Esta dissertação busca uma reflexão crítica sobre a comunicação nas relações de trabalho no contexto da comunicação organizacional no Brasil. A partir de investigações preliminares sobre esta área de conhecimento, notamos que suas discussões a respeito desta temática apresentavam poucas análises críticas apoiadas nos aspectos que tem configurado as transformações contemporâneas no mundo do trabalho. Este cenário despertou nosso interesse em compreender como determinados estudiosos, bem como a Associação Brasileira de Comunicação Empresarial (ABERJE), ambos considerados vozes representativas da área, concebem as relações entre organizações e trabalhadores por meio da comunicação. Com base neste objetivo principal, desenvolvemos esta dissertação, em suma, seguindo duas etapas de nosso percurso metodológico. A primeira refere-se às análises de certas vozes autorais significativas para a área da comunicação organizacional. Já a segunda contempla análises da revista Comunicação Empresarial publicada pela associação. As análises deste periódico foram balizadas, em grande parte, pelos estudos do campo da sociologia do trabalho, cujas discussões nos possibilitaram entender as distintas modificações concernentes ao mundo do trabalho. Finalmente, constatamos, em especial, que a área da comunicação organizacional, a partir do seu pensamento hegemônico calcado na gestão estratégica, apresenta interesses orientados a planejar estratégias de comunicação que possam auxiliar as tentativas de organizações em mobilizar a subjetividade do trabalhador, buscando incorporá-lo à própria racionalidade das organizações. / This dissertation seeks a critical reflection on the communication in working relationships in the context of organizational communication in Brazil. Beginning with the preliminary investigations on this field of knowledge, we noticed that discussions about this subject have not expressed enough analyses supported by aspects that form contemporary transformations in the world of work. This scenario proposes an understanding: how certain scholars, and the Brazilian Association for Business Communication (ABERJE), both considered representative voices from this field, comprehend the relationships between organizations and workers through communication. From this main objective, we developed this dissertation, in short, in two steps. First, we analysed important voices of scholars from field of organizational communication. Second, we analysed the magazine published by ABERJE. This analysis of the magazine have been supported by studies of sociology of work; it help us to understand changes about the world of work. Finally, we verified that the field of organizational communication, from its hegemonic thinking based on strategic management, tries to plan communication strategies that can help organizations in their attempts to mobilize the subjectivity of the worker to rationality of organizations.

Este trabalho tem por objetivo analisar as formas e relações de comunicação organizacional integrada dentro da perspectiva da Economia de Comunhão numa empresa brasileira. A Economia de Comunhão (EdC), é um projeto de caráter sócio-econômico que nasce a partir da experiência do Movimento dos Focolares, um movimento civil e eclesial. Hoje a EdC encontra-se dispersa por cerca de 40 países envolvendo quase 800 empresas. A comunicação organizacional integrada no contexto da Economia de Comunhão apresenta características peculiares. Analisar as formas e relações de comunicação em que se desenvolvem na prática nos permite enxergar a importância dessa nova maneira de agir no campo econômico e social. A partir do método fenomenológico e do estudo de caso penetramos na realidade da empresa com essa filosofia para constatar na prática aquilo que na concepção ideológica da proposta é apresentada. O estudo envolve conceitos ainda pouco abordados pela academia como Cultura do Dar, homem novo e outros, que aprofundados nos revelam uma praxe comunicacional baseada na partilha. / The purpose of this study is to analyze forms and relations of integrated organizational communication into the Economy of Communion perspective, in a Brazilian organization. The Economy of Communion (EoC) consists into a socio-economic project that had birth from the experience of Focolare Movement, a civil and ecclesiastic movement. Nowadays, EoC is dispersing around 40 countries, involving almost 800 companies. The organizational communication integrated in the Economy of Communion context presents peculiar characteristics. Analyzing the communications forms and relations developed in practice allow us to realize the importance of this new way of acting in the social and economic field. Adopting the phenomenological method and case study we entered the organization reality using this philosophy to find, in practice, what is presented in the ideological conception of this proposal. This study involves concepts not much adopted in the academy, such as Culture of Giving, new man and others, that when deeply searched reveal us a communicational praxis based on sharing.

Popular culture scholar Henry Jenkins chronicles the intellectual and emotional labor of being an “aca/fan” – or an academic, trained in media criticism, who also operates as a media consumer. This panel explores aca/fan identity through Joss Whedon’s media narratives, such as The Avengers, Buffy the Vampire Slayer, Cabin In the Woods, Dollhouse, Dr. Horrible’s Sing Along Blog and Fire

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Studies have demonstrated that classroom climate strongly affects the likelihood of students communicating within the classroom (e.g., Henson & Denker, 2009; Ifert Johnson, 2009). Furthermore, students are more likely to engage within a supportive environment (Myers & Claus, 2012). By exploring the impact of classroom discussions of diversity, such as gender, race, sexuality and class, this panel seeks to highlight the importance, difficulties, and possibilities of discussing diverse issues while maintaining a supportive classroom climate.

Recent media scholars have taken, as their focus, relationships between qualitative research methods and examinations of contemporary media texts (e.g., Fox, 2013; Manning, Dunn, & Stern, 2012; Meyer, 2012). The purpose of this panel is to further examine these relationships. Participants will demonstrate how a qualitative research method (e.g., ethnography, autoethnography, narrative analysis, textual or discourse analysis, audience studies) can be used to study contemporary television and film texts (e.g. Coronation Street, Here Comes Honey Boo Boo, Orange is the New Black, Mad Men, Cabin in the Woods, The Butler). Participants will first discuss their particular method and then provide an exemplar of that method as they examine their chosen media text(s). To assist with the audience discussion of these methods and texts, participants will also include a brief clip/excerpt of their chosen texts.

Backchanneling – maintaining real-time online conversations alongside the primary group activity or live spoken remarks – is a growing part of our mobile-enhanced, networked world. Backchanneling is now prominent in many contexts, including presidential debates, conferences, and classrooms. As such, backchanneling offers possibilities and challenges for communication scholars, including carnival, collaboration, bricolage, and performance. This panel will present various theories and practices of backchanneling and encourages backchanneling from audience members through the Twitter hashtag #csca14bc.

Each panelist has chosen an artifact (or type, genre, etc.) from the recent past and interrogated its role as an influence on contemporary popular culture, working to show the linkage between then and now. This type of work is underappreciated and we would like to attempt to show how informing ourselves on popular culture past can make us better critics in the present. Our hope is to inspire others to take up that cause as well. In that spirit, we would like to encourage people to come prepared to discuss ideas and share their own work in a workshop type environment.

With the 2012 releases of The Cabin in the Woods and The Avengers, writer/director Joss Whedon moved beyond his cult status and into the mainstream. His cult television work, however, remains admired in both the popular imagination and in the academic world of popular culture studies. This year’s CSCA13 corresponds with the ten-year anniversary of the cancellation of Whedon’s first successful cult television show, Buffy the Vampire Slayer. Whedon’s other work, including Firefly, Dr. Horrible’s Sing-Along-Blog, Dollhouse, Angel, etc., are not only cult fan favorites, but favorites in popular culture academia. The participants on this panel will explore various aspects of Whedon and the Whedonverse, including: Whedon’s rhetorical framing regarding his transformation from cult director to mainstream phenom; his genre-bending frameworks across his various projects; his examination of gender roles; exploring and exploding Whedon’s use of mythology; and how Whedon’s characters manage to out-organize formal organizations.

The purpose of this research study was to explore the topic of organizational communication in higher education and examine staff members’ perceptions about their level of communication and job satisfaction in their workplaces. This study was also designed to test the relationship between communication satisfaction and job satisfaction by analyzing the significance of different dimensions of Communication Satisfaction with the view that satisfaction is multifaceted. The results of the study indicated that gender differences and the number of years in service do not seem to make a significant difference in the level of satisfaction among staff members, but the level of education and job classification seem to make a significant difference in the level of satisfaction among staff members. There were strong positive relationships found among all 8 dimensions of Communication Satisfaction Questionnaire (CSQ ), which indicated that staff members when felt positive about 1 dimension of CSQ, also tended to feel positive about other dimensions of CSQ. A strong positive relationship and statistically significant correlation was found between overall communication satisfaction and job satisfaction scores, indicating that when staff members feel satisfied with communication in their workplace, they also tend to feel satisfied with their job in their workplace.