Historically, South African manufacturers and suppliers to the mass retail environment have been compelled to manage significant business risks as a result of the generic buying strategies employed by the mass retailing format. More recently, best practice initiatives such as SCOR’s collaborative planning, forecasting and replenishment have risen to the fore of supply chain management as ways to mitigate the undesired effects of theses generic buying practices for all participants in the value chain.Traditional thinking centred on optimising only the merchandise activities and function, through cost based performance measures, have caused a number of undesired effects and invalid assumptions. These factors in turn have impacted the competitiveness and sustainability of manufacturers and suppliers as well as the supply chain ecosystem as a whole. Systemic theory suggests that in order to identify these conflicting and invalid assumptions one must approach the problem through sufficiency based thinking processes that communicate the core conflict and map out possible solutions for managers. Data for this study was collected based on the widely accepted best practice framework of supply chain management for the mass retail environment. With this in mind, this research aims to provide an academic foundation for deeper collaboration between mass retailers and their vendors, as well as an understanding of the practical implications of decisions for managers and executives, on both the mass retail, and manufacturing and supply sides of the value chain.While statistical variation is a reality in the retailing environment, the mass retailing format and its supply chain partners are particularly susceptible to the negative effects of ‘bullwhip’ due to the large scale of promotional activities undertaken. Much of this problem can be mitigated through collaboration on a meaningful bases that allows not only for responsiveness for supply chain partners but greater profitability for all participant in the value chain. It is argued that an improvement in throughput will have a positive impact on the competitiveness and sustainability of the local supply and manufacturing organisations in South Africa. / Dissertation (MBA)--University of Pretoria, 2012. / Gordon Institute of Business Science (GIBS) / unrestricted

Leadership is contextual and requires educational leaders in public schools to both comply with sweeping political changes and be the catalyst for consistent positive improvements in service to children. The hypothesis of this study is that educational leaders who are demonstrating transformational leadership behaviors are utilizing systemic thinking to make decisions. Scholars who have examined systemic thinking approach argue that it is an engine for dramatic improvements in both organizational function and consistent, productive growth. This study seeks to answer the question: To what extent do educational leaders demonstrate systemic thinking and transformational leadership behaviors? Using observations and interviews, this qualitative study will examine educational leaders understanding of systemic thinking as a approach, their decision-making process, and the relationship between systemic thinking and transformational leadership behaviors. This study will explore potential connections between systemic thinking and transformational leadership behaviors. Implications for practice may include professional development and training in systemic thinking as it relates to a school leader’s intense decision-making process, as well to what extent that this study shows a positive relationship between systemic thinking pursuant to transformational leadership behaviors. / Educational Leadership

A educação de qualidade é o que diferencia as nações, sendo o principal gatilho para o desenvolvimento de um país. Entretanto, apesar da sua importância, o modelo de educação é praticamente o mesmo há quase 200 anos. Nesse período quase tudo o que se conhece já foi reinventado; e isso fica mais evidente com as transformações tecnológicas na era da digitalização e da indústria 4.0. No entanto, ainda é necessário ampliar o questionamento de como se tem praticado a educação nos últimos anos e de como ela será daqui para frente. Este trabalho tem como foco a educação superior; e, mais especificamente, a educação em tecnologia. A percepção de que a Educação hoje não atende as necessidades do mercado, que a insatisfação dos stakeholders aparece como um indicador de que algo precisa mudar e de que é necessário compreender primeiramente quais são os desafios e as tendências futuras. Em um país carente de investimentos como o Brasil, não se pode cair no erro de se propor modelos de Educação Superior que não alcancem resultados efetivos. Dadas as condições de país emergente e as vulnerabilidades sociais, a educação se torna premissa fundamental para a promoção do desenvolvimento sustentável. Neste sentido, este trabalho buscou analisar as percepções de diferentes stakeholders sobre a realidade da Educação Superior em Tecnologia da Informação (TI) no Brasil. Por meio da abordagem sistêmica, o estudo qualitativo baseado em entrevistas com os stakeholders, utilizou a metodologia Soft System Methodology (SSM) para compreender a situação atual e propor ações que viabilizem mudanças. Como resultado foi desenvolvido um framework com alternativas que direcionam caminhos para uma educação superior em tecnologia mais condizente às necessidades e demandas da sociedade, em especial na era da digitalização e suas respectivas mudanças tecnológicas. Os stakeholders empresas de TI, gestores de IES, associações de empresas de TI, estudantes e professores foram ouvidos. Em sua maioria, apontaram desalinhamento do ensino superior às demandas do mercado, ensino com técnicas defasadas e conteúdo fragmentado, irreal expectativa dos estudantes quanto ao mercado de trabalho em TI e falta de apoio emocional e de empregabilidade da escola ao aluno. As soluções apontadas caminham no sentido da parceria com a iniciativa privada para co-criação do ensino bem como programa de desenvolvimento de gestão de pessoas nas IES, considerando os professores como capital humano potencial e não como mão-de-obra horista em sala de aula / Quality education is what differentiates nations, being the main trigger for the development of a country. However, despite its importance, the education model has been practically the same for almost 200 years. In this time almost everything that is known has already been reinvented; and this becomes more evident with the technological changes in the age of digitization and industry 4.0. However, it is still necessary to broaden the question of how education has been practiced in recent years and how it will be going forward. This work focuses on higher education; and, more specifically, technology education. The perception that Education today does not meet market needs, that stakeholders dissatisfaction appears as an indicator that something needs to change and that it is necessary to first understand what the challenges and future trends are. In a country lacking in investments like Brazil, one cannot go wrong in proposing higher education models that do not achieve effective results. Given emerging country conditions and social vulnerabilities, education becomes a key premise for the promotion of sustainable development. In this sense, this work sought to analyze the perceptions of different stakeholders about the reality of Higher Education in Information Technology (IT) in Brazil. Through the systemic approach, the qualitative study based on stakeholders interviews, used the Soft System Methodology (SSM) to understand the current situation and propose actions that make changes possible. As a result, a framework was developed with alternatives that lead the way to a higher education in technology aligned with the needs and demands of society, especially in the era of digitalization and its respective technological changes. stakeholders IT companies, HEI managers, IT business associations, students and teachers were heard. For the most part, they pointed out to the misalignment of higher education and the demands of the market, teaching with lagged techniques and fragmented content, unrealistic expectation of the students regarding the labor market in IT and lack of emotional support and employability of the school to the student. Solutions pointed towards the partnership with the private initiative for co-creation as well as a program for the development of human resources in the HEI, considering teachers as potential human capital and not as hourly workforce in the classroom

Made available in DSpace on 2015-03-05T17:04:36Z (GMT). No. of bitstreams: 0 Previous issue date: 19 / Nenhuma / Com o crescente nível de competitividade no mercado globalizado o planejamento estratégico e seus desmembramentos como o planejamento de produção e a busca de otimizações dos recursos produtivos disponíveis em uma empresa são um dos principais objetivos dos gestores. Para este planejamento é necessário prever as futuras necessidades do mercado, que no ambiente de negócio atual tem mudanças constantes e cada vez mais rápidas. Uma correta orientação aumentará as chances de obter bom resultado que contribuirá para o crescimento da organização (GOERGOFF, 1986). Esta dissertação apresenta um método tentativo para previsão de volumes que se iniciam através da montagem de um mapa sistêmico onde as variáveis são interligadas, depois estas são avaliadas através da análise de correlação e criando equações de regressão é criado um modelo computacional. Estas simulações foram validadas estatisticamente em relação ao histórico e foram elaborados cenários futuros, com possíveis comportamentos para as variáveis de entrad / With the increasing level of competitive in the world market the strategic planning and your dismemberment as production planning and the search of the optimizations of productive resources are are one of the main goals of managers. For this planning is necessary to foresee the future needs of the market, which in the current business environment of constant change and is increasingly rapid. A correct orientation will increase the chances of obtaining good results will contribute to the growth of the organization (GOERGOFF, 1986). This dissertation presents a method to tentative estimates of volumes that starts by the assembly of a map system where the variables are linked, then they are evaluated by analysis of correlation and regression equations of creating a computer model is created. These simulations were validated statistically in relation to historical and future scenarios were developed, with possible behavior for the input variables, generating as a result of the viewing volume of Brazilian exports

Made available in DSpace on 2014-06-11T19:24:10Z (GMT). No. of bitstreams: 0 Previous issue date: 2009-11-20Bitstream added on 2014-06-13T20:31:11Z : No. of bitstreams: 1 garone_pmc_me_bauru.pdf: 896927 bytes, checksum: 8f5e2fa911409b4b6a120fe0481e1086 (MD5) / Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES) / Esta pesquisa fundamenta-se em uma reflexão sobre as atuais embalagens de produtos da fruticultura, as normas que condicionam os formatos e seus materiais, num contexto do design moderno. Tem-se por objetivo uma reflexão sobre as atuais embalagens desse gênero, as quais são bubmetidas a uma série de normas pelos entrepostos fiscais, que nem sempre são cumpridas no contexto de uma cultura defrontada com a sustentabilidade. Abrange questões de representação do espaço, matéria e forma, além do condicionador do formato da embalagem, enquanto padrão de utilização de carga e não o produto em si. Para analisar os fatores relacionados à embalagem, estudou-se o pensamento sistêmico, holístico ou ecológico e os dados foram dispostos em forma de map minds sistêmicos. A pesquisa visa evidenciar quais as questões que são de responsabilidade do designer neste processo, contribuindo com reflexões que auxiliem no diagnóstico do problema em sua complexidade e na rede interconectada de fatores, de modo a facilitar um melhor planejamento de embalagens para produtos numa futura sociedade sustentável. / This research is based on a reflection on the current packages of fruit culture, standard that conditions format and its materials, in the context of modern design. It is intended to reflect on the current packagigng of this kind, which are subjected to a series of standards for tax warehouses, are not always followed n the context of a culture faced with sustainability. Covers issues of representations of space representations, material and form, in addition to the conditioner of the format of the pack as standard load and not the product itself. To analyze the factors related to packaging, we studied the systemic thinking holistic or ecological and data were arranged in the form of systemic map minds. The research aims to highlight what issues are responsability of designer in this process, contribuing with information to help in diagnosing the problem in its complexity and interconnected web of factors in order to facilitate better planning of packaging for fruit culture in a future sustainable society.

Submitted by ANA LAURA DIAS DE SOUZA null (annalauradias@gmail.com) on 2017-11-27T12:21:30Z No. of bitstreams: 2 Ana Laura - Defesa Revisada Mestrado - UNESP (1).pdf: 3004658 bytes, checksum: 9027a586228cdec0d9ecc33096fb15e7 (MD5) Ana Laura - Defesa Revisada Mestrado - UNESP (1).pdf: 3004658 bytes, checksum: 9027a586228cdec0d9ecc33096fb15e7 (MD5) / Submitted by ANA LAURA DIAS DE SOUZA null (annalauradias@gmail.com) on 2017-11-27T12:31:51Z No. of bitstreams: 2 Ana Laura - Defesa Revisada Mestrado - UNESP (1).pdf: 3004658 bytes, checksum: 9027a586228cdec0d9ecc33096fb15e7 (MD5) Ana Laura - Defesa Revisada Mestrado - UNESP (1).pdf: 3004658 bytes, checksum: 9027a586228cdec0d9ecc33096fb15e7 (MD5) / Submitted by ANA LAURA DIAS DE SOUZA null (annalauradias@gmail.com) on 2017-11-27T13:03:16Z No. of bitstreams: 2 Ana Laura - Defesa Revisada Mestrado - UNESP (1).pdf: 3004658 bytes, checksum: 9027a586228cdec0d9ecc33096fb15e7 (MD5) Ana Laura - Defesa Revisada Mestrado - UNESP (1).pdf: 3004658 bytes, checksum: 9027a586228cdec0d9ecc33096fb15e7 (MD5) / Approved for entry into archive by Claudia Adriana Spindola null (claudia@fct.unesp.br) on 2017-11-27T13:44:27Z (GMT) No. of bitstreams: 1 souza_ald_me_prud.pdf: 3004658 bytes, checksum: 9027a586228cdec0d9ecc33096fb15e7 (MD5) / Made available in DSpace on 2017-11-27T13:44:27Z (GMT). No. of bitstreams: 1 souza_ald_me_prud.pdf: 3004658 bytes, checksum: 9027a586228cdec0d9ecc33096fb15e7 (MD5) Previous issue date: 2017-10-23 / O presente trabalho vinculado à linha de pesquisa “Processos formativos, ensino e aprendizagem”, discute a importância de uma abordagem sistêmica no processo de ensino e aprendizagem das Ciências da Natureza tendo em vista a fragmentação de saberes promovida pelo método reducionista cartesiano que ainda influencia a educação escolar e prejudica a formação de um espírito científico-pesquisador nos estudantes. Constatou-se que a discussão da importância de uma abordagem sistêmica no estudo dos seres vivos já está presente em documentos oficiais como os Parâmetros Curriculares Nacionais e Diretrizes Curriculares, indicando que o ensino desta disciplina deve propiciar condições para que o educando compreenda a vida como manifestação de sistemas organizados e integrados. Este trabalho procurou então examinar a efetiva incorporação destas orientações no Referencial Curricular da Rede Estadual de Ensino de Mato Grosso do Sul, tomando como conteúdo de referência o estudo do corpo humano no oitavo ano do ensino fundamental e concomitantemente seis livros didáticos de Ciências desta série, aprovados no PNLD/2014, tendo em vista que estes ainda são os principais recursos utilizados pelo professor em sala de aula. Através de uma análise documental predominantemente qualitativa, a pesquisa concentrou-se em verificar nos materiais, conforme questões de interesse, concepções que poderiam ou não contribuir na construção de uma visão fragmentada do corpo humano pelos estudantes e possíveis avanços em uma abordagem sistêmica nos mesmos. Para tanto foram criadas quatro categorias de análise emergentes, a partir dos pressupostos do paradigma sistêmico aplicado no estudo dos seres vivos e no currículo escolar descritos na fundamentação teórica da pesquisa. O estudo evidenciou uma forte contradição entre as orientações pedagógicas para o ensino de Ciências da Natureza presentes no Referencial e sua própria organização curricular, o que vem a contribuir na construção de uma visão fragmentada do corpo humano pelos alunos, transferindo-se aos professores a tarefa de promover a articulação e integração entre estes saberes. Quanto aos livros didáticos que poderiam auxiliar nesta tarefa, ficou claro que estes, apesar de apresentarem certa padronização conceitual fragmentária na abordagem do corpo humano, apresentam em contrapartida uma heterogeneidade na forma como se utilizam de outros recursos internos para contemplarem os conteúdos, como textos de apoio, atividades, experiências e imagens. Em vários destes recursos e metodologias propostas foi possível perceber avanços que poderiam auxiliar na construção de uma visão mais sistêmica e condizente com a naturalidade do corpo humano pelos estudantes, o que, em contrapartida, nos remete mais uma vez a importância de uma boa formação e condições dignas de trabalho do professor, que precisa estar preparado e ter tempo para selecionar as obras à procura destas boas alternativas de apoio para suas aulas. / The present work, linked to the line of research "Formative processes, teaching and learning", discusses the importance of a systemic approach in the teaching and learning process of the Nature Sciences in view of the fragmentation of knowledge promoted by the Cartesian reductionist method that still influences the school education and impairs the formation of a scientific-researcher spirit in students. It was observed that the discussion of the importance of a systemic approach in the study of living beings is already present in official documents such as the National Curricular Parameters and Curricular Guidelines, indicating that the teaching of this discipline should provide conditions for the student to understand life as manifestation of organized and integrated systems. This work sought to examine the effective incorporation of these guidelines in the Curricular Framework of the State Educational Network of South Mato Grosso, taking as reference content the study of the human body in the eighth year of elementary school and concurrently six textbooks of Science of this series, approved in PNLD/2014, considering that these are still the main resources used by the teacher in the classroom. Through a predominantly qualitative documentary analysis, the research focused on checking in the materials, according to questions of interest, conceptions that could or could not contribute to the construction of a fragmented vision of the human body by the students and possible advances in a systemic approach in them. For this, four emerging categories of analysis were created, based on the assumptions of the systemic paradigm applied in the study of living beings and in the school curriculum described in the theoretical basis of the research. The study evidenced a strong contradiction between the pedagogical guidelines for the teaching of natural sciences present in the Referential and its own curricular organization, which contributes in the construction of a fragmented vision of the human body by the students, transferring to the teachers the task to promote the articulation and integration between these knowledges. As for the textbooks that could help in this task, it was clear that, although they present some fragmentary conceptual standardization in the approach of the human body, they present, on the other hand, a heterogeneity in the way in which they use other internal resources to contemplate the contents, as texts of support, activities, experiences and images. In several of these resources and methodologies proposed, it was possible to perceive advances that could help in the construction of a more systemic vision and in keeping with the naturalness of the human body by the students, which, on the other hand, reminds us once again of the importance of good training and worthy working conditions of the teacher, who needs to be prepared and have time to select the works in search of these good alternatives of support for their classes.

South Africa (SA) is classified as a middle-income emerging market, with the most resource-rich economy in Sub-Saharan Africa (SAccess, 2012). Its Research and Development (R&D) journey is characterised by a history of imbalances and oppression. Since the introduction of SA’s National R&D Strategy, recorded government R&D spending has been on the rise. However, the success rate for public-funded R&D projects has neither been satisfactory nor readily exposed for all to see. Factors considered critical for project success are largely contextual and tend to differ per project and industry. There appears to be no general consensus among scholars and authors on the common factors deemed critical in influencing the success of public-funded R&D projects. In SA, such factors still remain a mystery for further exploration. This research study sought to develop a model that will assist in achieving two key objectives, namely to identify the Critical Success Factors (CSF) of public-funded R&D projects in SA, as well as to exhume possible interrelationships between the identified critical success factors. This paper argues for a systemic and structure-based holistic approach and adopts Warfield’s Interactive Management (IM) in its endeavour to identify those factors that are deemed critical in the successful implementation of public-funded R&D projects in SA. The methodology comprises three key phases: a planning phase; a workshop phase; as well as a follow-up phase. The planning phase is a foundational phase that lays the basis and a plan for the ensuing two phases. The workshop, also known as the conversation phase, could be conceptualised as a process for building patterned interactions among the participants. It is in this phase that a relationship model, in the form of a diagraph, is constructed. The follow-up phase is the last phase and involves the implementation of the results to prove validity of solutions proposed in the workshop phase. However, since this last phase falls outside the scope of this paper, it has been excluded. Through the application of the IM methodology, a total of 35 identified CSFs were reduced to 23 key to formulate the CSF relationship model using the Interpretive Structural Model (ISM). Based on the model results, the study is concluded by identifying “Product market viability” and “Executive management support” as the two primary success factors that are most significant and have the greatest leverage to influence other factors towards the successful completion of public-funded R&D projects in SA.

Purpose: This study aims to investigate Information Systems (IS) project risks in the South African public sector, and to develop a systemic model of the most dominant risks encountered and identify the interrelationships that exist between these risks. Design and methodology: The study is conducted through the application of Interactive Management (IM) to identify IS project risks and structure the interrelationships between them. The IM methodology comprises of four key phases: Idea Generation, Idea Clarification, Idea Structuring, and Interpretation. A workshop with a group of participants is required to carry out an IM intervention successfully. During the Idea Generation phase, participants are asked a triggering question to elicit ideas, which are then clarified and structured in the subsequent phases of IM before final interpretation. Findings: In the Idea Generation phase, six IM participants working on public sector IS projects were asked a triggering question to elicit dominant IS project risks they perceive to be important. The participants initially identified 34 IS project risks, which were reduced to 24 after they brainstormed their relevance during the Idea Clarification phase. Further deliberations led to the participants removing another risk during the Idea Structuring phase. During the Idea Structuring phase, the remaining 23 risks were structured to produce an Interpretive Structural Modelling (ISM) digraph with the aid of software. The ISM digraph revealed three risk factors as the primary drivers of IS project risks in the public sector, specifically, in the context of this study. These risks are ‘lack of consultation with users', ‘budget cuts' and ‘excessive red tape'. Value of study: This research contributes to the following: (1) the existing knowledge-base on public sector IS project risk management; (2) the focus on a soft systemic approach such as IM helps in uncovering context-specific issues on IS project risks that may not be available in extant literature; and (3) the collaborative learning process of the IM approach adds to research on the sustainability of complex IS projects implemented in the public sector.

Submitted by Silvana Teresinha Dornelles Studzinski (sstudzinski) on 2016-09-21T13:59:53Z No. of bitstreams: 1 Juci José de Paula_.pdf: 8768993 bytes, checksum: 367b45dfb9f603b93805a677e010f61d (MD5) / Made available in DSpace on 2016-09-21T13:59:53Z (GMT). No. of bitstreams: 1 Juci José de Paula_.pdf: 8768993 bytes, checksum: 367b45dfb9f603b93805a677e010f61d (MD5) Previous issue date: 2016-07-15 / Nenhuma / Em países como Alemanha, Japão, Estados Unidos e China a geração fotovoltaica ocupa lugar de destaque entre suas principais fontes geradoras de energia elétrica. No Brasil a geração fotovoltaica está sendo timidamente introduzida, contudo, ainda, não se destaca como fonte de energia elétrica em sua matriz elétrica. Há evidências de que a inércia, em seu desenvolvimento, está relacionada a barreiras econômicas, regulatórias, institucionais e de mercado. No intuito de encontrar os fatores que impedem sua difusão no estado do Tocantins, este trabalho busca através de um estudo de caso com a aplicação do método do pensamento sistêmico, gerar conhecimento sobre as principais barreiras ao uso desta fonte, objetivando atender à crescente demanda por energia elétrica e possibilitando uma popularização das fontes renováveis. Na primeira fase gerou-se um entendimento melhor sobre o tema pesquisado. Após, realizou-se entrevistas com especialistas que proporcionaram o entendimento da atual situação da difusão de sistemas fotovoltaicos no estado, confirmando a existências de barreiras e criando base para elaboração de miniestruturas sistêmicas que, posteriormente, foram consolidadas em uma única estrutura apresentando os dados encontrados. Os resultados obtidos apresentaram os problemas enfrentados pela geração distribuída fotovoltaica no estado, confirmando a existência de barreiras econômicas, institucionais, de mercado e outras, que atrapalham a difusão desta fonte. Ao final, foram propostas ações que eliminam ou minimizam estas barreiras. / In countries like Germany, Japan, the United States and China, the photovoltaic power generation occupies a prominent place among their main electric energy generating source. In Brazil, the photovoltaic power generation is being timidly introduced. However, it does not stand out as an electric power source in its energetic matrix. There are evidences that its development inertia is related to economic, regulatory, institutional and market barriers. In an attempt to find the factors that prevent its dissemination in the State of Tocantins, this research seeks to engender knowledge about the main hindrances to the use of that source, through a case study, with the application of the systemic thinking method. It aims to meet the increasing demand of electric power and making it possible a popularization of the renewable sources. In the first phase, a better understanding of the studied topic was carried out. Thereupon, some interviews with specialists were performed. They provided the comprehension of the current situation of the photovoltaic systems diffusion in the state, thus confirming the existence of obstacles and creating a basis for the preparation of systemic mini structures that, subsequently, were consolidated into a single structure, presenting the data encountered. The obtained results demonstrated the problems confronted by the distributed photovoltaic generation in the state, reaffirming the existence of economic, institutional and market barriers among others, what obstruct the spreading of that source. Actions to eliminate or minimize those obstacles were proposed.

Orientador: Olimpio José Pinheiro / Banca: Gilberto Kunz / Banca: Dorival Campos Rossi / Resumo: Esta pesquisa fundamenta-se em uma reflexão sobre as atuais embalagens de produtos da fruticultura, as normas que condicionam os formatos e seus materiais, num contexto do design moderno. Tem-se por objetivo uma reflexão sobre as atuais embalagens desse gênero, as quais são bubmetidas a uma série de normas pelos entrepostos fiscais, que nem sempre são cumpridas no contexto de uma cultura defrontada com a sustentabilidade. Abrange questões de representação do espaço, matéria e forma, além do condicionador do formato da embalagem, enquanto padrão de "utilização" de carga e não o produto em si. Para analisar os fatores relacionados à embalagem, estudou-se o pensamento sistêmico, holístico ou ecológico e os dados foram dispostos em forma de map minds sistêmicos. A pesquisa visa evidenciar quais as questões que são de responsabilidade do designer neste processo, contribuindo com reflexões que auxiliem no diagnóstico do problema em sua complexidade e na rede interconectada de fatores, de modo a facilitar um melhor planejamento de embalagens para produtos numa futura sociedade sustentável. / Abstract: This research is based on a reflection on the current packages of fruit culture, standard that conditions format and its materials, in the context of modern design. It is intended to reflect on the current packagigng of this kind, which are subjected to a series of standards for tax warehouses, are not always followed n the context of a culture faced with sustainability. Covers issues of representations of space representations, material and form, in addition to the conditioner of the format of the pack as standard load and not the product itself. To analyze the factors related to packaging, we studied the systemic thinking holistic or ecological and data were arranged in the form of systemic map minds. The research aims to highlight what issues are responsability of designer in this process, contribuing with information to help in diagnosing the problem in its complexity and interconnected web of factors in order to facilitate better planning of packaging for fruit culture in a future sustainable society. / Mestre