Sveriges apoteksmarknad omreglerades år 2009 från ett statligt monopol till en konkurrensutsatt marknad. Orsaken till reformen var liberaliseringsinfluenser inom ekonomin från 90-talet, utifrån teori såväl som medlemskapet i Europeiska Unionen. Reformen mottogs med blandade känslor vilket reflekteras väl i de många motsägande utvärderingarna av reformen de efterföljande åren. Bristen av konsensus om målens uppfyllelse samt de många opartiska granskningarna leder till uppsatsens syfte att granska om målen med reformen är uppfyllda nu nio år senare eller ej. Målen med omregleringen presenteras i proposition 2008/09:145 och är övergripande: ökad tillgänglighet, förbättrad service och låga kostnader för konsumenter och staten. Metoden i uppsatsen är måluppfyllelseanalys med stöd i ett kontrafaktiskt scenario, Sverige utan omregleringen vilket baseras på en applikation av Finlands utveckling efter 2009. Analysen granskar målet utifrån nio aspekter och kommer fram till att marknaden med omreglering uppvisar bättre resultat i åtta av dem jämfört med resultatet på marknaden som inte omreglerades. Den omreglerade marknaden genererade 434 fler apotek och antalet ökade i nio utav tio områden med mellan 18,9 och 80,7 procent mer än den icke reglerade. Öppettiderna var även 11,2 timmar längre per vecka på den omreglerade marknaden. Totalt tillkom det 956 fler farmaceuter när marknaden omreglerades, antal apotek ökade dock snabbare och förhållandet mellan farmaceuter och apotek försämrades mer med omregleringen än utan. På den omreglerade marknaden gick det fem farmaceuter per apotek istället för sex, direktexpedieringen ökade dock med 1,6 procent mer. De totala kostnaderna ökade med 0,289 miljoner euro mindre och kostnaderna per person sjönk istället för att stiga, även priserna i detaljhandel föll mer med omregleringen än utan. Målet om ökad tillgänglighet och låga kostnader är således uppfyllt, målet om förbättrad service är uppfyllt till viss grad. Den totala bedömningen av omregleringen är att den varit lyckad. / Sweden's pharmacy market underwent a reregulation year 2009 from a public monopoly to a market exposed to competition. The reason for the reform was liberalization influences in the economy during the nineties, in economic theory aswell as from becoming a member of the European Union. The reform was received with mixed feelings which was well reflected in the many contradictory assessment reports of the reregulation the following years. The lack of consensus about the goal fulfillment and the many impartial reviews leads to the purpose of this essay, to examine if the goals of the reform are fulfilled now nine years later or not. The goals of the reform are presented in proposition 2008/09:145 as following: increased accessibility, improved service and low costs for consumers and the government. The method is goal fulfillment with support in a counterfactual analysis, Sweden without reregulation, that is based upon Sweden before the reregulation with the application of Finland's development after 2009. The analyze examines the goal from nine aspects and lands in the fact that the market with reregulation shows a better result in eight out of nine of them compared with the result of the market without a reregulation. The reregulated market generated 434 more pharmacies and the number increased in nine out of ten areas with between 18,9 and 80,7 percent more than the non-reregulated market. The open hours were also 11,2 hours longer per week in the reregulated market. The total added number of pharmacist increased by 956 workers with the reregulation, however, the number of pharmacies increased at a greater rate and the relation between pharmacists and pharmacies worsened, more with the reregulation than without. On the reregulated market there were five pharmacists per pharmacy instead of six, however directly dispensed medicine increased with 1,6 percent more. Total governmental costs increased with 0,289 million euro less and the cost per person decreased instead of increased, also the prices in retail dropped more with the reregulation than without. The goal of increased accessibility and low costs are therefore fulfilled, the goal of improved service is fulfilled to a certain degree. The total assessment of the reregulation is that it has been successful.

The Swedish market for vehicle inspection is re-regulated since June 2010. More than four years after the re-regulation there are eight companies in the market. Two of these companies are a result of the former monopolist's owners divided the business among themselves. The remaining six companies have entered the market through acquisitions or by building up their business from scratch, these are known as new entrants in the study. The competition has developed slowly and the former monopolist still has the highest market share. Industry conditions are to say the least special because the companies and technicians have to have individual licenses in the form of accreditation and certification, which causes high establishment barriers. The study has the aim of contributing to the knowledge of new entrants on the re-regulated vehicle inspection market. In particular, the new entrant’s establishment and their strategic choices are studied to find out how they act to market conditions in order to create competitive advantages. The study is based on four questions: Main Question: How do new entrants create competitive advantages in the vehicle inspection market? Sub query 1: How’s the new entrants view on the competitive situation? Sub query 2: How do the new entrants establish their station-/s? Sub query 3: What strategies do the new entrants use to strengthen its position against competitors? The essay is based on an empirical survey and is designed as a case study with four units of analysis that represent four new inspection companies in the market for vehicle inspection. Data were collected through interviews with people in key positions of the four companies, as well with a person of the authority whose task is to monitor market developments, namely the Transport Agency. Furthermore, also documents issued by the authorities and new entrants were reviewed. The conclusions that the study has come up with is that the new entrants create competitive advantages through a favorable placement of stations, a bit outside the city center. The strict regulation doesn’t allow the new entrants to create competitive advantages through new or modified inspection services. Based on these regulations the new entrants are trying to attract customers through enhanced service and additional services to the inspection. They try to create a total offering to the customer where the obligatory inspection service is included.

This bachelor’s thesis is about the reregulation of the Swedish pharmacy monopoly that occurred in July 2009. The study is examining the intentions of the reregulation, the Swedish pharmacy market as it is today and if there seems to be a correlation between these. The theory used for the study is the policy process and it serves as a way for the reader to gain a deeper understanding of the process between the preparations of the decision, and the evaluation of the solution that was implemented.  Through a policy analysis and by looking at documents carried out by government authorities the analysis lifts the intentions of the reregulation by interpreting its goals. By reading evaluating documents regarding the reregulation, it is possible to create a perception of the pharmacy market today. In the discussion the question regarding the correlation between these two is brought up and looked at. The result of the study shows that the outcome of the reregulation is not fully correlating to the intentions that was once written in preparing material for the decision. The reregulation was looking for efficiency, availability, lowering costs and creating a safe drug use for the costumers. After looking at the combined material not all goals have been achieved to its fullest.