
Made available in DSpace on 2015-03-05T18:38:01Z (GMT). No. of bitstreams: 0 Previous issue date: 30 / Coordenação de Aperfeiçoamento de Pessoal de Nível Superior / O objetivo deste trabalho é o de analisar os processos de aprendizagem que ocorrem na internacionalização de micro e pequenas empresas (MPEs) da indústria de software do Estado do Rio Grande do Sul (Brasil). A análise dos processos de internacionalização se dá com base em um modelo híbrido de internacionalização de pequenas empresas que considera as perspectivas de aprendizagem experiencial, de planejamento sistemático e contingencial. Os processos de aprendizagem são analisados com base em um modelo de aprendizagem organizacional multinível. O estudo é conduzido em duas etapas. A primeira, quantitativa, com o objetivo de identificar e caracterizar a amostra das empresas pesquisadas, teve a participação de 121 MPEs, dentre as quais 29 indicam possuir atuação internacional. Na segunda etapa, qualitativa, são analisados os processos de internacionalização e aprendizagem através de um estudo de casos múltiplos com cinco empresas selecionadas entre as que possuem atuação internacional. A análise dos dados sugere / The objective of this study is to analyze the organizational learning process that occurs in internationalization of small business software industry of Rio Grande do Sul (Brazil). Internationalization process is analyzed based on a hybrid model of small and medium-sized enterprises that integrates the experiential learning and systematic planning models and incorporates the contingency perspective. Learning processes are analyzed supported on a multilevel organizational learning framework. The research was done in two phases. The first one is quantitative and intend to identify and to characterize the sample of small enterprises that act internationally. The second phase uses a case study approach to analyze the internationalization and organizational learning processes. In a sample of 121 small enterprises, 29 of them indicate to operate internationally. Five of them were chosen to case studies. Internationalization process analysis suggests that it begins with emergent opportunities, highlights organizatio
484

Aprendizagem e internacionalização em pequenas e médias empresas: um estudo sobre empresas moveleiras do Rio Grande do Sul (Brasil)

Schilling, Luís Felipe 29 August 2007 (has links)
Made available in DSpace on 2015-03-05T18:39:03Z (GMT). No. of bitstreams: 0 Previous issue date: 29 / Nenhuma / O objetivo deste trabalho é o de analisar aspectos favorecedores e dificultadores aos processos de aprendizagem que ocorrem durante a internacionalização de um grupo de empresas moveleiras da Região da Serra do Estado do Rio Grande do Sul (Brasil). Os casos das empresas participantes do estudo e sua internacionalização são descritos. Os processos de aprendizagem organizacional e interorganizacional vinculados à internacionalização são descritos com base no modelo dos “4Is” e nas relações entre processos de aprendizagem e estágios de internacionalização. O estudo de caso é de natureza exploratória e descritiva e a estratégia de pesquisa é um estudo de caso único incorporado, com 4 unidades de análise. A descrição dos processos de internacionalização sugere que as empresas adotam a perspectiva da aprendizagem experiencial como estratégia de internacionalização. Para o processo de intuição – prospecção de oportunidades, a exportação aparece como opção a ser considerada. Para o processo de interpretação e integra / The objective of this work is to analyze aspects that support and impose difficulties to the processes of learning that occur during the internationalization on a group of furniture companies from Mountains Region of Rio Grande do Sul state (Brazil). The participant of the study companies’ cases and its internationalization are described. The processes of organizational and interorganizational learning tied to the internationalization are described based on “4Is” model and in the relations between processes of learning and stages of internationalization. The case study is of exploratory and descriptive nature and the research strategy is a study of an incorporated single case, with 4 analysis units. The description of the internationalization processes suggests that the companies adopt the perspective of the experiential learning as an internationalization strategy. For the intuition process – opportunity prospection, the exportation appears as an option to be considered. For the interpretation and integratio
485

Gestão de operações internacionais de uma empresa multinacional brasileira: um estudo de caso na Weg Motores S.A.

Gehlen, Leonardo 19 May 2008 (has links)
Made available in DSpace on 2015-03-05T18:39:03Z (GMT). No. of bitstreams: 0 Previous issue date: 19 / Nenhuma / Diante do atual cenário de concorrência internacional, o sucesso de uma empresa multinacional está cada vez mais atrelado à forma como ela gerencia suas operações internacionais. Para tanto, as empresas devem tirar o máximo de proveito diante das oportunidades e desafios que o mercado internacional apresenta. Porém, ainda são poucos os estudos sobre a estratégia de atuação internacional das empresas multinacionais brasileiras, principalmente quanto à forma como estas configuram e coordenam sua rede de fábricas no exterior para garantirem vantagem competitiva frente aos seus concorrentes. Sendo assim, este estudo aplica modelos e tipologias da área de operações internacionais num estudo de caso descritivo da WEG Motores S.A., com foco na rede de fábricas formada pelas subsidiárias produtoras de motores elétricos na Argentina, México, Portugal e China. Os resultados apontam que as principais vantagens estratégicas conquistadas pela empresa diante da atual configuração de sua rede de fábricas destacam-se a cap / In international competition, the success of a multinational is related to the way they manage its international operations are managed. Also, the factories located overseas must try to take advantages in the presence of opportunities and challenges in international markets. Although, there are few studies about how Brazilian multinationals companies operates internationally, mainly on configuration and co-ordination of their international network abroad in order to sustain competitive advantage. This study reviews theoretical models and typologies, where international operations of the company WEG Motors S.A are analyzed in a descriptive case of study. The focus is the international factories of electrical motors, located in Argentina, Mexico, Portugal and China. The results point out that the main strategic advantage conquered from the actual configuration from their international factories network are better comprehend the local and regional market demand where the plants are located and transferring th
486

Estratégia de pequenas e médias empresas exportadoras do Rio Grande do Sul

Baumhardt, Jorge Alberto 19 August 2008 (has links)
Made available in DSpace on 2015-03-05T18:39:05Z (GMT). No. of bitstreams: 0 Previous issue date: 19 / Nenhuma / A presente dissertação enfoca a posição competitiva de empresas exportadoras do Rio Grande do Sul, sendo uma replicação da pesquisa de Hermann Simon (1996) sobre pequenas e médias empresas alemãs de sucesso no mercado internacional, a qual originou o livro As Campeãs Ocultas. Realizou-se uma pesquisa descritiva quantitativa, na forma de survey, da qual participaram trinta e nove empresas de diversos segmentos de atividade. Avaliou-se a percepção estratégica dessas empresas sob três ângulos distintos: meta e visão, elementos do ambiente interno e elementos do ambiente externo. Utilizou-se esse modelo que avalia as empresas alemãs, devido ao sucesso desse país no mercado internacional. Os resultados indicam que a internacionalização das empresas é baixa, tendo menos do que 30% de suas receitas oriundas das exportações; apresentam uma participação média de 30,3% no mercado local, o que permite que 61,5% delas exerçam influência no mercado local. Buscam a vantagem competitiva através da qualidade e tradição. As e / The present study focuses on the strategic thinking of exporting companies established on Rio Grande do Sul, and is the replication of Hermann Simon’s (1996) research about the German midsize successful companies. This research originated the book known as The Hidden Champions. It was developed a descriptive quantitative research in the form of survey was done with thirty-nine companies from various segments of activity. This research evaluated the strategic perception of companies within different views: goals and vision, elements of the external environment and elements of the internal environment. The model selected assesses the German companies, because of the success this country has on the international market. The results indicate that the internationalization of companies, is low with less than 30% of its revenue from exports, have an average local market share of 30.3%, and this allows 61.5% of them have some kind of influence on the local market. It was also observed differences in the strategies
487

Going abroad for new sourcing possibilities: an analysis of the adoption of strategic global sourcing by emerging companies: a case study in the electrical and electronic industry in Rio Grande do Sul state

Nunes, Moema Pereira 28 February 2013 (has links)
Submitted by Maicon Juliano Schmidt (maicons) on 2015-03-26T17:11:25Z No. of bitstreams: 1 Moema Pereira Nunes.pdf: 1170739 bytes, checksum: 2f1528e1a76248f84858fc38f454dfd8 (MD5) / Made available in DSpace on 2015-03-26T17:11:25Z (GMT). No. of bitstreams: 1 Moema Pereira Nunes.pdf: 1170739 bytes, checksum: 2f1528e1a76248f84858fc38f454dfd8 (MD5) Previous issue date: 2013-02-28 / Nenhuma / Companies are moving abroad to look for advantages in alternative sources of supply. Primarily associated with the lack of local suppliers or lower acquisition costs, these reactions have driven business to a more proactive perspective by the adoption of Strategic Global Sourcing (GS). GS is conceptualized as the company's strategic direction for the search and monitoring of global supply markets and their efficient management through the integration and coordination of activities related to the functional areas of business, as well as the units of local purchases of a set of related companies. Companies from emerging countries are developing their own GS, in the same manner as companies from developed countries. Most GS literature considers emerging companies the emerging companies to be the suppliers, not the buyers. These "late movers" have more strategic motivation, as well as goals, to internationalize their activities. In this study, we investigated emerging Brazilian companies in the electrical and electronic industries from the state of Rio Grande do Sul as buyers in the global market. The initial step was a literature review, followed by the development of a theoretical framework. The framework was applied to a case study. Six companies from the selected industry sector were investigated. Four were classified as adopting GS. The main motivations that led these companies to adopt GS were identified as faster access to new technologies, the establishment of presence in global markets and the motivation to become a global player. The cultural differences were identified as the main difficulty. A set of differences between these companies and the adoption of GS from traditional MNCs in terms of the structure and process were also identified with special consideration given to the use of IPOs in earlier stages of internationalization sourcing. It was possible to confirm that the adoption of GS is a competitive advantage for these companies.
488

A influência do ambiente institucional nas competências de empresas multinacionais em países emergentes: o caso da Tap Manutenção e Engenharia Brasil

Paim, Clarice da Fontoura 23 August 2012 (has links)
Submitted by Maicon Juliano Schmidt (maicons) on 2015-04-14T12:06:07Z No. of bitstreams: 1 Clarice Da Fontoura Paim.pdf: 1834965 bytes, checksum: 7a342fd7b51a64238c8cf78d64b11846 (MD5) / Made available in DSpace on 2015-04-14T12:06:07Z (GMT). No. of bitstreams: 1 Clarice Da Fontoura Paim.pdf: 1834965 bytes, checksum: 7a342fd7b51a64238c8cf78d64b11846 (MD5) Previous issue date: 2012-08-23 / Nenhuma / A presente tese investiga a internacionalização de empresas em países emergentes a partir da análise da relação de três temas relevantes para o estudo de negócios internacionais: as teorias de internacionalização de empresas, a abordagem baseada em recursos e a abordagem institucional. A importância do ambiente institucional (MEYER; MUDAMBI; NARULA, 2011; DUNNING; LUNDAN, 2008; NORTH, 1993) e dos recursos (BARNEY, 2001; PENG, 2001) nos processos de internacionalização tem sido objeto de estudos recentes. Observa-se, no entanto, que essas questões muitas vezes são abordadas na literatura de negócios internacionais de forma desconectada, dificultando o entendimento de fenômenos mais contemporâneos, como os que envolvem a internacionalização para países emergentes (FLEURY; FLEURY, 2007). Os países emergentes passaram a ser locais prioritários nos planos de investimentos das empresas transnacionais na atualidade (UNCTAD, 2009) e suas peculiaridades, principalmente no âmbito institucional, podem influenciar as estratégias de investimento e a configuração dos recursos das empresas multinacionais (MEYER ET AL, 2008). Diante do exposto a presente tese buscou analisar como o ambiente institucional influencia a mobilização das competências de uma empresa multinacional que realizou investimento direto externo em um país emergente. Para alcançar o objetivo foi realizado um estudo de caso através de uma perspectiva qualitativa (RICHARDSON, 1999; DENZIN; LINCOLN, 2006; FLICK, 2009) na TAP Engenharia e Manutenção Brasil, subsidiária do Grupo TAP, empresa européia com sede em Lisboa, Portugal. As técnicas de coleta de dados incluíram entrevistas semiestruturadas e dados secundários. Os dados foram analisados por meio de análise de conteúdo utilizando como apoio para a análise o software QSR NVivo 9. Os resultados obtidos permitiram identificar que as motivações econômicas e a busca por vantagens de propriedade, localização e internalização que predominaram na decisão da empresa pelo investimento direto externo, conforme as premissas do Paradigma Eclético (DUNNING, 1988). Utilizando as dimensões propostas por Kauffmann ET AL (2010) identificou-se que, embora não tenha sido um fator decisivo, a qualidade do ambiente institucional influenciou positivamente a atração do investimento direto externo (AMAL; TOMIO; RABOCH 2010; NORTH, 1990; MUDAMBI; NAVARRA, 2002). Através da análise do processo de reconfiguração de recursos (FELDMAN, 2004) e da análise da trajetória da subsidiária como um fenômeno path dependent (GOLDSTONE, 1998; TORFING, 1999; DAVID, 2000; MAHONEY, 2000; HOFF, 2008), observou-se que no período de 2006 a 2011 a TAP como empresa multinacional transferiu e buscou desenvolver novas competências na subsidiária (RUGMAN; VERBEKE, 2001). Entretanto, aspectos culturais e regulatórios do ambiente institucional do contexto local influenciaram a utilização e exploração dos recursos da empresa e, por conseguinte, as suas capacidades e competências organizacionais. O estudo contribui para evidenciar a importância do ambiente institucional dos países emergentes não apenas para a atração do investimento direto externo, mas também como um elemento que pode influenciar a ativação de recursos e competências da empresa e a obtenção de vantagem competitiva. / The present dissertation investigates the internationalization of firm in emerging countries from the analysis of the relation of three relevant themes for the study of international business: the theory of the internationalization of firms, the approach is based on resources and institutional approach. The importance of the institutional environment (MEYER; MUDAMBI; NARULA, 2011; DUNNING; LUNDAN, 2008; NORTH, 1993) and of resources (BARNEY, 2001; PENG, 2001) in the internationalization process has been object of recent studies. It is noted, however, that this inquires are very often discussed in the international business literature in a disconnected way, inhibiting the understanding of more contemporary phenomena, as the ones which involves the internationalization to emerging countries (FLEURY; FLEURY, 2007). The emerging countries became priorities in the investment plans of transnational companies nowadays (UNCTAD, 2009) and its peculiarities, mainly in the institutional ambit can influence the investment strategies and the conformation of the multinational firms (MEYER ET AL, 2008). Given this, the present thesis sought to analyze how the institutional environment influences the mobilization of competencies of a multinational company which make foreign direct investments in an emerging country. To reach the goal a case study was performed through a qualitative perspective RICHARDSON, ET AL, 1999; DENZIN; LINCOLN, 2006; FLICK, 2009) at TAP Engineering and Maintenance Brazil, subsidiary of TAP Group, an European company with headquarter in Lisbon, Portugal. The data collection techniques’ included semi-structured interviews and secondary data. The data were analyzed through the analysis of contents using as support of the software QSR NVivo 9 review. The results obtained allowed to identify that the economic motivation and the seek for advantages of propriety, location and internalization predominated in the decision of the company by the foreign direct investments, according to the premises of Eclectic Paradigm (DUNNING, 1988). Using the dimensions proposed by Kauffman ET AL (2010) it was identified that, although it was not a decisive factor, the quality of the institutional environment positively influenced the foreign direct investment attraction (AMAL; TOMIO; RABOCH 2010; NORTH, 1990; MUDAMBI; NAVARRA, 2002). Through the analysis of the resources reconfiguration process (Feldman, 2004) and the trajectory of the subsidiary as a path dependent phenomenon (GOLDSTONE, 1998; TORFING, 1999; DAVID, 2000; MAHONEY, 2000; HOFF, 2008), it was noticed that from the period of 2006 to 2011, TAP, as a multinational company, transferred and sought to develop new competencies in the subsidiary (RUGMAN; VERBEKE, 2001). However, cultural and regulatory aspects of the institutional environment of the local context influenced the use and exploitation of the company resources and therefore their capacities and organizational competencies. The study helps to highlight the importance of the institutional environment of emerging countries not only for the attraction of foreign direct investment, but also as an element that can influence the activation of resources and expertise of the company and gaining competitive advantage.
489

A telenovela econômica: mercados e estratégias de internacionalização

Teixeira, Andrés Kalikoske 10 March 2010 (has links)
Submitted by Mariana Dornelles Vargas (marianadv) on 2015-05-13T18:32:45Z No. of bitstreams: 1 telenovela_economica.pdf: 910860 bytes, checksum: 87af8b3f9585bb6bb955ad99b58b50d2 (MD5) / Made available in DSpace on 2015-05-13T18:32:45Z (GMT). No. of bitstreams: 1 telenovela_economica.pdf: 910860 bytes, checksum: 87af8b3f9585bb6bb955ad99b58b50d2 (MD5) Previous issue date: 2010-03-10 / CNPQ – Conselho Nacional de Desenvolvimento Científico e Tecnológico / A dissertação analisa as estratégias de internacionalização do mercado latino-americano de televisão, com ênfase nos realizadores do Brasil, México e Argentina. A partir do advento do videoteipe, que no final dos anos 50 viabiliza a gravação simultânea de som e imagem em fita magnética, empresas de comunicação passam a incrementar a circulação de seus produtos para diferentes territórios. Somado ao favorecimento da conjuntura econômica liderada pela instauração de uma política liberalista, já nos anos 70, realizadores de telenovelas agregam nova função econômica à sua ficção seriada: após o término da produção, o bem simbólico é estocado para que continue gerando receita a seus investidores, através da aquisição transnacional. Nesta ambiência, Globo e Televisa implementam estratégias direcionadas ao mercado externo, enquanto que o mercado argentino, através de sua lógica de produção horizontal, atravessa um período de proliferação de produtoras independentes, que passam a vender conteúdo para emissoras nacionais e estrangeiras. O padrão tecno-estético transcorre os diferentes modelos de produção dos três países, estabelecendo nexos entre indústria cultural, economia e comunicação. Sob a perspectiva da Economia Política da Comunicação (EPC), são desenvolvidas questões que buscam especificar as inter-relações do capitalismo contemporâneo com os sistemas de comunicação globais, desencadeados num esforço reflexivo sobre as estruturas deste específico mercado latino-americano e suas respectivas barreiras à entrada. Ainda, recupera-se o advento dos atores estudados, traçando um histórico global sobre teledramaturgia e os movimentos das indústrias televisivas, tal como suas políticas de ação e fatores econômicos desencadeados desde a reconfiguração do capitalismo. / This dissertation analyzes the internationalization strategies of the Latin American television market, with emphasis on producers of Brazil, Mexico and Argentina. With the advent of the videotape, which in the late 1950s enables the simultaneous recording of sound and image on tape, communications companies begin to increase the circulation of their products for different territories. In addition to facilitating the economic situation led by the establishment of political liberalism, in the 1970s, telenovela producers of aggregate new economic function to their serial fiction: after completion of production, the symbolic good is stocked to continue generating revenue to its investors through transnational acquisition. In this ambiance, Globo and Televisa implement strategies towards the international market, while the Argentine market, through its horizontal logic of production, is experiencing a period of proliferation of independent producers, who begin to sell content to national and foreign broadcasters. The techno-aesthetic standard runs through the different production models for the three countries, establishing links between the cultural industry, economy and communication. From the perspective of Political Economy of Communication, we discuss questions that seek to specify the interrelationships of contemporary capitalism with global communication systems, initiated in an effort reflecting on the structures of this particular market and their respective entry barriers. Still, we recover the advent of the studied economic actors, tracing a global history about telenovelas and the movements of the television industry, such as their action policies and economic factors triggered since the reconfiguration of capitalism.
490

Networks na internacionalização das firmas brasileras de ti: o relacionamento certo, no momento certo

Tomedi, Afonso Curcio 17 August 2015 (has links)
Submitted by Silvana Teresinha Dornelles Studzinski (sstudzinski) on 2015-11-04T14:42:18Z No. of bitstreams: 1 Afonso Curcio Tomedi_.pdf: 1207726 bytes, checksum: 51ea768d9404e9f53df1f211a51f0b15 (MD5) / Made available in DSpace on 2015-11-04T14:42:18Z (GMT). No. of bitstreams: 1 Afonso Curcio Tomedi_.pdf: 1207726 bytes, checksum: 51ea768d9404e9f53df1f211a51f0b15 (MD5) Previous issue date: 2015-08-17 / Nenhuma / Esta pesquisa analisou como os relacionamentos de negócios, os sociais e os institucionais, localizados no mercado doméstico e externo, influenciam o processo de internacionalização das firmas de Tecnologia da Informação (TI) brasileiras, em suas diferentes fases. Para tanto, adotou a tipologia exploratória, com abordagem qualitativa, e ao fim examinou as firmas amostradas através de seis estudos de casos. Os principais resultados encontrados apuraram que as firmas necessitam dos relacionamentos - principalmente os institucionais no mercado doméstico, em sua fase inicial enquanto que os relacionamentos sociais e os de negócios frequentemente acontecem nas fases secundárias, tanto no mercado doméstico como no externo, quando a firma já experimentou pela primeira vez o movimento de internacionalização. Os resultados detalham que há uma necessidade das firmas - principalmente as Pequenas e Médias Empresas (PMEs) - utilizarem os relacionamentos para a internacionalização e sua contínua aplicação, no intuito de criar novas oportunidades de negócios. / This research examined how business relationships, social and institutional, located in the domestic and foreign market, influence the process of internationalization of Brazilian Information Technology (IT) firms, in its different phases. For this purpose, it was adopted an exploratory research with qualitative approach, and at the end examined the firms sampled through six case studies. The main findings ascertained that firms need relationships - mainly institutional at the domestic market, in its initial phase while social relationships and business often take place in the secondary phases, both domestically and externally when the firm already first experienced the movement of internationalization. The results detail that there is a need of firms - mainly Small and Medium Enterprises (SMEs) – to use relationships for internationalization and its continued application in order to create new business opportunities.

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